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AKTÜEL

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12 > MAYIS 2012



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16 > MAYIS 2012

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20 > MAYIS 2012

5YEXHYV[ >ZJZWQZSX[ ONGOUZPZUZWT[ RZSX>[ YQX>@[ NYVXUXSUYWY ZNZS[ ONQOWPZS[ GYWYSXWF[ *YVX[ :KWS[ :XAZWYR[ 4ZVOVO[ IXW?LS NYVXUXEX[ IYWZIYWXVQY[ GYRXWXNLWF[ XWSYRUYWXV[ IO[ SZVOVO[ XNX ZVZUXJ[YQYWYS[QYEYWUYVQXWPYUYWX[GYWYSXWF[TSZV[NZMZUZWT[DY NCVYRPYUXSUYWX[XNX[RZSX>[YRPYS[GYWYSXWF[;ZEUTS[MYSRCWK[*YVX :KWS[:XAZWYR[4ZVOVO1VZ[YV[BZJTW[LUZV[MYSRCWUYWQYV[IXWXQXWF XWZ[MYSRCWKPKJ[BYW[NCVK[XUY[RZPZPYV[SZNTR[ZURTVQZQTWF[9O VLSRZQZ[ <ZJUZ[ IXW[ MLWOV[ NZHZVZAZETVT[ QKHKVPKNLWOPF 8VAZS[QXUY[GYRXWXUYV[GYVYU[?YSXVAY[DY[QKHKVAYUYW[MYSRCWK= PKJ[X?XVQY[GY?YWUXQXWF[

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


AKTÜEL



22 > MAYIS 2012


IDIJ DEI93  7L>=<J@ DI+CIBFJEI E?J=IEI ?HKALGKJ C<J AKDJ<G<-L CI9GFD IHI8 7K ;KHK8GKHLJL ?GDKBL>EK ?HKABK=L 1KEK,GKELDGKHLJL C6=GKEL


AKTÜEL



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

Sağlık Sektörü TÜYAP’ta Buluştu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


AKTÜEL

WX@[ RYWPZU[ RYMXMUYW@[ SZ>UTAZUZW@[ WYBZIXUXRZMNLV[ PYWSYJUYWX NCVYRXAXUYWX[QY[QZBXU[LUPZS[KJYWY[RKP[MYSRCW[RYPMXUAXUYWXVX IXW[ ZWZNZ[ GYRXWYV[ <OZWUZWZ[ :KWSXNY[ QZBXU[ LUPZS[ KJYWY[  KUSYQYV[200[<XWPZ[DY[<XWPZ[RYPMXUAXEX[SZRTUQTF[

Son Teknoloji Ürünler Türkiye’de Üretilecek -OZWTV[ Z?TUTH[ RCWYVXVQY[ IXW[ SLVOHPZ[ NZ>ZV[ :F+F[ ;ZEUTS 9ZSZVT[ )YAY>[ 8SQZE[ $USYPXJQYSX[ MZEUTS[ MXMRYPX@[ RKP QKVNZVTV[ PLQYU[ LUZWZS[ GCWQKEK[ IXW[ MXMRYP[ BZUXVY[ GYUQXF *OWR[QTHTVQZV[KUSYPXJY[RYQZDX[GCWPYS[X?XV[GYUYV[BZMRZUZWTV MZNTMT[ BYW[ GY?YV[ GKV[ ZWRTNLW[ DY[ IO[ QZ[ MZEUTS[ ROWXJPXPXJXV GYUXHXPXVY[SZRSTQZ[IOUOVONLWF[303[DXJNLVOPOJ[SZ>MZPTV= QZ[QKVNZQZ[KWYRXUYV[MLV[RYSVLUL/X[MZEUTS[ZWZ?[DY[GYWY?UYWX KUSYPXJQY[QY[KWYRPYNX[BYQY<UXNLWOJ [HYSUXVQY[SLVOHROF[

170 Firma KOBİ Programı İle Fuara Katıldı :$*8.[(AWZ[4OWOUO[9ZHSZVT[;YWQZW[*ZU?TV[XMY[,KSKPYRX= PXJXV[4'9([>LUXRXSZUZWTVQZV[MLV[QYWYAY[PYPVOVOJF[-OZ= WTPTJTV[ NKJQY[ 01TVZ[ RYSZIOU[ YQYV[ RZP[ 20[ <XWPZ[ ,KSK= PYRXPXJXV[ 3[ NTU[ CVAY[ GYUXHRXWQXEX[ 4'9([ >WLGWZPUZWT[ MZNY= MXVQY[IOWZNZ[SZRTUQTUZWF[5KVNZ[?Z>TVQZ[200[KUSYQY[RZVTRTP ?ZUTHPZUZWT[ GYW?YSUYHRXWQXSF[ 9OVOV[ MLVOAOVQZ[ 2[ <ZWSUT KUSYQYV[ MZRTV[ ZUPZ[ BYNYRUYWX[ LWGZVXJY[ YRRXSF[ -OZWUZWTV KWKV[ ?YHXRUXUXEX[ DY[ SZRTUTP[ LWZVT[ BYW[ GY?YV[ NTU[ ZWRTNLWF HYSUXVQY[SLVOHROF

26 > MAYIS 2012


AKTÜEL

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28 > MAYIS 2012


AKTÜEL

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30 > MAYIS 2012


AKTÜEL

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32 > MAYIS 2012


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AKTÜEL

2 İnovatif Ürünün Lansmanı Yapıldı

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Kanser Tedavisinde Yeni Bir Umut: HIFU



