AERO 2022 | Advertising opportunities

April 27 - 30, 2022 Friedrichshafen | Germany

YOUR SPONSORSHIP AND ADVERTISING OPPORTUNITIES Media entries On site, online, PR service

EDNY: N 46 40.3 E 009 30.7

www.aero-expo.com1

Index AERO

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Overview of AERO Media

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Mandatory Entry

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AERO Logo Packages

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Additional advertising options in indexes

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Advertising at the AERO

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Banner and Advertisements

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Press/PR Service

19

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AERo Friedrichshafen More than

most important trade show

32,000 visitors

AERO Friedrichshafen is the for general aviation in Europe and the leading platform for innovations worldwide.

where over 60% have their pilots license.

AERO attracts about

550 international media representatives.

Two thirds of all the visitors are between 30-60 in age,

a group with outstanding purchasing power.

750 Aussteller

320 aircraft on show

The cover a spectrum ranging from fast ultralights and passenger aircraft to helicopters and exclusive business jets.

Over from around 40 countries.

Ha Ha

Ha

Ha

ll

Ha Ha

ll B1

Ha

Ha

A1

A2

ll

ll

Ha

Pilot’s Entrance

ll

B5

B3

B2

Ha Ha

Entrance East Foyer East Conference Center East

B4

Ha

Entrance West Foyer West Conference Center West

ll

ll

ll

ll

ll

ll

ll

A7

A6

A5

A4

A3

Static Display

Note: This offer and its contents are protected by copyright.

Information contained herein shall not be distributed to third parties. Fairnamic GmbH, Neue Messe 1, 88046 Friedrichshafen, Germany, is the copyright holder. All the services offered hereinafter will only become legally effective upon conclusion of a contract.

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OVERVIEW OF AERO MEDIA

AERO APP - ADVERTISE WITH THE AERO APP

AERO WEBSITE - DIE DIGITALE BASIS Advertise on the official website

YOUR ADVANTAGES • significant influence on brand consciousness • reach target groups directly and reduce waste coverage • no time or place limitations • interactive • successful monitoring via detailed evaluations

User (per quarter)

177,000

Page Impressions (impressions per quarter) 929,000

YOUR ADVANTAGES • advertise in AERO key digital media • digital indexes (for exhibitors, products and trademarks) • high impression rate before, during and after the trade show • available in 2 languages • placement of your own social media links

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MANDATORY ENTRIES IN AERO INDEXES Closing date

YOUR AD

VANTAG E

March 28, 2022

MANDATORY ENTRY

S

€ 200,-*

index of exhibitors, index of trademarks •

be prese nt in digital m the edia entry in the index of exhibitor s, halls ove rview an d index of products

All examples on this page and the following pages are without obligation.

The mandatory exhibitor entry consists of an entry in the index of exhibitors (company name, street, post code / town, telephone, fax, Internet and e-mail, social media links), max. three categories in the index of trademarks (logo is not included) * equates the media entry fee when the stand is booked.The stand number will be inserted by the trade fair management.

Data entry via the Online Service Center (OSC) After the stands have been allocated, you will receive your personal OSC login data from us. This allows you the following options: • processing and booking your mandatory entry • refining your company profiles and configuring your logos • previewing and checking your entries)

1 2 3 1: Mandatory Entry in the App

2: Mandatory entry on the Website

3: Social media links on the website 5

AERO LOGO PACKAGES

YOUR AD

VANTAG E

Data format

eps, tif, png, jpg (resolution: 300dpi)

Closing date

March 28, 2022

S

logo pre sence in the mos importan t t adverti materials sing and inde xes of AE RO can be b ooked in dividuall accordin y g to your needs

I. EXHIBITOR LIST LOGO PACKAGE This logo package makes sure you can be found at a glance in all the indexes of exhibitors published.

PACKAGE PRICE

€ 75,-

1b 1a 2

1: Logo entry on the App

2: Logo entry on the Website 6

AERO LOGO PACKAGES YOUR AD

VANTAG E

Data format

eps, tif, png, jpg (resolution: 300dpi)

Closing date

March 28, 2022

logo pre sence in all the h all overview s of AER O

S

II. HALL INDEX LOGO PACKAGE With your logo in the hall overview, people will find your stand more quickly.

PACKAGE PRICE

€ 75,-*

* Reproduction of logo depends on the size of stand and logo proportions. We recommend exhibitors with smaller areas to place their logo in the index of exhibitors.

