CLOUD DREAMER Art exhibition in collaboration with MiuMiu “CLOUD DREAMER’ is a visually stunning extravaganza, a powerful and graceful feast for the eyes. Collabora�ng with the MIUMIU fashion brand, the exhibi�on aims to explore the con�nuous evolu�on of feminist awakening and female empowerment. The exhibi�on revolves around the core element of ‘clouds,’ ingeniously integra�ng it into the design of each gallery. Clouds symbolize the lightness, so�ness, and inclusivity of femininity, aligning seamlessly with the exhibi�on theme. Seven galleries systema�cally present various facets of female empowerment: from the resilience against historical injus�ces to the pursuit of feminist awakening, and further to the different manifesta�ons of female power—BRAVE, ROMANCE,INDEPENDENCE and CONFIDENCE. Each gallery serves as a unique narra�ve node, providing the audience with profound and thought-provoking experiences. The final seventh gallery focuses on the essence of the MIUMIU brand itself, showcasing the core philosophy of female independence, freedom, and libera�on conveyed through its designs. This gallery reveals how MIUMIU offers modern women new choices, providing them with opportuni�es to pursue their dreams and self-expression through design and style. This exhibi�on is not only a space for exploring feminism and fashion but also an opportunity for the audience to stroll in the clouds, experiencing the space of female power and dreams. It calls for recogni�on and respect for female empowerment and awakening while celebra�ng the diversity and unique charm of women.
THE LACK OF FEMALE’S RIGHT
As of 2022, global women face notable dispari�es in poli�cal representa�on, educa�on, and income. Female poli�cal par�cipa�on remains inadequate, emphasizing the need for more inclusive poli�cal systems. Gender gaps in educa�on persist, with high female illiteracy rates in certain regions, necessita�ng urgent a�en�on to women’s educa�on. Addi�onally, substan�al gender income dispari�es persist in some developed countries, impac�ng economic fairness and societal development.
Velvet The velvet fabric has a smooth and silky texture clothing.
Laser It’s a new type of fabric, bright color, highgrade texture.
Flowers The floral elements symbolize the characteris�cs of youthfulness.
THE HISTORY OF MIUMIU
Crystal Possessing extremely high aesthe�c value, it shines and sparkles. Wave point Dis�nc�ve in shape, rich in color, and charmingly agile.
Chiffon Ribbon is also a narrow silk silk, feel very so�, smooth. Metal Enhances curves, sparkles brightly, suitable for embellishments.
Diamond High refrac�ve index presents a dazzling luster, symbolizing inner greatness. Silk Silk is excep�onally so�, with a rich sheen, exuding a high-end luxury
Ruth Mosko Handler Ruth Handler, the mother of Barbie, always insisted on herself, named Barbie a�er her daughter Barbara. In the era when girls can only hold baby toys to play mother, the independent and beau�ful Barbie came out, let them see their future new possibili�es. The mastectomy caused by breast cancer also hit her hard, but she relaunched a new company dedicated to providing breast implants to help women affected by breast cancer. “Barbie is a statement of anything in women, in life."
Jennifer Lee
CONFIDENCE
Ribbon Ribbon is also a narrow silk silk, feel very so�, smooth.
Naoko Takeuchi, the godmother who single-handedly created the world of Sailor Moon, her life is like the story of her cosmic warrior winning the galac�c peace, as if it were a collec�on of love, beauty and dreams. Although she is a woman, she does not close herself off to explore her dreams and become stronger and more powerful. Even without the help of others, they can stand between heaven and earth by their own strength, and can protect their beloved ones. This is Naoko Takeuchi’s manga philosophy and her philosophy of life.
