MedMark Media 2022 Media Kit

Media Kit

2022

From the Publisher Continuing to lead

Contents 4

Dental Sleep Practice

5

Orthodontic Practice US

6

Endodontic Practice US

7

Implant Practice US

8

Special Ad Services

9

2022 Print Ad Pricing

10 Production Calendar 11 Advertising Specs 12 eMedia 13 Webinars 14 DocTalk Dental 15 eMedia Packages 16 eMedia Specs 18 Contact Us

2

MedMark Media | 2022 Media Kit

During the past year, the dental community has experienced a period of changes and modifications like never before. At MedMark Media, our leadership and team has constantly been Zooming, brainstorming, and striving to serve our readers and advertisers with creative ways to keep in touch and open for business and information. We have remained strong and resolute. We have continued to bring you online CEs and webinars so that you could continue to accumulate knowledge and gain CE credits. We have consistently updated our web pages and news and shared interesting discussions with insightful key opinion leaders in our podcasts and videos. Our leadership and team are continuing to innovate, brainstorm, and strive to serve our readers and advertisers with creative ways to share pertinent information. Every article and digital offering brings its own insight on meaningful change to the constantly evolving niches in dentistry. COVID-19 hasn’t dimmed our shine — our creative forces are still as imaginative as ever!

Our goals have not changed just because of the pandemic. Staying relevant has been our focus for more than 16 years — we have always adjusted our strategies to keep our readers and advertisers positive and profitable. Our knowledgeable authors and clinical content consistently reflect quality — that is a “given.” Our multi-faceted approach reaches a wide array of readers both in specialty and general practices. We proudly continue to innovate through our digital offerings combined with our existing print publications. This combination is our “secret sauce” and one that continues to be a successful key formula for our clients and partners. We are one of the most visible marketing companies within dentistry, utilizing Facebook, Twitter, LinkedIn, and Instagram, with our news, podcasts, webinars and live interviews — MedMark brings your message to your target audience 24/7.

For 16 years, we have devised creative marketing solutions and invested in phenomenal scientific concepts that impact dentists and patients alike. We have used this crucial time to all of our advantages by searching for ways to help you all regain your strength, spirit, and resources. In our healing world, we continue to “think outside the box,” and offer opinions and facts to help you and your staff expand your craft, your options, skills, and techniques.

At MedMark, this year was a time for introspection, reinvention, implementation, and all of the other “-ions” that it takes to help dental professionals achieve fulfilling, balanced, profitable, busy lives. The world now knows that dentists ARE, in fact, essential, and we hope to help all dental professionals stay positive, focused, and engaged with us as they have over these many years. Through Endodontic Practice US, Implant Practice US, Orthodontic Practice US, and Dental Sleep Practice, we promise to continue to develop strategic industry opportunities to assist in maintaining a healthier America.

Call us, let us help you move forward and be a part of the change. We truly appreciate and value you all. We WILL continue to make history and lead innovation together.

To your best success!

Publisher/CEO MedMark Media

Publication Departments Abstracts Includes abstracts from the world’s most-read referenced research and clinical dental journals.

Word count: 600-1,250

ABS TRA CTS

The latest in

endodontic rese

arch

Dr. Kishor Gulabiv ala presents the up-to-date with latest literature, the most relevan keeping you t research Pulp treatme nt in primary teethfor extensive decay

Smail-Faugeron V, Courson F, Muller-Bolla M, Durieux P, Glenny Cochrane Database AM, Fron Chabouis H. [Update of Cochranof Systematic Reviews. e Database 2003] (2014) Syst Rev, 8:CD003220

Case Study/Technique Illustrate (with high-resolution images) and describe specific details of the course of interesting, innovative, or unusual treatment. For technique, discuss how materials, equipment, creativity, and skill combine to provide positive treatment options. Word count: 1,000-1,500

Clinical Articles Peer-reviewed clinical articles cover new techniques, technologies, and products. Detailed case reports with large clinical images guide readers through specific steps of successful cases. Word count: 1,000-1,800

Continuing Education Peer-reviewed educational articles deliver current topics, offering 2 hours of CE credit per article. Word count: 2,000-3,000

Corporate Profile In-depth features focus on remarkable dental manufacturers and industry-leading technology companies. This four-page section is an exclusive position offered only once per issue.

Word count: 1,500-2,000

Industry News/Materials & Equipment A page to inform readers about industry milestones, new products, and new technologies. Product press releases printed free of charge in all journals and on our publication websites. Word count: 100-200

CASE STUD Y

tive practice with effec Accelerate your niques self-ligation tech s the benefits of accelera

Dr. John Graham illustrate

Lake I relocated to Salt hree years ago, is a highly competitive City, Utah, which of with a number orthodontic market practitioners well as general orthodontists as s. Looking for ways who practice orthodontic my new practice, the to clinically differentiate focus on enhancing I decided to by offering accelerated patient experience pain diminishing the treatments and I found as orthodontics. What associated with different with experimented I researched and beyond I needed to look techniques is that s and perceived just patients’ perspective we know there ts, benefits. As orthodontis financial burdens issues and are many health patients with keeping The also associated than necessary. in treatment longer root increased risk of clinical issues include caries, gingivitis, ion, resorption, decalcificat addition, l disease. In and periodonta motivation such as loss of emotional issues, compliance and to maintain treatment both the patients’ on frustration increased occur as sts’ part, might and orthodonti money ts begin to lose 1 ultimately orthodontis treatment is prolonged. our on cases when do to differentiate So what can we and become our businesses, practices, grow options? tric in our treatment and more patient-cen need better, shorter, In a nutshell, we In my e treatment options. more comfortabl doing fewer translates into with practices, this passive self-ligation extractions, using or Insignia™ (Ormco),® System t the Damon™ treatment with AcceleDen and accelerating ® Technologies, Inc.). l (OrthoAcce

T

Bachelor of MD, received his John Graham, DDS, Brigham Young University.

