deltacurrents DEL TA A SS O C I AT I O N O F R EAL T O R S 速 S e p te m b e r 2 0 1 3 | www.deltaaor.com
2013 DAR PRESIDENT SCOTT MACINTYRE
september2013
IN MEMORIAM It is with a heavy heart that I share the passing of 2012 CAR Past President LeFrancis Arnold over Labor Day Weekend. LeFrancis was a gentle giant if ever there was one. His vivacious smile and soft spoken demeanor would quickly engulf any room he entered. He loved the real estate Industry, but even more, he loved the members of CAR and worked very hard to ensure their success. He will be greatly missed. TECH HOTLINE The members spoke, and your board listened. One of the biggest issues that we heard from our members over the past year was our lack of technology help for the membership. This quickly became a priority item for the board to deliver a product/ service that would remedy the situation at little or no cost to you. After many proposals and cost analysis the Board is proud to announce that effective 8/29 we have implemented “The Delta Association of Realtors Tech Helpline.” This product is a FREE member benefit that is available to ALL members AND affiliates of DAR. It is available Mon-Fri 6:00 am - 5:00p.m. and Sat from 6:00 am - 2p.m. by calling toll free (877) 573-8107.
2 www.deltaaor.com DELTACURRENTS
It is for help with desktops, laptops, and all mobile devices. So far, the feedback has been very encouraging. Please let us know how the experience works for you. This DOES NOT replacethe EBRDI tech helpline for issues pertaining to the MLS but rather becomes a tool for helping you with software problems you may be encountering with your own personal computer, such as speed, virus infection, internal communication between devices, etc. We are also working on a local hard drive proposal that would enable our members to maintain their devices for free or minimum cost. THE TRUE COST OF DOING BUSINESS I would like to thank all of you who contributed to the Realtor Action Fund in 2013. Your $197 dollar contribution goes a long way to maintaining our presence at the State Capitol in dealing with issues that concern our Industry. If you have not already done so it’s not too late to step up to the $197 level. With the market coming back I would like to encourage you to think about it for 2014. Special thanks to Cecily Tippery & James Britto for stepping up their contribution to the Silver Bear status of $498.
2013 OFFICERS Scott MacIntyre, President Ron Keefer, President-Elect James Britto, Treasurer Cecily Tippery, Immediate Past President John Bedford, Secretary
SEPTEMBER 2013
2013 DIRECTORS Mary Jane Dukellis Cathie Marples Jodi Marfia Errol Mooney Lori Ogorchock Rena Provencio Ramesh Suman Lynn Valintis
info@deltaaor.com
Delta Association of REALTORS速 3428 Hillcrest Avenue,
Suite 200, Antioch, CA 94531 Phone 925 757 8283
Delta Currents is the official monthly
publication of the Delta Association of
REALTORS速. Although every effort has been made to ensure the accuracy and
thoroughness of this publication, errors may occur. DAR shall not be held liable
for misinformation, typographical errors,
STAFF John Bedford Association Executive john@deltaaor.com
omissions, and/or misprints in editorial and/or advertising materials.
DELTA CURRENTS IS PUBLISHED
Tonia Nielsen, Chief Operations Officer tonia@deltaaor.com
BY MICHELLE MANOS DESIGN.
To advertise in Delta Currents, or to
Jean Ruelas, Manager- Retail Operations jean@deltaaor.com
make an editorial contribution,
contact Michelle at 831 869 5084 or
michelle@michellemanosdesign.com
Ron Greenslade, Chief Financial Officer rong@deltaaor.com
yourdarteam
Fax 925 757 8393
Barbara Baham, Members Service Director barbara@deltaaor.com
2013 DAR HOURS
Tuesday - Friday 8:00am -www.deltaaor.com 5:00pm Monday 9:00am - 5:00pm
DELTACURRENTS
3
welcomenewmembers!