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Yürüme Engelleri “Ekso” ile Ortadan Kalkıyor .XUUY[?ZUTHZV[IXNLVXS[IXW[ZNGTR[LUZV[6SML @[ZNZEZ[SZUSPZSRZ DY[ NKWKPYSRY[ JLWUZVZV[ SXHXUYWY[ SZUTAT[ ?CJKPUYW[ MOVZIXUYV DY[SOUUZVTATVTV[STNZ<YRXVXV[KJYWXVY[GXNYIXUQXEX[WLILR[IXW[XMSY= UYR[XHUYDX[GCWKNLWF[9O[KWKV@[ZNVT[JZPZVQZ[X?XVQYSX[PLRLWUZW DY[ MYVMCWUYWXV[ MZNYMXVQY[ DKAOQOV[ QYVGYQY[ SZUPZMTVT[ DY SOUUZVTAT[ X?XV[ QLEWO[ >LJXMNLVOV[ ZUTVPZMTVT[ MZEUTNLWF[ X<R RZWZ<UT[ >ZWZUYU[ ZNZSUZWT[ SOUUZVTATVTV[ WZBZR[ DY[ GKDYVUX[ BZWY= SYR[ YRPYMXVX[ AXBZJTV[ GCDQYMX[ DY[ IZAZSUZWT[ XMY[ SOUUZVTATVTV SYVQX[IZHTVZ[X?XVY[WZBZR[IXW[HYSXUQY[GXWYIXUPYMX[DY[?TSZIXU= PYMX[ X?XV[ RZMZWUZVPTHF[ ,ZMRZ@[ ![ QZSXSZQZV[ STMZ[ IXW[ MKWY X?YWXMXVQY[ RYSYWUYSUX[ MZVQZUNYQYV[ 6SML[ MXMRYPY[ GY?XH

36 > MAYIS 2012

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


AKTÜEL

Samsun’daki Üreticiler Fuardan Memnun Ayrıldı

DC+<BKE 7K I5AKD 0 @IHF*JEI IBC@J KELDIG IJI=L ?BKGKJBK

KHJK9L % $ EK =KH IGEF

38 > MAYIS 2012



ZEUTETV[JK@[;YSRCWKV[;CJK[(?XV[4KPYUYVQXS [MULGZ= VTNUZ[<OZWQZ[MRZVQ[Z?ZV[765(4$7@[NYWUX[DY[NZIZVAT XH[ ZQZPUZWTVQZV[ IKNKS[ XUGX[ GCWQKF[ ;ZEUTS[ MYSRCWK= VKV[ 8DWZMNZ[ 9CUGYMXVQYSX[ YV[ IKNKS[ IOUOHPZMT[ :$*8. -OZW[ DY[ 4LVGWY[ 7YWSYJX@[ 2F[ "UOMUZWZWZMT[ (MRZVIOU[ :TIIX 8VZUXJ@[ :YHBXM@[ :YQZDX@[ 4LWOPZ@[ )YBZIXUXRZMNLV[ $WKV@ +XBZJ@[ ;XMRYP@[ :YSVLUL/X@[ 5LVZVTP[ DY[ ,ZMRZVYUYW[ -OZWT LUZV[6SM>LPYQ[DY[%ZIRYS[3023[-OZWT VZ[YD[MZBX>UXEX[NZ>RTF[

“Sağlığı Geleceği Samsun’da Kuruluyor”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


AKTÜEL

Tıbbi Cihazda Yerli Üretim Talebi  6JKALB @H@G@ I4DIJF LGBL D4IB<9G@3 )?HDL=K/EK =KHGL AF55L 2L1I> ?HKALBL 5LH ><H@JG@G@D 1IGLJK ;KGBL4ALH* EKEL



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

“Tıbbi Cihazlar Konusundaki Gruplama Doğru Yapılmalı”

 6JKALB @H@G@ I4DIJF LGBL D4IB<9G@

40 > MAYIS 2012

:TIIX[AXBZJ[SLVOMOVQZ[NZHZVZV[GWO>UZPZ[MLWOVO1[XUY[XUGXUX LUZWZS[ Z?TSUZPZUZWQZ[ QZ[ IOUOVZV[ 8SHZPLEUO@[ RTIIX[ AXBZJ ZUZVTVTV[ ?LS[ GYVXH[ LUPZMTVTV[ NZVTVQZ[ BYW[ IXW[ GWOIOV[ ?LS <ZWSUT[ QXVZPXSUYWX[ IKVNYMXVQY[ IZWTVQTWQTETVT[ X<ZQY[ YQYWYS@ IO[ZUZVQZ[NZ>TUZAZS[LUZV[GWO>UZPZVTV[QZ[QLEWO[NZ>TUPZMT GYWYSRXEXVX[ QXUY[ GYRXWQXF[ 8SHZPLEUO@[ Z?TSUZPZMTVT[ QZ[ HCNUY MKWQKWQK[9O[GWO>UZPZVTV[QLEWO[NZ>TUPZMT[MYSRCWUY[XUGXUX


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

“Nitelikli Personel Sıkıntısı Ciddi Düzeyde”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

> MAYIS 2012

41


AKTÜEL

Sanatın Diliyle Psikiyatri EKSPOMED’de Sergilendi KGKJKDCKG ?HD CIJIAGIHF D@GGIJFGIHID 1I>FHGIJIJ )C#G.L IELB LGK DGL==K! LJ=IA?H3 IA 7K K>1L+GK CLDL=IAHL* D<GKDCL=<J@ CIJIACK7KHGKHLJ 5K9KJLCLJK C@J@GE@