1 2 1: Logo entry in the App

2: Logo entry in the hall index on the Website 7

AERO LOGO PACKAGES

YOUR AD

VANTAG E

Data format

eps, tif, png, jpg (resolution: 300dpi)

Closing date

March 28, 2022

S

logo pre sence in all the product indexes One pac kage for all digital m edia

III. INDEX OF PRODUCTS LOGO PACKAGE Logos give trademarks visual recognition. The index of products logo package lets you run up the flag on the website.

PACKAGE PRICE

€ 75,- per logo

1 2 1: Complete entry in the index of trademarks in the App

1: Complete entry in the index of trademarks on the Website 8

ADDITIONAL ENTRIES YOUR AD supplem

Data format

eps, tif, png, jpg (resolution: 300dpi)

Closing date

March 28, 2022

VANTAG E

S

entary p res the webs ence on ite individua lly scala ble

I. INDEX OF EXHIBITORS ADDITIONAL ENTRY IN THE INDEX OF EXHIBITORS

€ 40,-

Further entry of a adress (manufacturers, importers, etc.)

1 2

1: Additional index of exhibitors in the App

2: Additional index of exhibitors on the Website 9

ADDITIONAL ENTRIES YOUR AD supplem

Data format

eps, tif, png, jpg (resolution: 300dpi)

Closing date

March 28, 2022

VANTAG E

S

entary p res the webs ence on ite individua lly scala ble

II. INDEX OF PRODUCTS ADDITIONAL ENTRY IN THE INDEX OF PRODUCTS

€ 40,- per trademark

Supplementary one-line entry

1 1 1: Entry in the additional index of trademarks in the App

2: Entry in the additional index of trademarks on the Website 10

Advertising on the exhibition grounds LARGE FORMATS INSIDE/OUTSIDE A0 POSTERS AND SWING SIGNS

SPECIAL ADVERTISING SPACE

You can fi nd detailed information and an overview of the available advertising spaces on the AERO website at: http://www.aero-expo.com/aero-en/exhibitors/marketing-advertising-space.php

MEN‘S TOILET

Or directly at Werbefl ächen24: www.werbefl aechen24.com/messe_fn

Price: on request

TOILET MIRRORS LADY‘S TOILET BEACH FLAGS BOLLARD ADVERTISING PERIMETER ADVERTISING COLUMNS WASTEBINS MANHOLE COVERS FRAME SMALL FRAME LARGE LARGE SPACES OUTSIDE LARGE SPACES INDOORS A0-POSTERS A0-PENDULAR SIGNS

YOUR AD

VANTAG E

S

Advertis ing sp shapes a ace of all nd sizes A variety of specia l forms of adver tising Potentia l contact to 32.000 trade vis itors, 55 0 media represen tative 750 exhib s and itors

CONTACT: Kurt Abele Pestalozzistrasse 22 88069 Tettnang (Deutschland) +49 (0) 7542 66 18 M: +49 (0) 0177 21 36 387 abele@werbeflaechen24.com 11

Modul-Sponsoring

Reserve d for Shell LANYARDS INKL. BADGES • • • • •

Price: on request

Put your company logo prominently in the focus of all visitors Reach the exhibitors, press representatives and trade visitors Distribution at the entrances of the AERO Exclusive sponsor of the lanyards and badges Size and position of the logo on lanyards and badges by arrangement

Illustriation March differ from the produc

CARRIER BAGS • • •

Price: on request*

Logo placement on the bags including size and position to be aggreed Bags will be distributed to the pilots and visitors of AERO Production and distribution of the bags is included

AERO CONFERENCES • • • • • • • •

*Price based on circulation

• •

Price: € 15,000 plus VAT

Logo in the visitor information leaflet under “AERO Conferences” Online logo/banner under “AERO Conferences” and „Partner and Sponsors“ On-site branding guides to the Conference rooms and branding of the conference centers East and West Placement of beach flags and roll-ups at stage East (provided by the sponsor) Logo in Foyer East and optional branding on stage in Foyer West Mention as conference sponsor in at least two trade show press releases Logo/PR in at least one email newsletter for visitors Social media posts on our distributing online channels 12

Modul-Sponsoring

YOUR LOGO

SHUTTLE-BUSES

APP-SPONSORING PACKAGE • • • • •

Price: 15,000 € plus VAT

Exclusive Sponsor of AERO App Used as substitute of the AERO Guide Logo of Sponsor on starting page „About the Sponsor“ section Mentioning of Sponsor in the Sponsor and Partner Section and mentioning while advertising the App

CHARGING LOUNGE • • • • •

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Pilot shuttle Friedrichshafen Pilots flying to EDNY will be shuttled from the apron at Bodensee Airport to the Pilot Entrance.

