EUROBIKE 2020 | Your chance to advertise!

The Global Platform

g n i s i t r e v d A r u !

Yo s e i t i n u t r o p p O s

er n n a B nd a s t r Adve 20 0 2 E K EUROBI

1

TABLE OF CONTENTS OVERVIEW OF EUROBIKE MEDIA

3

BANNER ADVERTISING

5

THE ONLINE PACKAGE IN THE NEWSLETTER ON THE EUROBIKE SOCIAL WALL

LISTINGS

8

TOP LISTING IN THE ENTRY OF EXHIBITORS

ADVERTS IN THE GUIDE ON THE EUROBIKE ADMISSION TICKET IN THE SHOW DAILY 2

9

OVERVIEW OF EUROBIKE MEDIA MOBILE MARKETING – ADVERTISE IN THE EUROBIKE APP The EUROBIKE for digitale globetrotters

YOUR ADVANTAGES • Significant influence on brand consciousness • No time or place limitations • Interactive • Successful monitoring via detailed evaluations

THE NEW EUROBIKE WEBSITE - THE DIGITALE BASE

TOP LISTING ENTRIES EXCLUSIVELY FOR EXHIBITORS

Advertise on the official website

User (Jul - Sep 2019) Page Impressions (Jul - Sep 2019)

appr. 390,000 appr. 2,440,000

YOUR ADVANTAGES • Now one digital online index • Advertise in EUROBIKE‘s key digital media • High impression rates before, during and after the show • Banners on the most visited sub pages

3

Possible reach (Jul - Sep 2019) appr. 500,000 page impressions

appr. 1:30 min dwelling time/session Duration Closing date

Sep 30, 2020 - March 15, 2021 September 09, 2020

YOUR ADVANTAGES • Highlighted presentation at the head of the list • More visibility without scrolling or searching • International B2B industry

CONTACT: Silke Gräßer +49 (0) 7541 708 364 silke.graesser@messe-fn.de

OVERVIEW OF EUROBIKE MEDIA EUROBIKE NEWSLETTER Dialogue marketing for trade visitors and exhibitors

Range

appr. 48,000 adressen

Exklusivity

one banner per mailing

YOUR ADVANTAGES • Directly into the mailbox of your target groups • Banner in context with actual EUROBIKE themes • Reduce waste coverage

SOCIAL WALL – YOUR ADVERTISING LIVE AND ON-SITE Social media during the show

Potential Range

4

appr. 46,000 trade visitors, exhibitors and press

YOUR ADVANTAGES • Prominent area in the Foyer East • High-level audience due to proximity to lecture platform • Directly adjacent to the THE WRIDERS‘ CLUB BLOGGER BASE • Address of Digital Influencers • Possibility to place your products, spread hashtags and your company‘s vision

CONTACT: Silke Gräßer +49 (0) 7541 708 364 silke.graesser@messe-fn.de

BANNER ADVERTISING ON THE WEBSITE AND APP Possible reach (Jul - Sep 2019) Format

appr. 2 Mio. page impressions 300 x 250 px | 150 KB bzw. 728 x 90px | 150 KB

Duration

Sep 30, 2020 - March 15, 2021

Closing date

September 09, 2020 / by agreement

YOUR ADVANT AGES

advertise

in EURO BIKE‘s key digit al media

high imp ression r ates befo during a re, nd after the show banners on the m os sub page t visited s

eive an t c e r s r o Exhibit l 30% discoun a addition

ADVERTISE ON THE MOST IMPORTANT PAGES OF THE EUROBIKE WEBSITE AND APP. • • • •

Package XL Display Banner Package L Display Banner Single Display Banner

International B2B industry Displayed in two formats (web, mobile and app) In rotation with a max. of 3 more banners Approx. 3 minutes dwelling time per session

Well-placed on

Well-placed on

3 3 3 3 3

3 3 3 3

Front page Your visit Exhibition programme Topics Hall plan

-25%*

€ 3,600,-

Your visit Exhibition programme Topics Hall plan

-20%*

€ 3,000,-

Well-placed on one page 3 Individual placement of your banner 3 On one of the most visited pages € 900,-

* Savings compared to single bookings.

2 Medium Rectangle

1

Leaderboard

1: Example web view: Leaderboard Banner 728 x 90px | 150 KB

5

3 2: Example mobile view: Medium Rectangle Banner 300 x 250px | 150 KB

3: Example app: Banner 1440x296px

CONTACT: Silke Gräßer +49 (0) 7541 708 364 silke.graesser@messe-fn.de

BANNER ADVERTISING – IN THE NEWSLETTER Exklusivity Format

two banner formats per mailing 600 x 100px und 600 x 315px | only static

Data format

jpg or gif fi le | no editorial content possible!

