IMPACT REPORT


The global automotive industry has entered an era of transformation, creating both new opportunities and challenges to be overcome for Mexico as a key manufacturing location. Digitalization and electrification are reshaping the vehicle of the future, the global shortage of semiconductors create unique challenges, while geopolitical trends combined with the COVID-19 pandemic are reshaping global supply chains. At this time of change, Mexico has the opportunity to go beyond maintaining its position as a leading vehicle and auto part manufacturer in North America and strengthen role in the global automotive industry.
The success of the Mexican automotive industry will be defined by the business and political leaders shaping its future today. We bring these leaders together at Mexico Automotive Summit to exchange essential industry information, expertise and opportunities, to find solutions to overcome industry challenges, to connect financing and opportunities, to match supply and demand and to accelerate innovation. In 2021, the two editions of Mexico Automotive Summit brought together 623 industry leaders representing 377 companies, welcomed 111 speakers, generated 2,825 matchmaking interactions that resulted in 312 high-level 1:1 meetings, and generated 496 pre-qualified leads for 16 sponsors.
In 2022, we will continue maximizing the impact of our conferences for participants, speakers and sponsors. Our conference programs will offer inside perspectives on the topics that matter most, and are designed to help industry leaders make better decisions and drive results. By leveraging leading-edge technology and artificial intelligence, we will deliver unprecedented matchmaking and lead-generation results at a time when connecting supply and demand remains challenging. We look forward to helping you achieve your marketing, commercial and strategic objectives!
MARCH 24-25, 2021
Networking Sponsor




SEPTEMBER 22-24, 2021
Networking Platform Sponsor


377 companies
623 conference participants
111 speakers
16 sponsors
14,314 visitors to the conference website
How would you rate the quality of the conference program and speakers?
Breakdown by job title
Conference social media impact Pre-conference social media impact 9,487 direct impressions during MBF
Mexico’s leading B2B conference organizer introduces the world’s leading event networking platform.

Delivering intent-based matchmaking powered by Artificial Intelligence that connects the right people. Network, no matter where you are.



565 participants
2,825 matchmaking communications
312 1:1 meetings conducted
How would you rate the quality of the matchmaking on Brella?
Matchmaking intentions
3,369
• 3C Metrology SA de CV
• 3M
• ABB México SA de CV
• Aceites Superfinos
• Administración Portuaria Integral Acapulco, S.A.
• Aerospace
• Agencia Pro San Luis
• AIZ
• Alchemia
• ALD Automotive
• Alian Plastics S.A de C.V.
• Alliance for Automotive Innovation
• Allison Transmission
• ALT Technologies
• AMAVe
• AMDA, A.C.
• American Industries
• AMN International
• another company
• Arbomex
• ARIDRA
• Ariza
• Assurant
• Autocluster Chihuahua
• AUTOCOM
• Auto form
• Automated Logistics System, LLC
• Automotive Cluster of San Luis Potosí
• Automotive Industries Association of Canada
• Automotive Solutions
• AWL
• AWS
• Axalta Coating Systems Mexico
• AXON INTERCONEX SA DE CV
• Banco Nacional de Comercio Exterior SNC
• Band of Insiders
• BBS BRANDS
• BCW
• BHTC México S.A. de C.V.
• BOCAR Group
• BorgWarner
• Bosch Mexico
• Brella Ltd
• Bridgestone
• Brose
• Camcar Grupo Automotriz
• CANACINTRA PUEBLA
• CHG Meridian Mexico
• Chihuahua State Government
• Circutor
• clauteodmex
• CLAUZ
• Cluster Automotriz de Nuevo León (CLAUT)
• Clúster Automotriz
Zona Centro
• Cluster de Herramentales
• Cluster Automotiz Ags
• CNW Courier Network
• Cocofact / HSBC
• CO fOCE
• Colliers
• Connected Capital
• CONSTRUCTORA INSUR
• Controlar North Ameria SA de CV
• Cormax Rigging Supply LLC
• Crane Worldwide Logistics
• Creative foam de México, S. de R.L. de C.V.
