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Domestic Show Brochure 2020

Page 1

NEW YORK • MIAMI BEACH • PHOENIX • NASHVILLE • HOUSTON

MORE LEADS, MORE OPPORTUNITY.

MORE RESULTS DELIVERED.

PRODUCED BY


There is no better way to grow your business than to meet face-to-face with thousands of qualified, informed and motivated potential franchisees.

MORE LEADS MEAN

more opportunities

FOR YOUR BUSINESS

The International Franchise Expo, Franchise Expo South, and Franchise Expo West deliver more qualified attendees than any other franchise shows on the planet. Our new 2-day shows, Franchise Expo Nashville and Franchise Expo Houston, are the most valuable opportunities to meet face-to-face with potential candidates on a local level.


Informed ATTENDEES: BEFORE THE EXPO:

54%

read promotional material on 1 or more franchise companies

43%

had conversations with 1 or more franchise brands

MAY 28-30, 2020 New York, NY IFEinfo.com

32%

SUPPORTED BY

visited 1 or more franchise units FEB. 20-22, 2020 Miami Beach, FL

SEPT. 10-12, 2020 Phoenix, AZ

FranchiseExpoSouth.com

FranchiseExpoWest.com

MARKETING REACH Extensive print, radio, TV and online advertising

Partnerships with dozens of community and government organizations

MARCH 20-21, 2020 Nashville, TN

OCTOBER 2-3, 2020 Houston, TX

FranchiseExpoNashville.com

FranchiseExpoHouston.com

Daily social media engagement across Facebook, Twitter, LinkedIn and Instagram *All info/stats based on 2019 IFE data

ALL SHOWS SPONSORED BY


MAY 28-30, 2020 JAVITS CENTER • NEW YORK, NY

The show is effective

as we’ve been able to secure really good leads. As an exhibitor, it’s a great show and it’s worth it. Kimberly Hoang, Director of Marketing and Sales, Amazing Lash Studio

The International Franchise Expo (IFE) is the premier franchise event in the industry and one of the few shows supported by the US Department of Commerce. The show attracts investors from 49 states and 116 countries. From domestic or international expansion to selling single units, area developments, or master franchises, IFE is the industry’s one-stop-shopping event.

41% of visitors attended a seminar or workshop


Motivated

ATTENDEES: GOAL TO OPEN A FRANCHISE

DIRECTLY FOLLOWING IFE:

56%

already met or plan to meet with a franchise representative

29%

37%

22%

0-6 MONTHS

6-12 MONTHS

12-18 MONTHS

INCREASE VISIBILITY & DRIVE SALES! 66%

of attendees have owned a business

58%

of attendees spend an avg. of 1 full day at the expo

FOR MORE INFORMATION:

Exhibit@mfvexpo.com or 201.881.1656 IFEinfo.com


FEBRUARY 20-22, 2020 MIAMI BEACH CONVENTION CENTER • MIAMI BEACH, FL

This show has been great. The response has been phenomenal and we’ve been

meeting with quality prospects. Jose Schwank, Sushi Sake

Franchise Expo South delivers thousands of prospective franchisees, multi-unit owners, area developers, and master licensees

INVESTMENT LEVELS OF ATTENDEES 29%

to exhibitors. Through our cross-channel marketing campaigns, partnerships and advertisements, Franchise Expo South

19%

delves deep to drive the most qualified prospects exhibitors.

to

meet

face-to-face

with

$50,000$99,999

$100,000 to $499,999

4%

5%

$500,000 to $999,999

$1 Million+


Motivated

BEFORE FRANCHISE EXPO SOUTH:

ATTENDEES: GOAL TO OPEN A FRANCHISE

41%

of attendees had conversations with 1 or more franchise brands

33%

40%

20%

7%

0-6 MONTHS

6-12 MONTHS

12-18 MONTHS

18+ MONTHS

INCREASE VISIBILITY & DRIVE SALES! 72%

of attendees have owned a business

65%

of attendees spend an avg. of 1 full day at the expo

FOR MORE INFORMATION:

Exhibit@mfvexpo.com or 201.881.1656 FranchiseExpoSouth.com


MARCH 20-21, 2020 MUSIC CITY CENTER • NASHVILLE, TN Exhibiting at Franchise Expo Nashville provides your company with a

From the time we opened in the morning to when we closed, we were constantly connecting to

new prospective franchisees!

unique opportunity to get face-to-face with the largest gathering of potential franchisees and franchisors across the central region of the US!