$*8.[ -OZW[ DY[ 4LVGWY[ 7YWSYJX1VQYSX[ F[ ;ZULVQZ@ 9);,,[ MRZVQTVQZ[ MYWGXUYVYV[ SLUYSMXNLV@[ ;ZEUTS 9ZSZVT[ .WL<F[ 5WF[ )YAY>[ 8SQZE[ RZWZ<TVQZV[ Z?TUQTF 9ZSTWSCN[ .WL<F[ 5WF[ 7ZJBZW[ 'MPZV[ )OB[ ;ZEUTET[ DY[ ;XVXW ,ZMRZUTSUZWT[ 6F[ 8F[ ,ZMRZVYMX[ 9);,, @[ GYUYVYSMYU[ :KWS MZVZRUZWT[SOUUZVTUZWZS[BZJTWUZVZV["MU=X[4ZQXP[XUY[8SUXNNY

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

42 > MAYIS 2012


AKTÜEL

Ceyo, Ayağınıza Hak Ettiği Değeri Veriyor

K=<3 JIA<BLD =ID I9GF9FJEI ?HDL=K/JLJ @H@H@3 ?J=IJFJ KH2L1L GE@



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K=</J@J D@H@G@4@JEIJ 5@ =IJI ;K8KJ >IBIJF DFCI2I 6>KAGKH BLCLJL>: +YNL[ 2[ NTUTVQZ[ SOWOUPOH[ [ 200[ :KWS[ MYWPZNYUX@[ RZMZ= WTPUZWTVT[SYVQX[KWYRYV[IXW[HXWSYRRXWF[*OWR[QTHTVQZV[BX?IXW[IXR= PXH[KWKVK[GYRXWPYPXHRXWF[$WYRPXH[LUQOEO[KWKVUYWX@[:KWSXNY GYVYUXVQY[ [ ICUGY[ QXMRWXICRKWK[ ZURTVQZ[ 2F!00[ >YWZSYVQY

44 > MAYIS 2012


AKTÜEL

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54 > MAYIS 2012


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56 > MAYIS 2012

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58 > MAYIS 2012

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AKTรœEL

Naturel Medikal Ziyaretรงilerin ฤฐlgi OdaฤŸฤฑ Oldu

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  0 @IHF 4LHDKALJL> I8FCFJEIJ JICFG ;K8AL: -OZWZ[XUS[SYJ[SZRTUQTSF[.YS[?LS[PKHRYWXPXJUY[NKJ[NKJY[RZVTH= PZ[<TWMZRT[IOUQOSF[LS[SYNX<UX[NLEOV[DY[QLEWO[IXW[XH[NZ>RTET= PTJQZV[YPXV[LUQOSF[9O[NTU[MCVKS[GY?RX[<OZW[QXNYV[QYVYNXPUX SZRTUTPATUZWTV[MCNUYPUYWXVY[WZEPYV[IXJ[NLEOVQOSF

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60 > MAYIS 2012

0 =FGFJF EK9KHGKJELHLH BLCLJL> : IAFHFBGIHFJF> <GI2ID BF: -OZW[CVAYMXVQY[NYVX[NYWXPXJY[RZHTVQTSF[*YVX[NYWXPXJQY[KWY= RXPQY[YUQY[YRRXEXPXJ[IXUGX[DY[RYAWKIYNX[QZBZ[QZ[NKSMYSUYWY RZHTNT>[?LS[QZBZ[>WL<YMNLVYU[IXW[RYMXM[SOWQOSF[6MSX[NYWXPX= JY[GCWY[[SZR[QZBZ[<ZJUZ[IKNKQKSF[*YVXQYV[NZ>TUZVPZ[?ZUTH= PZUZWTVZ[QYDZP[YQXNLWOJF[$WYRXP[DY[NCVYRXPQY[SZQWLUZHT> IO[ NTU[ ZNWTAZ[ YAJZVY[ MYSRCWKVY[ DY[ QTH[ RXAZWYRY[ QZBZ[ QZ CVYP[DYWX>[IO[NLUQZ[XUYWUYPYNX[BYQY<UXNLWOJF[3![SZUYP[NYVX KWKV[ GWOIO[ QZBZ[ ?TSTNLWF[ VKPKJQYSX[ QCVYPQY[ QZBZ NLEOV[RYP>LQZ[MYSRCWY[BXJPYR[DYWPYNY[QYDZP[YQYAYEXJF

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AKTÜEL

EMS Mobil Sistemleri’nden Obez Ambulansı   @IHF/JI DIAFGIJ  <5LG LCAKBGKH3 ?HKAAL9L 6>KG EL>I=J 5K> B5@GIJCFJF CKH;LGKEL