• CS Quaker State
• CS, Shell & Quaker State de Mexico
• Cuadrante
• Cummins
• Daimler
• Dana Mexico
• DeSK Mexico
• DHLSC
• DiDi Mexico
• DINA
• DISTRIBUIDORES DEL ISTMO
• Donghee Mexico
• Draxton Global
• DRG Technologies, Inc.
• DuPont Latin America
• Eaton Corp
• Ecléctico
• EDAG Mexico
• E-DRIVE
• EKK EAGLE INDUSTRy
MEXICO SA DE CV
• Enel
• Energy to Market
• E-Neutras
• E-TRACTION
• Eureka
• Evonik Industries de Mexico SA de Cv
• EWS LTD MX
• faurecia
• fenkell Automotive Services
• financiera Bepensa
• flowSmart
• ford Motor Company
• forefront Power
• fOTON MEXICO
• frontierView
• frost & Sullivan
• fullSpectrum Leadership Inc
• fUMEC
• GALNIK, S.A. DE C.V.
• GARANTIPLUS
• GASCOMB
• GED
• General Motors
• Gerzo Administración SA de CV
• GLM Components Mexico
• Global Automakers of Canada
• GMD STAMPING
MEXICO S.A. de C.V.
• GML
• Gobierno de Ontario en Mexico
• GOBIERNO DEL ESTADO DE PUEBLA
• Gobierno Municipal Chihuahua
• GRAMMER
• Grupo CTT SA de CV
• GRUPO fARRERA AUTOMOTRIZ
• Grupo Surman
• GTO Automotive
• GTO SDES
• HAL Aluminum Mexico
• Harman
• Helmut fischer
• Hinduja Tech
• Hino México
• HK Strategies
• Hogan Lovells
• Holland House Mexico
• Honda
• HSBC
• Hyundai
• Iberdrola México
• iCaranty
• IDIADA AUTOMOTIVE
TECHNOLOGy SA
• INA
• Indiana
• INDUSTRIA NACIONAL DE AUTOPARTES AC
• Infor
• Informe Confidencial
• Inovan
• Jaguar Land Rover
• JeffreyGroup
• JWB Manufacturing, LLC
• KASO & ASOCIADOS
SA DE CV
• Kenworth Mexicana
• Kia Mexico
• Kikoya
• KPMG
• LAVARTEX
• LeasePlan
• MACLEAN fOGG
COMPONENT SOLUTIONS
• MAGNA POWERTRAIN
• MAN Truck & Bus
• Manufacturas Estampadas s.a. de c.v.
• Maquinados y Maquilas Especiales
• Mar Bran
• MAS SEGUROS
• Mayfosa Sa de CV
• Mayoreo López Díaz
• MAZDA MEXICO
• Mejores Empresas Mexicanas
• MEM
• Mercado Libre
• MERS financial
• Metalsa
• Michelin
• Minsait
• Mitsubishi Motors
• Mitsui & Co. Power Americas
• Moder Machine Shop Mexico
• MOLD SERVICE
• MOLD SUPPLy
• MOLDES SALTILLO
• MUBEA
• Musashi México
• National Car RentalEnterprise Rent A Car
• Navistar
• Nemak
• Netcon
• Neuron Business Group
• Newlink
• Nissan Mexicana
• Northland Power Energia
• OECHSLER MEXICO
• Orchestrating your Success LLC
• Palo Alto Networks, Inc.
• Partner fleet
• PC Rent
• PELT
• PIASA SHELL
• picacho grupo automotriz
• PIRELLI
• Porsche
• PPG
• Prettl de México, S.A. de C.V.
• Prime Action Consulting de México
• PRODENSA
• PROMI-MEX
• Quaker State
• Qualcomm
• Rassini
• Red Nacional de Clusters de la Industria Automotriz, A.C.
• RENAULT MANZANILLO
• RER Energy Group
• Robert Bosch Mexico
• Rockwell Automation
• SAMES KREMLIN
• SAP
• Scania
• Secretaría de Desarrollo Económico de Tamaulipas
• Secretaria de Desarrollo Economico del estado de Jalisco
• Secretaría de innovación y Desarrollo Económico
• Sedeco
• SELECSA
• SELIMAR 2000 S DE RL DE CV
• Senator Logistics
• Servicio de Logística Empresarial y Comercial, SELECSA
• Shell
• Shift 3D
• Siemens
• SK f Mexico
• Sonavox Mexico
• SPECIAL CARBIDE TOOLS INC.
