Fame Heidelberg

FAME

Facilitating Access & Mobilisation of European finance for Creative Industry Growth

FAME event II 19./20.03.2013, Heidelberg

FAME - FACILITATING ACCESS & MOBILISATION OF EUROPEAN FINANCE FOR CREATIVE INDUSTRY GROWTH

FAME in partnership with the

The successful matchmaking format is connecting researchers and startups with investors and companies since 2005. Focus 2013: ‘The Mobile Ecosystem’

WHEN?

HOW?

WHO?

The 12th HDI takes place on the 19th + 20th of March 2013 and is looking for business ideas or R&D results with high market potential.

Researchers, developers and startup companies present 20 business ideas and close-to-market research findings to an audience of investors & experts in short 6-minute pitches.

Researchers, developers and startup companies dealing with the increasing mobility of individuals and companies as well as exploiting the potential of mobile technologies are allowed for entry

Topic in 2013: The

Mobile Ecosystem

Mobile Learning, Mobile Collaboration, Mobile Content, Mobile Social Interaction, Mobile Business Models, Mobile E-Health, Mobile Gaming, Mobile Distribution Models, Mobile Advertising… etc.

FAME - FACILITATING ACCESS & MOBILISATION OF EUROPEAN FINANCE FOR CREATIVE INDUSTRY GROWTH

Topic in 2013: The

Mobile Ecosystem

Start-up companies, researchers and developers will present up to 20 business ideas and close-to-market research findings focusing on mobile services including:  Mobile Learning  Mobile Collaboration  Mobile Content  Mobile Social Interaction  Mobile Business Models  Mobile E-Health  Mobile Gaming  Mobile Distribution Models  Mobile Advertising They will reply to:  The demand for mobility as a basic need  A trans-sectoral approach  The increasing blur between sectoral borders

FAME - FACILITATING ACCESS & MOBILISATION OF EUROPEAN FINANCE FOR CREATIVE INDUSTRY GROWTH

FAME in partnership with the Monday, March 18th 2013

14.30 – 18.30

CREATIVE VISITS (Optional)

Bus Tour through Heidelberg and Mannheim visiting Creative Places

Tuesday, March 19th 2013

09.00 – 18.00

COACHING DAY

Individual trainings and a 1-to-1-coaching from international experts to the participants’ business model 19.00

Pre-Event including keynote “Design Thinking”

Wednesday, March 20th 2013

09.00 – 11.45

PITCHING DAY

Conference on Commercialization of RDI 11.45 – 18.45

Presentation of business ideas in front of investors or potential partners 19.30

Reception and Dinner

FAME - FACILITATING ACCESS & MOBILISATION OF EUROPEAN FINANCE FOR CREATIVE INDUSTRY GROWTH

AGENDA COACHING DAY, 19.03.13

9.00 – 9.15 9.15 – 9.45

Welcome Interactive Session “Pitching. Do‘s and Don’t‘s ”

9.45 – 10.15

Inspiration Island “The Power of Collaboration – Neurobiological Aspects of Creativity and Innovation”

10.15 – 10.30

Coffee Break

Coaching Session CHECK YOUR FINANCING

Coaching Session CHECK YOUR BUSINESS MODEL

10.30 – 12.00

10.30 – 12.00

10.30 – 12.00

TEST PITCHING BATTLE

12.00 – 12.30

Inspiration Island “Sustainable Business Model Generation”

12.30 – 13.30

Lunch Break

Coaching Session CHECK YOUR FINANCING

Coaching Session CHECK YOUR BUSINESS MODEL

13.30 – 15.30

13.30 – 15.30

15.30 – 16.00

17.30 – 18.00 19.00

TEST PITCHING BATTLE

Coffee Break

Coaching Session CHECK YOUR FINANCING 16.00 – 17.30

13.30 – 15.30

Coaching Session CHECK YOUR BUSINESS MODEL

16.00 – 17.30

16.00 – 17.30

Inspiration Island “Financing” Pre-Event including keynote “Design Thinking“

TEST PITCHING BATTLE

FAME - FACILITATING ACCESS & MOBILISATION OF EUROPEAN FINANCE FOR CREATIVE INDUSTRY GROWTH

AGENDA PITCHING DAY, 20.03.13

9.00 – 9.15

Challenges of Technology Transfer in European Research

9.15 – 9.45

Bridging the Gap between Research and Innovation

9.45 – 10.00

RDI Needs of SMEs in the Digital Media Industry and the Web Economy

10.00 – 10.20

Coffee Break

10.20 – 11.45

Strategies towards better RDI Commercialization in the Digital Media Sector/Panel Discussion