REALTORS® Nyesha Nichole Harris BHG Mason McDuffie R.E. 5887 A Lone Tree Way, Antioch 776-1100 FAX 776-2741 Bernadette Gluck Intero R.E. 1540 Discovery Bay Blvd., Ste. B, Discovery Bay 634-1111 FAX 634-0902 Enrique Pasos Keller Williams 191 Sand Creek Rd., #100, Brentwood 634-0033 FAX 634-4427 Adam Rosillo Keller Williams 191 Sand Creek Rd. #100, Brentwood 634-0033 FAX 634-4427 Claudia Farias Marples & Assoc. 8340 Brentwood Blvd., Brentwood 634-7774 FAX 634-8547 Jennette Gilfillan Realty One Group Elite 5119 Lone Tree Way, Antioch 978-1100 FAX 226-3176 Tracey Manci Realty One Group Elite 5119 Lone Tree Way, Antioch 978-1100 FAX 226-3176 BROKERS Janet Brennan Century 21 M&M Associates 1414 East F St., A, Ste. 102, Oakdale 209-758-8184 FAX 209-552-7202
George Cardinale George Cardinale, Broker 1789 Latour Ave, Brentwood 519-6671 FAX 240-6918 Robert Garrison Robert Garrison, Broker 731 Solitude Dr., Oakley 679-3992 Jessica Rose McConnico Jessica McConnico, Broker 1451 Paradise Lane, Brentwood 778-7997 Rahmon Momoh Momoh Realtors 2272 Star Lily Court, Brentwood 584-0682 FAX 226-1952 AFFILIATES Doug Daley, GMH Mortgage Service 3478 Buskirk, Pleasant Hill 766-8677 FAX 403-7734 Mark Culcasi MVC Appraisals 416 Christina Ct., Antioch 852-9197 FAX 778-7713 OFFICE NAME CHANGE Sheri Bogosian’s office name is now Bogosian & Co. Real Estate at 2858 Peace Lane, Brentwood 516-2646 FAX 240-7948 MEMBERS ON THE MOVE Daniel Amare is now with BHG Mason McDuffie R.E. at 5887 A Lone Tree Way, Antioch 776-2740 FAX 776-2741 Dominic Carano is now with BHG Mason McDuffie R.E. at 5887 A Lone Tree Way, Antioch 776-2740 FAX 776-2741 Tony Chahal is now with BHG Mason McDuffie R.E. at 5887 A Lone Tree Way, Antioch 776-2740 FAX 776-2741
Dan J. Craddock is now with BHG Mason McDuffie R.E. at 5887 A Lone Tree Way, Antioch 776-2740 FAX 776-2741
Eric Engberg is now with Realty One Group Elite at 5119 Lone Tree Way, Antioch 976-1100 FAX 706-8203
Gail Cromwell-Ellis is now with BHG Mason McDuffie R.E. at 5887 A Lone Tree Way, Antioch 776-2740 FAX 776-2741
Helene Engberg is now with Realty One Group Elite at 5119 Lone Tree Way, Antioch 976-1100 FAX 706-8203
Dawn McCarty is now with BHG Mason McDuffie R.E.at 5887 A Lone Tree Way, Antioch 776-2740 FAX 776-2741
Ahmad R. Mirzai is now with Realty One Group Elite at 5119 Lone Tree Way, Antioch 976-1100 FAX 706-8203
Grant Sherman is now with BHG Mason McDuffie R.E. at 5887 A Lone Tree Way, Antioch 776-2740 FAX 776-2741
Tawnya Erickson is now with Signature Partners Realty at 6945 Lone Tree Way, Brentwood 240-3501 FAX 281-4800
Jill Proctor is now with Fusion Real Estate Network at 2950 Buskirk Ave., #300, Walnut Creek 240-3174 FAX 916-448-3114
Marquerite Michel is now with Zip Realty at 2000 Powell St., #300, Emeryville 800-225-5947 FAX 866-699-3124
T H E G I F T O F O R I G I N A L WAT E R C O L O R S
These hand painted house portraits and notecards are the perfect client gift. They’re hand painted in a matter of a few days from the photo you provide. Notecards double as a marketing tool with agent’s contact info on the back.
