The Global Platform
g n i s i t r e v d A r u ! Yo s e i t i n u t r o p p O s
er n n a B nd a s t r Adve 20 0 2 E K EUROBI
1
TABLE OF CONTENTS OVERVIEW OF EUROBIKE MEDIA
3
BANNER ADVERTISING
5
THE ONLINE PACKAGE IN THE NEWSLETTER ON THE EUROBIKE SOCIAL WALL
LISTINGS
8
TOP LISTING IN THE ENTRY OF EXHIBITORS
ADVERTS IN THE GUIDE ON THE EUROBIKE ADMISSION TICKET IN THE SHOW DAILY 2
9
OVERVIEW OF EUROBIKE MEDIA MOBILE MARKETING – ADVERTISE IN THE EUROBIKE APP The EUROBIKE for digitale globetrotters
YOUR ADVANTAGES • Significant influence on brand consciousness • No time or place limitations • Interactive • Successful monitoring via detailed evaluations
THE NEW EUROBIKE WEBSITE - THE DIGITALE BASE
TOP LISTING ENTRIES EXCLUSIVELY FOR EXHIBITORS
Advertise on the official website
User (Jul - Sep 2019) Page Impressions (Jul - Sep 2019)
appr. 390,000 appr. 2,440,000
YOUR ADVANTAGES • Now one digital online index • Advertise in EUROBIKE‘s key digital media • High impression rates before, during and after the show • Banners on the most visited sub pages
3
Possible reach (Jul - Sep 2019) appr. 500,000 page impressions appr. 1:30 min dwelling time/session Duration Closing date
Sep 30, 2020 - March 15, 2021 September 09, 2020
YOUR ADVANTAGES • Highlighted presentation at the head of the list • More visibility without scrolling or searching • International B2B industry
CONTACT: Silke Gräßer +49 (0) 7541 708 364 silke.graesser@messe-fn.de
OVERVIEW OF EUROBIKE MEDIA EUROBIKE NEWSLETTER Dialogue marketing for trade visitors and exhibitors
Range
appr. 48,000 adressen
Exklusivity
one banner per mailing
YOUR ADVANTAGES • Directly into the mailbox of your target groups • Banner in context with actual EUROBIKE themes • Reduce waste coverage
SOCIAL WALL – YOUR ADVERTISING LIVE AND ON-SITE Social media during the show
Potential Range
4
appr. 46,000 trade visitors, exhibitors and press
YOUR ADVANTAGES • Prominent area in the Foyer East • High-level audience due to proximity to lecture platform • Directly adjacent to the THE WRIDERS‘ CLUB BLOGGER BASE • Address of Digital Influencers • Possibility to place your products, spread hashtags and your company‘s vision
CONTACT: Silke Gräßer +49 (0) 7541 708 364 silke.graesser@messe-fn.de
BANNER ADVERTISING ON THE WEBSITE AND APP Possible reach (Jul - Sep 2019) Format
appr. 2 Mio. page impressions 300 x 250 px | 150 KB bzw. 728 x 90px | 150 KB
Duration
Sep 30, 2020 - March 15, 2021
Closing date
September 09, 2020 / by agreement
YOUR ADVANT AGES
advertise
in EURO BIKE‘s key digit al media
high imp ression r ates befo during a re, nd after the show banners on the m os sub page t visited s
eive an t c e r s r o Exhibit l 30% discoun a addition
ADVERTISE ON THE MOST IMPORTANT PAGES OF THE EUROBIKE WEBSITE AND APP. • • • •
Package XL Display Banner Package L Display Banner Single Display Banner
International B2B industry Displayed in two formats (web, mobile and app) In rotation with a max. of 3 more banners Approx. 3 minutes dwelling time per session
Well-placed on
Well-placed on
3 3 3 3 3
3 3 3 3
Front page Your visit Exhibition programme Topics Hall plan
-25%*
€ 3,600,-
Your visit Exhibition programme Topics Hall plan
-20%*
€ 3,000,-
Well-placed on one page 3 Individual placement of your banner 3 On one of the most visited pages € 900,-
* Savings compared to single bookings.
2 Medium Rectangle
1
Leaderboard
1: Example web view: Leaderboard Banner 728 x 90px | 150 KB
5
3 2: Example mobile view: Medium Rectangle Banner 300 x 250px | 150 KB
3: Example app: Banner 1440x296px
CONTACT: Silke Gräßer +49 (0) 7541 708 364 silke.graesser@messe-fn.de
BANNER ADVERTISING – IN THE NEWSLETTER Exklusivity Format
two banner formats per mailing 600 x 100px und 600 x 315px | only static
Data format
jpg or gif fi le | no editorial content possible!