7;[ 7LIXU[ ;XMRYPUYWX[ 8FF@[ :KWSXNY1QY[ KWYRRXEX[ XUS CJYU[ QXJZNV[ LIYJ[ ZPIOUZVMTVT[ ;ZEUTS[ 9ZSZVUTET1VZ BXIY[ YRRXF[ 8PIOUZVMT@[ 8AXU[ ;ZEUTS[ ,XJPYRUYWX[ &YVYU 7KQKWK[ .WL<F[ 5WF[ 8UX[ +LHSOV[ [ RYMUXP[ ZUQTF[ ,ZMRZNZ[ SLUZN PKQZBZUY[X?XV[GYVXH[IXW[X?[ZUZVZ[MZBX>[ZPIOUZVM@[CJYU[MKM= >ZVMXNLV[MXMRYPXNUY[QY[!0[SXULGWZP[ZETWUTETVQZSX[BZMRZUZ= WTV[ RZHTVPZMTVZ[ XPSV[ MZEUZNZAZS[ HYSXUQY[ QKJYVUYVQXF 6MSXHYBXW[DY[8VSZWZ1QZ[IXWYW[LIYJ[ZPIOUZVMT[IOUOVQOEOVO IYUXWRYV[8AXU[;ZEUTS[,XJPYRUYWX[&YVYU[7KQKWK[+LHSOV@[LIYJ ZPIOUZVMT[MZNTMTVT[BTJUZ[ZWRTWZAZSUZWTVT[MCNUYQXF +LHSOV@[[8PIOUZVMUZW[DY[8AXU[;ZEUTS[8WZ?UZWT[XUY[8PIOUZVM ,XJPYRUYWX[ *CVYRPYUXEX1VQY[ QYEXHXSUXS[ NZ>TUQTETVT@[ CJYU QLVZVTPUT[ ZPIOUZVMUZWUZ[ XUGXUX[ RZVTPUZPZUZWQZ[ DY[ ZPIO= UZVM[BXIYMX[SLVOMOVQZ[QKJYVUYPYUYW[NZ>RTSUZWTVT[BZRTWUZRZ= WZS@[ ZPIOUZVM[ MZNTMTVQZ[ 3003=3023[ NTUUZWT[ ZWZMTVQZ[ != SZRUTS[IXW[ZWRTH[PYNQZVZ[GYUPYMXVY[WZEPYV[BXJPYRXV[SZUX= RYMXVX[DY[DZSZNZ[OUZHTUZIXUXWUXEX[ZWRTWPZS[ZPZATNUZ[BXIYUYWXV CVKVK[Z?PZS[XMRYQXSUYWXVX[ZVUZRRTF

“Hasta İçin Büyük Bir Konfor” 8UX[ +LHSOV@[ XUS[ BXIYVXV[ LIYJ[ ZPIOUZVMT[ LUPZMTVZ[ QXSSZRX ?YSYWYS@[HOVUZWT[MCNUYQX [&YW?YSRYV[IO[BZMRZUZWT@[BZMRZUTS QOWOPUZWTVQZ[IXW[IXVZVTV[X?XVQYV[ZUT>[IXW[MZEUTS[SOWOUOHO= VZ[ RZHTNZIXUPYS[ ?LS[ IKNKS[ [ MLWOVF[ 9OVUZW[ ?LEO[ SYJ[ IXVZ= UZWQZV[ QZ[ DXV?UYWUY[ ZUTVTNLW@[ MYQNYUYW[ RZHTPTNLW@[ XVMZVUZW

62 > MAYIS 2012

SZUQTWZPTNLWF['[VYQYVUY[CJYU[QLVZVTP[DY[NZ>TUZVPZ[GYWY= SXNLWF[9XJ[QZBZ[CVAY[X?YWXQYV[BZUZRUZ[?YSXP[MXMRYPXVX[SOU= UZVTNLWQOSF[ 8VAZS[ IO[ ZPIOUZVM[ LIYJUYW[ X?XV[ CJYU[ QXJZNV YQXUPXH@[CJYU[LUZWZS[RZMZWUZVPTHF[,ZMRZ[X?XV[IKNKS[SLV<LWF 8PIOUZVM[ IZETHT[ X?XV[ <ZWSUT[ XUUYWQYV[ DY[ SOWOUOHUZWQZV[ QZ RZUY>UYWXV[GYUQXEXVX[IXUQXWYV[+LHSOV@[ZPIOUZVMUZWTV[KJYWXVY IZETH[ NZ>ZV[ <XWPZVTV[ ULGLMOVOV[ SLVOUZIXUYAYEXVX[ DYNZ XMRYVXUYV[XMPXV[NZJTUZIXUYAYEXVX[X<ZQY[YRRXF[[[

“Obez Ambulans Sayısını Artıracağız”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


AKTÜEL

Ekip Tıbbi Malzeme, Farklı Çözümleriyle Beğeni Topladı



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0 =FGFJI LGL4DLJ EK9KHGKJELHBKJL> JKELH: KJL =IAF. HFBGIHFJF> <GI2ID BF: 3023[ NTUTVQZ[ QZ[ 3022[ NTUTVQZSX[ GXIX[ XNX[ IXW[ >YW<LWPZVM[ GCM= RYWPYNX[BYQY<UXNLWOJF[&WOIZ[SZRTUZV[NYVX[<XWPZUZWTPTJUZ[IXW= UXSRY[ QZBZ[ IZHZWTUT[ IXW[ NTU[ GY?XWPYS[ XMRXNLWOJF[ 9XW[ QXEYW[ <XW= PZPTJ[LUZV[:YSVXSPYQ[AYWWZBX[ZUYRUYW[XUY[BZMRZVYUYWY[RYS= VXS[MYWDXM[BXJPYRX[DYWYWYS[AYWWZBX[ZUYRUYWXV[ZUTPTVQZV[IZST= PTVZ[SZQZW[RZP[LUZWZS[IXW[BXJPYR[DYWPYS[XMRXNLWOJF

64 > MAYIS 2012


AKTÜEL

Armor Ortopedi, Avrupa Standartlarındaki Ürünlerini Sergiledi

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EKSPOMED Fuarı Verimli Geçti