Deadline

one week before mailing date

TRADE VISITORS NEWSLETTER PACKAGE

eive an t c e r s r o Exhibit l 30% discoun a addition

YOUR ADVANT AGES

Directly

into the mailbox of your targ et group s

48,000 t rade visit ors‘ e-mail ad dresses In the ru n-up to t and/or o he show n post-sho the w-work

NEWSLETTER TRADE VISITORS

1 + 2: Two banners per mailing in the newsletter

€ 2,500,-

Around 48,000 international trade visitors and exhibitors have subscribed to the EUROBIKE newsletter. All the latest information on EUROBIKE is posted to these addresses approx. 10x before the trade show and at least 1x after.

Languages: German, English

2

1

600 x 100px

1: Example Editorial-Banner

6

600 x 315px

2: Example Footer-Banner

CONTACT: Silke Gräßer +49 (0) 7541 708 364 silke.graesser@messe-fn.de

BANNER ADVERTISING – ON THE SOCIAL WALL Potential target group Format Duration Data format Deadline

all trade visitors, exhibitors and media representatives on-site min. 1000px width, expect rate view 16:9 2.5 - 3 hours total duration (rotating) mp4 / psd / ind / eps November 03, 2020

YOUR ADVANT AGES Promin ent area

in the Fo

yer East el audien ce due t o to lectur e platfor proximity m Directly adjacent t CLUB BL o THE WRIDE R‘S OGGER BASE Addressin g of Digit al Influen cer Possibilit y for pro duct plac spreadin e m e nt , g hasht company ags and your ‘s vision High-lev

n eceive a unt r s r o t i b co Exhi 30% dis l a n o i t i add SOCIAL WALL Your banner ads on the SOCIAL WALL. Book your space to post videos, hashtags and photos. Result: You will be featured on the online SOCIAL WALL of the EUROBIKE website.

1 - Day - Package:

€ 750,-

2 - Day - Package

€ 1,450,-

3 - Day - Package:

€ 2,100,-

*Only limited spaces available

CONTACT: Silke Gräßer +49 (0) 7541 708 364 silke.graesser@messe-fn.de 7

TOP LISTING ONLY FOR EXHIBITORS* Starting with this year you have the possibility to book a top listing in the online index. A max. of 5 top listings will rotate randomely. Listing per product category.

Possible reach (Jul - Sep 2019) appr. 500,000 page impressions

appr. 1:30 min dwelling time/session Duration Closing date

Sep 30, 2020 - March 15, 2021

YOUR ADVANT AGES

Highligh ted pres entation at the head of the list Internatio nal B2B industry More vis ibil scrolling ity without or search ing

September 09, 2020

*Not available in the guide. Limited booking available.

Well-placed on 3 Exhibitor index

€ 990,-

CONTACT: Silke Gräßer +49 (0) 7541 708 364 silke.graesser@messe-fn.de 8

ADVERTS

YOUR ADVANT AGES

Also ava

downloa d Will be u sed inten sively d the trade show tha uring nks to the ha ndy form at Promine nt placem ent exclusive ly for ex hibitors

eive an t c e r s r o t un Exhibi % disco 0 3 l a n o additi

I. EUROBIKE GUIDE The maximum visibility for your brand Number of Copies

15,000

Format

120 x 210mm (+3 mm bleed)

Deadline

ilable as

October 14, 2020

ADVERT FORMATS & -PRICES

SPECIAL PLACEMENTS

1: 1/1 page (4c, 120 x 210 mm)

€ 2,950,-*

U2 / U3 (4c, 120 x 210 mm)

€ 3,150,-

2: 2/1 page (4c, 240 x 210 mm)

€ 4,950,-*

U4 (4c, 120 x 210 mm)

€ 3,350,-

3: 1/2 page (4c, 120 x 105 mm)

