Mint Experience Westman March

New Outlook Wealth DISCOVER THE WOW IN NOW Cozy Manitoba Winters Who are you getting dressed for?

The Mint Experience Westman VOL 5 ISS 1 2021

Are you ready for “worry-free” all inclusive living?

PHOTOS BY ILLIA STERNICHUK

Call me for more information about The Summit Lifestyle and why it might be perfect for you!

CHRIS LOW

The Summit 1 Valcourt Way, Brandon 2 large bedrooms 2 full bathrooms Walk in shower Full size tub Heated parkade Secure access Spacious balconies Storage Pet-friendly units available

Chris Low RE/MAX 204-573-5699 chrislow@remax.net westmanrealestate.ca

FIRST WORD From Editor in Chief

JAMIE WILLEY

Volume 5 Issue 1, 2021 Publisher Mint Marketing Experience Inc.

Editor Jamie Willey

Graphic Designer Ghislaine Moffitt

Writer Hunter Ploszay

Contributing Writers

Challenge your boundaries ast year has taught us about what is important, and what is possible. Our walls came down, we were pushed out of our comfort zones and we discovered what we were missing.

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The pandemic has redefined us, new ideas and new courage flowed as a result. Our cover story shows us how it is possible to say “I can build it another way, I can do it another way”.

Let us shape this year to be the year of experiences and connections. Read all about New Outlook Wealth, our cover feature, how they are set to disrupt the financial industry and create a business that thrives on their client’s needs. We explore the adventures our amazing province has to offer and we look at travel and experiences with a new mindset. Meals take on a new meaning, as we slow down and take the time to savour the time we put in to make each meal.

This year, let’s make the most of our relationships and our strengths. I challenge everyone – never forget this lesson, push your boundaries, create new opportunities, nurture your relationships, take care of your soul.

Shelby Wood Kim Raaikamakers Michael van Lierop Cassandra Jamieson Patent 5 Distillery

Photographer Studio 78

Cover Photo Studio 78

PRINT ADVERTISING & DIGITAL MARKETING INQUIRIES Anna Dumas anna@mintmarketingexperience.ca 204-228-2825 FRANCHISE OPPORTUNITIES Jamie Willey jamie@mintmarketingexperience.ca 204-721-1296 mintmarketingexperience.ca The Mint Experience is published by Mint Marketing Experience Inc. The Mint Experience Westman is published 5 times per calendar year. Articles and art may not be reprinted without written permission from the Publisher. The Mint Marketing Experience Inc. assumes no responsibility to return any unsolicited editorial or graphic material. The Mint Marketing Experience Inc. considers its sources reliable and verifies as much data as possible, although reporting inaccuracies can occur; consequently readers using this information should do so at their own risk.

Mint Marketing Experience Inc. 29 10th Street Unit R Brandon, MB R7A 4S7

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CONTENTS 8 22 36 62

IN THIS ISSUE 8

Fashion

12

Wellness

22

Eats & Drinks

42

House & Home

48

Local Culture

FEATURES 8

Who are you dressing for?

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Cover Story: New Outlook Wealth

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Cozy Manitoba Winters

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CONTRIBUTORS IN THIS ISSUE

JAMIE WILLEY Born and raised in Manitoba, Jamie comes from a long line of entrepreneurs.

Owner of Studio 78 Lofts, and Editor in Chief of The Mint Experience, Jamie has a soft spot for the fearless business community. Combining her creative photography talents with her business roots, she is proudly bringing stories and inspiration with Westman’s best magazine. Jamie has a love for cooking, and of course delicious wines. She is very proud of her two boys, Braden and Nate, who never cease to amaze her with their wit, humour and compassion.

CASSANDRA JAMIESON Cassandra is the owner of McPhail Travel Brandon, a full service, licensed and insured travel agency that has been operating since 1980. Her passion is assisting clients in creating their dream vacations by providing advice, inspiration and expertise with over 11 years of experience in the industry. Her newest business endeavor is the first ever Staycation Box! An artesian gift box, bringing a vacation to you. Born and raised on a small acreage near Glenboro, Cassandra has a passion for spending time outdoors and playing sports in the local community. She has two young children and a husband who she enjoys sharing adventures with.

HUNTER PLOZSAY Hunter Paxton Ploszay is a resident of Garden City in Winnipeg. Raised predominantly in Stonewall, Manitoba, Hunter was an ALL-Star goalie with the Stonewall Jets of the MMJHL who won their first league championship in 2016. Hunter was playoff MVP that year and garnered League MVP Goalie in 2017. Hunter is a goaltending teacher with Tailor Goaltending and an Assistant Coach/Goalie Coach with the Charleswood Hawks of the MMJHL. As an employee of Magikist High Pressure Pumps, Hunter is also a contributing sportswriter for Scott Taylor’s Game On Magazine covering MJHL, MMJHL, and the MWJHL.

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SHELBY WOOD Shelby absolutely has a deep appreciation for food, and is working on putting together a cookbook, which is a real passion project for her. Since her Dad passed pretty horrifically 3 years ago she found herself searching for understanding and mainly ways to work through trauma and grief. For Shelby, food it is not only nourishment, but a real form of love, bringing people together in a special way. Especially right now with what is going on in our world, it can connect us from right inside our homes. The kitchen is the heart, it’s where the tunes get turned up! “Probably embarrassingly, if you could be a fly on the wall, as I sing into my kitchen utensil, and sassily dance like I’m Beyonce, but hey, that’s the joy!” says Shelby

MICHAEL VAN LIEROP Michael van Lierop is President & Founder of New Outlook Wealth, a Manitobabased wealth & advisory firm that brings financial planning and low investment management fees to all Canadians, regardless of their wallet size. Visit their website at www.newoutlook.ca to learn more and to find an advisor!

KIM RAAIJMAKERS Kim is a transformation life coach who helps mothers re-discover their self-identity so they can fall in love with their life again and can become unapologetic about their passions, purpose and life. Kim became a coach after being corporate professional for 20+ years, through a journey of self-discovery and reconnecting with her dreams, passions and purpose. She is also busy raising 2 highly energetic and curious kids.

Reach out through her website at www.kimraaijmakers.com or send an email to info@kimraaijmakers.com to have a chat.

PATENT 5 DISTILLERY Patent 5 Distillery consists of many talented individuals. Dinah Santos, pharmacist, parent, and keen salesperson -- Dinah wears many hats! She can often be found at the helm representing us at markets and events. Brock Coutts, a craft beer enthusiast and home brewer with a chemistry degree. Mike Borgford, a true engineer and problem solver by nature, he can often be found puzzling over devices and their functions.

Mike McCallum, an entrepreneur and former business development expert, Mike McCallum is a Montreáler turned Winnipegger. All together bring the life in to the sprit of gin at Patent 5 Distillery. www.patent5.ca

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FASHION & BEAUTY

Who are you getting dressed for?

BY MINT FASHION

As we near our 1 year WFH anniversary, are we still coordinating our tees with sweats just to feel like ourselves? For many of us, we need a daily dose of inspiration to stay creative and that comes from how we start our days. Getting dressed and keeping your same pre-quarantine routine, following the same schedule as was the norm, can prompt our brain to stay on track.

Whether we are working at the office or multitasking emails from our living room office, give the impression that regardless of where we are stationed, there’s no difference in our workethic. The best way to relay this message is to keep a polished look – even if it’s slightly more relaxed than it would be in person.

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The New Business Casual The unofficial dress code says not to look quite as formal, that being said, too comfortable can play with your professional image. This WFH structured blazer looks great on camera without being overstated.

Paired with high waisted pants and tuck in your favorite tank, there is no sacrificing your professional look with the comforts of home.

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Cozy & Cultured High neck blouses or sweaters are perfect on-camera options for maintaining your professional image while still feeling comfortable at home.

A winning combo like this simple chic and cozy blouse paired with a subtle pin striped blazer can take you from a day to night look - meaning from your kitchen office space right to your cozy family night on the couch.

However you want to wear this set, there is a powerful feel to it.

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Professionally Pink Add to the fun and brightness with this clean and classic look. This perfect shade of pink, flattering and lightweight dress will boost your confidence no matter the task at hand. We love the loose sleeve length and how the faux pockets and buttons add the right amount of detail.

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WELLNESS

CHOOSE YOUR PATH AND DON’T LOOK BACK

BY HUNTER PLOSZAY

problem people of all ages face is staying true to themselves and their real passions out of fear of ridicule and not being accepted by their group of friends and family. Life catches up with us and our life decisions start to sway between practicality and inner happiness. Robin Chant’s new book The Art of Choosing You: Tools to Radically Shift Your Thinking is a personal journey to finding yourself and making deep connections with those around you.

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Robin Chant is a Brandon, MB, fire-fighter - paramedic and humanitarian. After many years of fighting fires

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and helping people who are injured and sick, The Art of Choosing You will put out internal fires, strife and help one’s self heal.

