
1 minute read
3.0 THE WORDMARK & SECONDARY WORDMARK
The HIFS wordmark is composed of Harabara typeface - regular weight, which has been specially kerned to fit the overall design of the logo.
Wordmark
Advertisement
4.0 COLOUR PALETTE
5.0 BLACKOUT, WHITEOUT & GREYSCALE
Blackout
When blackout is used, this form of the symbol must only be used against background colours light enough to hold enough contrast to maintain legibility.
White out
When white out is used, this form of the symbol must only be used against background colours strong and dark enough to hold enough contrast to maintain legibility.
Greyscale
When greyscale is used, when there is limitation to only a greyscale print job. This form must only be used against a light enough background colour to maintain legibility.
6.0 LOGO VARIATIONS
Whenever possible use the full colour version of the logomark in full colour on a white background.
Horizontal Logo
Circular Logo

