OutDoor 2009

Visitor Information

VISIONS FOR YOUR BUSINESS July 16 – 19, 2009 Friedrichshafen, Germany For trade visitors only

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A new dimension Once again, the OutDoor is breaking new records – as soon as it opens its doors! Following completion of the extension to the east of the trade fair centre, a fantastic 85,000m2 of exhibition space is now available for the summit meeting of the outdoor branch.

The OutDoor 2009 is welcoming its specialist visitors with even more exhibition space, an increased number of parking spaces, a greater number of meeting and conference rooms, a greater selection of eateries.

Along with the square metres, the OutDoor is also increasing its claim to be the main trade fair for its branch – anywhere in the world. This is the address for the outdoor community to come together, traders to keep themselves informed, the media to report from, and insiders to discuss tomorrow’s trends today.

In other words: success stories are expected to be written again at the OutDoor 2009.

World class – the OutDoor 2009 · Comprehensive: 800 exhibitors from 39 nations present over 1,000 brands · Global: almost 80 % of the exhibitors are from abroad · Elite: the “who’s who” of the outdoor branch exhibit here · Pioneering: “Innovation & Technology” is the central theme of the trade fair · Award-winning: 4th OutDoor INDUSTRY AWARD · Eye-catching: outdoor fashion on display on the catwalk · Athletic: climbing wall and trail running course · Impressive: all tents- all brands · Entertaining: OutDoor party and Movie Nights

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Hall allocation OutDoor 2009

Entrance West

Specialist visitor accreditation, EOG Association for Conservation, OutDoor INDUSTRY AWARD, Intersport, publishing houses, job market, specialist press, service centre

RothausHall A1

Clothing, shoes, rucksacks, camping equipment, navigation devices, tents, water sports

Hall A2

Fashion show, Movie Nights

Hall A3

Clothing, rucksacks, sleeping bags, travelling food, climbing equipment, waterproofing agents, First Aid equipment, shoes, tents, water treatment, accessories

Hall A4

Clothing, materials and fibres, textile accessories

Hall A5

Clothing, tents, rucksacks, materials, materials management systems, climbing equipment, navigation systems, textile accessories, accessories, “Scandinavian Village�

Hall A6

Shoes and footwear accessories

Hall A7

Tent city

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9

Passage East

Sport 2000/Outdoor professionals, clothing, publishing houses

Foyer East

Trade visitor accreditation, service centre, climbing and boulder wall, publishing houses, DAC, OeAV, SAC

Hall B1

Rucksacks, sleeping bags, clothing, First Aid equipment, globetrotter equipment, maintenance agents, waterproofing agents, rescue equipment, navigation systems, accessories

Hall B2

Climbing equipment, rucksacks, sleeping bags, rescue equipment, navigation systems, shoes, clothing, tents, publishing houses

Hall B3

Camping equipment, climbing equipment, tents, rucksacks, clothing

Hall B4

Clothing, materials, textile accessories

Hall B5

Tent city

Open Air Grounds West

Clothing, publishing houses, camping accessories, climbing accessories, accessories, trail running course, OutDoor party

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Visions which move the market!

Innovation & Technology This year’s main theme of “Innovation and Technology” and the extensive “OutDoor Innovation Lab” round of discussions look at the present and the future of the outdoor market, and invite international experts to speak.

The focus will be on questions such as: which mega-trends influence the outdoor market, and how do innovations work?

Selection from the series of lectures: Thursday, 16 July 2009 2 p.m.

BBE Retail Experts: Retail in Europe 4 p.m.

Zukunftsinstitut: Innovations in difficult times.

What does the future hold for the outdoor market?

Typeface: Bliss Regular Colours: CMYK

Friday, 17 July 2009 8.30 a.m.

Sustainability Workshop by the EOG Sustainability Working Group 11 a.m.

IDEAS Designer: the new Colour Trends 4 p.m.

Round of Discussions: “OutDoor Innovation Lab” All lectures, including simultaneous interpretation, in the Conference Centre East, Foyer East, room “Berlin” on the upper storey.

EOG Association for Conservation · Nomination and presentation of the award-winning environmental projects · Presentation of all projects on the stand in Foyer West, in front of Hall A1. · “The age of stupid” is shown as part of the movie night OutDoor INDUSTRY AWARD Presentation of the 4th OutDoor INDUSTRY AWARD and honouring the OutDoor Personality 2009.

Thursday 16 July, 5:30 p.m., in Hall A2 Presentation of the winning products, the entire day, Foyer West.

OutDoor Fashion Show The new collections and trends for 2010.

Daily, 11.00 a.m., 2 p.m. and 4 p.m., Hall A2

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OutDoor-Party sponsored by:

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Information, Fun & Action!

Party 2009 sponsored by

GORE supporting the

The legendary “all-inclusive” mega-party. The popular party T-shirt is on sale for € 15 in Foyers West and East.

Saturday, 18 July, 6.30 p.m.