College Science degree from degree from Baylor He received his dental Texas, and then received of Dentistry in Dallas, the University of Texas from his medical degree School. After medical Southwestern Medical completed an internship by school, Dr. Graham Hospital followed at Parkland Memorial Following his surgical in general surgery maxillofacial surgery. from orthodontics in training in oral and received his certificate in Rochester, training, Dr. Graham man Dental Center the University of Rochester/East New York. treatment offers AcceleDent orthodontist who compensation from Dr. Graham is an he does not receive in his practice, but ® OrthoAccel Technologies.

c practice 16 Orthodonti

nt

ted tooth moveme

Abstract Aim: In children, the most prevalent dental caries is among chronic diseases wide. Pulp intervent worldions are indicated extensive tooth for decay. Dependi severity of the ng on the disease, three pulp treatmen techniques are t available: direct pulp capping, pulpotomy, and pulpectomy.

After treatmen the cavity is t, filled with a medicament. was an update This of a Cochran e review first published in 2003.

The insufficient evidence previous review found regarding the efficacy of these relative interventions, one pulp treatmen combining t technique and cament. The one mediaim was to assess of different pulp the effects treatment techniqu associated medicam es and ents for the of extensive treatment decay in primary teeth.

Methodology: The Cochran Health Group’s e Oral Trials controlled trials 2013) was searched Register (to 25 October comparing different pulp interventions combining a Register of Controlle , the Cochrane Central 53 different pulp treatmen comparisons: technique and d Trials (CENTRA t 25 comparis Cochrane Library a medicament between different L) (The with extensive in children 2013, Issue medicaments/tech ons 9), MEDLINE decay involving via OVID (1946 for pulpotom niques to 25 October y, 13 comparis dental primary teeth.

2013), EMBASE ons between Two review authors pulp in via OVID (1980 different medicam to 25 October dently carried ents for pulpecto out data extractio indepen2013), and the Web of comparisons my, 13 Science between different n and risk of bias assessm ent in duplicate medicaments 2013). The OpenGre (1945 to 25 October for direct pulp . The authors capping, and randomized y for Grey Literature of controlled trials two comparithe U.S. National sons between and were contacte pulpotomy and for additiona Institutes of d l information, Health Trials pulpectomy.

Register, and Regarding pulpotom if necessar the World Health primary outcome y. The y, 14 trials compare Organization (WHO) Clinical mineral trioxide s were clinical d Trials Registry aggregate (MTA) radiological failure and failure, as defined Platform for ongoing trials with formocresol (FC).

MTA were searched 6, in reduced both trials, at 12, and 24 months. . There were restrictions placed clinical and radiological failures Data synthesis no performed with on the language at 6, 12, and was pairwise meta-ana of publication 24 months, although the or date when searching difference was fixed-effect models. lyses using not the electronic databases. Eligible significant.

Statistical heteroge MTA also showed statistically was assessed studies were neity randomized using by I(2) results for all coefficients. secondary outcome favorable Results: 47 s measured; although again, trials (3,910 randomized teeth) were included differences between and FC were compared to MTA not statistica in the previous three trials Kishor Gulabivala, lly significant (with version of the BDS, MSc, FDSRCS, the exception is professor and review published PhD, FHEA, of pathological in 2003. All trials chairman root resorptio were single center at 24 months head of the department of endodontology, and n and dentin bridge sized (median and small of restorative at Eastman Dental dentistry number of randomiz formation at 6 months). MTA Institute, University 68). Overall, London. He is showed favorable ed teeth: College also training program the risk of bias compared with endodontics in was low in only director for calcium hydroxide results one trial with London. all other trials trials) for all being at unclear outcomes measure (CH) (two or high risk of bias. The overall differences were d, but the quality of the evidence was not 40 Endodon low. The 47 (with the exception statistically significant tic practice trials examined of radiologic 12 months). When al failure at comparing MTA with ferric

s. Before presenting self-ligating orthodontic other I want to review the recent American those case studies, I’ve According to l methods that ics and Dentofacia accelerating treatment demonJournal of Orthodont over the years to survey, orthodontic experimented with states Orthopedics (AJO-DO) tely 2 the AJO-DO report takes approxima strate exactly why favor treatment on average 70% of ts nor patients However, nearly that neither orthodontis years to complete.

AJO-DO s to reducing orthodontic who replied to the invasive approache the orthodontists 1 in adopting additional treatment time. survey were interested time, to reduce treatment te clinical procedures procees to accelera not aware of such Invasive techniqu but many were nt a 20%-40% reduction tooth moveme dures. They deemed tics on a patient enough to to be appealing I opted to do Wilckodon a swimmer, in treatment time accelerate Alex. Alex was techniques that of mine named his nose use alternative 1 breathe through movement. and he could not maxilla. orthodontic tooth reduchad a constricted I see 20%-40% at all because he kind of In my practice, times much to go through any time and many Alex did not want tion in treatment t and AcceleDen using 2 by Volume 6 Number greater than that

Volume 8 Number 4

Figure 1

CON TINU ING

EDU CAT ION

Full arch imp

lant restoration

with immedia

te loading

Dr. David Murnag han describes a implant protoco challenging implan ls and modern technology to meet t case that needed a thoroug h understanding the patient’s high of expectations

A

69-year-old female patient presented to the practice in September was very nervous 2015. She of the dentist, Educational aims from attending had and objectives any dental practice lapsed The aim of this periods, and article is to describe over long was a smoker. fixed restoration the case while showing protocol for an immediatel She presente with a failed y loaded d how to manage upper dentition patient expectation full arch and many failing lower teeth, s.

Expected outcom due to periodon tal disease. es Unfortunately, Implant Practice following initial US subscribers ment, it was earn 2 hours of assesscan answer the determined that CE from reading this article. Correctly CE questions on page 27 to the upper teeth demonstrate the had a hopeless reader can: answering the prognosis and questions will full clearance.

• Identify this required a protocol and the Some of the requirements for lower teeth also required removal, • See possible its success. and this was treatment options alongside rigorous carried out for this type of • Identify the amount condition. periodontal treatmen if implants that Quality of life t. would be advantageo • Identify some and success us or not for this prosthetic solutions depend greatly on patients’ type of treatment. for this type of expectations, treatment. which dramatically in differing populatio can vary ns (McGrath and Bedi, 2002; 2003). the dental professio Today, people expect n to be able restorations to provide beyond dentures .

Dentists, therefore , have to try live up to and either to deliver patients’ expectations or explain why it is not possible at the outset, while keeping them happy.

Of course, it not possible is to keep everyone of the time, happy all and it can be a balancing when ensuring act we are not applying treatment protocols that could be Figure 1: Original detrimental to a patient’s health smile or dentition.