As an exhibitor at Franchise Expo Nashville take advantage of:

Robin Gaf, SoBol

• Turnkey booth package • No corner fees • Massive show promotion featuring print and online advertising, innovative social media campaign, TV commercials and strategic partnerships.


INCREASE VISIBILITY & DRIVE SALES! FOR MORE INFORMATION:

Exhibit@mfvexpo.com or 201.881.1656 FranchiseExpoNashville.com


OCTOBER 2-3, 2020 GEORGE R. BROWN CONVENTION CENTER • HOUSTON, TX Discover new leads and make valuable contacts with qualified investors

We’re hungry to be the best fitness franchise and we can’t do that without

being in places like this.

that are interested in taking the next step in the franchise process. Limited to 125 exhibitors

As an exhibitor at Franchise Expo Houston take advantage of:

Michael Rutledge, Franchise Developer, Mayweather Boxing + Fitness

• Turnkey booth package • No corner fees • Massive show promotion featuring print and online advertising, innovative social media campaign, TV commercials and strategic partnerships.


INCREASE VISIBILITY & DRIVE SALES! FOR MORE INFORMATION:

Exhibit@mfvexpo.com or 201.881.1656 FranchiseExpoHouston.com


SEPTEMBER 10-12, 2020 PHOENIX CONVENTION CENTER • PHOENIX, AZ

The response has been phenomenal. We haven’t sat down for even five minutes through this three-day show.

Franchise Expo West is the premier

David Isbell, COO, The Waffle Experience

franchisors and industry suppliers

INVESTMENT LEVELS OF ATTENDEES 25%

annual event in the west connecting

22%

with prospective franchisees, master licensees, and multi-unit owners. $50,000 to $99,999

$100,000 to $499,999

4%

3%

$500,000 to $999,999

$1 Million+


Motivated

AFTER FRANCHISE EXPO WEST:

ATTENDEES: GOAL TO OPEN A FRANCHISE

44%

of attendees met or plan to meet with a franchise representative

31%

36%

18%

15%

0-6 MONTHS

6-12 MONTHS

12-18 MONTHS

18+ MONTHS

INCREASE VISIBILITY & DRIVE SALES! 68%

of attendees have owned a business

47%

of attendees spend an avg. of 1 full day at the expo

FOR MORE INFORMATION:

Exhibit@mfvexpo.com or 201.881.1656 FranchiseExpoWest.com


Let us do the heavy lifting to

get you more leads

BeTheBoss.com is more of a powerhouse than ever, delivering the highest quality leads. Our site still has the same look you love, but under the hood we’re Better. Stronger. Faster.


Do you know where potential franchisees are browsing? We do...and our experts make sure you’re visible.

Key Benefits + Features: • Over 25 years of Franchise experience • Exclusive offline and online marketing opportunities • Partnered with top technology companies • Online brand awareness • Unlimited leads • Cost effective • No long term contracts

FOR MORE INFORMATION: rob.lancit@comexposium.com or 201.881.1624


DOMESTIC SHOWS:

FEBRUARY 20-22, 2020 Miami Beach, FL FranchiseExpoSouth.com

MAY 28-30, 2020 New York, NY IFEinfo.com

INTERNATIONAL SHOWS:

SEPTEMBER 10-12, 2020 Phoenix, AZ FranchiseExpoWest.com

APRIL 3-4, 2020 ExCel London TheFranchiseShow.co.uk

NOVEMBER 5-7, 2020 Messe Frankfurt FranchiseExpoFrankfurt.com

7

SUPPORTED BY ALL DOMESTIC SHOWS SPONSORED BY

JANUARY 28-29, 2020 Hotel Savoyen Vienna eu.MultiunitFranchisingConference.com

MARCH 20-21, 2020 Nashville, TN FranchiseExpoNashville.com

FOR DOMESTIC SHOW INFO: Exhibit@mfvexpo.com or 201.881.1656

OCTOBER 2-3, 2020 Houston, TX FranchiseExpoHouston.com

June 19-20, 2020 Expo Guadalajara ExpoFranquiciasGuadalajara.com

MARCH 5-7, 2020 World Trade Center Mexico City fif.com.mx

2020 Puebla, Mexico expofranquiciaspuebla.com

FOR INTERNATIONAL SHOW INFO: James.Mastandrea@comexposium.com or 201.881.1626


DRIVEN LEADS FOR DYNAMIC BRANDS! INCREASE VISIBILITY & DRIVE SALES! Exhibit@mfvexpo.com or 201.881.1656 PRODUCED BY

SPONSORED BY


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