Robin knew she was different from her group of friends.

While her friends would gossip about superficial nonsense and talk about their marriages and children, Robin was constantly subdued with incoming interrogations about why she wasn’t on the same family path as her group. The truth is Robin didn’t want a husband and kids like her so called friends. She actually believed that meant something was wrong with her—until she found energy healing!

“Once you Choose You, Anything is Possible” - Robin Chant As Robin was volunteering the Red Cross in Puerto Rico, she met someone that told her she wasn’t wrong for making a choice of not desiring children – she was finally honoured for her choices and it was a turning point for her. From this experience she came home from volunteering and set up to re-discover her before she allowed judgment from others to stop her and what she desired to create in her life.

This led her to discover Energy / Holistic Healing which looks at every aspect of you and your life for overall health. In one of the many courses she took, she was introduced to the concept of the circle theory which shows what judgment is and isn’t and how much it limits our lives. She finally was able to choose herself beyond judgment and start creating a life she desired.

She started her practice and helped many clients in such intimate ways that allowed herself to grow and step more into her potency. She then dove into teaching many different energy / holistic healing modalities that are all about letting go of your limitations and moving towards choosing you without judgment.

Her new passion created her to have more confidence in who she was. She even flew half-way around the world

and climbed Kilimanjaro. In 2001, she volunteered for 3 weeks with the Red Cross at Ground Zero. This allowed her to step more into the strength of her – which the circle theory is all about.

After many years of seeing clients and teaching students all around North America, she wrote a book filled with tools, tips and questions that she wished each and everyone of the clients & students had. What if you never judged you again? The book; The Art of Choosing You: Tools to Radically Shift Your Life, invites you to get to know you without judgment and of not being right or wrong and how connecting to your 4 main aspects of you allows you to create a deeper connection to yourself and others.

“There is no positive and negative judgments, only interesting points of view.” - Robin Chant

Robin Chant robin@artofchoosingyou.com www.artofchoosingyou.com /artofchoosingyou /artofchoosingyou

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s n p I i r e atio h T Be you would like to see n in the world.

Robin Chant

NEW BOOK PROMO!

“Robin you book blew me away. It’s powerful, it shifted my thinking and opened me up to other possibilities. There were a lot of “light bulbs going on” moments. I’m going to start using more of these tools you’ve shared. Thank you! What a gift this book is?!”

“OMG it is so what I needed to read at this point in my life! I totally love the Center of the Circle!!!

Thank you for this book, and sharing your wisdom and journey with us. Everyone needs to ready this book!”

204.573.5275 ArtOfChoosingYou.com

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WIN $500 in

Local Gift Certificates!

SUBSCRIBE TO The Mint Experience and win a local gift certificate package ($500 value).

Entries must be in by March 19, 2021

Draw will be made and announced March 22, 2021

HOW TO ENTER: 1. Visit our Website 2. Hit Subscribe 3. Enter code: #mint2021

Follow us • Like Us • Subscribe For the best Local Information.

Visit our website www.mintmarketingexperience.ca

The Mint Experience 204-721-1296 | jamie@mintmarketingexperience.ca www.themintmarketingexperience.ca |

Pandemic fatigue Are you surviving or thriving?

BY KIM RAAIJMAKERS

How can you go from fatigued and stressed to continuing to live your life even while in the midst of a pandemic?

9 months of anxiety, stress, constant vigilance, changing health protocols and guidelines. Add in cold and flu season, and you may be feeling more anxiety with every cough, sneeze and running nose. It is exhausting.

Without a doubt 2020 has definitely handed us a variety of challenges.

You are exhausted because of the stress overload that your body and brain have been experiencing this past year.

The best description I’ve seen was by Tara Haelle in an article on Medium in August 2020. In it she describes our current circumstance as: “your ‘surge capacity’ is depleted — it’s why you feel awful”. Think of the surge protectors you have your computer connected to for power. When there is an electrical surge the surge protector will block the electric overload and protect your computer from damage. Our brains are also built to protect us from high periods of stress – but only for short periods of times!

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With this pandemic, we not only have a large disaster, it is a long endurance of a disaster. Our brains were not built to sustain this over the long term. Also as a virus, we can’t see it and that makes taking action difficult.

We are unable to go into problem solving mode, taking action. So we are left in the limbo of stress.

So how do you protect yourself and go on living your life even in the midst of the pandemic?

1. Choose the words you use to describe how your feel and your situation carefully. In the beginning, I would say – I am quarantining at home, I’m in self-isolation.

This creates and embeds the idea of separation and loss. Now I say – ‘I’m staying safe at home’. So often we create extensive stories (both good and bad) about what is happening to make ourselves feel better. Challenge these stories, make sure they are serving you and lifting you up.

We are able to handle short bursts of high stress, such as in a natural disaster; think back the reaction and response to the floods in June 2020. Yes we are stressed but we rally and take action.

2. Talk about how you are feeling with someone you trust. If you don’t express your feelings, you don’t feel better, and your feelings stay festering in your mind and body. Over time these repressed feelings will be expressed in any number of ways through your body.

Either with you becoming ill, burnt out or worse. It is ok to take the time to grieve the loss of special moments, experiences you had looked forward to, traditions that have had to change.

With this pandemic, it is both a natural disaster AND a prolonged invisible threat. Our brains are not created to handle this level of stress for the long term – i.e. our surge protector no longer has capacity to protect us.

3. Focus on activities that will replenish your emotional and mental resilience, i.e. your ‘surge protector’. This can be getting extra sleep, start a larger project at home you have put off, getting exercise, eat healthy.

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4. Focus on what is going well, or the experiences you have gained in this time.

Remember: What you focus on expands!

Yes this pandemic can be crappy, and if that is your focus, that is all you will see and experience. If you look for the great experiences and advantages, you will see more of them!

5. Lower the expectations of yourself – especially if you are a high achiever.

Be gentle with yourself and know that there will be good days and bad days. Recognize that this is a different time, so the old rules and expectations no longer apply.

You can allow the pandemic and all the changes and risks overwhelm you. Becoming exhausted by the limitations and fears that wash over you.

OR you can choose to adapt, change and become stronger in spite of the adversity.

Either option is a choice that you make.

Feel the power of knowing you have the CHOICE!

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TOP 5 REASONS YOUR NUTRITION PLAN MAY NOT BE WORKING

BY JENN MCMILLAN ROCKED COMMUNITY FITNESS

Something as fundamental as fitness and nutrition shouldn’t be so complicated.

The problem is there is an abundance of information on the internet about the “perfect diet” which causes people to be overwhelmed.

Here are the top 5 mistakes we see:

1.INCONSISTENCY Unfortunately, eating really well during the week doesn’t make up for binging every weekend. Most clients we work with are frustrated because they work really hard to stay on track Sunday-Thursday, then go wild on the weekends.

You need a plan that promotes consistency. Have a treat on the weekend then move on. Don’t go completely overboard just to “start over” on Monday.

2. TOO RESTRICTIVE You don’t have to cut every food group out of your diet to see lasting results. If your diet has more foods on the “can’t” list than the “can” list, it isn’t sustainable. Focus on what you can have; healthy substitutions add up and can make all the difference.

Here’s the truth: there isn’t a quick fix. It’s hard work.

It takes time to change your habits and take control of your health.

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3. NOT TRACKING Tracking progress shows success and success leads to motivation.

We know that clients are 50% more successful when they track their food, yet this is one of the toughest things to get clients to do.

If you are just starting out, download MyFitnessPal and start to take an inventory of what you are eating. If you are eager to measure your progress, grab a tape measure and measure your waist circumference (around your belly button) as your starting point.

See what you can accomplish by just starting to track and be more mindful about what you are eating!

4. NO SUPPORT We understand it is tough to do by yourself, which is why we have spent over 8 years figuring out how to support clients on their journey to health.

When we look at people who were initially successful but then slip back into old habits, they tell us it was gradual.

They found themselves with their clothes getting tight again and want something simple and sustainable.

If you know you have a competition or race coming up, you are more likely to train harder. When you have a nutrition coach providing support and accountability, you are more likely to be successful.

JENN MCMILLAN

5. INFORMATION OVERLOAD The internet and social media have created thousands of overnight “nutrition celebrities” and “experts”. With so much conflicting information, and endless options, it’s easy to become overwhelmed and just go back to what we were doing before – and if we are trying to lose weight, what we were doing before probably wasn’t working.

Rocked Community Fitness rockedcommunityfitness.com jenn@rockedcommunityfitness.com 204.721.2829

Don’t let your fear of choosing the wrong plan overwhelm you to the point of inaction. The truth is, the science behind nutrition and behavior modification to help someone achieve optimal health goes well beyond a picture of someone with abs or a 7-day detox.