Possible treatmen Figure 2: Initial retracted view t options for patient following this a full upper clearanc • A full upper e were: denture • An implant-r etained denture • Four implants with precision attachments or a bar with an interim prosthes a full denture as is • Fixed teeth • Six to eight implants alongsid sinus lift with e a delayed approac a h Dr. David Murnaghan qualified from University Belfast in 2006. He completedQueen’s long implant certificate a yearin 2007 and also advanced esthetic dentistry certificate holds an Eastman UCL. from the He became a member Dental Faculties RCS (Eng) in 2010. of the Joint is director of the Dr. Murnaghan Northern Ireland Royal College Division of the of Surgeons England.

Faculty of the Dental and Implant In Clinic, which was 2012, he set up Boyne Ireland 2016.

He has been mentoringvoted Best New Practice in the implant field local practitioners for over 5 years. within Star award at the Irish Dentistry Dr. Murnaghan won the Rising Awards 2017.

Disclosure: Dr. David Murnaghan lectures for BioHorizons .

24 Implant practice

Figure 3: Initial

occlusal view Figure 4: Planning

CBCT scan

using a full denture as an interim prosthesis the disadvan tages of being Four implants more complicated to keep designed to clean and more allow immediate loading, but the advantag expensive, es of increase could be adequat if the implants confidence, d comfort, ely retained and quality of with 35Ncm torque life. However is also importan , it in t to note that delayed restoratio the bone, or adaptation to speech can n with an interim be an issue, full denture. especially when progressing from full dentures The patient . was very clear The patient was advised outset that she from the that she to stop smoking wanted to avoid and show commitm had teeth, if possible. removable the form of Fixed teeth, of ent in several hour-lon course, have g periodontal appointments with the hygienis t before •

Volume 11 Number 3

Laboratory Link Written by leading laboratory technicians, lab procedures, empirical research, and evidence-based insights are provided for optimal clinical outcomes. Word count: 600-1,250

Practice Management Global marketing and management specialists share knowledge and insights on best practices for dental specialists, including quality treatments, maintaining high standards, and staff relationships. Word count: 600-1,250

Practice Profile Nominate a key opinion leader (KOL) to share his/her success story, career, and practicebuilding experience, inspirations, favorite products, and personal insights. Word count: 1,200-1,800

Product Profile Detailed information on new product launches, expanded product lines, and upcoming product innovations. Word count: 400-600

Step-by-Step Illustrate your product or service in full detail with step-by-step educational instruction regarding performance and outcome. Word count: 400-800

Technology An excellent forum for in-depth explanations of practice-changing products and how advanced technologies are leveraged. Word count: 600-1,250

MedMark Media | 2022 Media Kit

3

Dental Sleep Practice Sleep Apnea, a sleep disorder that causes breathing to frequently stop and start, has been associated with significant health risks, including high blood pressure, diabetes, obesity, and heart disease. In the national effort to understand, diagnose, and treat this disorder, dental professionals have emerged as a niche yet important part of the community seeking to build a knowledge database aimed at alleviating human suffering due to Sleep Apnea.

Readership Profile MedMark’s Dental Sleep Practice journal is specifically designed to serve the professionals whose practices focus on understanding and treating Sleep Apnea disorders in the United States.

The journal caters to all in the industry, from newcomers seeking to immerse themselves in best practices to current practitioners sharing their latest insights to service or equipment providers benefiting from a constant and deep connection to current and potential customers.

Whether it’s in print or digital form, our subscribers can earn 8 continuing education credits per year in Dental Sleep Practice. MedMark connects subscribers with outstanding opportunities to learn, apply, and retain valuable educational information. Continuing education is peer-reviewed and AGD/PACE certified.

74%

Exclusive Distribution

GENERAL PRACTITIONERS

Dental Sleep Practice is distributed quarterly and has a national circulation of 30,000 specialty professionals. MedMark’s proprietary circulation list is constantly updated, validated, and expanded to ensure Dental Sleep Practice’s relevance and impact in the industry.

Annual Editorial Calendar Influencers Dr. Erin Elliott

Dr. John Tucker

Dr. Mayoor Patel

Dr. Barry Glassman

Dr. Mark Murphy

Dr. Jagdeep Bijwadia

Dr. John Remmers

Dr. Steve Lamberg

Dr. Jamison Spencer

Dr. John Viviano

Dr. Edward Sall

Dr. Stacy Ochoa

who have incorporated sleep into their practice or are interested in dental sleep

Total Circulation

30,000

6%

SLEEP PRACTITIONERS

Each Dental Sleep Practice edition is peer-reviewed and features clinical spotlights, medical insights, and practice management content. Our highly respected Chief DENTAL SLEEP PRACTITIONERS Dental Editor, Steve Carstensen, DDS, D.ABDSM; Chief Medical Editor, Lee A. Surkin, MD, FACC, FCCP, FASNC; and nationally recognized editorial advisors focus on blending current topics, sector news, in-depth product profiles, and CE-quality articles for our Dental Sleep Practice readers.

20%

2022 Dental Sleep Practice Editorial Calendar Issue

Theme

Editorial Due

Ad Due

Shows

Spring

Oral Appliance Therapy / Temporary Appliances / Adjunctive Therapy / Non-PAP Treatments / Appliance Innovations

12/14/2021

1/12/2022

NADSM, Chicago MW,

Summer

Trade Show Issue – AADSM Special Section / Boosting Awareness of DSM – Consumer Marketing / Physician Networking / Medical Billing / Telemedicine / Coaching & Consulting

3/14/2022

4/12/2022

CDA, AADSM

Fall

Home Sleep Testing Equipment & Services / Wearables / Patient Screening & Monitoring Devices / Software / Pediatric SDB / TMD / Lasers

6/16/2022

7/18/2022

ADA

Winter

FAQ Special Section / Business of DSM / Tips & Techniques / Next 5 Years of Sleep / New Trends / Marketing / Case Presentation / Medico-legal

9/16/2022

10/17/2022

GNY, Yankee 2023

Content subject to change.

Visit us at www.dentalsleeppractice.com, or contact Manager of Client Services Adrienne Good at 623-340-4373 with any questions.

4

MedMark Media | 2022 Media Kit

Orthodontic Practice US Orthodontics is built upon a 2,000-year history of medicine and dentistry, and the specialty continues to evolve. Modern practices are highly specialized and require advanced education and training. Further, according to the National Health and Nutrition Examination Survey up to 30% of the population could benefit from orthodontic treatment, making orthodontics one of the most prevalent of all specialized dental practices.