(D=:DJD@:6ICG'J#)*#& %%-CIJ;D;FEIDGFGJ9G>HDI@.GEIDGF 8I5IFGAGFIJA<FC</

66 > MAYIS 2012

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AKTÜEL

Nüve, Analytica Fuarı’na Katıldı JJ%JGAHFJ%%J@HDG4EIDG HDHABFCHJC;9IFEIFIFJ(FHE>@G2H %%J<HDB-FHJ?H@BEHFJ;1I'J0IFG7 ;D;FJ>IE6H9IAG>EIJ8I5IFGJ@:6EHCB/

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AKTĂ&#x153;EL

Canped ArtÄąk Tekstil YĂźzeyli F@I JD:<6J0;1IF2IAG>EIJ;DI@GEIF HF6IC'J>IFGEIFIFJG.IDG5G>EI 8H>GEIDIJ>3FIEG?J>IFGJH=8HEH EHFA=HFBFBJ) GAAJ@IE-CI 0ID.I?EI7@GDCG/

   FarklÄą ihtiyaçlara yĂśnelik hasta bezleri ile bugĂźne kadar sayÄąsÄąz hasta ve hasta yakÄąnÄąnÄąn gĂźvenini kazanan Canped, Ăśzel bakÄąma ihtiyaç duyan 25 kg. ve Ăźzeri çocuklar için yepyeni bir ĂźrĂźn geliĹ&#x;tirdi.Tekstil doku ve nefes alan yan yĂźzeylere sahip Canped Extra Small belbantlÄą hasta bezi, anatomik yapÄąsÄą ile ekstra konfor ve rahatlÄąÄ&#x;Äą bir arada sunuyor. Bel ĂślçßsĂź 40-70 cm arasÄąnda Ăśzel bakÄąma ihtiyaç duyan çocuklarÄąn kullanÄąmÄąna uygun olarak tasarlanan bu yeni ĂźrĂźn, defalarca açĹlÄąp kapanabilen, cÄąrt cÄąrtlÄą yumuĹ&#x;ak bel bantlarÄą ile kullanÄąm kolaylÄąÄ&#x;Äą saÄ&#x;lÄąyor. SÄązmalara karĹ&#x;Äą â&#x20AC;&#x2DC; bariyerleri â&#x20AC;&#x2122; ve bez deÄ&#x;iĹ&#x;im zamanÄąnÄą gĂśsteren â&#x20AC;&#x2DC; Ăśzel ÄąslaklÄąk gĂśstergesi â&#x20AC;&#x2122; bulunan Canped Extra Small belbantlÄą hasta beziâ&#x20AC;&#x2122;nin bir paketinde 30 adet yer alÄąyor. AyrÄąca bu ĂźrĂźn, Sosyal GĂźvenlik Kurumu â&#x20AC;&#x2DC; hasta bezi â&#x20AC;&#x2122; geri Ăśdeme kapsamÄąnda bulunuyor.

70 > MAYIS 2012



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III. 'Ulusal Pediatrik Ă&#x153;roloji Kongresi'ne KatÄąldÄą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


AKTÜEL

Mes-Kon Dünyayı Sağlığa Kavuşturuyor

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72 > MAYIS 2012

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AKTÜEL

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88 > MAYIS 2012


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94 > MAYIS 2012

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Türkiye’nin İlk Minyatür Yapay Kalp Pompası Prototipi Geliştirildi



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Doç. Dr. İsmail Lazoğlu Doç. Dr. İsmail Lazoğlu Koç Üniversitesi Makine Mühendisliği Bölümü öğretim üyesidir. Lisans derecesini İstanbul Teknik Üniversitesi’nden, yüksek lisans ve doktora derecelerini ABD’de Georgia Institute of Technology’den aldıktan sonra University of Illinois at Urbana-Champaign ve Kanada’da University of British Columbia’da doktora sonrası araştırmacı olarak çalıştı. Kuruculuğunu ve direktörlüğünü yaptığı Koç Üniversitesi Üretim ve Otomasyon Araştırma Merkezi’nde çok sayıda ulusal ve uluslararası kurumlarca desteklenen, uygulamalı endüstriyel ve medikal araştırmalar gerçekleştirmektedir. Üretim ve otomasyon, mekatronik, biyomedikal ve biyomühendislik alanlarında disiplinlerarası çalışma ortamında araştırmacılar yetiştirmektedir. Uluslararası hakemli dergi, konferanslarda ve kitaplarda yayımlanmış 90’den fazla makalesi ve kitap bölümleri vardır. 2004 yılında Siemens Bilim ve İnovasyon Mükemmeliyet Ödülünü, 2005 yılında TÜBİTAK Teşvik Ödülünü, 2009 yılında Uluslararası Machine Tool Technology Research Foundation Ödülünü kazandı.