If you find yourself struggling with these mistakes, we want to help.

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WELLNESS, THE NATURAL WAY

BY KORI GORDON

Winters are long and the days are shorter so we enjoy less daylight. We can be thrown into a deep freeze where it is less than appealing to step outside to get that breath of fresh air. And with all the chaos that is happening around us through the pandemic, it just adds a whole other layer of stress and opportunity for deteriorating mental health.

Now, more than ever, it is imperative that we take care of ourselves. Remember the days when we could jump on an airplane to escape to a warmer climate or exotic place just for a break from reality? Yeah, me either. Do you remember when the flight attendant would tell us …when the oxygen mask drops down in a moment of turbulence, you are instructed to put it on yourself first before helping anyone else around you. Why is that? Because if you don’t have enough oxygen, you are useless to anyone else.

Natural Elements has a number of all-natural services available to help you take care of you: Float Therapy - gives you an opportunity to disconnect to reconnect 20

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Halotherapy - boost your immunity to maintain your health and strengthen your respiratory track PEMF Therapy - to reduce pain, alleviate anxiety and depression Natural Energy Therapies - produce an overall calm for your taxed body and mind Life Coaching - guide you through the chaos and get you on a path you can be excited about.

We would love to connect with you and help you find the oxygen mask that is the right fit for you. Let Natural Elements help you get your healthy back.

Natural Elements 2940 Victoria Ave. Brandon, MB South Entrance 204-727-4199

Business Profile | Lagasse Studio of Fine Art

Creativity with Ease Kathleen Lagasse is a well-known name in the art community. She has been showing her works of art for many years and has created her very own studio that houses her art, as well as the art of over 160 Manitoba artists.

The Studio sells everything from pottery to soaps, wood carvings to designer hand made bags, paintings to sculptures, to jewelry and of course wall art.

The course of the pandemic has led to some shifts in the art studio. The Studio now boasts an expanded space to accommodate Painting Classes. Adapting for current conditions, all classes are adjusted to meet the current COVID requirements. Kathleen teaches mainly in oils, but also has classes in dirty pour and alcohol inks. You will be pleasantly surprised on what you can create in her studio. There is an artist in everyone, try it once and you will be hooked.

Contact Kathleen for custom orders where you can find the perfect one of a kind gift.

She is happy to support so many Manitoba artists. Pop in anytime - you will want to make the short 30 minute drive to Souris to experience it for yourself.

“Lagasse’s Studio of Fine Art is worth the trip.”

Lagasse Studio of Fine Art 5 Crescent Ave W, Souris MB

204-741-1221 slagasse@mts.net

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EATS & DRINKS

Upscale

CANADIAN DISHES

showcased in a rustic-chic, candlelit setting with a hidden entrance. by

SouSSol

APPETIZER Beef Tartare

Sous Sol opened in the summer of 2015 by two chefs and a bartender.

Manitoba beef tenderloin, egg yolk, horseradish, Worcestershire, Dijon, cornichons, capers, shallots, house made French bread

The concept was inspired by bistros of Paris and speakeasies of Chicago, an experience that would make you feel like you weren't in Winnipeg, Manitoba for a few hours. We serve French inspired cuisine with a focus on local ingredients.

The menu is paired along a French wine list, showcasing the variety of grapes, styles and flavours all found within the country of France. Our bar specializes in craft cocktails, and we have a passion for tropical flavours, which emphasizes the escapism of the restaurant. The dinner and drink menu is considered monthly, so it is constantly evolving with new flavours and creations.

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SIDE Potatoes Dauphinoise Sauce soubise, truffle oil, paprika, dill

MAIN Winkler Boar Tenderloin White wine braised cabbage, house made Italian sausage, sauce Robert, basil pistou

DESSERT Crème Caramel Baked custard, caramel, berries

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What to sip UNDER THE BLACK AWNING by

SouSSol

Domaine Le Roc "Ninette" Rosé Grapes: Négrette, Syrah Region: Fronton AOC, France Powerful rosé made from the dark skinned Négrette grape, which has the body to withstand heavier courses.

Dry, well balanced acidity and loaded with notes of strawberry on the nose, and herbaceous notes on the palette. A versatile wine that pairs well with lighter beef dishes, game, pork or seafood.

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Domaine L'Or de Line Grapes: Grenache Mourvèdre Syrah Region: Châteauneuf-du-Pape AOC, Southern Rhône, France Concentrated red wine on the medium side of full bodied Châteauneuf-du-Pape. Very soft tannins, aromas of flowers and blueberries. Palette has flavours of cherries, spice and savoury mushrooms. No too heavy, as to compliment the beef tartare without overpowering the subtle flavour of the beef. The soft tannins balance the richness of the boar tenderloin, and are rounded out by the hint of acidity in the sauce Robert.

SousSol Unit 22 - 222 Osborne Street Winnipeg, Manitoba monsieur@soussolosborne.com www.soussolosborne.com

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Healthy Eats with Sobeys West End Roasted Beetroot Salad with Feta and Walnuts This Roasted Beetroot Salad with Feta and Walnuts is so easy to make and tastes great.

Gorgeous rich roasted beets with creamy feta and crunchy walnuts, this also comes with a tangy orange mustard dressing and has all the flavours. It’s earthy, satisfying and a little on the healthy side.

This roasted beetroot salad is: • High in fibre • Full of flavour • It’s got good fats – nuts, seeds

1.Preheat the oven to 200 degrees C. 2. Place the beetroot on a large baking tray, add the salt and pepper then pour over the olive oil. Make sure all the beetroot is covered in oil. Roast in the oven for 30 - 40 minutes, depending on how chunky your wedges are. The beets are done when you can easily pierce the beets with a sharp knife.Once cooked, leave the beets to cool slightly before adding to the salad.

3. To assemble the salad, place the leaves in a large serving bowl, add the mint and toss. Then add the beetroot, crumble over the walnuts and feta. Add the orange segments.

• Vegetarian

4.You can add the dressing to the salad just before serving or you can leave it for everyone to add their own dressing.

• Naturally gluten-free

To make the dressing:

• Beets are a powerful superfood, good for your tummy and your heart

Whisk together the orange juice and Dijon mustard. Then whisk in the olive oil, add the salt and pepper.

• Easy to make

Ingredients 3 medium beets (450g) washed, then topped and tailed and cut in half lengthways then each half cut into 4 wedges 1 1/2 tbsp olive oil 125 g mixed salad leaves 90 g feta cheese 30 g walnut halves 1 medium orange peeled then cut into segments 2 sprigs of fresh mint leaves removed then chopped 1/4 tsp sea salt 1/4 tsp cracked black pepper

For the orange mustard dressing 4 tbsp extra virgin olive oil 4 tbsp freshly squeezed orange juice 1 heaped tsp Dijon mustard A small pinch of cracked black pepper A good pinch of sea salt 26

Instructions

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Chocolate Banana Chia Pudding This chocolate banana chia pudding tastes sinfully rich, but it’s completely healthy. You can eat chocolate for breakfast, and it’s so easy to make!

2. Taste the mixture, and add maple syrup one teaspoon at a time if needed. You may not need any at all if the bananas are very ripe.

Ingredients

3. Place the chia seeds in a medium bowl. Pour the chocolate mixture over the chia seeds and stir.

3/4 cup mashed ripe banana (2 medium bananas) 1 1/2 cups coconut milk or other milk 3 tbs cocoa powder 1/2 tsp vanilla extract

4. The pudding will start to thicken right away, but for the best results, cover the bowl and let the pudding thicken in the refrigerator for a few hours before serving.

2 tsp maple syrup or to taste

At Sobey’s We Offer

1/2 cup chia seeds

Instructions

• Shopping services • Delivery • Curbside pick up

1. Place the bananas in a food processor and puree.

Add the milk, cocoa powder, and vanilla extract.

Process until smooth.

Email your shopping list and contact information to: sobeyswestendbrandon@gmail.com

Sobey’s West End 204-727-3443 sobeyswestendbrandon@gmail.com

And let our shoppers do the rest!

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Worked Up Moms is a Podcast of a collaboration of 3 friends – Anna, Mandy & Trina who love their kids, love their work, spend most of their lives calendaring and carving out quality time, while laughing through it together.

Listen to us talk about stress and moming one week at a time.

Follow us on Spotify

Worked up Moms workedupmoms@gmail.com

Mint to be …

BY PATENT 5 DISTILLERY

Gin cocktails often become classics for a very good reason. Patent 5 has a real love affair with gin. Gin’s blend of juniper, coriander, citrus peel and botanical notes is a playground of flavor to work with.