11.45 – 12.00

Welcome by Klaus Haasis and Andreas Reuter

12:00 – 12.30

Keynote

12.30 – 13.30

Lunch Break / Meet the Panelists

13.30 – 14.30 Pitches

14.30 – 15.30

EARLY STAGE

13.30 – 14.30 Pitches

ADVANCED STAGE

Coffee Break / Meet the Panelists

15.30 – 16.30 Pitches

EARLY STAGE

16.30 – 18.00 Investor

15.30 – 16.30 Pitches

Workshop

18.15 – 18.45

Feedback Workshop

19.30

Reception and Dinner at „S Kastanie“

ADVANCED STAGE

16.30 – 18.00 Fail

Workshop

FAME - FACILITATING ACCESS & MOBILISATION OF EUROPEAN FINANCE FOR CREATIVE INDUSTRY GROWTH

Investor Workshop

16:30 – 18:00 Investor

Workshop

AGENDA

 Keynote / Impulse: CAT Science Park’s overall investment strategy and functioning (Kim Ove Olsen, CEO CAT Science Park)  World Café: 3 different topics to exchange ideas: Transnational investments

Investing in Mobile

New investment models

FAME - FACILITATING ACCESS & MOBILISATION OF EUROPEAN FINANCE FOR CREATIVE INDUSTRY GROWTH

COMPANIES can…  Benefit from 1-to-1-Coachings → to shape their business model → to further develop their business idea with feedback from international experts → to improve their presentation & pitching skills  Gain knowlegde by attending tailor-made training/coaching sessions and get support for their search for financing possibilities!  Pitch their business idea in front of an international audience of investors that are interested in investing in the Mobile Sector!

 Get in contact with potential international partners for new cooperation!  Experience the creative atmosphere in Heidelberg & Mannheim and make new contacts & friends!  Three Year Membership in the FAME Financing Network of the European Creative Industries Alliance offering support for access to finance, strategy, business plan and coaching!

FAME - FACILITATING ACCESS & MOBILISATION OF EUROPEAN FINANCE FOR CREATIVE INDUSTRY GROWTH

INVESTORS can…  Listen to new business ideas in the Mobile Sector and benefit from the pre-selection of investment-ready companies!  Open up new perspectives and get insights into new trends in the Mobile Sector!  Be part of the board of reviewers in one of the pitch session and talk directly to promising startups!  Participate in an interesting workshop session to exchange ideas with other investors!  Get in contact with potential international partners/ investors for new cooperation!  Experience the creative atmosphere in Heidelberg & Mannheim and make new contacts & friends!  Be part of the FAME Financing Network of the European Creative Industries Alliance looking for the best European business ideas and transnational investments!

FAME - FACILITATING ACCESS & MOBILISATION OF EUROPEAN FINANCE FOR CREATIVE INDUSTRY GROWTH

HOW? FILL OUT AN APPLICATION FORM & SEND IT TO YOUR NATIONAL CONTACT POINT: Italy: Laura Santarelli, Project Manager for Eu Programmes and Int’l Iniatives Unit, FILAS, santarelli@filas.it, +39 06 32885309 Denmark: Stéphanie Palombi, FAME Project Manager, CAT SCIENCE PARK, stpa@catscience.dk, +45 46740200

Nordic Countries: Lena Arndal, Souschef, CKO – Center for Cultural and Experience Economy, lea@cko.dk, +45 46 74 02 90 Germany and all other countries: Bianca Kolb, Project Manager FAME, Baden-Württemberg: Connected e.V., kolb@bwcon.de, +49 711 90715 342

FAME - FACILITATING ACCESS & MOBILISATION OF EUROPEAN FINANCE FOR CREATIVE INDUSTRY GROWTH

Impressions 1st FAME event in Copenhagen

FAME - FACILITATING ACCESS & MOBILISATION OF EUROPEAN FINANCE FOR CREATIVE INDUSTRY GROWTH

European partner projects @Heidelberg Innovation Forum (HDI)

FAME strengthens the fast growing sector of Creative Industries by helping to channel financial resources

FORT establishes capabilities for the dissemination and application of innovation

SMARD helps media and internet SMEs to implement and make use of R&D activities

KARIM aims at facilitating knowledge transfer across north west Europe

FAME - FACILITATING ACCESS & MOBILISATION OF EUROPEAN FINANCE FOR CREATIVE INDUSTRY GROWTH