• Spencer Stuart
• SSA MEXICO
• State Government of Baja California
• Steele Racing Products
• Stellantis
• Surman
• SW-Machines Mexico
• Tachi-S
• TASSM
• Tecnológico de Monterrey
• TENNECO
• Tesla
• The Haskell Company de México, S de RL de CV
• thyssenkrupp Automation Systems
• Tiba
• Timken de Mexico SA de CV
• TIP México
• TM Racing Team
• Top Management
• Toyota
• Traffilog
• Trans-Matic Precision Metal forming de Mexico
• Tuxpan Port Terminal
• UNADM
• Universal Robots
• UPAEP UNIVERSIDAD
POPULAR AUTONOMA
DEL ESTADO DE PUEBLA
• Vehículo Emblema
• Vera & Asociados
• Vibracoustic de Mexico SA de CV
• VITRONIC Mexico
• Volkswagen
• Volvo
• Von Wobeser y Sierra, S.C.
• Vrumm
• VW Mexico
• VW Truck & Bus México
• Wallenius Wilhelmsen Ocean
• Warren Automtive Mexico S de RL de CV
• Waze
• WMP Mexico Advisors
• World Trade Center San Luis Potosi
• WTC
• WWL VEHICLE SERVICES (MEXICO) S. DE R.L. DE C.V.
• yanfeng
• yazaki
• Zf Chassis Technology
09:00 DEFINING TRENDS FOR THE AUTOMOTIVE INDUSTRY OF TOMORROW
Speaker: MIguel Barbeyto, President of Mazda
10:10 CHALLENGES FOR THE HEAVY VEHICLES MARKET: THE EFFECTS OF THE PANDEMIC
Moderator: Miguel Elizalde, President of ANPACT
Panelists: Alejandro Mondragón, CEO of SCANIA
Flavio Rivera, CEO at Daimler
Frank Gundlach, Director General of Man Truck & Bus México
Mauricio Medina, CEO of TIP
11:15 VEHICLE DEMAND IN NORTH AMERICA AND HOW IT AFFECTS MEXICO
Moderator: Guido Vildozo, Senior Manager Americas of IHS Markit
Panelists: José Zozaya, President of AMIA
Jean-Francois Champagne, President of AIA Canada
David Adams, President of Global Automakers Canada
12:00 NETWORKING SESSION 2 - AI-POWERED 1:1 MEETINGS
12:30 REDUCING AUTOMOTIVE SUPPLY CHAIN CARBON FOOTPRINT WHILE SAVING COSTS
Moderator: Moderator Name 1, Company Name
Panelists: Hans Kohlsdorf, founding Partner of E2M, Energy to Market
Susanne Lehmann, Production Director at Volkswagen North America
Manuel Guevara, General Manager ar BROSE
13:15 DIGITALIZATION OF AUTOMOTIVE MANUFACTURING
Moderator: Tarsicio Carreón, President of Chihuahua Automotive Cluster
Panelists: Alejandro Preinfalk, President of Siemens
Matt Myrand, Director of Advanced Manufacturing and Supply Chain at faurecia
Manuel Sordo, General Manager LATAM at Universal Robots
Marcio Delgado, VP of Production and Global Manufacturing at Zf
14:00 NETWORKING SESSION 3 - AI-POWERED 1:1 MEETINGS
15:00 SUPPLIERS DEVELOPMENT UNDER INSOLVENCY TIMES
Moderator: Manuel Montoya, President of National Automotive Cluster Network & CLAUT
Panelists: Felipe Villareal, CEO of Alian Plastics
Ricardo Coto, Procurement Coordinator at Metalsa
16:00 ADVANCES OF ELECTRIFICATION OF THE AUTOMOTIVE SUPPLY CHAIN AND UPCOMING PRIORITIES
Moderator: Nazareth Black, CEO of ZACUA
Panelists: Rodrigo Centineo, founding Partner at E*Drive
Elías Massrí, CEO of Giant Motors
Edgar Estrada, Managing Director of Volkswagen Brand Mexico
Ernesto Sánchez, Minister of Economic Development of Jalisco State Government
Luis Lozano, President of Toyota Motor Mexico
08:55 TAKING THE LEAP INTO DIGITAL SALES, EXPERIENCES FROM DEALERSHIPS AND E-COMMERCE
Moderator: Guillermo Rosales, Director General of AMDA