Mint Gun

“An elegant and refreshing

tropical cocktail with a bright,

minty finish. Created specially for the Mint Experience"

1.5 oz Patent 5 Elettaria spiced gin 0.75 oz peppermint schnapps 0.5 oz simple syrup 2 oz pineapple juice 0.25 oz fresh lime juice 1 dash Peychaud’s bitters Method: Add all ingredients to a cocktail shaker and shake hard with ice for 15 seconds. Strain into a stemmed cocktail glass and garnish with a fresh mint leaf.

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Patent 5 Distillery

Gin Fizz

“A light and floral gin fizz using Purple Blossom Gin with hints of rose and lavender and soft purple hue"

2 oz Patent 5 Purple Blossom gin 0.75 oz fresh lemon juice 0.5 oz lavender simple syrup 1 dash rose water 1 dash Ms Better’s vegan foamer Soda water Method: Combine the first five ingredients in a cocktail tin and add ice. Shake hard for 15 seconds then strain into a tall glass. Add soda water and watch the foam rise to the top of the glass. Garnish with a sprinkle of dried rose petals and serve with a straw.

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Patent 5 Distillery

Elettaria Mule

“Fiery and refreshing —

an elevated take on the

Mule cocktail with flavours of ginger and green cardamom”

2 oz Patent 5 Elettaria spiced gin 0.5 oz fresh lime juice 4 oz Jamaican ginger beer Method: Add the Elettaria and lime juice to a tall glass. Fill the glass with ice and top up with fiery Jamaican ginger beer. Garnish with a lime wheel.

Patent 5 Distillery 108 Alexander Avenue | Winnipeg, MB | 204-808-8614 | info@patent5.ca | www.patent5.ca |

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Premium spirits and craft cocktails created in the heart of Canada

ABOUT THE BAR

“Hidden in plain sight in Winnipeg’s historic Exchange District, you’ll find a cozy cocktail bar in the former Dominion Express Co building.

Outfitted with reclaimed stained glass and wood panelling from the historic Oak Room at the St Regis Hotel, Patent 5 makes use of old and new in an intimate setting

Combining culinary techniques, unusual ingredients and awardwinning spirits, the bar team has created truly unique cocktails along side a solid foundation of classics to suit all tastes.

NEW MENU

“Inspired by the great outdoors of Manitoba, 'Flora & Fauna' features ingredients both farmed and wild from our Prairie province.

Originally intended for Spring 2020, it feels an even more fitting way of honouring venturing outside after a pandemic winter spent hunkered down for the safety of ourselves and our fellow Manitobans.

A true celebration of renewed life!”

Patent 5 Distillery 108 Alexander Avenue Winnipeg, MB

204-808-8614

info@patent5.ca www.patent5.ca

A Flavouful twist on a classic dish

BY SHELBY WOOD

As an only child I think food and cooking was always found to be a source of connection for me and so at times an emotional eater in turning to food to bring comfort, which who are we kidding, the past few months it sure has been a source for a lot of us. The Christmas season was all about filling our bellies a little bit more than usual, with some of our favorite goodies that bring us joy, whether it be simply because, YUM, I mean who doesn’t love a good shortbread cookie or that extra few scoops of stuffing, or was it the actual act of that recipe because it made us think of the loved ones we normally would have been baking/cooking them with...Let’s say it was definitely a bit of both!

With hoping to go into 2021 with an open heart and open mind. That can also be with the mindset in our relationships we have been having with food. We might be looking for something to lighten us in some way, I have to admit, I am. I am ready for a fresh start in more ways than one and this recipe always makes me feel so good, is delicious and in turn, not leaving anything left on my plate. I hope this recipe does the same for you.

Xox Shelby

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Chicken Caesar salad with Homemade croutons 2-3 chicken breasts

1 tsp Oregano

¾ cup Balsamic salad dressing

1 tsp Thyme

3 tbsp Mustard

1 tsp Rosemary

3 tbsp Brown sugar or Honey

Or an “italian seasoning” spice blend

1 tbsp Garlic

1 tbsp Garlic

1 tbsp Basil

2-3 tbsp Olive oil

1 tbsp Cumin ½ tbsp Red chili flakes for some heat Pinch of Salt & Pepper

Caesar Salad dressing Romaine lettuce Parmesan shavings or shaker 1 lemon Anchovy paste Cracked pepper

Croutons Any leftover bread that you may have.

I use a multi rye and chop into chunks 1tsp Basil

Cut your chicken into small chunks and add to a bowl. Add in your dressing, condiments and spices mixed to create a marinade. Let sit for 15 minutes.

Chop up your bread into small squares and put on a baking sheet.

Coat your croutons in the spices and olive oil. Bake at 375C, tossing every 5 mins until desired golden/crispiness.

On medium heat cook the chicken with all the marinade in a frying pan. For 20 minutes or until most of the sauce has reduced down to more of a sticky coating and your chicken is cooked.

Wash and chop your romaine lettuce. Add to a big salad bowl. In a small bowl, mix your desired amount of caesar dressing approx 1/3 cup, 2 tsp anchovy paste, then a squeeze of half a lemon, cracked pepper and mix. Then pour over your salad. Toss and add your parm.

Serve with the chicken and homemade croutons. Enjoy.

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Cover FEATURE

DISCOVER THE WOW IN NOW Meet President and CEO of New Outlook Wealth, Michael van Lierop. He’s brash, opinionated and smart – and looking to disrupt the wealth management space in Canada.`

BY THE MINT EXPERIENCE PHOTOS BY STUDIO 78

The business of providing financial advice is ripe for disruption, according to New Outlook Wealth’s founder, Michael van Lierop. The Winnipeg-based entrepreneur and financial innovator is looking to dramatically improve Canadians’ access to affordable financial advice and investment management, at a time when most of the financial industry seems content to pursue and service millionaires almost exclusively.

M

There is a growing gap to be filled today, between small retail clients and the wealthiest Canadians in terms of product choice, investment management fees, and access to experienced financial planners. Using a combination 36

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of robust financial planning in tandem with white-glove portfolio management that is typically reserved only for the wealthiest investors in Canada, New Outlook Wealth (NOW) is able to bridge this gap by bringing industryleading wealth management to all Canadians, regardless of wallet size.

The term wealth management itself is broad and it can be misleading to clients because it tries to encompass everything good financial advisors can do. As a result, it means different things to different people. “For our clients, it means providing them access to a wide range of products and services with the goal of maximizing the outcomes of our client’s financial plans,” said van Lierop.

“The vision of NOW is to bring the very best in wealth management products and services combined with superior financial planning to all Canadians.”

- Michael van Lierop

“We are the conduit or gateway for clients to access the expertise and products they need with the guidance and support of highly experienced financial planners.”

their money. They ensure the client’s money is invested properly and safely, and we ensure the client’s financial plan is on track and that they are happy.”

One noticeable difference for clients of New Outlook Wealth is the separation of financial planning from money management. In the mutual fund business, advisors recommend funds – which are baskets of stocks and bonds – based on client risk profiles. At NOW, the money management is deliberately separated from the advisor, removing potential conflicts of interest and enhancing the overall investment experience for clients.

New Outlook Wealth refers its investing clients to three Winnipeg-based Portfolio Management (PM) firms.

Clients’ investments are managed directly by a Portfolio Manager inside Separately Managed Accounts (SMAs), where client’s money is invested according to their wishes and guided by the specific knowledge and portfolio preferences of each PM firm.

“Having your very own Portfolio Manager is a very special experience,” explained van Lierop. “Our advisors team up with a Portfolio Manager – so our clients get to speak directly with the person in charge of managing

“We like to say that Separately Managed Accounts (SMAs) are the cooked-to-order filet mignon steak dinner when compared to mutual funds, which can resemble off-the-shelf fast food,” stated Crysler Jamieson, Vice President - Investments. “Ironically, our clients can have

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means there is a very real way to democratize access to a broad range of low-cost investment products and ensure clients have choice – including ETFs (Exchange Traded Funds), pools, and SMAs (Separately Managed Accounts) in addition to a wide range of insurance and lending products.

While clients with investable assets exceeding $250,000 will be introduced to their own Portfolio Manager, those clients with less money can access the same investment expertise and products on a digital wealth platform operated by Toronto-based Purpose Advisor Solutions, on the Harness Investments platform. “One big adjustment for our clients who are used to the mutual fund world is that our asset management ecosystem is all about choice, low fees and performance,” said van Lierop.

MICHAEL VAN LIEROP

their investments managed in SMAs at a cost far below than that of your typical mutual fund. So it’s win-win all around.”

The differences between SMAs and mutual funds is something NOW believes in profoundly. In addition to offering clients a better investment experience, the costs of investing are often 50-100 bps (0.5-1.0%) lower than typical mutual funds. SMAs are also more transparent and significantly more tax efficient for investors. Van Lierop goes on to explain: “A Portfolio Manager is like the chef in a gourmet kitchen. They have a recipe to follow and ingredients to use but can adjust to suit the flavour profile and taste preferences of the customer. The SMA is a perfectly cooked steak delivered by an experienced waiter to the customer’s table. Meanwhile, a mutual fund advisor works at a fast-food restaurant – the customer chooses a cheeseburger (assuming there are burgers), it gets pulled off the shelf, the pickles get removed maybe, then gets dropped into a paper bag. And in this scenario, the cheeseburger is more expensive than the steak!”