ROMANCE
Materials & Elements
Naoko Takeuchi
BRAVE
The Concept of MIUMIU
Miu Miu, launched in 1993 by Miuccia Prada, stands out for its unrestrained crea�vity, inten�onally breaking away from tradi�onal aesthe�cs. It symbolizes an emancipated and conscious woman, oscilla�ng between a naïve spirit and iridescent subversion, capturing the rebellious essence of contemporary femininity. Func�oning as an outpost for refined femininity, Miu Miu expresses the energy derived from women’s contradic�ons and provoca�ve personali�es. As a workshop for new design expressions, it embraces experimenta�on, transforming fashion into a mental state. Miu Miu achieves a characterful result with a blend of sensual and intellectual flair, combining naïve elegance with a carefree soul. The brand’s ever-evolving expressive language narrates individual and conscious femininity, leaving room for boundless crea�vity.
INDEPENDENCE
THE CHARM OF MODERN FEMALE
Jennie Kim
Jennifer Lee, who directed Frozen and its sequel Frozen 2, is considered one of the most influen�al people in the anima�on industry today and is the chief crea�ve director of Disney Anima�on Studios. Through gorgeous images, moving music and roman�c stories, the film successfully conquered global audiences and conveyed the importance of valuing family and suppor�ng each other. At the same �me, the film also emphasizes the power of love and the power of women.
One of the members of the super famous Kpop group BLACKPINK, was selected by WWD as the Top 50 Women Power of 2023, the only female ar�st in Korea to be selected. Jennie has reached the top of the stream posi�on, or chose to go to Hollywood, filming an unknown American TV series. “When women recognize that their voices ma�er and know their value, when we are free to be crea�ve and go a�er what we want, we become confident and powerful!”
CONCEPT Legend and notes
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EXPLOSION Roof White Cloud Soft Cloud
Brave Cloud Shining
Solo Cloud Bridge
MiuMiu Cloud
Pilla
Elevator
Ground
Elevator
A. Brave Cloud x Ruth Mosko Handler This exhibition hall features Barbie’s pink clouds as its main element, combining Barbie themes with the MIUMIU to showcase the courage within female empowerment.
A
There is a magical house in the space where viewers can walk in to portray their ideal professional image and shoot
B. Soft Cloud x Jennifer Lee This exhibition hall features blue clouds as its main element, incorporating themes from FROZEN to showcase the unique romantic and gentle sentiments of women.
B In this space, there are three pure white princess dresses, and the audience can choose their favorite materials to decorate the princess dresses.
C. Solo Cloud x Naoko Takeuchi This exhibition hall features yellow clouds as its main element, integrating imagery and characteristics from Sailor Moon to showcase the independent charm of women.
C
Audience members can obtain a magical wand from the Moon Magic Table. It serves as a convenient keychain and doubles as a flashlight to ensure the safety of women.
D. Shining Cloud x Jennie Kim This exhibition hall features silver clouds as its main element, blending the distinctive style of the song “You&Me” to underscore the importance of female confidence and strength.
D
The audience can stand on the stage and take pretty photos by the camera.
Final-MiuMiu Cloud The MIUMIU CLOUD serves as the ul�mate des�na�on in this exhibi�on, returning to MIUMIU itself. Centered around its iconic pink cloud elements, it presents the brand’s unique design philosophy and the story of empowerment and libera�on for women. Here, MIUMIU’s dis�nct design concepts are showcased, illustra�ng how the brand offers women a new choice of freedom, daring to break boundaries, and pursuing independence. Pink clouds adorn the exhibi�on hall in various styles and forms, serving as unique displays that emit a light and stylish atmosphere, symbolizing MIUMIU’s unique care and support for women. Audiences not only have the freedom to admire MIUMIU’s products,like clothing, shoes, bags, perfumes, and accessories,in the exhibi�on hall,but can also watch MIUMIU Women’s Tales short films in the screening room. Addi�onally, they can visit the magazine area to relax, enjoy desserts, chat, or read. At the center of the hall is an M-shaped mirrored table that simulates a small river. Female viewers can write themselves a message here and place it inside a cloud-shaped small boat to let it dri� along the river.