Lookbook updated january 30 r7

M O BI L E

ME S SAGING PL AY BOOK

from the CallFire family of brands

W H AT ’ S I N S I D E BILLING collections........................................ 4 payment reminders........................ 5 payment confirmations................. 6 donation solicitation...................... 7 PROMOTIONS announcements.............................. 9 coupons.......................................... 10 customer engagement................ 11 subscription growth..................... 12 lead generation............................. 13 CUSTOMER & SERVICE reminders....................................... 15 emergency..................................... 16 alerts............................................... 17 surveys............................................ 18 polls................................................. 19 INTERNAL employee communication.......... 21 logistics........................................... 22 long form texting.......................... 23 BENEFITS CONTACT US

BILLING COLLECTIONS PAY M E N T R E M I N D E R S PAY M E N T C O N F I R M AT I O N S

Su pplement an d s t reamlin e you r CO L L EC T I O N S proces s es for pas t du e pay ment s .

Redu ce collect ion s act ivit y wit h PAYMEN T REMI N D ERS.

Improve cu s tomer commu n icat ion s wit h PAYMEN T CO N F I RMAT I O N S.

En cou rage an d facilit ate D O N AT I O N S wit h text mes s agin g.

PROMOTIONS ANNOUNCEMENTS COUPONS CUSTOMER ENGAGEMENT SUBSCRIPTION GROWTH L E A D G E N E R AT I O N POLITICAL/ C A M PA I G N S

Keep you r cont act s informed by text in g h elpf u l ANNOU NC E M E NTS an d n ot if icat ion s .

Deliver valu able an d vis u ally interes t in g COU P ON of fers an d promot ion s to you r cont act s .

ENGAGE your audience when you share and receive images, video or audio via text messaging.

Us e contes t ent ries to facilit ate S U BS C RI P TI ON G ROW TH.

Us e Key words to G E NE RATE LE AD S an d capt u re cont act informat ion .

CUSTOMER & SERVICE REMINDERS EMERGENCY ALERTS SURVEYS POLLS

Tex t appoint ment RE M I ND E RS an d improve you r res pon s e an d s h ow rates .

Broadcas t crit ical E M E RG E NC Y NOTI F I C ATI ONS du rin g u rgent or cris is s it u at ion s .

Redu ce ph on e calls to you r bu s in es s by u s in g tex t to s h are f requ ent ly requ es ted informat ion , u pdates an d ALE RTS .

S U RVE Y cu s tomers to capt u re feeback an d bu ild bran d loyalt y.

En gage cont act s an d collect valu able informat ion wit h tex t -powered vot in g an d P OLLI NG .

INTERNAL EMPLOYEE C O M M U N I C AT I O N LOGISTICS LONG FORM TEXTING

Simplif y E M P LOY E E COM M U NI C ATI ON for import ant deadlin es an d intern al informat ion .

Eas ily man age t imely LOG I S TI C S commu n icat ion s .

Us e LONG - FORM TE X TI NG as a more ef fect ive altern at ive to email.

BENEFITS: THE POWER OF TEXT MESSAGING »» Text messaging boasts an unsurpassed 99% open rate, ensuring your message will be read. »» 90% of text messages are read within 5 minutes of receipt. »» Text messaging is easy to use and costs pennies per message. »» 70% of customers indicate that they’d prefer to communicate with businesses by text.

CON TA C T ME T O SCH EDU A TIM LE E TO T ALK !

C O N TA C T U S SHAWN LUCAS Director of Sales Enablement slucas@callfire.com O: 213.221.2249