Open Air Grounds West and atrium Start: the end of the trade fair

Trail Running Course For the third time, Gore is the official partner for the Trendsport initiative Trail Running. This competition to find “Europe’s fastest Trail Runner” has always been a major success every year it has been held, and is set to delight again in 2009.

Qualification rounds: Friday, 17 July, 11 a.m., 3 p.m.

Saturday, 18 July, 11 a.m.

Climbing in Foyer East

Final: Saturday, 18 July, 6 p.m.

Climbing wall: OutDoor Speed Cup 2009 sponsored by

Open Air Grounds West

Saturday, 18 July 1 - 3 p.m. Qualification rounds for men & women 4 - 5 p.m.

Finals for men and women Bouldering wall Bouldering wall for visitors/ professionals.

High Jump Contest sponsored by Sunday 19 July, 12 p.m.

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OutDoor Tent City 9.000 m2 of the latest tents Halls A7 and B5

OutDoor Movie Nights Halle A2 „The age of stupid“ Thursday 16 July, 6.30 p.m.

Radical Reels – top films from the BANFF Festival Friday, 17 July, 6.30 p.m.

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Our service for your arrival and accommodation

Munich

Constance Bregenz (Austria)

Zurich

(Switzerland)

St. Gallen

(Switzerland)

Milan (Italy)

Innsbruck (Austria)

Airport shuttle service Anyone arriving at the airport in Zurich, Memmingen or Friedrichshafen can look forward to hassle-free transportation to the OutDoor – free of charge.

Memmingen airport

Zurich airport

Hotel Shuttle Service As of 2009, our free hotel shuttle buses operate between the OutDoor and the local hotels twice on a morning. Each shuttle bus takes you directly to the trade fair site in only 30 minutes, and back to the hotel.

Entrance West (travel time approx. 2 h)

Zurich airport – OutDoor Wed 8, 10 a.m. and 12 p.m.

Thu-Sat 8, 8.30, 9, 9.30 and 11 a.m.

Sun 8 and 9 a.m.

OutDoor – Zurich airport Wed 7 p.m.

Thu-Sun 2, 3, 4, 5 and 5.30 p.m.

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Entrance East (travel time approx. 1 h)

Memmingen airport – OutDoor Daily at 11 a.m. and 3 p.m.

OutDoor – Memmingen airport Daily at 1 and 4 p.m.

Timetables and detailed information: www.outdoor-show.com (menu: Travel & Accommodation)

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unich

Shuttle service within the town The free buses nos. 17 (the Messe Express) and 18 (airport shuttle) connect the trade fair with important locations: the airport, ferry, town centre and main station.

centre (Hymer-City + Camping

Travelling by plane Three airports are your gateway to the OutDoor – all of which are served by the shuttle bus service.

The following is a brief overview of the most important connections.

It is only four kilometres from Friedrichshafen city or harbour railway station to the entrance of the new Messe, a distance easily covered in a good quarter of an hour by bike.

Airlines serving Friedrichshafen Airport • www.lufthansa.de • www.ryanair.com • www.intersky.biz

And the best thing about the bikehire service: it’s not only free, it’s environmentally friendly, too!

Airlines serving Memmingen airport • www.ryanair.com • www.tuifly.com Airlines serving Zurich airport Further flights available from (a selection): • www.ebookers.com • www.opodo.com • www.expedia.com Bike hire During the OutDoor a total of 100 hire bikes will be available at the most important locations in Friedrichshafen (airport, stations, hotels) and around the exhibition

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Park). This way the visitors and exhibitors can make their way to the exhibition centre easily and quickly, and in the evening it’s easy to get back to their starting point.

Camping • Camping on the exhibition area, with camper/caravan, tent • Camping Park, 10 minute walk to the OutDoor, with the option of renting a tent for free.

OutDoor Reservation & Travel Service Hotels, holiday apartments, caravans, camping...

Julia Fikentscher Tel.: +49 7541 708-415 Fax: +49 7541 708-2415 reservation@messe-fn.de

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www.outdoor-show.com

VISIONS FOR YOUR BUSINESS July 16 – 19, 2009 Friedrichshafen, Germany Opening times Thu–Sat: 9 a.m. to 6 p.m.

Sun: 9 a.m. to 5 p.m.

Organiser Messe Friedrichshafen GmbH Neue Messe 1 88046 Friedrichshafen, Germany Tel +49 7541 708-0 Fax +49 7541 708-110 Conceptual sponsor European Outdoor Group

Visitor´s Service Messe Friedrichshafen Julia Schwägler Besucher-Service, Neue Messe 1 88046 Friedrichshafen, Germany Tel +49 7541 708-404 Fax +49 7541 708-2404 visitors@messe-fn.de

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Prices Advance Sale www.outdoor-show.com 1-day ticket 2-day ticket 3-day ticket 1-day ticket

€ 13,– € 22,– € 29,– € 34,–

Ticket counter 1-day ticket € 20,– 2-day ticket € 31,– 3-day ticket € 40,– 4-day ticket € 49,–

„OutDoor HANDBOOK“ will be published for the exhibition and available from displays free of charge.

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