Technology is a big part of the vision van Lierop has for disrupting the financial advice business in Canada. It 38

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Meanwhile, NOW advisors are busy adopting stateof-the-art technology and new tools to deepen their service to clients and their value proposition in a highly competitive marketplace. “Today, having a financial plan is a default expectation of clients,” commented van Lierop. “You have to be prepared to adapt to a fastchanging industry. Canada is taking major steps in the Fintech [financial technology] space and we want our clients to ride that wave and not get left behind.”

The motivation to start NOW was born from frustrations on several fronts with the current state of affairs in the financial industry in Canada. “Virtually all the major banks, their investment arms, and wealth management firms want the same clients – households with $1M or more in investable assets”, added Andrew Smart, Vice President – Wealth & Advisory. “Those clients receive preferential rates on lending and receive lower investment fees. We recognize there’s a case to be made to provide a custom response to the more advanced needs of our larger clients, but we don’t do this at NOW at the expense of everyone else. Even our smallest clients get access to top-notch investment management and planning services.”

Michael van Lierop moved to Winnipeg in 2012 with his wife and children, where they live in a centuryhome in the historical River Heights neighbourhood.

Born in Quebec, van Lierop was raised on a beef and sheep farm in the Eastern Townships, a popular tourism region about an hour east of Montreal. He graduated in 2001 from Bishop’s University with Honours. “I have a degree in Political Science,” admitted van Lierop,

“which has nearly nothing to do with what I do for a living. That said, I’ve always valued the importance of higher education to become a well-rounded citizen and critical thinker.”

Starting his career path as an entrepreneur suggests the completion of a career circle a long time in the making with the founding of New Outlook Wealth, “I had my own web/IT business right out of university,” added van Lierop. “By my mid-20s, I wanted a new challenge and to force myself out of my comfort zone. Prospecting clients and selling life insurance was pretty much the furthest I could go in terms of leaving what I was comfortable doing.”

In addition to a wanting to fulfill his entrepreneurial inclinations, van Lierop continues to want to do things differently. “The last thing we need is another wealth management firm,” he jokes, “so I determined early on, if I’m going to risk my career and the financial stability of my family, it has to be for the right reasons.”

Those “right reasons” included the desire to build out a platform for financial advisors to join who share in his vision to genuinely provide financial planning

to all Canadians, lower investment fees dramatically for average investors, and increase compensation for advisors. “Normally, these things are mutually exclusive. You just can’t do them all together or at once,” explained van Lierop. “If you charge clients less, normally the advisors make less. We want to do both – and we can. If advisors are paid properly, they can focus their business and service their clients better.

“It’s about fairness. Fairness for clients in terms of fees, and fairness for advisors in terms of compensation,” van Lierop summarized, “The financial industry is not fair for most Canadians anymore. We want to change that.

And we’re not waiting for tomorrow!”

New Outlook Wealth Winnipeg, MB Brandon, MB Gilbert Plains, MB Calgary, AB Edmonton, AB info@newoutlook.ca www.newoutlook.ca

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Meet the Team

S AY H E L L O TO NOW’S O U T S TA N D I N G ADVISORS! New Outlook Wealth is made up of teams of highly skilled financial planners located in Winnipeg, Brandon, Calgary and Edmonton. While the company is new, the people behind it bring an enormous amount of financial industry experience. With that experience comes a deep knowledge and appreciation of all of the investment, insurance, lending and estate planning solutions most clients will ever need.

Crysler Jamieson - crysler@newoutlook.ca Located in Gilbert Plains, Crysler looks after clients in the northern portion of the province. A piece of advice he would give his teenage self is to appreciate the lessons taught by his parents more.

Crysler always knew he wanted to work closely with Canadians as he had a keen interest in the investment industry, therefore it was a natural fit that he became a financial planner.

Seeing his clients reach their financial goals is what Crysler finds most rewarding about his job, as he diligently works with them to achieve those endeavours.

Did you know that if Crysler could invent a holiday it would be Kindness Day, a day devoted to being kind to others.

He is successful in his career as a financial advisor because he surrounded himself with likeminded advisors and tells people to “Make sure you have a strong support system in place to help celebrate the successes of others—but also provide a shoulder to lean on when you hit rough patches.”

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“Make sure you have a strong support system in place to help celebrate the successes of others—but also provide a shoulder to lean on when you hit rough patches.”

- Crysler Jamieson

Andrew Smart - andrew.smart@newoutlook.ca

Kayla Munro - kayla.munro@newoutlook.ca

Located in Brandon, Andrew believes that hard work pays off. He lives and works towards that belief as he is continually learning and stepping out of his comfort zone.

Kayla, located in Deloraine, tells us that the best advice she ever received was to, “Get to know yourself. Who you are, and what you stand for.

Once you know that, you’ll find your people.”

He always had a passion for understanding money and finance from an early age, which has led him to his successes today.

Being in the finance industry since 2011, she loves to help clients achieve financial goals beyond what they thought is possible. She accomplishes this by going above and beyond with communication with her clients.

Seeing his clients achieve their financial goals through their hard work and perseverance is what makes Andrew love his job. ”Price is what you pay, value is what you get” -Warren Buffet. Ask any one of his clients, and they will tell you that he lives by this mantra, always striving to help his clients and goes above and beyond.

Andrew’s advice to people who are looking for their life’s passion or entering his field of work is to, “Be patient; like trees, businesses don’t grow and establish overnight. It takes time, effort and focus to get rooted and continue to grow.”

A Manitoba girl at heart, Kayla loves to spend time outside and enjoy fresh air and nature with her family.

Kayla is a great fit with NOW’s missions, as she works to be the kind of person that makes others want to up their game. Encouraging others to be themselves. Taking time to know her clients like friends and family, she believes that clients stay with an advisor they trust, the only way to build that trust is though the relationship.

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HOUSE & HOME

UPGRADES THAT INCREASE THE VALUE OF YOUR HOME 4 Improvements buyers LOVE

BY CHRIS LOW

As the pandemic races on, home renovations are on the rise.

Reconfiguring your home is a smart approach to the uncertainties of the real estate market. However, the key is knowing what changes to make to increase your home’s value when that time does come.

Upgrades that add more physical space make your home feel more spacious.

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Adding style to key rooms is cost effective.

Regardless of price point, buyers appreciate space.

Whether potential buyers are upgrading to a larger house, or downsizing, ample room to fit their lifestyle is always top of their must have list.

Kitchens are the heart of the home - from family suppers, to homeshooling, and the occasional girls night in. From a buyer’s perspective, they will be happy to see functional and updated kitchen and bathrooms rather than a space that needs a full overhaul.

• Finish your basement. You are adding more heated living space, and that has the potential to place your house in another price bracket.

• Bathroom and kitchen fixtures can be swapped out. New, matching faucets and handles gives a cohesive look. This budget friendly upgrade can have a big impact on buyers.

• Letting more light in with an open concept is always inviting, leading potential buyers to envision how they can live in the space.

• Paint in a neutral style. A subtle neutral can flow with everything and the buyer can easily imagine living in your space. Light colors add freshness and style.

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Make your home more efficient, as these features can have a significant impact on home value, especially with our extreme winters and summers.

• Energy efficient and upgraded windows are sure to catch a buyer’s eye, help keep out the winder drafts, and block the sun’s heat.

• Appliances with the Energy Star symbol are reputable and desirable. They are a positive buying influence when it comes to resale.

Upgrades that cater to current trends, that will withstand the test of time.

While certain features will appeal more to certain demographics, keep in mind these upgrades can fit in with your needs, as well as potential buyers in the future.

• Accessible laundry rooms offer convenience, and we are seeing more laundry rooms on the main floor. Even though we may prefer not to do the laundry at all, this eliminates heading down to the basement and the unnecessary steps.

• In addition to having a small footprint, stand up showers can lead to better space utilization. This design allows bathrooms to feel more spacious and leads to a larger open area in the room.

Before you shell out big bucks for custom updates in your home, having a solid understanding of what renovations yield the highest return for the money is key. Still, there is some value in adding personal touches, even if it’s the fact that you’ll get enjoyment from your renovations while you’re the homeowner.