HASTANE DONANIM

YYÜ Eğitim ve Araştırma Hastanesi Hizmete Girdi

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HASTANE DONANIM

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97 > MAYIS 2012


HASTANE DONANIM

Kardiyovasküler Cerrahide Bilimsel İşbirliği

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HASTANE DONANIM

Hedefi Uluslararasฤฑ Standartlarฤฑ Yakalamak &;92IJ&I1EI@J$HA@HFIAG-FGF 4ICI GJ<E<AEHDJHDHABJA@HFCHD@EHDB >H?HEH=H?J:EC<5<J8GECGDGECG/

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HASTANE DONANIM

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102 > MAYIS 2012


HASTANE DONANIM

Selçuklu Tıp Fakültesi’ne Yeni Ünite

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HASTANE DONANIM

Dalaman’ın Hastane Özlemi Bitiyor

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106 > MAYIS 2012

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HASTANE DONANIM

Has Mimarlık’tan Basra’ya Modern Hastane

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Türk Mimarları Açısından Büyük Başarı

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HASTANE DONANIM

Estetik ve Güzellik Ürünlerine Profesyonel Bakış

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ızlı bir şekilde yaygınlaşan güzellik ve estetik merkezleri bayanları cezbediyor. Nihai tüketici bir güzellik merkezine geldiğinde anında netice görmek ister. Bu noktada, her geçen gün yeni teknolojilerin uygulandığı merkezlerde kullanılan cihazlar ve ürünler çok derece önem taşımaktadır. Bu merkezlerde kullanılan cihazlar ve ürünler ne kadar sağlıklı ve güvenli? Belirli standartları var mı? Uygulamayı yapan kişiler yeterli eğitime sahip mi? Bu soruların yanıtlarını, uzun yıllardır bu sektörde faaliyet gösteren Juventa Kozmetik Ltd. Şti. Yönetim Kurulu Başkanı Ayla Canova’dan aldık. Ayla Canova’nın estetik ve güzellik üzerine iki kitabı bulunuyor. Bu kitapların yanı sıra, Milli Eğitim Bakanlığı onaylı 552 saatlik müfredatı ile bir kurs açtı.

Bu sektöre uzun yıllardır hizmet veriyorsunuz. Öncelikle bu işe nasıl başladınız? Bugüne kadar yaptığınız çalışmalar hakkında bilgi verir misiniz?

Juventa Kozmetik Ltd. Şti. Yönetim Kurulu Başkanı Ayla Canova’nın estetik ve güzellik üzerine iki kitabı bulunuyor.

110 > MAYIS 2012

Juventa, 1991 yılında nihai tüketiciye hizmet veren bir spor salonu ve güzellik merkezi olarak kuruldu. 2 yıl sonra, cilt bakım, vücut bakım ve profesyonel ürünlere yönelik olarak İtalya ve İspanya’dan ilk ithalatlarımızı gerçekleştirdik. Profesyonel ürünler, verilen eğitimin ardından satışa sunulan ürünlerdir. Nihai tüketici bir güzellik merkezine geldiğinde anında netice görmek ister. Bunun için kullandığınız ürünlerin aktif maddesinin güçlü olması lazım. Cilt ve vücut bakımı ürünlerinin ardından cihaz ithalatına başladık. Bu noktada önemli bir tespitimiz oldu. Cihazları kullanan kişilerin, cihazdan istedikleri verimi alamadıklarını gözlemledik. Cihazlardan yeterli verimi alabilmek için kullanıcıların vücut yapısını, kasları, kan ve lenf dolaşımını çok iyi bilmesi gerekir. Bu konuları çok iyi bilmedikleri için cihazlardan yeterli verimi alamıyorlar. Ardından biz de bir eğitim kurumu açmamız gerektiğine karar verdik. Milli Eğitim Bakanlığı’na müracaat ederek bir müfredat hazırladık. Müfredatta, biyoloji, anatomi ve fizyolojiye ağırlık verdik. Hatta hazırladığımız müfredat, o dönem için Türkiye’nin 552 saatlik en uzun programı oldu. Bir yıla yakın çabalarımızın ardından onay alarak, 2003 yılında Lal Güzellik Uzmanlığı Kursu’nu hizmete açtık. Bu merkezle birlikte, Türkiye ve yurt dışında tanınan bir marka haline geldik. Azerbaycan, İsviçre ve Fransa’dan eğitim için kursiyerlerimiz geldi. Hatta İsviçre ve Fransa hükümetleri, bu alana yönelen kişilerin eğitim masraflarını karşılıyor. Bu konuyla ilgili olarak iki tane de kitap yazdım. İlk kitabımda, teorik sistemlerden bahsettim. Bir cilt bakımında nelere dikkat edilmesi gerektiği, nasıl başlanması, ilerlenmesi ve sonuçlandırılması gerektiğini ayrıntılı olarak ifade ettim. İkinci kitabımda ise, teorik, uygulamalı eğitime ağırlık verdim. Yeni baskıları yapılan kitapların satışları halen devam etmektedir.


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112 > MAYIS 2012

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PANORAMA Erdemli Devlet Hastanesi Hizmete Başladı

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114 > MAYIS 2012

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116 > MAYIS 2012

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118 > MAYIS 2012

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İnform WIN 2012 Fuarı’na Katıldı

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120 > MAYIS 2012

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122 > MAYIS 2012

Araştırma Hastanesinde Çocuk Acil Servisi Açıldı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DENGE