Readership Profile MedMark’s Orthodontic Practice US is produced for those specializing in orthodontics as well as those interested in staying current on the industry evolution. The journal focuses on delivering quality, cutting-edge information and is a valued resource for both practitioners and service or equipment providers. Orthodontic Practice US is an AGD/PACE-certified publication, empowering readers to fulfill their required continuing education credits.

Exclusive Distribution Orthodontic Practice US is distributed quarterly to a highly targeted, national circulation of 10,000 dental specialty professionals. MedMark Media maintains an up-to-date circulation list of orthodontic professionals and actively works to improve the publication’s readership base in the U.S. market. Orthodontic Practice US works, through its subscriber base, to connect the orthodontic community and to reach the industry’s most influential practitioners. The narrow scope of Orthodontic Practice ORTHOODONTISTS US ensures that those wishing to interact with orthodontic specialTotal Circulation ists are in direct communication.

90%

10,000

10%

GENERAL PRACTITIONERS

who perform orthodontics

Annual Editorial Calendar

Each Orthodontic Practice US edition features peer-reviewed clinical and continuing education articles as well as case studies, new products, clinical techniques, and the latest in technology innovations. Our recognized editorial team, editorial advisors, and CE quality assurance advisory board concentrate on the most important topics of interest to our readers. We deliver the inside story that our orthodontic specialty readers count on.

Influencers Dr. Daniel Rinchuse

Dr. Antonino Secchi

Dr. Donald Rinchuse

Dr. Stuart Frost

Dr. Bradford Edgren

Dr. George Cisneros

Dr. Ricky Harrell

Dr. Steven Olmos

Dr. Lawrence Jerrold

Dr. Bruce Seidberg

Dr. Larry White

Dr. Robert Kaspers

Dr. Edward Lin

Dr. John L. Hayes

Dr. Shalin Shah

Dr. David Alpan

Dr. Rohit Sachdeva

Dr. Duane Grummons

Dr. Lou Shuman

Dr. Daniel Klauer

2022 Orthodontic Practice US Editorial Calendar Issue

Theme

Editorial Due

Ad Due

Shows

Spring

Bracket and Alignment Systems / Clear Aligners / Posttreatment, Retention, & Whitening / Successes and Failures

1/3/2022

2/1/2022

CDA

Summer

Trade Show Issue – AAO Special Section / New Technology, Products, Equipment, & Trends / Imaging / Esthetics and Mechanisms of Orthodontics

3/21/2022

4/26/2022

AAO

Fall

3D Printing / TMJ / TMD / Sleep / Oral Appliances / Myofunctional Therapy / Pediatric Treatment

7/7/2022

8/5/2022

ADA

Winter

FAQ Special Section / Lasers / Practice and Patient Management Software & Systems / Team and Staffing / Coaching and Educational Courses / Oral Surgery

10/17/2022

11/15/2022

Chicago MW 2023, Yankee 2023, AAO W

Content subject to change.

Visit us at www.orthopracticeus.com, or contact Manager of Client Services Adrienne Good at 623-340-4373 with any questions.

MedMark Media | 2022 Media Kit

5

Endodontic Practice US Endodontists use advanced training, specialized procedures, and the latest cutting-edge technology to provide a premium level of dental care. In fact, over the past few decades, the field of endodontics has benefited from a period of significant evolution in both the art and science of dental treatment.

Readership Profile MedMark’s Endodontic Practice US is produced exclusively for endodontists and GPs performing endodontic techniques. Recognized as one of the leading endodontic clinical journals in the United States, Endodontic Practice US delivers advanced, specialized, and current information ideally suited to the standards and expectations of the endodontic community. Additionally, as an AGD/PACE-certified publication, Endodontic Practice US empowers readers to fulfill their required continuing education credits.

Exclusive Distribution Endodontic Practice US is distributed quarterly to a highly targeted, national circulation of 7,500 dental specialty professionals. MedMark Media regularly updates and improves its database of endodontic professionals to deliver quality, targeted information to a strong readership base in the U.S. market. Endodontic Practice US is a pillar in the endodontic community, connecting anyone dedicated to endodontic practices, education, and discussions. With its highly targeted reach and specialized information, Endodontic Practice US is proven to be the most effective publication through which to communicate all things endodontic.

85%

Annual Editorial Calendar

Influencers Dr. Garth Hatch

Dr. Jorge Alberdi

Dr. Rich Mounce

Dr. Allen Ali Nasseh

Dr. John West

Dr. Nishan Odabashian

Dr. Dennis Brave

Dr. James Bahcall

Dr. L. Stephen Buchanan

Dr. S. Ryan Facer

Dr. Robert Fleisher

Dr. Sam Kratchman

Dr. Gregori Kurtzman

Dr. Charles Goodis

Dr. Martin Trope

Dr. Randy W. Garland

Dr. Gary Glassman

Dr. Brett E. Gilbert

Each Endodontic Practice US edition features peer-reviewed clinical and continuing education articles as well as case studies, new products, clinical techniques, and the latest in technology innovations. Our recognized editorial team, editorial advisors, and CE quality assurance advisory board concentrate on the most important topics of interest to our readers. We deliver the inside story our endodontic specialty readers count on.

ENDODONTISTS

Total Circulation

7,500 15%

GENERAL PRACTITIONERS

who perform endodontics

2022 Endodontic Practice US Editorial Calendar Issue

Theme

Editorial Due

Ad Due

Shows

Spring

Trade Show Issue – AAE Special Section – New Technology, Products, Equipment, & Trends / Microsurgery Tech.

1/20/2022

2/18/2022

AAE, CDA

Summer

Root Canal Irrigation and Obturation / RCT Retreatment / Implants / Lasers

4/15/2022

5/17/2022

Fall

FAQ Special Section / Instrumentation / Imaging / Education

7/14/2022

8/15/2022

Winter

Practice and Patient Management Systems and Software / Team Education / Compliance (regulatory, legal, and patient) / Connection Between Implant & Endo

10/24/2022

11/22/2022

ADA, GNY Chicago MW 2023, Yankee 2023

Content subject to change.

Visit us at www.endopracticeus.com, or contact Manager of Client Services Adrienne Good at 623-340-4373 with any questions.