Deadline
one week before mailing date
TRADE VISITORS NEWSLETTER PACKAGE
eive an t c e r s r o Exhibit l 30% discoun a addition
YOUR ADVANT AGES
Directly
into the mailbox of your targ et group s
48,000 t rade visit ors‘ e-mail ad dresses In the ru n-up to t and/or o he show n post-sho the w-work
NEWSLETTER TRADE VISITORS
1 + 2: Two banners per mailing in the newsletter
€ 2,500,-
Around 48,000 international trade visitors and exhibitors have subscribed to the EUROBIKE newsletter. All the latest information on EUROBIKE is posted to these addresses approx. 10x before the trade show and at least 1x after. Languages: German, English
2
1
600 x 100px
1: Example Editorial-Banner
6
600 x 315px
2: Example Footer-Banner
CONTACT: Silke Gräßer +49 (0) 7541 708 364 silke.graesser@messe-fn.de
BANNER ADVERTISING – ON THE SOCIAL WALL Potential target group Format Duration Data format Deadline
all trade visitors, exhibitors and media representatives on-site min. 1000px width, expect rate view 16:9 2.5 - 3 hours total duration (rotating) mp4 / psd / ind / eps November 03, 2020
YOUR ADVANT AGES Promin ent area
in the Fo
yer East el audien ce due t o to lectur e platfor proximity m Directly adjacent t CLUB BL o THE WRIDE R‘S OGGER BASE Addressin g of Digit al Influen cer Possibilit y for pro duct plac spreadin e m e nt , g hasht company ags and your ‘s vision High-lev
n eceive a unt r s r o t i b co Exhi 30% dis l a n o i t i add SOCIAL WALL Your banner ads on the SOCIAL WALL. Book your space to post videos, hashtags and photos. Result: You will be featured on the online SOCIAL WALL of the EUROBIKE website. 1 - Day - Package:
€ 750,-
2 - Day - Package
€ 1,450,-
3 - Day - Package:
€ 2,100,-
*Only limited spaces available
CONTACT: Silke Gräßer +49 (0) 7541 708 364 silke.graesser@messe-fn.de 7
TOP LISTING ONLY FOR EXHIBITORS* Starting with this year you have the possibility to book a top listing in the online index. A max. of 5 top listings will rotate randomely. Listing per product category.
Possible reach (Jul - Sep 2019) appr. 500,000 page impressions appr. 1:30 min dwelling time/session Duration Closing date
Sep 30, 2020 - March 15, 2021
YOUR ADVANT AGES
Highligh ted pres entation at the head of the list Internatio nal B2B industry More vis ibil scrolling ity without or search ing
September 09, 2020
*Not available in the guide. Limited booking available.
Well-placed on 3 Exhibitor index
€ 990,-
CONTACT: Silke Gräßer +49 (0) 7541 708 364 silke.graesser@messe-fn.de 8
ADVERTS
YOUR ADVANT AGES
Also ava
downloa d Will be u sed inten sively d the trade show tha uring nks to the ha ndy form at Promine nt placem ent exclusive ly for ex hibitors
eive an t c e r s r o t un Exhibi % disco 0 3 l a n o additi
I. EUROBIKE GUIDE The maximum visibility for your brand Number of Copies
15,000
Format
120 x 210mm (+3 mm bleed)
Deadline
ilable as
October 14, 2020
ADVERT FORMATS & -PRICES
SPECIAL PLACEMENTS
1: 1/1 page (4c, 120 x 210 mm)
€ 2,950,-*
U2 / U3 (4c, 120 x 210 mm)
€ 3,150,-
2: 2/1 page (4c, 240 x 210 mm)
€ 4,950,-*
U4 (4c, 120 x 210 mm)
€ 3,350,-
3: 1/2 page (4c, 120 x 105 mm)
€ 1,750,-*
*Best possible placement
EV COMPANY FIRMA
EVOC Sports Exal Europa EXEPT ExtraEnergy Services Extrawheel
EV
INDEX OF EXHIBITORS AUSSTELLERVERZEICHNIS
HALL/ STAND HALLE
B3 B5 A5 B3 DA A4
303 504 102 311 508 506
COMPANY FIRMA
A5 A1 A1 A3 B4 FG
408 729 417 612A 203 AK/3
Fairing Industrial
B3
115
FALCON BICYCLE
B2
503
Fantic
DA
502
FFWD Wheels Fazua Feldmeier Bike Federal Sporting Goods Feedback Sports
B3 A1 DA B4 A3 B5
305 205 501 407 507 503
Ferts Developing Enterprises
B1
