Brand Licensing at the National Gallery, London Our licensing programme, featuring images of some of the best known paintings in the world, continues to grow from strength to strength. We have extended our fashion and accessories reach: • The National Gallery x White Stuff 2nd fashion and accessories range launches in November, available in White Stuff stores across the UK • A new licence signed with Roy Lowe Socks, launching in Q4 • We are also expanding our reach on the high street with a new collaboration with Blackstone Designs designing t-shirts for Topshop and Urban Outfitters We also continue to expand internationally: • Our metro station marketing campaign with Alfilo Brands ran over summer in Shanghai • Our pop-up café in South Korea launches in the autumn, inspired by the most famous paintings in the National Gallery Collection. We also launched new books with Hachette and two new designs with Classic Canes.
Join us as we continue to develop and expand into new sectors and regions, with images of some of the world’s most recognisable paintings. Images courtesy of White Stuff and Alfilo Brands
PROPERTY
National Gallery Company Ltd London LICENSING AGENT
STAND
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JELC Ltd jane@jelc.co.uk • jane.evans64 (skype) +44 (0)1225 819030 • www.jelc.co.uk 193
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