6

MedMark Media | 2022 Media Kit

Implant Practice US Dental practitioners whose offices work with dental implants well understand the specific factors necessary to maintain a high standard of customer care, from special education and training to knowledge on the latest equipment. To be sure, dental implant professionals are trusted partners of patients seeking to improve a most personal aspect of their lives — their esthetic image.

Readership Profile MedMark’s Implant Practice US is produced exclusively for implant dentists and GPs performing implant techniques. Recognized as one of the leading implant clinical journals in the United States, Implant Practice US is a trusted partner of all top implant practitioners who desire to deliver quality patient care.

Exclusive Distribution Implant Practice US is distributed quarterly to a highly targeted, national circulation of 10,000 dental specialty professionals. Implant Practice US is AGD/PACE certified, a powerful tool to maintain and increase circulation, and empowers readers to fulfill their required continuing education credits. Implant specialists require focused and relevant information. Implant Practice US speaks directly to the needs of this exclusive group and offers an unparIMPLANT DENTISTS alleled opportunity to break in at the ground level.

40%

25%

ORAL SURGEONS

Annual Editorial Calendar

10%

PROSTHODONTISTS

10%

GENERAL PRACTITIONERS

15%

PERIODONTISTS

Each Implant Practice US edition features peer-reviewed clinical and continuing education articles as well as case Total Circulation studies, new products, clinical techniques, and the latest in technology innovations. Our recognized editorial team, editorial advisors, and CE quality assurance advisory board concentrate on the most important topics of interest to our readers.

By integrating current industry news, continuing education articles, and in-depth profiles, we deliver the inside story our implant specialty readers count on.

10,000

Influencers Dr. Justin Moody

Dr. Michael Freimuth

Dr. Gregori Kurtzman

Dr. Douglas Wright

Dr. Ara Nazarian

Dr. Suheil Boutros

Dr. Jay Reznick

Dr. Barry Levin

Dr. Michael Pikos

Dr. Charles Schlesinger

Dr. Dean Vafiadis

Dr. David Little

Dr. Tarun Agarwal

Dr. John Minichetti

Dr. Brian Young

2022 Implant Practice US Editorial Calendar Issue

Theme

Editorial Due

Ad Due

Spring

Digital Workflow / Guided Surgery / Labs / Technology & Equipment / Lasers

12/21/2021

1/19/2022

Summer

Implant Success and Failures / Aesthetics / Metal Free Alternatives / Small-Diameter Implants

3/28/2022

4/26/2022

Fall

Trade Show Issue – AAID Special Section / New Technology and Robotics, Products, Equipment, & Trends / Imaging

6/23/2022

7/25/2022

Winter

FAQ Special Section / Oral Surgery / Periodontics

9/23/2022

10/24/2022

Shows Chicago MW, AO, CDA

AAOMS, AAID, ADA, AAP, GNY

Content subject to change.

Visit us at www.implantpracticeus.com, or contact Manager of Client Services Adrienne Good at 623-340-4373 with any questions.

MedMark Media | 2022 Media Kit

7

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Polybags/Outserts Obtain a paramount position with your message packaged with one of our leading clinical publications. Your brand message will be placed in a clear plastic bag and will be the first piece touched by our dental specialist readers.

Premium Placement Premium placement options provide your ads proprietary positioning, allowing you to gain primary positions throughout our print and digital issues. Premium placement options enable you to reserve ad space near the most distinguished editorial.

Reprints Reprints of a case study, product profile, or corporate spotlight offer cost-effective opportunities to make a lasting impression. You can extend the value of your marketing efforts and increase your exposure with high-quality 4-color reprints that can differentiate your products, technologies, and services. Use reprints as a marketing brochure, as an insert in sales proposals, as a direct mail campaign, as a handout out at dental trade shows and seminars, or as a display in practices and partner locations. For a custom quote, contact Creative Director Amanda Culver at amanda@medmarkmedia.com.

Custom Solutions Creative, customized solutions and services leverage the best of MedMark Media’s properties to answer individual advertiser needs. Speak to your sales manager.

8

MedMark Media | 2022 Media Kit

2022 Print Ad Pricing

Orthodontic Practice US Rates

Dental Sleep Practice Ad Rates Four Color

1x

4x

Full Page

$5,900

$5,600

2-Page Spread

$11,210

$10,910

Horizontal Half Page Page

$3,465

$2,835

Vertical Half Page

$3,465

$2,835

Four Color

1x

4x

Full Page

$4,600

$4,300

2-Page Spread

$8,740

$8,440

Horizontal Half Page

$2,485

$2,139

Vertical Half Page

$2,485

$2,139

Cover Package

Cover Package

Back Cover

Back Cover

Inside Back Cover

Inquire for pricing.

Inside Front Cover

Frequency and discounted packages available.

Special Section

Inside Back Cover Inside Front Cover Cover Banner (includes full page ad)

BRC

Special Section

Outsert

BRC / Outsert

1x

4x

Full Page

$4,350

$4,200

2-Page Spread

$8,265

$8,065

Horizontal Half Page

$2,485

$2,139

Vertical Half Page

$2,485

$2,139

Four Color

1x

4x

Full Page

$4,600

$4,300

2-Page Spread

$8,740

$8,440

Horizontal Half Page

$2,485

$2,139

Vertical Half Page

$2,485

$2,139

Cover Package

Cover Package

Back Cover

Back Cover

Inside Back Cover Inside Front Cover Cover Banner (includes full page ad)

Inquire for pricing.

Frequency and discounted packages available.

Frequency and discounted packages available.

Implant Practice US Ad Rates

Endodontic Practice US Ad Rates Four Color

Inquire for pricing.

Inside Back Cover

Inquire for pricing.

Inside Front Cover Cover Banner (includes full page ad)

Special Section

Special Section

BRC / Outsert

BRC / Outsert

Frequency and discounted packages available.

All rates quoted are net. 15% additional positioning charge added to premium positions inside publication and must commit to an irreversible 1-year contract.