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124 > MAYIS 2012

ÄąllardÄąr sÄązlanÄąyoruz. â&#x20AC;&#x153;Sanayici ve ihracatçĹ komisyoncu oldu, fasoncu oldu!â&#x20AC;? tĂźrĂźnden serzeniĹ&#x;ler, sÄąk sÄąk gĂźndeme oturuyor. Gerçekten, son derece sevimsiz ve gßçlĂź bir trend var. İç pazara yĂśnelik Ăźretimin ve ihracatÄąn Ăśnemli bir bĂślĂźmĂź, giderek daha yoÄ&#x;un bir biçimde ithalata baÄ&#x;ÄąmlÄą hale gelmiĹ&#x; durumda. Mesela.. 2011 yÄąlÄą toplam ithalatÄąnÄąn yĂźzde 71.9â&#x20AC;&#x2122;u, ara malÄą (enerji dahil) ithalatÄą. KÄąsaca ifade etmek gerekirse.. -Katma deÄ&#x;eri dĂźĹ&#x;Ăźk Ăźretim ve ihracat, dÄąĹ&#x; ticaret açĹÄ&#x;ÄąnÄą; dÄąĹ&#x; ticaret açĹÄ&#x;Äą, cari açĹÄ&#x;Äą besliyor. -Ä°thal girdi kullanÄąmÄą arttÄąkça, ihracatÄąn katma deÄ&#x;er Ăźretme kapasitesi dĂźĹ&#x;Ăźyor. *** EÄ&#x;ri oturalÄąm, doÄ&#x;ru konuĹ&#x;alÄąm. Ă&#x153;retimin ve ihracatÄąn ithalata olan baÄ&#x;ÄąmlÄąlÄąÄ&#x;ÄąnÄą, bugĂźnden yarÄąna kolaylÄąkla ortadan kaldÄąrabilmek mĂźmkĂźn mĂź? -HayÄąr! Ă&#x2021;ĂśzĂźm adÄąna: â&#x20AC;&#x153;GĂźmrĂźk duvarlarÄąnÄą yĂźkseltelim. Sanayi, dÄąĹ&#x; rekabet ve verimlilik kaygÄąsÄąndan baÄ&#x;ÄąmsÄąz bir biçimde Ăźretimini sĂźrdĂźrsĂźn. Ä°thal ikamesine dayalÄą sanayileĹ&#x;me politikalarÄąna dĂśnelim. Yerli Ăźretimi, kotalarla, gĂźmrĂźk

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vergileriyle ve kur politikalarÄąyla koruyalÄąmâ&#x20AC;? diyebilir?misiniz? Deseniz de baĹ&#x;arÄąlÄą olabilir misiniz? -HayÄąr! *** YapÄąlabilecekler bellidir. Ä°Ĺ&#x;te tam da bu maksatla, bir teĹ&#x;vik paketi açĹldÄą. Ă&#x2013;Ä&#x;rendiÄ&#x;imiz kadarÄąyla.. Yeni paket: -â&#x20AC;&#x153;Ă&#x153;retim-istihdam-ihracatâ&#x20AC;? politikalarÄą arasÄąnda koordinasyonun saÄ&#x;lanmasÄą -Ä°thal etmekte olduÄ&#x;umuz bazÄą ara mallarÄąn ve ham maddelerin TĂźrkiyeâ&#x20AC;&#x2122;de Ăźretilmesi -Ä°hracatta â&#x20AC;&#x153;emek-yoÄ&#x;unâ&#x20AC;? teknolojiden â&#x20AC;&#x153;bilgiyoÄ&#x;unâ&#x20AC;? teknolojiye geçmek amacÄąyla formĂźle edilmiĹ&#x;. TeĹ&#x;vik paketi: Genel teĹ&#x;vik uygulamalarÄą, bĂślgesel teĹ&#x;vik uygulamalarÄą, bĂźyĂźk Ăślçekli yatÄąrÄąmlarÄąn teĹ&#x;viki, stratejik yatÄąrÄąmlarÄąn teĹ&#x;vikine yĂśnelik dĂźzenlemelerden oluĹ&#x;uyor. Ă&#x2013;zetle.. -KDV istisnasÄą, gĂźmrĂźk vergisi muafiyeti, vergi indirimi, asgari Ăźcret Ăźzerinden hesaplanan sigorta primi, iĹ&#x;çi ve iĹ&#x;veren hissesi desteÄ&#x;i, faiz desteÄ&#x;i, yatÄąrÄąm yeri tahsisi, gelir vergisi stopajÄą desteÄ&#x;i ve KDV iadesi ĂśngĂśrĂźlĂźyor. *** BĂśyle bir paketin açĹlmÄąĹ&#x; olmasÄą, isabetli ve olumlu bir geliĹ&#x;medir. Paket sayesinde, birtakÄąm yatÄąrÄąmlarÄąn teĹ&#x;viklere olan duyarlÄąlÄąÄ&#x;ÄąnÄą da ĂśÄ&#x;renmiĹ&#x; olacaÄ&#x;Äąz. EmeÄ&#x;i geçenleri kutlarÄąz. Diliyoruz ki.. -Ă&#x2021;ekilen sancÄąlar, mutlu bir doÄ&#x;umun ve parlak bir geleceÄ&#x;in habercisi olsun! Uzmanlar, â&#x20AC;&#x153;normal ve az sancÄąlÄąâ&#x20AC;? bir doÄ&#x;um için egzersiz tavsiye ediyor. Ne diyelim? -Egzersize devam! *** MeraklÄąsÄąna: Yeni TeĹ&#x;vik Sistemiâ&#x20AC;&#x2122;ne iliĹ&#x;kin sorularÄąnÄązÄą, tesvik@ekonomi.gov.tr adresine gĂśnderebilirsiniz. AyrÄąca, TĂźrkiyeâ&#x20AC;&#x2122;nin her yerinden 444 43 63â&#x20AC;&#x2122;Ăź arayabilirsiniz.


PAZARLAMA

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aĹ&#x;kalarÄąyla konuĹ&#x;urken, kimlere â&#x20AC;&#x153;senâ&#x20AC;?, ne zaman ve hangi durumlarda â&#x20AC;&#x153;sizâ&#x20AC;? dediÄ&#x;inizi hiç dĂźĹ&#x;ĂźndĂźnĂźz mĂź?

