MAXIMA ASSORTMENT CHANGE RULES AND DEADLINES 2026 (I HY)
// 10.11.2025//
1
2026
ASSORTMENT OFFERS PROCESS
ASSORTMENT OFFERS PROCESS: 1. Check the deadlines for the planogram start of category on Pages 4 2. Fill in the new offer, sample, and product card template 3. Find corresponding category manager contact (https://www.maxima.ee/en/contacts-suppliers) and send offer by the deadline 4. Feedback to suppliers will be provided for all offers together with valid assortment list 5. Assortment changes will be published by the planogram start date 6. Implementation in stores will take place during 7 days after the planogram is published
Deadlines and categories are available on Page 4. 2
2026
RULES AND PRODUCT PHOTO REQUIREMENTS
E-MAIL WITH OFFER TO CATEGORY MANAGER MUST CONTAIN:
• Supplier offer template • Sample template • New product card template • Product photo for leaflet and planogram PRODUCT PHOTO REQUIREMENTS
• Leaflet photo must have •
Minimum of 1000px on the shorter side
•
Be at least 1MB in size
•
Positioned straight, without any tilts
• Planogram photo must have •
Be at least 100KB in size
•
Positioned straight, without any tilts
FEEDBACK FROM CATEGORY MANAGER TO SUPPLIER CONTAINS: Full valid assortment including confirmed NEW/OUT products. Assortment offers are accepted on Maxima template submitted on timeonly by assortment changes Schedule (Page 4) One-to-one changes outside assortment window can be done by category manager throughout the year. 3
2026
PERIODS AND DEADLINES
I HY No
Assortment Cube
Assortment group ENG
Deadline for sending offers on Maxima template (supplier)
Feedback to suppliers (catman)
Planogram start date (implement during 7 days)
Planogram start week no
1
B46B
B46B | SUGAR, SALT
21.11.2025
23.12.2025
22.01.2026
4
2
B46C
B46C | FLOUR
21.11.2025
23.12.2025
22.01.2026
4
3
BA0
BA0 | BABY FOOD
16.12.2025
20.01.2026
19.02.2026
8
4
BI0
BI0 | TOYS
6.01.2026
12.02.2026
12.03.2026
11
5
B07A
B07A | MEAT PRODUCTS
13.01.2026
19.02.2026
19.03.2026
12
6
B07B
B07B | MEAT PRODUCTS (VITRINAS)
13.01.2026
19.02.2026
19.03.2026
12
7
B08 (+B09)
B08 (+B09) | FRESH MEAT
13.01.2026
19.02.2026
19.03.2026
12
8
B32
B32 | ICE CREAM
13.01.2026
19.02.2026
19.03.2026
12
9
BG4
BG4 | SOCKS, TIGHTS
13.01.2026
19.02.2026
19.03.2026
12
10
B02A
B02A | DAIRY PRODUCTS
10.02.2026
19.03.2026
16.04.2026
16
11
B02B
B02B | DAIRY PRODUCTS (VITRINAS)
10.02.2026
19.03.2026
16.04.2026
16
12
B44
B44 | CHIPS
10.02.2026
19.03.2026
16.04.2026
16
13
B81
B81 | BEER
10.02.2026
19.03.2026
16.04.2026
16
14
B82A
B82A | CIDER AND ALCOHOLIC COCTAILS
10.02.2026
19.03.2026
16.04.2026
16
15
B82C
B82C | WINES
10.02.2026
19.03.2026
16.04.2026
16
16
B48B
B48B | SAUCES
17.02.2026
26.03.2026
23.04.2026
17
17
B45
B45 | NUTS, DRIED FRUIT
23.02.2026
2.04.2026
30.04.2026
18
18
B30
B30 | FROZEN PRODUCTS
3.03.2026
9.04.2026
7.05.2026
19
19
B30A
B30A | FROZEN FISH AND FISH PRODUCTS
3.03.2026
9.04.2026
7.05.2026
19
20
B31
B31 | FROZEN CULINARY PRODUCTS
3.03.2026
9.04.2026
7.05.2026
19
21
B48A
B48A | CANNED GROCERIES
3.03.2026
9.04.2026
7.05.2026
19
22
BC0
BC0 | HOUSEHOLD CHEMICALS
3.03.2026
9.04.2026
7.05.2026
19
23
BB0
BB0 | GOODS FOR PETS
10.03.2026
16.04.2026
14.05.2026
20
24
B16
B16 | NOT PACKED BREAD PRODUCTS - BAKE OFF
17.03.2026
23.04.2026
21.05.2026
21
25
B12
B12 | FISH, FISH PRODUCTS
24.03.2026
30.04.2026
28.05.2026
22
26
B42
B42 | SWEETS
24.03.2026
30.04.2026
28.05.2026
22
27
B47D
B47D | MEAT PRESSERVED FOOD
24.03.2026
30.04.2026
28.05.2026
22
28
B47E
B47E | FISH PRESSERVED FOOD
24.03.2026
30.04.2026
28.05.2026
22
29
B80
B80 | NON-ALCOHOLIC DRINKS
24.03.2026
30.04.2026
28.05.2026
22
30
B83
B83 | ALCOHOL FREE
24.03.2026
30.04.2026
28.05.2026
22
31
BC2
BC2 | COSMETICS, HYGIENE PRODUCTS
24.03.2026
30.04.2026
28.05.2026
22
32
B47C
B47C | SPICES
5.05.2026
11.06.2026
9.07.2026
28
4