MedMark Media | 2022 Media Kit

9

Production Calendar 2022 Dental Sleep Practice Editorial Calendar Issue

Theme

Editorial Due

Ad Due

Shows

Spring

Oral Appliance Therapy / Temporary Appliances / Adjunctive Therapy / Non-PAP Treatments / Appliance Innovations

12/14/2021

1/12/2022

NADSM, Chicago MW,

Summer

Trade Show Issue – AADSM Special Section / Boosting Awareness of DSM – Consumer Marketing / Physician Networking / Medical Billing / Telemedicine / Coaching & Consulting

3/14/2022

4/12/2022

CDA, AADSM

Fall

Home Sleep Testing Equipment & Services / Wearables / Patient Screening & Monitoring Devices / Software / Pediatric SDB / TMD / Lasers

6/16/2022

7/18/2022

ADA

Winter

FAQ Special Section / Business of DSM / Tips & Techniques / Next 5 Years of Sleep / New Trends / Marketing / Case Presentation / Medico-legal

9/16/2022

10/17/2022

GNY, Yankee 2023

2022 Endodontic Practice US Editorial Calendar Issue

Theme

Editorial Due

Ad Due

Shows

Spring

Trade Show Issue – AAE Special Section – New Technology, Products, Equipment, & Trends / Microsurgery Tech.

1/20/2022

2/18/2022

AAE, CDA

Summer

Root Canal Irrigation and Obturation / RCT Retreatment / Implants / Lasers

4/15/2022

5/17/2022

Fall

FAQ Special Section / Instrumentation / Imaging / Education

7/14/2022

8/15/2022

Winter

Practice and Patient Management Systems and Software / Team Education / Compliance (regulatory, legal, and patient) / Connection Between Implant & Endo

10/24/2022

11/22/2022

ADA, GNY Chicago MW 2023, Yankee 2023

2022 Implant Practice US Editorial Calendar Issue

Theme

Editorial Due

Ad Due

Spring

Digital Workflow / Guided Surgery / Labs / Technology & Equipment / Lasers

12/21/2021

1/19/2022

Summer

Implant Success and Failures / Aesthetics / Metal Free Alternatives / Small-Diameter Implants

3/28/2022

4/26/2022

Fall

Trade Show Issue – AAID Special Section / New Technology and Robotics, Products, Equipment, & Trends / Imaging

6/23/2022

7/25/2022

Winter

FAQ Special Section / Oral Surgery / Periodontics

9/23/2022

10/24/2022

Shows Chicago MW, AO, CDA

AAOMS, AAID, ADA, AAP, GNY

2022 Orthodontic Practice US Editorial Calendar Issue

Theme

Editorial Due

Ad Due

Shows

Spring

Bracket and Alignment Systems / Clear Aligners / Posttreatment, Retention, & Whitening / Successes and Failures

1/3/2022

2/1/2022

CDA

Summer

Trade Show Issue – AAO Special Section / New Technology, Products, Equipment, & Trends / Imaging / Esthetics and Mechanisms of Orthodontics

3/21/2022

4/26/2022

AAO

Fall

3D Printing / TMJ / TMD / Sleep / Oral Appliances / Myofunctional Therapy / Pediatric Treatment

7/7/2022

8/5/2022

ADA

Winter

FAQ Special Section / Lasers / Practice and Patient Management Software & Systems / Team and Staffing / Coaching and Educational Courses / Oral Surgery

10/17/2022

11/15/2022

Content subject to change.

10

MedMark Media | 2022 Media Kit

Chicago MW 2023, Yankee 2023, AAO W

Advertising Specs Ad and insert rates are per insertion. All options are available in our leading niche publications, including Dental Sleep Practice, Endodontic Practice US, Implant Practice US, and Orthodontic Practice US. Please contact a MedMark Media account executive at 866-579-9496 for advertising and materials closing deadlines and any other additional questions.

• • • • • • •

2-Page Spread

Width

Height

17"

11.125"

16.75"

10.875"

16"

10.125"

Full Page

Width

Height

Bleed

8.625"

11.125"

Trim

8.375"

10.875"

Live Area/No Bleed

7.625"

10.125"

Half Page

Bleed Trim

Print Advertisement Specs & Sizes: • • • •

2022 Ad Specifications

Publication size 8.375" x 10.875" All live copy must be kept .375" from all sides Allow .5" safety at gutter for spreads Publication is perfect bound. Please leave cut room for the spine to prevent losing text or image Ads should be supplied in 4-Color CMYK Process: no RGB or PMS PDF-distilled at press quality All images saved as JPG or TIFF, CMYK color format at 300 dpi Rich blacks should not exceed C:50 M:50 Y:50 K:100 for images and graphics All text should be a flat black C:0 M:0 Y:0 K:100 Adobe Illustrator fonts outlined Adobe InDesign – packaged with fonts and all files

We are not responsible for artwork inaccuracies if artwork provided does not meet the material requirements shown above.

Live Area

Width

Height

Vertical

3.58"

9.875"

Horizontal

7.375"

4.875"

Quarter Page

Width

Height

Vertical

3.58"

4.875"

BRC

Width

Height

6.75"

4.25"

Width

Height

Large

7"

5"

Medium

6"

4.25"

Horizontal

Cover Tip-on

Live Area 7.625 x 10.125

Full Page

Trim 8.375 x 10.875 Cover Banner

Bleed 8.625 x 11.125

For cover banner specifications, please contact Creative Director Amanda Culver at amanda@medmarkmedia.com.

Please email ad materials to amanda@medmarkmedia.com.

MedMark Media | 2022 Media Kit

11

eMedia Our web edition, online videos, and digital edition complement our print edition by engaging our readers in the digital space. Reach our engaged digital audience through digital advertising, email newsletters, social media, and integrated digital programs.

Display Advertising Reach thousands of visitors each month while they are actively searching for information, products and services.

• Run-of-site banners: banner ads, inline ads and pop ups (static images, gifs and webforms)

Email Marketing

“Our event was sold out much due to the marketing we did with Endodontic Practice US. I want to thank you for helping me and my team move to the

Our rapidly growing eNewsletters offer information on upcoming events, trends, and more.

Deliver your message or special offer directly to the inboxes of a niche, opt-in audience.

• eNewsletters • Dedicated e-blasts • Nurture campaigns

Social Media Engage with our followers and your target audience through social media posts. We have a track record of success in delivering industry news, trends, events, and offers to our followers, fans, and connections. With one-on-one planning, we can help you keep your brand top-of-mind and help you build a growing pipeline of prospects and customers.

• Facebook posts & Facebook Live videos and stories • YouTube • Twitter • LinkedIn • Instagram & Instagram TV and stories

next level of excellence.”

