The Propaganda - Chunhua Chang

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WHAT IS

PROPAG Propaganda is a form of communication that is aimed at influencing the attitude of a community toward some cause or position.

Propaganda is usually repeated and dispersed over a wide variety of media in order to create the desired result in audience attitudes.

an audience. Propaganda often presents facts selectively (thus possibly lying by omission) to encourage a particular synthesis, or uses loaded messages to produce an emotional rather than rational response to the information presented. The desired result is a change of the attitude toward the subject in the target audience to further a political agenda.

Propaganda can be used as a form of political warfare.While the term propaganda has

As opposed to impartially providing information, propaganda, in its most basic sense, presents information primarily to influence

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GANDA? acquired a strongly negative connotation by association with its most manipulative and jingoistic examples, propaganda in its original sense was neutral, and could refer to uses that were generally benign or innocuous, such as public health recommendations, signs encouraging citizens to participate in a census or election, or messages encouraging persons to report crimes to the police, among others.

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Coca Cola ad, 1948

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Hooray for Chairman Mao! Hooray!

Chinese Cultral Revolution poster, 1960’s

1940 - 1960’s American advertisments have the same approach that as propaganda posters from communist countries such as China.

Chinese propaganda was spread by the government well American “propaganda” was spread in the form of advertising by coeperations.

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Plan for more childrens will do you good Chinese Cultural Revoluton poster, 1970’s

Whitman’s chocolate ad, 1950’s

Switzerland whatch ad, 1958

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Junior red soldier poster, 1960’s

Old Gold cigarette ad, 1958

Showing a perfect happy family seemed to be a common theme for both American advertisments and chinese peopaganda posters.

If you think it’s inappropriate to use childrens to spread propaganda, take a look at this Farther’s day Old Gold cigarette advertisement fron the 1951’s.

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WHO IS SELL

Photo illustrated by Chunhua Chang

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LING

WHAT?

Photo illustrated by Chunhua Chang

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