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A) Sponsor provides company minibus (up to 6 buses) with up to 9 seats for use during the trade show from Wednesday to Saturday 8 a.m. to 6 p.m.

Costs: free upon provision of the buses (up to 6 buses), drivers will be provided by Messe Friedrichshafen.

•

B) Branding of hired shuttle buses, logo on both sides of the buses.

Costs: € 1,500 plus VAT per bus (up to 6 buses)

Price: on request

Spots with Internet access for exhibitors and visitors Charging points for mobile devices Logo of the sponsor on flyers with WiFi connection instructions Technical information: Bandwidth will be upgraded from 20 Mbit/s during setup and dismantling to 100 Mbit/s during the trade show Logo/PR in an email newsletter for exhibitors and visitors

Price: see below

Sponsors March display promotional material in the buses (up to 3 sponsors).

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Modul-Sponsoring July 14 - 17, 2021

Friedrichshafen | Germany

SUMMER EDITION 2021

OVERVIEW / ÜBERSICHT

PILOT ENTRANCE • • •

Price: € 2,500 plus VAT

Official sponsor of the Pilot Entrance Active distribution of promotional material and giveaways to pilots by pay desk staff at the Pilot Entrance Banners / posters inside and outside the Pilot Entrance

HALL A1 HALLE A1

AERO Conference Stage AERO Konferenzbühne

HALL A3 HALLE A3

Business Aviation, General Aviation, Services, Equipment Business Aviation, General Aviation, Dienstleistungen, Zubehör

HALL A4 HALLE A4

Business Aviation, General Aviation, Services, Equipment Business Aviation, General Aviation, Dienstleistungen, Zubehör

HALL A5 HALLE A5

General Aviation, ENGINE AREA, Maintenance, Propulsion Systems, Pilot Supplies, Pilot Competence Center PCC, MRO General Aviation, ENGINE AREA, Maintenance, Antriebssysteme, Pilotenausrüstung, Pilot Competence Center PCC, MRO

HALL A6 HALLE A6

Avionics, Cockpit and Onboard Systems, e-flight-expo, General Aviation Avionics, Cockpit- und Bordsysteme, e-flight-expo, General Aviation

HALL A7 HALLE A7

UL, VLA, LSA UL, VLA, LSA

HALL B5 HALLE B5

UL, VLA, LSA UL, VLA, LSA

STATIC DISPLAY STATIC DISPLAY

Business Aviation, General Aviation, Helicopter Area, Second Hand Aircrafts Business Aviation, General Aviation, Helicopter Area, Gebrauchtflieger

FOYER WEST FOYER WEST

Flight Simulator Area, Maintenance Area, AERO South Africa, AEROCareer (Be a Pilot, Jobwall), Start up Area, AERO Conference Center West Flight Simulator Area, Maintenance Area, AERO South Africa, AEROCareer (Be a Pilot, Jobwall), Start up Area, AERO Konferenzzentrum West

FOYER EAST FOYER OST

e-flight-expo, eVTOL, e-connect-area e-flight-expo, eVTOL, e-connect-area

HALL OVERVIEW AND HALL PLANS • •

IHR LOGO

Price: € 2,500 plus VAT

One double-sided hall overview standee each at Entrances West and East, size: 3x2 m, bottom right margin: sponsored by + logo of the sponsor Printed DIN A4 hall plan at the pay desks, quantity: 8,000 plans, bottom right margin: sponsored by + logo of the sponsor

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BANNERS & ADVERTS

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BANNER ADVERTISING ON THE AERO WEBSITE Medium: 300 x 250 px | Skyscraper: 160 x 600 px** | Content: 468 x 60 px** | Newskachel: 500 x 295 px Medium: 300 x 250 px | Newskachel: 500 x 295 px

Deadline

from booking until April 30, 2022

Data format

VANTAG E

S

e in AER O´s key digital m edia

irectorie s (lis halls and t of exhibitors, goods) High imp ression r ate and after s before, during the show Available in 2 lang uages Banners in the m ost visited s ub pages *

Page Impressions (Hits in the quarter) 929.000 Formats Mobile

Advertis Digital d

Users (in quarter) 177.000 Formats Web

YOUR AD

Static banner jpg-, png- oder gif-file / Animated banner Animated gif / max 100 KB