Custom-Sponsored Content

8,878 Dr. Ace Goerig, President Endo Mastery

Total Reach

Promote your brand, and grow your email database through custom content with a landing page. The customized form with graphics and/or video of the landing page will get visitors to sign up, fill out information, press buttons like “subscribe” and “share,” and clickthrough to buy products. Read more about our landing page package on page 15.

Surveys or A/B Testing

2,266 Total Reach

For digital ad specifications, contact Michelle Britzius at emedia@medmarkmedia.com.

12

MedMark Media | 2022 Media Kit

Position your brand as a thought leader, fine-tune your messaging, optimize your communications, support a new product launch, or enhance the customer experience.

We develop custom surveys to meet clients’ unique needs. With access to our database reach of over 140,000 dentists and specialists who are business decision-makers, we avail our strong relationships with our readers and website visitors to deliver premium access to an engaged audience.

• Design and build of survey – up to 15 questions; multiple choice or numerical rating answers (survey only) • Two HTML email blasts • One weekly social media post (2 total) • One banner ad and one homepage call-out (2 variations) on website for 1 month • Only one survey or A/B test to our audience per month • Six ad set variations over 4 weeks (A/B testing only)

Webinars Engage your customers in conversations that last Webinars allow you to engage, inform, and influence a strategic and niche target market. We can customize a unique webinar program for you today!

Webinar Opportunities • • • •

Product demo/product launch Special events Continuing education course Panel discussion

When/where • Online event • Attend from anywhere, anytime

Why • • • • •

Live audience engagement Trusted brand endorsement Interactive customer feedback Convenience and accessibility Lead generation

Offer Free CE • • • •

One hour total length Minimum of 10 CE quiz questions 10 minute attendee open Q&A Education content focus (must meet minimum requirements)

How We Help You Engage Your Customers Custom Webinar Production • Design and build landing page for promotion and registration • Script and practice run assistance with KOL • Live MedMark moderator • MedMark to record/pre-record • Live tech support • On-demand program available for 24 months

Audience Recruitment • Side banner on website for 6 weeks • One weekly social media post (6 total) to all networks (Facebook, Twitter, LinkedIn, and Instagram) • One eNewsletter promotion

Event Analytics & Lead Generation • • • •

Emedia campaign analytics Social media shares for Instagram, Facebook, and Twitter Webinar analytics Contact information from registrants/participants

MedMark Media | 2022 Media Kit

13

DocTalk Dental An Extension of Our Publications and a Strategy for Your Growth Engage your customers in conversations! MedMark Media CEO Lisa Moler has been in the industry for more than 16 years and is constantly striving to create added value for her community.

To that end, Lisa’s newest outreach engages customers and providers alike through the interactive and captivating DocTalk Dental live/virtual interview series. The impact of Lisa’s series is rippling through the industry! These videos can be used to educate, connect, and even broaden the dental professional community. Further, the videos can be syndicated through the Internet and will help you stand out from your competition. Lisa, as a disruptive marketer, will help position your company as the only choice for your provided services or product offerings by means of education, connection, and visibility.

What’s Included

Make it a podcast!

DocTalk Dental now offers its prestigious interviews in audio format. Appeal to your target audience with the convenience of a podcast, or combine video and audio in one robust multimedia package.

Ask your sales representative for more information!

s

Listen now to a podcast promo

Custom Audio/Video Production

Website

• MedMark to coordinate and provide videographer/audio engineer/ production staff • Coordination with KOL • Live or virtual interview with Lisa Moler (Publisher/CEO) • 20-40 minute interview to be edited • On-demand program available for 24 months

• One side banner ad on specific publication’s website for 1 month

Landing Page • Design and build landing page for promotion and registration • Customized form layout, visuals, content, and messaging to help generate interest • Added side panel with links to the company’s social media sites and website • Automated follow-up email upon completion of the form

Watch one of our DocTalk Dental interview series videos

eNews • One eNewsletter promotion • Content curation for promotion of the video series

Social Media • One weekly social media post (2 total) to all networks (Facebook, FB Stories, Twitter, YouTube, LinkedIn, Instagram, and IG Stories) • Content curation for promotion of the video series

Email • Two dedicated email blasts

Podcast • 15 Second Pre-roll Prior to launching into the main content, the host will talk about the sponsor’s product or service for 15-seconds.

• A 30-Second Post-roll Sponsor call to action

s

Lead Generation, Reporting & Stats • One comprehensive report at the end of the campaign • Lead list provided after completion of the campaign • Leads collected up to 30 days from campaign start date and provided to client in “real time”

14

MedMark Media | 2022 Media Kit

eMedia Packages Multi-Platform Advertising That Works!

Our creative eMedia strategies allow you to reach a strategic market while helping you increase your marketing campaign views, impressions, and connections through various channels, including eNewsletter advertorial, social media posts, premium banner advertising, and live webinars.

Back to Biz Digital Promo – $4,995 • 2 week emedia campaign (can include video or static images) • One weekly social media post (2 total) to all networks (Facebook, Twitter, LinkedIn, and Instagram) • One side banner ad on the website for 2 weeks • One enewsletter highlight • Dedicated email blast to Specialty lists (add on 80k+ general practitioner emails for $500).

eMedia 1-Month Package – $5,500 • One side banner ad on the website for 1 month • One eNewsletter spot • One weekly social media post (4 total) to all networks (Facebook, Twitter, LinkedIn, and Instagram) • One comprehensive report at the end of the campaign

nner

Website top ba

Product Demo – $2,250 Go Live to engage followers, ignite product interest, and grow your audience in new ways with Facebook • Includes one interview with a maximum recording time of 30 minutes • The video will be published to the page so that fans and friends who missed it can watch at a later time.

• Promotion of Facebook Live video post LIVE recording through on-page boosting • Basic performance stats will be provided (reach & actions)

Website side banner

Lead Generation Package – $8,500 Landing pages are a focused and customized sales pitch specifically designed to get your visitor to take an action. A good landing page is clear, concise and holds the hands of visitors to set points. Landing page goals include getting visitors to sign up, fill out information, press buttons like “subscribe” and “share,” click-through to buy products, and simply influence brand image. Advertising efforts can be measured efficiently with carefully planned landing pages.