We’re so confident that you’ll love our watercolors, they’re money back guaranteed. Now through August 15, take 50% off of your entire order. Visit www.itsawatercolor.com/promo0815.html to order. I wanted to let you know that I received the watercolor that you did for me. It looks great! I’m sure the seller of this property will be very pleased when I give it to them at closing.Thank you so much for doing a wonderful job. I’ve been in the real estate business for 24 years and this is the best closing gift I’ve seen. Steve Brunette, ERA
itsawatercolor.com 181 Sand Creek Road, Brentwood, CA 94513 (925) 308-5552
septembertours
ANTIOCH/PITTSBURG/BAYPOINT Every Tuesday Delta Association of REALTORS® 3428 Hillcrest Avenue, Ste. 200, Antioch 8:30am • $2 • For more information call Ramesh Suman, Majestic Homes, 779-1234, or Ralph Garrow Jr., Ralph Garrow Real Estate, 3666676 DISCOVERY BAY/BYRON MARKETING MEETING & TOUR 1st and 3rd Tuesday Board Walk Grill at the Marina, Discovery Bay 9:00am • $1 • For more information call LeeAnn Seamann 634-2224 at Marples & Associates Group does use Paragon to schedule homes on tour. Tours are Caravan and must be in by Noon on Monday.
ASHI and CREIA Certified
925.628.6905 • Eight years inspecting East County houses • Same-day reports • SUPRA lock box access • Fully insured, including Mike and REALTOR® coverage Shawn Stewart • Flexible scheduling • Competitive rates
Click for more information. 6 www.deltaaor.com DELTACURRENTS
OAKLEY/BETHEL ISLAND/ BRENTWOOD/KNIGHTSEN MARKETING MEETING & TOUR Every Wednesday Black Bear Diner, 3201 Main Street,Oakley • 8:30am • $2 • For more information contact Dan Barnes, Tour Coordinator, 7594648. Group will use Paragon to schedule homes on tour. CONTRA COSTA REALTORS® IN MOTION CONTRA COSTA NORTH Martinez, Pacheco, Pleasant Hill, Concord, Walnut Creek, Clayton, Clyde • Every Tuesday • 8:30am $ 10 • Centre Concord, 5298 Clayton Rd., Concord • Doors open at 8am for breakfast www.ccrim.info REALTORS® MARKETING ASSOCIATION CONTRA COSTA SOUTH Danville, San Ramon, Blackhawk, Diablo, Alamo • Every Thursday San Ramon Community Center, 12501 Alcosta Blvd., San Ramon 8:30am • $5 • Doors open at 8am for breakfast • No formal tour www.RMAtoday.com INFORMAL TOURS Martinez, Pacheco, Pleasant Hill, Concord, Walnut Creek, Clayton,Clyde, Rossmoor, Orinda, Lafayette, Moraga • Tuesday between 9:00am and 2:00pm • Danville, San Ramon, Blackhawk, Diablo, Alamo • Thursday between 9:00am & 2:00pm
NOTARY PUBLIC SEMINAR & EXAM DUANE GOMER SEMINARS Wednesday, Sept. 11, 2013 8:15 a.m. – 3:30 p.m. To register contact DAR office at 757-8283 NEW MEMBERS ORIENTATION Wednesday, Sept. 18, 2013 8:30 a.m. – 12 noon To register call DAR office 757-8283 EBRDI PARAGON TRAINING FREE TO MLS SUBSCRIBERS Steven Pean, Instructor Wednesday, Sept. 18, 2013 9 a.m. – 12 noon PARAGON 5 ESSENTIALS Wednesday, Sept. 18, 2013 1 p.m. – 4 p.m. M.O.R.E. and Realtors Property Resource (RPR) To register call EBRDI at 363-2333 Or logon to EBRDI.com GRI CLASS: TRUST FUND MANAGEMENT – FAIR HOUSING Wednesday, Sept. 24, 2013 • 8 a.m. – 5 p.m. To register call GRI at 888-785-4800 or www.eDesignations.com
LISTHUB (EXCLUSIVELY FOR AGENTS) Free to MLS Subscribers Aldana Gentinetta, Instructor Wednesday, Sept. 25, 2013 2 p.m. – 4 p.m. Click Here to RSVP today to ensure your space at this important free seminar. LISTHUB (EXCLUSIVELY FOR BROKERS) Free to MLS Subscribers Aldana Gentinetta, Instructor Wednesday, Sept. 25, 2013 3 p.m. – 4 p.m. Click Hereto RSVP today to ensure your space at this important free seminar. 2013 ECONOMY AND REAL ESTATE MARKET Carole Rodoni, Intructor Thursday, Sept. 26, 2013 9:30 a.m. – 10:30 am. To Register call Diana Esias at 800-698-0422 Ext. 7931 or email desias@firstam.com GRI CLASS: LEGAL ISSUES Wednesday, Oct. 23, 2013 8 a.m. – 5 p.m. To register call GRI at 888-785-4800 or visit www.eDesignations.com
All Classes are held at the Delta Association of REALTORS®, 3428 Hillcrest Ave., Suite 200, Antioch, except as otherwise noted.