ADVERTISE ON THE MOST IMPORTANT PAGES OF THE WEBSITE: List of exhibitors Medium & Contentbanner Skyscraper Hall plan Medium & Contentbanner

480 € 580 €

Opening hours and entrance fees Medium & Contentbanner 1,500 € Skyscraper 1,800 €

980 €

Industry Medium & Contentbanner Skyscraper

780 € 980 €

Index of products Medium & Contentbanner Skyscraper

480 € 580 €

Travel & Accomodation Medium & Contentbanner Skyscraper

780 € 980 €

Index of trade marks Medium & Contentbanner Skyscraper

480 € 580 €

Press Medium & Contentbanner Skyscraper

780 € 980 €

Aircraft list Medium & Contentbanner Skyscraper

780 € 980 €

Homepage News

All prices are plus VAT * In rotation with maximum 3 banners ** Please ensure to include always the mobil format (300x250 px) for the mobile version

Medium Banner

News

2,500 €

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BANNER ADVERTISING IN THE NEWSLETTER Exklusivity

One banner per mailing

Format

600 x 300 px | only static

Data format Deadline

Two weeks before mailing date

1 banner per mailing in the newsletter:

VANTAG E

S

Directly into the your targ mailbox of et group !

18.000 e -mail ad resses In the ru n-up to th and/or o e show n the pos t-show-w ork

Static banner jpg- or png-file

NEWSLETTER BANNER

YOUR AD

NEWSLETTER TRADE VISITOR € 1,500 plus VAT

Around 18,000 internationale trade visitors and exhibitors subscribed to the AERO Newsletter. The addresses will be provided with current information about AERO approx. 10 x before the trade show and at least 1x after.

Languages: German, Englisch

Banner

Example Newsletter-Banner

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ADVERT AND LOGO ON THE AERO ADMISSION TICKET Format Advert

170 x 397 px - according to agreement

Format Logo

30 x10 mm

Data format

png, jpg (resolution: 300dpi), max. size 200 kB

Deadline

March 28, 2022

YOUR AD VANTAG E

S Your adv ert and lo g o on the downloa official d docum ent self-bad ging tick and the et on site Reach all trade vis itor AERO Fr iedrichsh s of afen

ADVERT AND LOGO PRICE Advert and Logo on the admission ticket for trade visitors

€ 5,500 plus VAT

AERO offers you the opportunity to advertise on all online bought AERO admission tickets and the self-badging ticket on site. Through this you can reach all trade visitors from AERO Friedrichshafen.

Advert

Logo

Advert on the admission ticket

Logo on the self-badging ticket

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PRESS / PR SERVICE

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PRESS / PR SERVICE

NOVELTIES

Price: free of charge

ONLINE PRESS BOX

Price: € 50 plus VAT

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Please let us know if you are planning to launch a new product at AERO Friedrichshafen

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After booking via the online form, you will receive your access data and can publish and edit your press releases on the AERO website

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You can upload an image for every product

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One image upload per press release possible

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The list of new products will be published online and as pdf-document for journalists and blogger

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Adding exhibitor data and press contact details is possible

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PRESS / PR SERVICE

PRESSBOX IN PRESS CENTER

Price: € 75 plus VAT

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Display of printed press information in press center East and West

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Reservation of press boxes and labelling with company name, booth number and language

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Exhibitor fill their press box when trade show starts (Around 20-30 copies per press center recommended)

PRESS CONFERENCE

•

Price: € 150 plus VAT

Please let us know the place and date you wish to hold your conference (conference room or booth number)

•

We check schedule conflicts

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Press conferences will be published on our website and offered to journalists in the press centers

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Self-responsible organization and invitation

CELEBRITIES ON YOUR BOOTH

Price: free of charge

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Let us know if you expect celebrities

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Dates will be published online for journalists, bloggers and visitors

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YOUR CONTACTS Nadine Grobert

Fairnamic GmbH Project Coordinator, Sponsoring +49 7541 95995 54 sabine.arnegger@fairnamic.com

Tamara Blaschke Fairnamic GmbH Project Coordinator

+49 7541 95995 53 tamara.blaschke@fairnamic.com

Sabine Zorell

Messe Friedrichshafen GmbH Communication, Press / PR-Service +49 7541 708 307 sabine.zorell@messe-fn.de

We look forward to hearing from you!

www.aero-expo.com 22