Landing page package includes: • Customized form with graphics and video provided by the client • Support from the eMedia team to provide feedback on layout, visuals, content, and messaging to help generate results • Added side panel with links to the company’s social media sites and website • Automated follow-up email upon completion of the form • One side banner ad on the website for 1 month • One eNewsletter spot • One weekly social media post (4 total) to all networks (Facebook, Twitter, LinkedIn, and Instagram) • One comprehensive report at the end of the campaign • Lead list provided after completion of the campaign

eNew

sletter ad

eNew

sletter ad

Webinars – $8,500* See page 13 for details (*Upgrade the Webinar to be CE accredited for an additional $1,500.)

DocTalk Dental – Live: Call for Pricing | Zoom/Virtual $8,500 | Podcast $4,500 See page 14 for details

Custom Survey or A/B Testing – $7,500 See page 12 for details Custom 6-month and yearly packages available upon request.

MedMark Media | 2022 Media Kit

15

eMedia Specifications eNewsletter Ad • • • •

350 x 350 pixels JPEG format Include a call-to-action Provide link to URL

Website Banners Top Banner • 820 x 100 pixels • JPEG or GIF format • Include a call-to-action • Provide link to URL Square Side Banner • 350 x 350 pixels • JPEG or GIF format • Include a call-to-action • Provide link to URL Rectangle Side Banner • 350 x 460 pixels • JPEG or GIF format • Include a call-to-action • Provide link to URL

Best Practices eNewsletter and Web Ad Best Practices Use bright product/clinical imagery to grab the attention of potential customers.

Make sure your content has a clear “call-to-action” to encourage people to click on your ad. We recommend you limit the amount of text on your image to generate the best click-through rates. Think of this as a teaser to get people to click on the ad.

Please email eMedia materials to emedia@medmarkmedia.com. All materials are due 2 weeks prior to your campaign start date.

16

MedMark Media | 2022 Media Kit

eMedia Specifications Social Media Posts Image Guidelines • Facebook and LinkedIn Image Size: 1200 x 627 pixels • Instagram Image Size: 1080 x 1080 pixels • Twitter Image Size: 1200 x 675 pixels • For best possible performance in organic and “boosted” Facebook posts, images should not have text that takes up more than 20% of the image.

• Please see Facebook’s newest policies about “before” and “after” images and surgery/ operations images here: https://www.facebook.com/policies/ads/ • Provide a different image for each week of your campaign. We do not recommend running the same post every week. Lifestyle images, clear product images, people using the product, videos, and testimonials perform very well on social media.

Text Guidelines • Facebook, LinkedIn, and Instagram recommended character limit: 150 characters • Twitter character limit: 250 characters (including hashtags and any tagged accounts) • Make sure there is always a clear call-to-action in your text • If you have hashtags associated with your brand/campaign, please share them.

Video Guidelines • Maximum Facebook video size and length: 1.75 GB and 45 mins. (at least three minutes is recommended) • Maximum Twitter video size and length: 512 MB and 2 mins. 20 secs.

• Maximum Instagram Feed video size and length: 650 MB and 60 secs. (longer videos can be shared to IGTV) • Maximum Linkedin video size and length: 5 GB and 10 mins.

• Upload video files here: https://www.dropbox.com/sh/sb6xrj27pulozd7/AABmrRhXqJUYKAl4u_GPwUJya?dl=0 • If the call-to-action is to have readers visit your video on another page, please share an image or snapshot of the video and the link to the video you are promoting.

Facebook Best Practices Images – Use attractive lifestyle photos, bright product imagery or videos to grab the attention of potential customers. Create a visual representation of the words in your post. Always refresh your ad creative every week for the best performance. When everyone in your target audience has already seen your ad many times, it becomes more expensive to achieve desirable results.

Content/Copy – The perfect posting length is approximately 100 characters. If your character count is too long, people may lose interest. Also, content with strong messages or experience have more impact.

Call-to-Action – Include a call-to-action, and tell your customers what you want them to do.

Like & Follow Us Dental Sleep Practice Social Media https://facebook.com/dentalsleeppractice https://www.instagram.com/ dentalsleeppractice/ https://www.linkedin.com/company/ dental-sleep-practice https://twitter.com/dentalsleepmag Orthodontic Practice US Social Media https://facebook.com/ OrthodonticPracticeUS https://www.instagram.com/ orthodonticpracticeus/ https://www.linkedin.com/company/ orthodontic-practice-us https://twitter.com/orthopracticeus Endodontic Practice US Social Media https://facebook.com/ EndodonticPracticeUS https://www.instagram.com/ endodonticpracticeus/ https://www.linkedin.com/company/ endodontic-practice-us https://twitter.com/endopracticeus Implant Practice US Social Media https://facebook.com/ImplantPractice https://www.instagram.com/ implantpracticeus/ https://www.linkedin.com/company/ implant-practice-us https://twitter.com/implantpractice

MedMark Media | 2022 Media Kit

17

15720 N. Greenway Hayden Loop, Suite 9, Scottsdale, AZ 85260 480-621-8955 | 866-579-9496 www.medmarkmedia.com

MedMark Media Team Lisa Moler | CEO/Publisher lmoler@medmarkmedia.com /in/lisamolermedmark/

Mali Schantz-Feld | Managing Editor mali@medmarkmedia.com /in/mali-schantz-feld-6b4b2ba/

Eileen Kane | Web Developer webmaster@medmarkmedia.com /in/eileenmkane/

Adrienne Good Manager – Client Services/Sales agood@medmarkmedia.com /in/adriennegood/

Betty Romanek | Assistant Editor betty@medmarkmedia.com

April Gutierrez | Social and PR Manager april@medmarkmedia.com /in/aprilhundza/

Don Gardner | Director of Operations don@medmarkmedia.com /in/dongardnerjr/ Amanda Culver Creative Director/Production Manager amanda@medmarkmedia.com /in/amanda-m-culver

Dr. Steve Carstensen | DSP Editor steve@medmarkmedia.com /in/dr-steve-carstensen-9b833b11/ Amzi Koury | Marketing & Digital Strategy amzi@medmarkmedia.com /in/amzi-koury Mike Campbell | Web Master webmaster@medmarkmedia.com /in/mikecampbellme/

Michelle Britzius | eMedia Coordinator emedia@medmarkmedia.com /in/michellebritzius/ Melissa Minnick | Front Office Administrator melissa@medmarkmedia.com /in/melissa-minnick-2622bb191/