dareducation
WHAT DOES THE 2013 C.A.R. CONTRACT “REALLY” SAY? Guy Berry, Instructor Monday, Sept. 9, 2013 • 1p.m. – 3:30 p.m. To register call DAR office 757-8283
DOES YOUR COMPUTER NEED A CHECK UP?
Call the Tech Helpline
No matter how serious the issue
A member beneet from the Delta Association of REALTORS®. Tech Helpline gives you U.S.-based tech support for hardware, software, networking and mobile devices. Our analysts are friendly technology experts who will assist you via phone, chat or email. They troubleshoot problems and offer solutions, often by remoting into your computer while you relax. Most importantly, they understand your needs as a REALTOR®.
877.573.8107 Mon. - Fri. 6 a.m. to 5 p.m. / Sat. 6 a.m. to 2 p.m. PT 8 www.deltaaor.com DELTACURRENTS
www.techhelpline.com
Solutions for Staying Safe with Social Media Problem: Savvy real estate professionals like yourself frequently update your presence on Facebook, Twitter, and LinkedIn. However, because of the nature of your work, you are likely to have “friends,” followers, and connections whom you don’t know. Solution: Following these basic steps can help you avoid exposing yourself or your data to risk through social media tools. It is vital to consider what you are sharing through the Internet! Keep Business Separate One way that you can make sure you are not revealing too much personal information is simple: set up a business account on each platform. Sure, anyone can figure out that Sally Field, REALTOR®, is the same person as Sally Field—but Sally will only accept requests to connect to strangers on the business account, whether Facebook or Twitter. Her personal account stays private (especially once she familiarizes herself with privacy settings), protecting her family photos, links to her kids’ pages, and personal posts from people she doesn’t know. Tag! You’re It! When a friend posts your photo, you may be “tagged” against your will. If you don’t want clients or
others to find a reference like this—such as a less-thanflattering photo taken at a late night party—you can remove the tag and/or ask the person who posted it to do so. And be sure to follow up and ask friends to check first before tagging! Don’t Give Away Passwords Consider this: One way that hackers manage to crack personal passwords is by searching Facebook for easy answers. They know they may find answers to common security questions such as “What high school did you attend?” So keep information about family members, household details, and past events to a minimum in order to help prevent this. Guard Against Identity Theft These days, anyone can find all kinds of personal information about anyone else. That doesn’t mean you have to make it easy! For example, if you who want to post your birthday, don’t include the year. (And delete any public comments that indicate their exact age.)