CHRIS LOW

Chris Low Remax 204-573-5699 chrislow@remax.net westmanrealestate.ca

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Business Profile | McCarty Construction

A proud history of service to the Westman Industry

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The story of McCarty Construction is one of family, hard work and the love of building things. Since 1970, Matt McCarty has been strongly committed to the building and construction market. It was a natural fit when Matt started McCarty Construction in 1976. Building and maintaining relationships with their customers has been at the heart of their business.

in the late 1970s. He later pivoted his business in the mid-1980s to focus on the renovation aspect of the industry. Following in his father’s footsteps, Justin McCarty joined the business in 2004. Justin and foreman Kevin Johnson currently leads the renovation department. In 2015, Stefan Bouchard joined the team, and now leads their framing department.

McCarty built some of Brandon’s very first homes on Wilnor Bay when it was a new development

The crew’s experience and common sense approach to construction allows them to perform a variety of

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projects. Specializing in all areas of renovations and new building projects, their team of 10 brings a wealth of knowledge. They are no strangers to the construction landscape in the community and have partnered on several projects including Brandon Neighborhood Renewal Corporation, Massey Harris Building, Brandon School Division, Crane Steel and J & G Homes just to name a few.

Today, McCarty Construction is focused on bringing in the right people and continuing to build in the Brandon and Westman area for another 45 years. For 3 years running, McCarty Construction has been recognized and one of Brandon’s Top 3 Contractors that is awarded by the Brandon Sun. “Thank you everyone!” says Justin.

Justin and his business partner Stefan are in the process of purchasing the company, allowing Matt more time to kick back and let them run the show. For more information for your next project, contact Matt at 204-729-6712 or mccartyconstruction1@gmail.com. They are your go to guys for everything from the foundation on up.

CRAFTING CUSTOM CREATIONS TO SUIT ANY SPACE AND STYLE.

McCarty Construction 204-729-6712 Mccartyconstruction1@gmail.com

“Where it all began, where we are now!”

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JORDAN AND NIKKI CHUBATY

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TAKING GERMS TO THE CLEANERS

BY HUNTER PLOSZAY PHOTOS BY STUDIO 78

t comes as no surprise that our lives have changed over the past year. With COVID-19, everyday interactions with how you do business and go about your day have been turned on its head. Nikki’s Cleaning is here to lift some of the burden (along with some dirt and grime), to keep your home, office, or commercial space clean and germ-free.

People have a lot on their minds at the moment but being safe and having a clean living or working area shouldn’t be a worry.

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Nikki Chubaty and her husband, Jordan Chubaty have been leaving behind a streak-free shine in the Westman area for over four years. Nikki and Jordan met in high school in Brandon and eventually reconnected some years later. They are celebrating their first marriage anniversary in April. Being an Assiniboine Community College (ACC) business graduate, Nikki knew she was going to need to be in tip-top entrepreneurial form and start her own business. Jordan, who was working in the drilling industry in Alberta was put to task and thought it was time he joined his wife’s endeavour. The duo decided the cleaning business was what they wanted to do. The result—the birth of Nikki’s Cleaning!

Working with your partner can be difficult but true love never fails. Nikki and Jordan poured their intertwined souls together and worked out of their house for three tough years as they balanced their business/life aspect of running a new business. March 1, 2021, is the first anniversary of Nikki’s Cleaning in their new commercial space and they are sweeping away the competition in the cleaning game.

vacuums, and even pressure washers, Nikki’s Cleaning has everything you need to clean and sanitize any size home or commercial space—no matter how tough the job may be. Utilizing the Housecall Pro app, Nikki and her squad enters the client’s space (wearing their face-masks during Covid-19 of course) and follow the plan laid out in the app by the client. Therefore, the client knows exactly what has been done and when the clean team leaves their premises. QUICK, QUALITY & CLEAN is the name of the game. After a top to bottom cleaning, all the germs on touchable surfaces have been destroyed, leaving the client with peace of mind and Covid-free too!

Nikki’s Cleaning has big plans for the future and with some restrictions loosening and more people being out and about, there is no better time to get a quote on cleaning! Nikki and Jordan are hoping to expand into Winnipeg, Portage La Prairie and Dauphin. Nikki’s Cleaning is proud to keep the Westman area bright and clean.

Nikki’s Cleaning 399 Park Ave East, Brandon, MB Phone: 204-441-5676 Text: 204-400-3676 info@nikkiscleaning.ca nikkiscleaning.ca

Nikki and Jordan and their five-person platoon of eager cleaners break off into separate groups to take care of over 130 active clients a month around the Westman area. Armed with locally made Prairie West cleaning supplies, sanitizing products, industrial

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LOCAL CULTURE Business Profile | Westman Love Local Bingo

Westman Gets Creative Westman Love Local Bingo was created by Anna Dumas and Kerri Malazdrewicz, with the hopes of shining some light during the pandemic and helping local businesses.

After careful planning, a local scavenger hunt was born. This Bingo card scavenger hunt compromised of $1,500 in gift cards from local businesses, 18 days of giveaways.

This allowed people to get out of the house, and something to look forward to and participate in a socially distanced activity.

Many people discovered new places that they have never tried, gone to places they didn’t know were in Brandon and had a unique experience to get out of a pandemic rut.

“It was a fun little game, and we had no idea what to expect .. but then the support and the gratitude from everyone has made us decide to do another one… so stayed tuned for more!”, said Anna

Westman Love Local Bingo

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WHY DO WE NEED ARBORISTS?

BY SHEILA GONTY, GONTREE

We start learning about the importance of trees way back in grade school. Trees are so important and play a tremendously important role in the environment.

That’s where the arborist comes in. What is an arborist, and why would we invest time in learning about them and or even bother to invest in one?

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How is the overall health of the tree? Is it healthy?

Is it dangerous?

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What to look for when hiring a professional tree service?

How are the roots? Are they compromised from compaction, excavation, planting errors, etc?

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What does the canopy look like? Is it thinning out, is it balanced, is it damaged?

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Is the tree a danger to people or property? Is the tree heaving sidewalks, impeding foundations, are branches touching service wires or buildings?

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What is the longevity of the tree – lifespan? What kind of tree is it? What’s the life expectancy?

What is the best season to trim this tree?

Credentials, experience and integrity. It is very important to hire a company that knows trees and has the experience to cash the cheque their mouth is signing. Tree work is not as a cut and dry as it may sound. There is a lot involved when it comes to tree health.

An arborist takes on a large amount of responsibility.

Clients expect expert advice to be provided with experience and sound solutions. The arborist needs to consider questions so they can provide accurate advice to the enquiring client.

Clients should be left feeling like their questions have been answered and confident in the advice they’ve received. It is not unreasonable to ask a company if they’re licensed, insured and have WBC coverage.

Gontree 204-727-8537 contact@gontree.ca www.gontree.ca

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Business Profile | Epp Law

ANDREA EPP

Community Proud Andrea Epp opened the doors of Epp Law Office November 1, 2020.

This endeavour came after years of hard work and dedication in her community. Epp Law Office specialties are in the Real Estate industry, helping time home buyers with their transaction processes, as well as corporate law.

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Best of all, Andrea is not only knowledgeable in her industry, she is committed to giving back. She is grateful to be a part of a special, friendly community and connecting with people is what she loves the most.

Andrea gives her time to several community organizations and is proud to sit on the following boards: Helping Hands Centre of Brandon Inc. is committed to nourishing those less fortunate in the community.

The Kitchen operates on. Their guests come from all walks of life. Some have been regular guests of Helping hands on a regular basis, while others visit when they are unable to make ends meet. Guests are treated to a delicious hot meal prepared by a kitchen staff of volunteers. They work hard to provide a welcome atmosphere.

The Brandon Area Community Foundation (BACF) is a local foundation created for and by the people of Brandon and Southwestern Manitoba. Their goal is to bring people together who wish to make an on-going difference in the community. BACF invests the contributions it raises and receives to a wide range of charitable groups. These grants benefit our local communities in Southwestern Manitoba.

Brandon Crime Stoppers is a volunteer driven, community owned, not for-profit organization.

Their program provides a safe an anonymous way for public to pass on information to local police agencies. Working together to make Brandon area a safer place to work and live. The board is compromised of private citizens and business representatives.

Striving to be better is a constant work in progress and it’s important for Andrea to remain community and customer centric. Her commitment to quality in her work and dedication to supporting her community is her way to give back, and she encourages everyone to do the same.

Epp Law Office 204-717-3775 andrea@epplawoffice.ca epplawoffice.ca

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6 Reasons

why you need a digital marketing strategy in 2021

Entrepreneurs are continually changing and creating ways to make it possible to grow and find new opportunities. Paired with traditional marketing strategies, effective digital techniques complement other methods of marketing.

The internet allows us to reach a whole new market.

Digital marketing has become the norm for a successful business, make sure you are maximizing your digital efforts.

Digital marketing brings opportunities and growth, leading to increased and consistent exposure, more sales and a positive shift to your goal to increase your profits.

Digital marketing comes in various forms: PPC OR PAY-PER-CLICK: It’s a marketing strategy that will draw paid traffic to your business website. The advertiser will pay the publisher every time their ad has been clicked.