Panelists: Jorge Vallejo, President & CEO of Mitsubishi Motors
Carlos García, CEO of KAVAK
Jorge Dávila, Head of Vehicle Market Place of Mercado Libre
Fernando Enciso, CEO of Grupo Surman
Israel Escutia, Director General of GarantiPLUS
10:00 THE FUTURE OF SHARED MOBILITY VS CAR OWNERSHIP
Moderator: Anasofía Sánchez, Director General at WAZE LATAM
Panelists: Raymundo Cavazos, CEO of VOLVO
Gretta González, General Manager at UBER
Juan Andrés Panamá, CEO of Mexico and Argentina at DiDi
Aldo Alarcon, Director General of Mobility and Transportation at Mobility ADO
11:00 DEFINING TRENDS TOWARD COMMERCIAL SUCCESS
Speaker: Miguel Barbeyto, President of Mazda
11:30 CONNECTIVITY, 5G & AUTONOMOUS VEHICLES
Moderator: Alejandro Enriquez, Head of Automotive Division at Mexico Automotive Review
Panelists: Luz Elena Jurado, CEO of VOLVO Trucks
Ricardo Anaya, Staff Product Manager
12:00 NETWORKING SESSION 2 - AI-POWERED 1:1 MEETINGS
12:30 REDUCING AUTOMOTIVE SUPPLY CHAIN CARBON FOOTPRINT WHILE SAVING COSTS
Moderator: Moderator Name 1, Company Name
Panelists: Hans Kohlsdorf, founding Partner of E2M, Energy to Market
Susanne Lehmann, Production Director at Volkswagen North America
Manuel Guevara, General Manager ar BROSE
13:15 DIGITALIZATION OF AUTOMOTIVE MANUFACTURING
Moderator: Tarsicio Carreón, President of Chihuahua Automotive Cluster
Panelists: Alejandro Preinfalk, President of Siemens
Matt Myrand, Director of Advanced Manufacturing and Supply Chain at faurecia
Manuel Sordo, General Manager LATAM at Universal Robots
Marcio Delgado, VP of Production and Global Manufacturing at Zf
14:00 NETWORKING SESSION 3 - AI-POWERED 1:1 MEETINGS
15:00 SUPPLIERS DEVELOPMENT UNDER INSOLVENCY TIMES
Moderator: Manuel Montoya, President of National Automotive Cluster Network & CLAUT
Panelists: Felipe Villareal, CEO of Alian Plastics
Ricardo Coto, Procurement Coordinator at Metalsa
16:00 ADVANCES OF ELECTRIFICATION OF THE AUTOMOTIVE SUPPLY CHAIN AND UPCOMING PRIORITIES
Moderator: Nazareth Black, CEO of ZACUA
Panelists: Rodrigo Centineo, founding Partner at E*Drive
Elías Massrí, CEO of Giant Motors
Edgar Estrada, Managing Director of Volkswagen Brand Mexico
Ernesto Sánchez, Minister of Economic Development of Jalisco State Government
Luis Lozano, President of Toyota Motor Mexico

09:00 MEXICO’S AUTOMOTIVE INDUSTRY INVESTMENT OPPORTUNITIES OUTLOOK
Speaker: Iker Jiménez, Director General of Impulso Económico Global
09:30 THE FOUNDATIONS OF THE AUTOMOTIVE INDUSTRY OF THE FUTURE
Moderator: Alejandro Salas, Managing Editor at Mexico Business
Panelists: Manuel Montoya, President of the National Automotive Cluster Network
Osvaldo Belmont, Technical Director of AMIA
Alberto Bustamante, Director of INA
10:00 GLOBAL VEHICLE DEMAND OUTLOOK AND SUPPLY CHAIN RESILIENCY
Speaker: Guido Vildozo, Automotive Vice President LATAM of IHS Markit
12:00 MEXICO’S GREEN VEHICLES MANUFACTURING POTENTIAL
Moderator: Elisa Crespo, Executive President at Automotive Cluster of the State of Mexico
Panelists: Elias Massri, CEO of Giant Motors Latinoamérica
Nazareth Black, CEO of Zacua Mexico
Mónica Samudio, Country Managing Director of Circutor
Marcelo Ortiz, Global Business Development Director of Nemak