Tweets Are Forever Social media usage has an impact on your safety, as well as your reputation. Carefully consider each item you share, and be aware that old posts, even if they’ve been deleted, may be copied or saved—and the Library of Congress is actually recording every single Tweet. As a savvy real estate professional, you can maximize the business-building potential of social media while minimizing the unique risks it poses. Just follow these basic steps to help safeguard yourself, your data, and your reputation. To learn about more safety strategies, and access free safety resources, including safety expert Andrew Wooten’s webinar “Social Media and Cyber Safety,” visit www.REALTOR.org/Safety. Safeguard Client Data Cyber security goes much deeper than safe use of social media: As a real estate professional, you routinely keep sensitive, personal information about clients on your computer. If this information falls into the wrong hands, it can lead to fraud, identity theft, or similar harms. To avoid potential legal and liability costs of a security breach, develop a data security program based on the Federal Trade Commission’s five key principles to a sound data security program. Details can be found at www.ftc. gov/infosecurity. Sources: Andrew Wooten’s REALTOR® Safety webinar “Social Media and Cyber Safety”; www.ftc.gov/infosecurity
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DELTA Association Members, new or seasoned, the list of membership benefits is staggering! KAPPAMaps In stock at the DAR Store
Are you taking advantage of what’s being offered? Here’s just a few in the Benefits Category involving training and education. 1. Training at the local association, seminars in our
Alameda & Contra Cost Co. $23.56
San Joaquin Valley
3. Forms Tutor and Forms Advisor, a CAR benefit for
$19.99
(KAPPAMaps are replacing the Thomas Guides)
conference center - MLS – Paragon Training
2. Training offered by CAR such as “Learn My Way” zipForm 6 4. Mandatory Ethics Training for the board of directors, Grievance Committees
and Professional Standards
East County Insurance
yourcalendar
Sept. 2 DAR CLOSED • Labor Day Sept. 10 Public Relations Committee Meeting 9 a.m - 10 a.m Sept. 11 Notary Class 8 a.m. - 5 p.m Sept. 12 Local Government Relations Committee Meeting 9 a.m. - 10 a.m. Sept. 15 DRCSF – Delta Harvest Run Sept. 17 Business Technology Committee Meeting 9 a.m. - 10 a.m Sept. 17 Delta Realtor Community Service Foundation Board 1:30 a.m. - 3 a.m. Sept. 17 Membership Committee Meeting 11 a.m. - 12 noon Sept. 18 New Members Orientation 8:30 a.m. - 12 noon Sept. 18 EBRDI Paragon Essentials 9 a.m - 12 noon Sept. 18 EBRDI M.O.R.E. and Realtors (RPR) 1 p.m. - 4 p.m. Sept. 19 Executive Committee Meeting 12 noon - 1:30 p.m. Sept. 19 Strategic Planning Committee Meeting 2 p.m. - 3 p.m. Sept. 24 GRI 102-104 Trust Fund Management – Fair Housing 8 a.m - 5 p.m Sept. 24 Budget & Finance Committee Meeting 10 a.m - 11a.m. Sept. 24 Education Committee Meeting 2 p.m - 3 p.m. Sept. 25 Bylaws Committee Meeting 10 a.m - 11 a.m Sept. 25 EBRDI ListHub for Agents 2 p.m. - 3 p.m. Sept. 25 EBRDI ListHub for Brokers 3 p.m. - 4 p.m. Sept. 26 Carole Rodoni, Seminar 9:30 a.m - 10:30 p.m. Oct. 8 Public Relations Committee Meeting 9 a.m - 10 a.m. Oct. 9 – 12 CAR Long Beach Oct. 14 DAR Closed • Columbus Day Oct. 15 Business Technology Committee Meeting 9 a.m. –10 a.m. Oct. 15 Membership Committee Meeting 11 a.m. - 12 noon Oct. 15 DRCSF – Delta Harvest Run 1:30 p.m. - 3 p.m. Oct. 16 New Members Orientation 8:30 a.m. - 12 noon Oct. 17 Local Government Relations Committee Meeting 9 a.m. -10 a.m. Oct. 17 Executive Committee Meeting 12 noon - 1:30 p.m. Oct. 17 Strategic Planning Committee Meeting 2 p.m. - 3 p.m. Oct. 22 Budget & Finance Committee Meeting 10 a.m. - 11 a.m. Oct. 22 Education Committee Meeting 2 p.m. - 3 p.m. Oct. 23 GRI 102-104 Trust Fund Management – Fair Housing 8 a.m. - 5 p.m. Oct. 23 Bylaws Committee Meeting 10 a.m. - 11 a.m. Oct. 24 Board of Directors Meeting 9 a.m. - 11 a.m.