€ 1,750,-*

*Best possible placement

EV COMPANY FIRMA

EVOC Sports Exal Europa EXEPT ExtraEnergy Services Extrawheel

EV

INDEX OF EXHIBITORS AUSSTELLERVERZEICHNIS

HALL/ STAND HALLE

B3 B5 A5 B3 DA A4

303 504 102 311 508 506

COMPANY FIRMA

A5 A1 A1 A3 B4 FG

408 729 417 612A 203 AK/3

Fairing Industrial

B3

115

FALCON BICYCLE

B2

503

Fantic

DA

502

FFWD Wheels Fazua Feldmeier Bike Federal Sporting Goods Feedback Sports

B3 A1 DA B4 A3 B5

305 205 501 407 507 503

Ferts Developing Enterprises

B1

210

1

2

COMPANY FIRMA

EVOC Sports Fibrax

A3

205 Exal Europa EXEPT ExtraEnergy Services Extrawheel

Fidlock FINE CHEMICAL

EXUSTAR eZee F. Morat & Co. F-Wheel Fabric FAHRER Berlin

HALL/ STAND HALLE

A4 DA

207 411

First Bicycle Components Fitech Sports Technology

A3 A4

345 307

FIVE GLOVES

B4

304

Five Ten Fix Manufacturing

Fizik

A7 FG

A5

301

B5 A6 FG B5

406a 102 O/204 213

FOLIATEC Böhm

FG

A7/7

110

1: 1/1 page advert 9

HALL/ STAND HALLE

B3 B5 A5 B3 DA A4

303 504 102 311 508 506

EXUSTAR eZee F. Morat & Co. F-Wheel Fabric FAHRER Berlin

A5 A1 A1 A3 B4 FG

408 729 417 612A 203 AK/3

Fairing Industrial

B3

115

FALCON BICYCLE

B2

503

Fantic

DA

502

FFWD Wheels Fazua Feldmeier Bike Federal Sporting Goods Feedback Sports

B3 A1 DA B4 A3 B5

305 205 501 407 507 503

Ferts Developing Enterprises

B1

210

202 B10/1

FLYER FMB

FLR SHOES

1/1 page 120 x 120mm + 3mm bleed

2/1 page 240 x 210 mm +3 mm bleed

COMPANY FIRMA

HALL/ STAND HALLE

Fibrax

A3

205

Fidlock FINE CHEMICAL

A4 DA

207 411

First Bicycle Components Fitech Sports Technology

A3 A4

345 307

FIVE GLOVES

B4

304

Five Ten Fix Manufacturing

A7 FG

202 B10/1

Fizik

A5

301

FLR SHOES FLYER FMB

B5 A6 FG B5

406a 102 O/204 213

FOLIATEC Böhm

FG

A7/7

110

2: 2/1 double page advert

FU

INDEX OF EXHIBITORS AUSSTELLERVERZEICHNIS

3: 1/2 half page advert

COMPANY FIRMA

HALL/ STAND HALLE

velounion FollowMe Formula Engineering Fortunati Group EU Foshan Saneagle International Fox Eyewear

A5 A6 FG A1 A5

402 218 A8/4 416 214

FOX Factory

B1

500

FPD Industry Framo Morat

FG A1

A10/1 417

COMPANY FIRMA

HALL/ STAND HALLE

FRAPPÉ FREERIDE fresh frames FUAN Industrial

B1 FW A6 A3

401 104 219 705

FULCHEE Fulcrum Wheels F.S.A.

A5 B3 B3 DA

230 502 400 405

Fumpa Pumps

B1

106

33 1/2 page 120 x 105mm + 3mm bleed 111

CONTACT: Silke Gräßer +49 (0) 7541 708 364 silke.graesser@messe-fn.de

ADVERTS II. EUROBIKE ADMISSION TICKET

YOUR ADVANT AGES

eive an t c e r s r o t un Exhibi % disco 0 3 l a n o additi

Your advert on the official download document Format Data format Deadline

170 x 397px png, jpg (resolution: 300dpi), max. size 200 kB August 31, 2020

EUROBIKE offers you the opportunity to advertise on all online bought EUROBIKE admission tickets. Through this you can reach all trade visitors.

Advert on the admission ticket 10

Your adv ert on th e official downloa d docum ent Reach all trade vis itors of the sh ow

EXCLUSIVE ADVERT PRICE Advert on the admission ticket for trade visitors

€ 2,500,-

CONTACT: Silke Gräßer +49 (0) 7541 708 364 silke.graesser@messe-fn.de

ADVERTS gain

III. EUROBIKE SHOW DAILY

ea Availabl in 2021

Your advert in the official show newspaper Number of copies

21,160

Format

245 x 340mm (+5 mm bleed)

Data format

PDF (resolution: 300dpi)

Deadline

November 03, 2020

ADVERT PRICES (4 ISSUE PACKAGE) 1: 1/1 Seite (4c, 245 x 340 mm)

€ 6,800,-

2: 1/2 Seite (4c, 245 x 165 mm)

€ 6,000,-

3: 1/4 Seite (4c, 122 x 168 mm)

€ 4,500,-

The Official Eurobike Newspaper | www.bikeshowdaily.com

Special positions & orders Please contact our Show Daily team: tom@showdaily.net

September 5, 2019

3

1

THURSDAY INSIDE:

1/4 page vertical 122 x 168mm + 5mm bleed

Latest news Show highlights What’s on today

1/1 page 245 x 340mm + 5mm bleed

PRODUCT ROUNDUPS:

EBIKE OVERVIEWS:

Next-level eMTBs Shop tools for e-bikes Electric gravel bikes Tires

ESD3-19 dm dm 2.indd 1

Lighting Sunglasses Off-road apparel Sustainable apparel Seatposts: droppers and suspension Carbon MTB wheels Smart clothing Footwear

1/2 page horizontal 245 x 165mm + 5mm bleed

04/09/2019 22:27

1: 1/1 page advert 11

2: 1/2 page advert

3: 1/4 page advert

2 CONTACT: Show Daily Team tom@showdaily.net