210
1
2
COMPANY FIRMA
EVOC Sports Fibrax
A3
205 Exal Europa EXEPT ExtraEnergy Services Extrawheel
Fidlock FINE CHEMICAL
EXUSTAR eZee F. Morat & Co. F-Wheel Fabric FAHRER Berlin
HALL/ STAND HALLE
A4 DA
207 411
First Bicycle Components Fitech Sports Technology
A3 A4
345 307
FIVE GLOVES
B4
304
Five Ten Fix Manufacturing
Fizik
A7 FG
A5
301
B5 A6 FG B5
406a 102 O/204 213
FOLIATEC Böhm
FG
A7/7
110
1: 1/1 page advert 9
HALL/ STAND HALLE
B3 B5 A5 B3 DA A4
303 504 102 311 508 506
EXUSTAR eZee F. Morat & Co. F-Wheel Fabric FAHRER Berlin
A5 A1 A1 A3 B4 FG
408 729 417 612A 203 AK/3
Fairing Industrial
B3
115
FALCON BICYCLE
B2
503
Fantic
DA
502
FFWD Wheels Fazua Feldmeier Bike Federal Sporting Goods Feedback Sports
B3 A1 DA B4 A3 B5
305 205 501 407 507 503
Ferts Developing Enterprises
B1
210
202 B10/1
FLYER FMB
FLR SHOES
1/1 page 120 x 120mm + 3mm bleed
2/1 page 240 x 210 mm +3 mm bleed
COMPANY FIRMA
HALL/ STAND HALLE
Fibrax
A3
205
Fidlock FINE CHEMICAL
A4 DA
207 411
First Bicycle Components Fitech Sports Technology
A3 A4
345 307
FIVE GLOVES
B4
304
Five Ten Fix Manufacturing
A7 FG
202 B10/1
Fizik
A5
301
FLR SHOES FLYER FMB
B5 A6 FG B5
406a 102 O/204 213
FOLIATEC Böhm
FG
A7/7
110
2: 2/1 double page advert
FU
INDEX OF EXHIBITORS AUSSTELLERVERZEICHNIS
3: 1/2 half page advert
COMPANY FIRMA
HALL/ STAND HALLE
velounion FollowMe Formula Engineering Fortunati Group EU Foshan Saneagle International Fox Eyewear
A5 A6 FG A1 A5
402 218 A8/4 416 214
FOX Factory
B1
500
FPD Industry Framo Morat
FG A1
A10/1 417
COMPANY FIRMA
HALL/ STAND HALLE
FRAPPÉ FREERIDE fresh frames FUAN Industrial
B1 FW A6 A3
401 104 219 705
FULCHEE Fulcrum Wheels F.S.A.
A5 B3 B3 DA
230 502 400 405
Fumpa Pumps
B1
106
33 1/2 page 120 x 105mm + 3mm bleed 111
CONTACT: Silke Gräßer +49 (0) 7541 708 364 silke.graesser@messe-fn.de
ADVERTS II. EUROBIKE ADMISSION TICKET
YOUR ADVANT AGES
eive an t c e r s r o t un Exhibi % disco 0 3 l a n o additi
Your advert on the official download document Format Data format Deadline
170 x 397px png, jpg (resolution: 300dpi), max. size 200 kB August 31, 2020
EUROBIKE offers you the opportunity to advertise on all online bought EUROBIKE admission tickets. Through this you can reach all trade visitors.
Advert on the admission ticket 10
Your adv ert on th e official downloa d docum ent Reach all trade vis itors of the sh ow
EXCLUSIVE ADVERT PRICE Advert on the admission ticket for trade visitors
€ 2,500,-
CONTACT: Silke Gräßer +49 (0) 7541 708 364 silke.graesser@messe-fn.de
ADVERTS gain
III. EUROBIKE SHOW DAILY
ea Availabl in 2021
Your advert in the official show newspaper Number of copies
21,160
Format
245 x 340mm (+5 mm bleed)
Data format
PDF (resolution: 300dpi)
Deadline
November 03, 2020
ADVERT PRICES (4 ISSUE PACKAGE) 1: 1/1 Seite (4c, 245 x 340 mm)
€ 6,800,-
2: 1/2 Seite (4c, 245 x 165 mm)
€ 6,000,-
3: 1/4 Seite (4c, 122 x 168 mm)
€ 4,500,-
The Official Eurobike Newspaper | www.bikeshowdaily.com
Special positions & orders Please contact our Show Daily team: tom@showdaily.net
September 5, 2019
3
1
THURSDAY INSIDE:
1/4 page vertical 122 x 168mm + 5mm bleed
Latest news Show highlights What’s on today
1/1 page 245 x 340mm + 5mm bleed
PRODUCT ROUNDUPS:
EBIKE OVERVIEWS:
Next-level eMTBs Shop tools for e-bikes Electric gravel bikes Tires
ESD3-19 dm dm 2.indd 1
Lighting Sunglasses Off-road apparel Sustainable apparel Seatposts: droppers and suspension Carbon MTB wheels Smart clothing Footwear
1/2 page horizontal 245 x 165mm + 5mm bleed
04/09/2019 22:27
1: 1/1 page advert 11
2: 1/2 page advert
3: 1/4 page advert
2 CONTACT: Show Daily Team tom@showdaily.net