Market movers

Nestlé Ireland

Nestlé Ireland announces new KitKat biscuit flavour

Nestlé Ireland is pleased to announce that KitKat is bringing some early seasonal cheer to its much-loved two finger treat this winter, with the launch of a limited edition Caramelised Biscuit flavour.

Featuring the brand’s trademark crisp wafer, the smooth KitKat milk chocolate is enhanced with warm caramel notes and flavours of cinnamon and spice for a festive feel.

“With its warming spiced caramel flavour, our newest twofinger KitKat is a delicious treat to enjoy with a hot drink this season,” said Maria McKenna, marketing manager, Nestlé Ireland.

The KitKat Caramelised Biscuit is available now in multipacks of nine two-finger bars.

Walkers

Walkers Snacks announces collaboration with Ghostbusters: Afterlife on-pack promotion

To celebrate the release of Ghostbusters: Afterlife (exclusively in cinemas from 19 November 2021), Walkers Snacks brands are offering shoppers the opportunity to win scarily good prizes every hour via an on-pack promotion. Running from 1 October to 30 November, this is the first major collaboration to run across Walkers top snack brands in many years. It features an incredible prize pool including VIP screenings of Ghostbusters: Afterlife, Sony gadgets, or the grand prize – a trip for two to New York.

Launching the on-pack promotion in association with Ghostbusters: Afterlife will certainly evoke nostalgia amongst parents and place Walkers front and centre for those looking for a tasty snack.

For the chance to win, shoppers need to visit the promotional website (www.walkers.co.uk/ ghostbustersafterlife) and enter their full name and email address to find out instantly if they’ve won one of the amazing prizes. ■

* (Promotion available across all flavours of Wotsits, Quavers, Monster

Munch, excluding Giants Sharing bags) * (Source: Nielsen Scantrack, RSV Value Sales,Snacks, FY weekly average Value Sales 2020 vs October 2020)