SOCIAL MEDIA: It involves platforms like Facebook, Instagram, and more. Promote your brand with valuable content and communicate with your customers.

SEO: This is a marketing strategy that requires businesses to focus on increasing their websites ranking to increase their traffic. The higher your website ranks on Google’s SERP, the more chances it is to grow your brand.

CONTENT MARKETING: It’s a strategy that allows businesses to bring their customers valuable content, focusing on value to attract customers.

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VIDEO MARKETING: A popular and effective marketing content that will bring more customers to your business. Use it to promote your brand, product, show behind the scenes of your business, share stories and testimonials.

EMAIL MARKETING: It’s one of the oldest forms of digital marketing that has one of the highest ROI, by sending out personalized emails to a target audience.

Why Digital Marketing is Important for your Business 1 | YOUR CUSTOMERS ARE ONLINE

The online market is the best way to expose your business.

When people hear about your business, they want to learn more about it and will check your presence online to know if you do exist.

If people can’t find anything about you online, chances are you’ll lose them as a customer.

2 | COST-EFFECTIVE AND FASTER

Digital marketing is affordable, and your business can start the process immediately. If you have limited time and resources, spending money to advertise traditionally is not enough.

3 | INCREASED ROI

Many businesses claim that doing advertisements online, whether it is paid or free, has an increased return on investment. It’s possible to have a higher conversion rate

or return on investment because most of your customers can be seen online.

Get to know your target audience and lay out a strategy that will turn your leads into customers.

4 | YOU CAN REACH OUT TO YOUR CUSTOMERS

When you can build a good relationship with your audience, it can boost your business. Build relationships with customers by reaching out to answer their questions, solve issues and turn them into repeat customers.

5 | CATERS TO MOBILE PHONE USERS

There are billions of people using their mobile phones to do research or scroll through social media. When using digital marketing, you can reach out to these people. You can promote your business in ways that mobile phone users are the target.

6 | ESTABLISH YOUR BRANDS REPUTATION

Digital marketing will give your business a chance to establish a rapport, allowing you to show your customers what your business is made of and how you can help them with their needs.

Digital marketing is crucial in the survival of today’s businesses. Mint Marketing Experience can help. Working together, we will show you that your company has a lot of potential to expand because of it.

DIGITAL MARKETING IS CRUCIAL IN THE SURVIVAL OF TODAY’S BUSINESSES.

Mint Marketing Experience Inc. 29-10th Street, Brandon MB 204-721-1296 jamie@mintmarketingexperienceca

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A Taxing Time

BY MICHAEL VAN LIEROP, NEW OUTLOOK WEALTH

As unprecedented as the federal and provincial response has been from a fiscal and financial perspective, the taxation side of the Covid-19 equation is going to be creating headaches and concerns for tax preparers and accountants everywhere in the months (and years) to come. Without delving into the more controversial topics of monetary and fiscal stimulus, risks of inflation, and the arguments for and against a wealth tax, you can rest easy knowing that there are some tried and true strategies you can start to implement this year if you haven’t before, or to fine-tune if you’ve been doing these things all along.

Tax Planning Tips for 2021 1 | Covid-19 relief programs.

If you took advantage of any of these programs, it’s important to understand their tax consequences. For example, the Canada Emergency Response Benefit (CERB) and its second iteration, the Canada Recovery Benefit (CRB), the Canada Recovery Caregiving Benefit (CRCB) or the Canada Recovery Sickness Benefit (CRSB), are to be treated as taxable income. For many, this will be modest (indeed, CRB is like EI in that 10% is withheld at source for tax purposes) but it remains something to consider and as income, must be declared.

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2 | New tax credits, deductions and benefits.

Familiarize yourself with the various new Covid19-inspired federal tax deductions and credits. For example, a new simplified home-office expense deduction option has been created to address the relatively simple but very wide-spread issue of employees working from home for a large portion of 2020. Canadians who worked from home can now claim up to $400 ($2 a day for up to 200 days) through this simplified process. Even the more robust home-office expense claiming process, which should continue to be used for those with more complicated situations, has been streamlined and simplified.

3 | RRSPs. Registered Retirement Savings Plans remain a hallmark of two critical components of financial planning – tax planning and retirement preparedness. In a practical sense, RRSP contributions should be an ongoing concern throughout the year rather than a last-minute decision days before the March 1 deadline. While RRSP contributions can generate significant income tax deductions – giving people that muchdesired “refund” from the government (which is essentially the government returning some of the excess income taxes you paid throughout the calendar year) they do not always make sense.

Remember this: the principle idea of RRSPs is to

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contribute when you’re at a high tax bracket to maximize the benefit of the deduction, and plan to withdraw your RRSP income in retirement when your income bracket is supposed to be lower. If you have a lot of unused RRSP room an RRSP loan can help you catch-up. This is a strategy that can help if used properly and as part of a broader financial plan. RRSP contribution limits are 18% of income or $27,230 for the 2020 tax year.

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4 | The TFSA. Take time to reflect on your Tax-Free

Savings Account (TFSA). This is arguably the most powerful “tax shelter” available in Canada, with the fewest strings attached. The perennial issue is most Canadians don’t use it properly, no thanks to banks who willingly cram low-interest guaranteed investments (GICs, for example) into TFSAs when they don’t belong there at all. Because the TFSA is a tax-free zone, it makes sense to

The fact is, tax planning should not be a last-minute panic-driven priority. As part of a holistic financial plan, tax issues can often be planned around and foreseen with reasonable foresight.

use the TFSA for investments that generate a high rate of return and as such, a potentially high tax cost or burden.

Inside the TFSA they do not. In short, you’re wasting our TFSA room by using it to stash low-interest bearing savings like GICs or high interest savings accounts.

Initially started in the 2009 tax year, there is an annual amount added to your cumulative TFSA room every year.

For this tax year it’s $6,000. For anyone (and there are many out there) who have never made use of their TFSA, your total contribution room could be as high as $75,500 by now.

5 | DIY Online Tax Filing. If you’re a regularly employed, salaried individual – with or without a gig or small business on the side – and you have income from one, maybe two sources combined with some common deductions (like dependent children, RRSP contributions, home office expenses) don’t hesitate to use online tax filing software. TurboTax and Ufile are great, user friendly, and aside from data entry, manage the entire tax filing process from start to finish. They even help send your tax return via NetFile directly to the Canada Revenue Agency (CRA). The Canadian online tax filing platforms are safe, secure, and robust.

6 | Talk to an Accountant. If things feel like they are too complicated, they probably are. Most professionals and small business owners, especially incorporated ones,

should be seeking advice on at least an annual basis from an Accountant who has the necessary expertise to guide you. They can provide valuable recommendations and help file your taxes properly. Filing personal tax returns is not a huge money maker for most accounting firms so don’t be surprised if you don’t get a pile of advice because advice takes time, and time is money. Shop around if need be.

7 | The best advice is to seek it. A Certified Financial Planner (CFP) or any highly experienced Financial Advisor in Canada will be able to provide useful tax planning guidance. The fact is, tax planning should not be a last-minute panic-driven priority. As part of a holistic financial plan, tax issues can often be planned around and foreseen with reasonable foresight. While it’s true the government, both federal and provincial, can play games come budget time and introduce new taxes, roll back old deductions, or introduce new ones, it is also true that the tax regime in Canada is a pretty stable framework upon which people can plan.

Michael van Lierop is President & Founder of New Outlook Wealth, a Manitoba-based wealth & advisory firm that brings financial planning and low investment management fees to all Canadians, regardless of their wallet size. Visit their website at www.newoutlook.ca to learn more and to find an advisor!

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A FRESH REASON TO SMILE Meet the New Owner of Winburn Orthodontics

BY HUNTER PLOSZAY PHOTOS BY STUDIO 78

n May 11, 2020, Dr. Rob Mintenko purchased Winburn Orthodontics from the longstanding veteran orthodontist, Dr. Jay Winburn. Dr. Mintenko saw an advertisement for the sale of Winburn Orthodontics in January 2020, while scanning through a dental magazine, and it rang a bell as Dr. Mintenko had already heard about Dr. Winburn and the great reputation that carried his name in the world of orthodontics.

O

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Dr. Winburn just so happened to also be a part-time professor at The University of British Columbia shortly before Dr. Mintenko spent three years at UBC studying to become an orthodontist as he earned his diploma in Orthodontics and his Master of Science in Craniofacial Science. These diplomas came after four years of dental school at the University of Saskatchewan and several years of working as a general dentist. Dr. Mintenko is

“I feel like I always had the idea from a young age that I would love to be an orthodontist when I grew up.”

- Dr. Mintenko loving his time in Brandon at his new practice and was appreciative of how Dr. Winburn guided him through his first three months before he officially took over the practice. Having practiced in Brandon for 43 years, Dr. Winburn was very particular about who should take over Winburn Orthodontics.