Birisi size, â&#x20AC;&#x153;senâ&#x20AC;? diyorsa, hele sesinin tonu da yĂźksekse, muhtemelen size yukarÄądan bakmaktadÄąr. Sizinle bir hesabÄą vardÄąr. HesaplaĹ&#x;mak veya Ăźste çĹkmak istiyordur.





  



TanÄąmadÄąÄ&#x;ÄąnÄąz, tanÄąĹ&#x;madÄąÄ&#x;ÄąnÄąz birisi, mesela bir satÄącÄą, tezgahtar, memur, bir gĂśrevli, bir doktor, size â&#x20AC;&#x153;senâ&#x20AC;? tarzÄąnda hitab ediyor, emir kiplerini bol bol kullanÄąyorsa, muhtemelen size yukarÄądan bakÄąyor, kendisinin ĂźstĂźn olduÄ&#x;unu, sizin kendisine mahkĂťm ve teslim olduÄ&#x;unuzu, o ne derse yapmanÄąz gerektiÄ&#x;ini, asÄąl gĂźcĂźn kendisinde olduÄ&#x;unu imâ ediyor, sizin Ĺ&#x;uuraltÄąnÄąza tahakkĂźm mesajlarÄą gĂśnderiyordur.

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Size â&#x20AC;&#x153;senâ&#x20AC;? diyerek ĂźstĂźn gĂśrĂźnmek isteyen aynÄą kiĹ&#x;inin, baĹ&#x;kalarÄąna bĂźyĂźk bir yaltaklanma ile â&#x20AC;&#x153;sizâ&#x20AC;? demesi de, onun baskÄą ve korkuya dayalÄą bir kĂźltĂźrden geldiÄ&#x;inin iĹ&#x;aretidir. â&#x20AC;&#x153;Sizâ&#x20AC;? hitabÄą, sevginin, saygÄąnÄąn, deÄ&#x;er vermenin, yakÄąnlÄąÄ&#x;Äąn, sÄącaklÄąÄ&#x;Äąn ve samimiyetin gĂśstergesidir. â&#x20AC;&#x153;Sizâ&#x20AC;?le baĹ&#x;layan iliĹ&#x;kilerin zamanla â&#x20AC;&#x153;senâ&#x20AC;?li, â&#x20AC;&#x153;benâ&#x20AC;?li olmasÄą, ortak paydalarÄąn oluĹ&#x;masÄądÄąr asÄąl arzulanan... Pazarlama, mĂźĹ&#x;teriye â&#x20AC;&#x153;senâ&#x20AC;? deÄ&#x;il â&#x20AC;&#x153;sizâ&#x20AC;? demekle baĹ&#x;lar. Pazarlama, mĂźĹ&#x;terilere tepeden bakmaz. Onlara tahakkĂźm etmeye deÄ&#x;il, hizmet etmeye çalÄąĹ&#x;Äąr. Pazarlama mĂźĹ&#x;terileri, iĹ&#x;letmeyi ayakta tutan en Ăśnemli girdinin kaynaÄ&#x;Äą, saygÄądeÄ&#x;er, hassas, duygulu ve sÄącak kanlÄą samimi dostlar olarak gĂśrĂźr. Bu algÄąya henĂźz alÄąĹ&#x;amamÄąĹ&#x; bazÄą mĂźĹ&#x;terilerin (hasta ve hasta yakÄąnlarÄąnÄąn) kendilerine nezaketle yaklaĹ&#x;an hizmetkâr sunuculara karĹ&#x;Äą, emredici â&#x20AC;&#x153;senâ&#x20AC;? havalarÄąna girdiklerine, kendilerine gĂśsterilen ilgiyi suiistimal ettiklerine de rastlÄąyor, hekimlerimize yĂśnelik bĂźtĂźn Ĺ&#x;iddet giriĹ&#x;imlerini bu vesileyle kÄąnÄąyoruz. Nezaket ve saygÄą-sevgi sÄąnÄąrlarÄą aĹ&#x;ÄąlÄąnca sĂźrtĂźĹ&#x;meler, itiĹ&#x;-kakÄąĹ&#x;lar peĹ&#x;inden geliyor. MĂźĹ&#x;teri-firma, hasta-doktor, doktor-hasta yakÄąnÄą, amir-memur, ĂśÄ&#x;renci-ĂśÄ&#x;retmen iliĹ&#x;kilerinde â&#x20AC;&#x153;senâ&#x20AC;? ve â&#x20AC;&#x153;sizâ&#x20AC;? tĂźrĂź hitaplarda dengeyi tutturmak, bunlarÄą yerinde ve zamanÄąnda kullanmak gerekiyor. SEN BENÄ°M KÄ°M olduÄ&#x;uMU biliyor MUSUN! Bu sĂśzĂźn yĂźksek perdeden kullanÄąldÄąÄ&#x;Äąnda ardÄąndan nelerin yaĹ&#x;andÄąÄ&#x;ÄąnÄą hepimiz biliyoruz. Ah keĹ&#x;ke, her Ĺ&#x;eyden Ăśnce, â&#x20AC;&#x153;Siz bilirsinizâ&#x20AC;? demeyi ĂśÄ&#x;renebilsek... ArdÄąndan nasÄąl olsa bir anda â&#x20AC;&#x153;senli benliâ&#x20AC;? oluveririz...

126 > MAYIS 2012



Medikal Teknik Mayıs'12