ANTIOCH 925 757 4208 2738 B W. Tregallas Rd. BRENTWOOD 925 240 1330 6440 Brentwood Blvd. All personal and commercial lines www.eastcountyins.com
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deltacurrents PLACE YOUR AD IN
THE OFFICIAL ONLINE PUBLICATION OF THE DELTA ASSOCIATION OF REALTORS® deltacurrents is an eMagazine that
emailed to REALTOR® and Affiliate
website.
of REALTORS® monthly.Twelve
features a link to your email and/or PREFERRED RATES FOR DAR MEMBERS!
deltacurrents reaches some 1,000 REALTORS and Affiliates in
members of the Delta Association annual issues are available as
downloadable PDF’s on the DAR’s website.
®
Eastern Contra Costa County -
THE PUBLISHER Michelle
Brentwood, Byron, Discovery Bay,
periodicals and other publications
Antioch, Bay Point, Bethel Island, Knightsen, Pittsburg, and Oakley.
EDITORIAL Articles feature issues of importance to the real estate
community, including information
about national, state, and local real estate news, REALTOR® safety,
legal issues, events, technology,
education, philanthropy, and more. FREE AD DESIGN Design
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Page size is 8.5” x 11” • Ad can bleed
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Email contracts and artwork to michellemanos@gmail.com
• Submit artwork as a pdf,tif, psd, or packaged InDesign file • Space reservations and artwork are due the 25th of the prior month • We will design your ad at no charge, and you may change it at no cost throughout your contract.
Manos Design specializes in for REALTOR® associations,
non-profit organizations, and many other businesses and
organizations. The MMD team
has over 40 years of experience in award-winning publishing,
marketing, and graphic design
programs. MMD serves clients
throughout California and the USA. michellemanosdesign.com
ADVERTISING RATES January 2013
MEMBER RATES (per month) 6-12 months
Full Page Half Page Quarter Page Business Card
70 40 25
1-5 months
75 60 35
10 20 NON-MEMBER RATES (per month) 6-12 months 1-5 months 90 100 Full Page 65 75 Half Page 40 45 Quarter Page 25 35 Business Card
deltacurrents is published for the Delta Association of REALTORS® by MICHELLE MANOS DESIGN. For advertising information, contact Michelle Manos at michelle@michellemanosdesign.com or 831 869 5084
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T H E O F F I C I A L P U B L I C AT I O N O F T H E D E LTA A S S O C I AT I O N O F R E A LT O R S ®
A D V E R T I S I N G C O N T R A C T & S P A C E R E S E R V AT I O N ADVERTISER Address City, State, Zip Contact Office Phone Mobile Phone
agrees as follows: Today’s Date Fax Email Website
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PAYMENT
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# of months Beginning Issue Ending Issue • This agreement is subject to the following terms and conditions. The Advertiser has read and understands this Agreement and has received a copy. This constitutes the complete Agreement between Advertiser and Publisher. Verbal representations and promises made by the Advertiser or Publisher are not binding or valid. • The Advertiser understands and agrees that the advertising placement contracted for is immediately reserved for the Advertiser by the Publisher upon execution of this agreement. Cancellation of this agreement cannot be accepted in lieu of payment. • The Publisher reserves the right to refuse advertising for any reason. The liability of the Publisher for any error or omission or delay for which the Publisher may be held legally responsible shall not exceed the cost of the space or placement paid for by the Advertiser. • This agreement is with the named Advertiser. Change of ownership or management will not dissolve Advertiser’s obligations. • Artwork created by Michelle Manos Design is for the exclusive use in its publications. Consult Publisher for rates for other use. Space reservations and artwork are due by the 25th of the previous month. The previous issue’s advertisement will be published unless the Publisher is otherwise notified and new artwork received by the Publisher. We are pleased to assist our advertisers with preparation of their advertisements at no charge. We accept PayPal and checks. MAKE CHECKS PAYABLE TO MICHELLE MANOS DESIGN. Payment must be made in advance of publication. A 15% commission is applicable for recognized advertising agencies. Advertiser’s Authorized Signature
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deltacurrents is published for the Delta Association of REALTORS® by MICHELLE MANOS DESIGN.
For advertising information, contact Michelle Manos at michelle@michellemanosdesign.com or 831 869 5084
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H O L D I T AT T H E D E LTA A S S O C I AT I O N O F R E A LT O R S 速 . C A L L 9 2 5 7 5 7 8 2 8 3 F O R D E TA I L S .
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