Oswaldo Cacheux, Planning Director of Hino Motors Sales México
13:15 TOWARD A MORE SUSTAINABLE TRANSPORTATION: GREEN HEAVY VEHICLES
Moderator: Miguel Elizalde, President of ANPACT
Panelists: Gilberto Ramírez, Director of Strategic Planning & Business Development at Volvo Trucks & Mack Truck
Raúl Rodríguez, Business Transformation Solutions Director of Scania Mexico
Jesus Gomez, Director of Market Development and Product Portfolio at Daimler Trucks Mexico
15:00 TELEMATICS & THE FUTURE OF SMART FLEET MANAGEMENT
Moderator: Israel Escutia, Director General of Invarat México
Panelists: Fernando Ardura, Chief Business Officer of Traffilog
Marco Lizarde, Business Unit DHL Consultant at DHL
Kent Bjertrup, Regional Director - Latin America of ALD Automotive
Mauricio Medina, CEO of TIP Mexico
16:00 TECHNOLOGY INFRASTRUCTURE FOR VEHICLE SALES
Moderator: Guillermo Rosales, Deputy General Director at AMDA
Panelists: Regina Granados, CEO of LeasePlan
Raul Peñafiel, Director General of Jaguar Land Rover México
Jorge Vallejo, President & CEO of Mitsubishi Motors de México
Miguel Barbeyto, President of Mazda
09:00 TURNING POINT FOR THE AUTOMOTIVE SECTOR
Speaker: Edgar Estrada, Director of Volkswagen Mexico
09:30
NEW INVESTMENTS CONTINUE TO LAND IN THE COUNTRY
Moderator: Florian Hanft, General Manager of Sonavox Mexico
Panelists: Lorena Isla, LATAM Director of frost & Sullivan
Paulina Gonzalez, Monterrey Director of American Industries
Francisco García, Director General of NETCON
10:15 REINFORCING NORTH AMERICA SUPPLY CHAIN
Moderator: Mónica Doger, President of the Automotive Cluster Puelba & Tlaxcala
Panelists: Ruben Lostal, Location Manager of MUBEA
Martín Toscano, President of Evonik
Víctor Galvan, Senior Manager at KPMG
Cristobal Magallanes, Automotive Sales Director of SK f
12:00 MATERIAL TECHNOLOGY: ADAPTING TO INDUSTRY NEEDS
Moderator: Luis González, President at Automotive Cluster SLP
Panelists: Juan José Zaragoza, President LATAM of DuPont
Adriana Macouzet, Vice President Latin America and General Manager of PPG
Pierre-Louis Dubourdea, President and CEO of Central America and Mexico at Michelin
Elvia Bedolla, Plant Manager at LAVARTEX
13:00 MEXICO, A LAND FOR SUPPLY CHAIN INNOVATION
Moderator: Carlos Canseco, Director of the Queretaro Logistics Cluster
Panelists: Karla Góngora, R&D Mexico Director of faurecia
Eduardo Watty, Sales Vice President Mobility Solutions of Bosch Mexico
Alejandro Rojo, Director of Tecnológico de Monterrey’s Automotive Mechatronics Research Center
René Antaño, Science Director at CIDETEQ
15:00 SEMICONDUCTORS AND VEHICLE CONNECTIVITY
Moderator: Ricardo Anaya, Product Manager at Qualcomm
15:30 NEW INVESTMENTS CONTINUE TO LAND IN THE COUNTRY
Moderator: Sergio Bautista, Robotics Local Business Unit Manager of ABB
Panelists: José Riveró, Country Manager of Infor
Javier Vallejo, Senior Manager of Architect Solutions at AWS
Abraham Sosa, Director of Global Accounts in Latin America at Universal Robots.
16:30 SUPPLIERS AND OEMS, PARTNERS IN REACHING CARBON NEUTRALITY
Moderator: Luis Vera, Managing Partner at Vera & Asociados
Panelists: Pablo Rivero, Country Manager of fore front Power
Ana Núñez, Digital Supply Chain Hub Lead of SAP América Latina