6 minute read
Flower Jewellery A Profitable Agro-Business
to highly perishable nature is based on the pillars of indepth knowledge, patience, creative skill and hard work. This agro-business fetches higher returns, if standard agro-techniques, consumer’s preference and proper market intelligence are taken into account. In present scenario, fresh flowers are often neglected in terms of quality production and postharvest management. These constraints can be overcome by flower conversion into value added fresh flower products like bouquets, corsages, wreaths, button hole, garlands, hair adornments and flower jewellery. Among various fresh flower products, flower jewellery is a new emerging product with high domestic market demand. Flower jewellery is extremely attractive and can be easily designed with matching colourandpatternoftheoutfit. Along with their unique and novel designs, it creates a good fondness among people. It is available in diverse colours and styles. Agro-business of — Deepti Singh,
Floricultural trade is, one of the challenging agrobusiness, which due
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Mayapriya and Chandani flower jewellery is a solution of removing market glut and earningmoreprofit. Theonline business would create direct grower-consumer linkage in terms of better understanding of consumer likings, more returns and timely delivery of quality product at consumer’s doorstep.
Nowadays, people are prone to various skin problems especially skin allergy and prefer natural jewellery against imitation jewellery. Flower jewellery is mostly used in immemorial pre-weddings functions like Haldi and Mehandi ceremony, where the bride is the centre of attraction for her outfit and jewellery. Real flower jewellery adds a soft and feminine quotient and gives a break from all the gold and silver monotonous jewellery along with tensionless minds against theft of precious jewellery in crowdy ceremonies. Flower jewellery is made in such a way that if kept proper management, lasts for such duration from which people get the value of their money. The floral jewellery covers bracelets, Maangtika, Hath Phool, Kamarband, Bajuband, hair accessories, necklace, earrings, floral hairstyles, floral half Dupatta, anklets, finger rings and with other endless options. These provide an ultra refreshing look on wearing due to their attractive look, eco-friendly nature and aroma. Longerway of wearing floral jewellery is adorning jewellery made out of dried flowers as it can be preserved overtime and used as per the convenience. One can get entire floral jewellery customized as per the theme of the occasion to wear. It also reflects the image and likings of a person and thus should be selected with much care.
Flower jewellery could be a best option for expressing love to female members of your family on special occasions like valentine day, mother day or other ceremonies in form of gifts and honour. It makes the day as well as the person extraordinary, cheerful, healthier and happier. This also gives a priceless feeling showing that the person who is gifting flower jewellery has spent a good amount of time looking for the perfect gift and the person receiving them holds a special place in their life.
Flower jewellery after use, could be used in decoration, crafts or in making minor jewels like rings and earrings. Moreover flower petals can be dried for making cards, book mark or other products as a mark of remembrance. Even on drying it can be used as air fresheners in the house or arranged beautifully in a bowl or glass. Flowers jewellery at the end of the day, make everybody happy and, therefore should be enjoyed with the people you love and care.
For centuries, flowers have played an important role in the wedding. From the venue
decorations to the wedding garland, these fresh and aromatic flowers have always been the part of the Indian wedding. But while choosing flower jewellery one should consider few points in mind: v Flower jewellery should be chosen as per the colour of wearing outfit, flower availability and individual preference. v For specific designs, meeting should be planned accordingly for stunning look in celebrations. v One should keep in mind the time of ordering this jewellery that the delivery dates should be a day or two before the ceremony. v Flower jewellery are available in wide range of styles, coloursanddesigns.
So, besides usual sets of this jewellery, if some extraordinary jewellery required then order and demand should be given at least one month in advance. v Strings chosen for making flower jewellery should be strong enough to bear the weight of tied flowers. v Strings should be left with extra length for tying or loosening the jewellery. v Flower should be tied properly with the string so that it may sustain the flower design and beauty for a longer time. v
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v Usually, choosing smaller flowers helps in creating jewellery with fine work. Small flowers in flower jewellery avoids tear and wear maintain the beauty of the jewellery. Miniature rose, tuberose florets, jasmine, small sized carnations and orchids are the best options for making chain, bangles, finger ring and anklets with finer designs, whereas big flowers can be used for making Maangtika, pendant or big earrings. Big flowers used in flower jewellery should be hardy with less moisture content. For getting quality flower jewellery, one should keep them in moist cloth under refrigerated condition. One can store flower jewellery in the refrigerator up to three days with proper care and management.
Flower jewellery as a agro-business:
This is a very easy and simple technique to learn agro-business for the group of people including uneducated rural people, provided the mindsarefilledwithcreativity, patience, hard work and enthusiasm. This is a very low input agro-business which can be started with a very less basic requirement of strong thread and needle, fresh buds of small flowers like Mogra, crystal stones, wooden beads, crystal ringed beads can opt with available ones, earring hooks, glue gun, marigold or other such bigger flowers (optional), scissors, ribbon and other minor requisition. Women empowerment throughflower jewellery agrobusiness is one of the good option in which for national market, fresh flower jewellery
can be supplied whereas for international market, dry flower jewellery in the form of earrings, pendant set and other items can be exported. Usually prices of floral jewellery vary from Rs.500 to Rs. 5000 in domestic market, but depending on the fine art of extraordinary jewellery the prices may double also. Average price for, flower jewellery set for Haldi, baby shower or Mehandi consisting necklace, earrings, bracelet, Maangtika is approximately Rs. 500 to 700, white and pink floral Haldi ceremony bridal jewellery set is approximately Rs 1000, elegant wedding jewellery flower forehead garland bracelet bridal accessories is approximately Rs. 2000 and for extraordinary jewellery set ranges from Rs. 5000 to 10000. This is one of the easy to start agrobusiness with untapped potential which with proper skill oriented trainings and awareness programs would surely change the present floricultural scenario and living styles of producers. Through this agri-business one would surely build money as well as confidence in their day to day life. n
Authors: Deepti Singh, Mayapriya and Chandani Department of Horticulture (Vegetable and Floriculture) Bihar Agricultural University, Sabour, Bhagalpur, Bihar