“Dr. Jay Winburn is such a gentle soul and genuinely nice person. My time shadowing him was critical in transitioning. It took work, effort, and time but I felt the team was very accepting of me and open to new ideas,” shared Dr. Mintenko.

Orthodontics was embedded into Dr. Mintenko at an early age as he babysat for several years for an orthodontist, Dr. Kent Goldade. Dr. Mintenko saw him as a role model and admired how Goldade loved his career, cared for his patients and successfully achieved a good work/life balance.

“I feel like I always had the idea from a young age that I would love to be an orthodontist when I grew up. To me, it seemed like the best career out there where you could have a technically challenging job while working with people who you are able to have a direct relationship with, all the while creating life changing smiles,” Dr. Mintenko proclaimed.

Winburn Orthodontics has been a staple in Brandon for years and Dr. Mintenko shares some of the old-school values of his predecessor. That said, adding some new technology and techniques should add to the practice’s success and overall patient outcomes. This includes the use of an intraoral scanner that takes thousands of images to construct a 3D rendered model of a patient’s teeth and bite which allows the doctor to use software to digitally manipulate the position of the teeth to an ideal esthetic and functional position. This 3D imaging software is used with the treatment of clear aligners (commonly known as Invisalign) and they do the same job as old school braces, but are invisible, therefore removing any stigma of braces.

Clear aligners like Invisalign are removable for eating and brushing so the patient doesn’t have to worry about food getting caught in their braces, or having to avoid certain foods for fear of breaking off brackets.

“We make a series of these plastic clear aligners (best known as Invisalign, which is the brand we use), and the patient wears each aligner for a week which allows for continuous small movements over each aligner until we reach the end goal. It’s especially a good option for adults who want to fix their teeth but don’t want braces,” says Dr. Mintenko.

Dr. Mintenko and his wife Daniela, along with their 3 dogs, enjoy their spare time at their Delta Beach cottage.

They also love travelling when they can get away. Stay tuned to the Mint Experience where we are going to delve more into Dr. Mintenko and the happenings at Winburn Orthodontics.

Winburn Orthodontics 204-727-0401 info@drwinburn.com www.winburnorthodontics.com

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TRAVEL WITH YOUR Family Bubble When the time is right

5 Day Exploring Winter Wonderland Self-Drive

Day 1: Explore Calgary Day 2: Travel to Banff with Dogsledding in Canmore Day 3: Banff sightseeing Day 4: Johnston Canyon Ice Walk and Lake Louise Day 5: Depart Banff From $965 p.p. based on 6 guests

Carefully crafted to minimize covid risks while maximizing experiences

Cassandra Jamieson info@mcphailtravel.net 204.727.2305

McPhail Travel Suite K 435 Rosser Avenue Brandon, MB

Manitoba Winters

BY CASSANDRA JAMIESON, MCPHAIL TRAVEL

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This winter, plan something unique for you and your partner. Manitoba is a beautiful province with everything that you need to make romance the number one item on your intimate getaway. OR ….. be creative and stay home, but plan something special to enjoy.

Cook Together – It doesn’t

matter if you are a gourmet chef or a kitchen newbie. Cooking together can be fun and romantic. Try something delicious but simple such as pizza or perhaps try a new recipe that you’ve never made. Don’t try and impress, just have a good time.

Open a bottle of wine, laugh and enjoy.

Play Together – You can either

have a game night alone, where you play Scrabble, video games, or another 2-person game, or make it a double date with another couple.

We'd recommend asking your partner if they want to do it first, because some people hate trivia (especially if they're terrible at it).

Watch Together – Movie Night! Stock up on

popcorn and candy to make it feel like a ~real~ movie date. Don't watch a movie that's actually good. There will be more fun and laughter if you watch a movie that is so bad it’s good or one that has become a “cult classic” that you’ve already seen a million times.

Relax Together – Make a mini spa retreat in your home. Try some meditation or yoga, mindfulness exercises, healthy food and a supply of different rejuvenating infusions. A warm bath or steamy outdoor hot tub are both a romantic place to spend time with a special someone.

Be Awed Together – Did you know that winter

is the best time to view the Aurora Borealis or Northern Lights? Pack a blanket and thermoses full

of your favorite warm beverage, bundle up, and head outside for a nighttime adventure. The time of night when the light appears varies depending on your region, but usually between 10 pm and 2 am is a good bet.

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If you feel the need to get away there is plenty of romance waiting for you in every part of Manitoba.

From luxury hotels with spas overlooking beautiful lakes, to a secluded cabin, or cozy inn with crackling fires; experience it with someone you love!

Manitoba is a prairie province that can shock first timers with its size and sophistication. Book a romantic getaway that is not only relaxing but rejuvenating as well. At Thermea Spa you have the chance to experience Scandinavian techniques through thermotherapy and relaxation techniques. Sit back and let reality slip away in one of the four saunas or outdoor pools. Thermea Spa is your retreat while still within city limits.

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A short thirty-minute drive from Winnipeg is Getaways Romantic Resort. Located outside of Beausejour along the Brokenhead River, the resort is a small absolutely gorgeous couples only property offering two luxurious cabins designed to pamper! The spacious cabins are equipped with spa tubs, steam showers, king beds, home theatre systems with surround sound, full kitchens, a four-season sunroom and an open deck with a BBQ. Truly a unique experience surrounded by 150 wooded acres.

Located to the north of Winnipeg, in Hecla Provincial Park, Lakeview Hecla Resort offers a variety of amenities to check off your romantic getaway list. Partake in winter activities like snowshoeing and tobogganing to make your stay one to remember. Relax at the Salka Spa which follows Nordic traditions through fire, ice and water. Rejuvenate the body through spa treatments and massages before visiting the adult only mineral pool to refresh. With three different pools to dip in, you’ll leave the spa feeling like a whole new you.

Whether you decide to stay home or get away, Manitoba has something for everyone.

While staying in a Castle may not be for everyone, but a dream for most, you and your partner can be taken back in time with a stay at Bella’s Castle in Morden.

This stone mansion was built in 1902 and still holds all its antique feelings today. With only three bedrooms to book, Bella’s Castle is intimate and friendly with lots to offer. Book massages and let the professionals take any stress away. Head down to the tea house area for a quiet, home cooked lunch.

Further to the west, much of the leafy 1,150-square-mile Riding Mountain National Park—so named because it once required a horse to traverse—remains alluringly wild. Curving gravel roads pass elk, black bears, and moose (or bison near Lake Audy), while hiking trails reach remote clear lakes and unexpected sites like Whitewater, a World War II prisoner-of-war camp.

Glide down the Parks Canada skating trails and outdoor skating rink adorned with twinkly lights and adjacent to a great log cabin style warming shack – the perfect

place to enjoy a cup of hot chocolate. The Lakehouse, an adorable boutique hotel located in the hub of downtown, is a charming rustic retreat complete with an outdoor hot tub and crackling bonfire. It’s the perfect complement to a silent winter evening as the snow gently falls; a perfect place to get cozy and snuggle a little.

Whether you decide to stay home or get away, Manitoba has something for everyone.

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An Entrepreneur with strong network makes money even when he is asleep.

JOIN OUR Tribes of Investors, Entrepreneurs, Executives & Leaders, Industry Influencers, Community Leaders & C-Suite Professionals About the CYNDICATE Family Joint Ventures, Referrals, Learning, Support System, Training, Perks Card Etc. are the ways our members benefit Broad and supportive, CYNDICATE leverages the collective effort of its members to educate, motivate and empower each other, utilizing its collective member power to help build strong relationships and community.

Each CYNDICATE tribe is comprised of up to 3 business professionals per industry/category and each chapter meets on a regular basis.

Tribe meetings (face-to-face or online) allow for open networking or “meet and greet” time, speakers, one-minute business commercials/ elevator commercials, education, community building, and most importantly, referrals! We are looking for business professionals who are excited about growing their business and helping those in their chapter grow as well!

Cyndicate 204-721-1296 jamie@mintmarketingexperience.ca cyndicate.org

For more information about the Brandon Tribe launching in March, contact Jamie Willey | jamie@mintmarketingexperience.ca | 204-721-1296

Offering Quality, Reliable, Honest, and Consistent Cleaning

Book online We offer a wide range of cleaning services Commercial & Residential Housekeeping Window Washing Carpet Cleaning

Nikki’s Cleaning 399 Park Ave East, Brandon, MB Phone: 204-441-5676 | Text: 204-400-3676 info@nikkiscleaning.ca | nikkiscleaning.ca |

CREATING YOUR SPACE. One detail at a time.

Amber Bauman Professional Interior Designer/Owner Dip.I.D., IDC, NCIDQ

www.greypearldesign.ca amber@greypearldesign.ca 204-509-4020