
4
5
SMART10 - QUESTIONS 3
SMART10 - QUESTIONS 4
SMART10 - QUESTIONS 5
6 SMART10 - THEMES
7 SMART10 - THEMES
8 SMART10 - RED LIGHT EDITION
9 SMART10 JR
10









OVER 1 300 000 UNITS SOLD IN 30 COUNTRIES

4
5
SMART10 - QUESTIONS 3
SMART10 - QUESTIONS 4
SMART10 - QUESTIONS 5
6 SMART10 - THEMES
7 SMART10 - THEMES
8 SMART10 - RED LIGHT EDITION
9 SMART10 JR
10
OVER 1 300 000 UNITS SOLD IN 30 COUNTRIES
SMART10 and a quiz game becomes more social. There are ten possible answers to each question, and every player or team gets to answer every question. No need to wait for one’s turn for long. How many correct answers can you find? Everything packs into a small compact game unit: the 200 questions with answers, point counters and answer markers. No need for anything else! The players answer to a question on their turn. If the answer is correct, the player gets an answer marker. But should you answer or pass? If you don’t save your answer marker in time, you can end up with no points. The player who first reaches 30 points wins the game. Go and Smart10 yourself!
SMART10 QUESTIONS 2
ART 41501076
EAN 6416550010767
CARTON 24
SMART10 QUESTIONS 4
ART 41501082
EAN 6416550010828
CARTON 24
More questions to SMART10 – the quiz game. This pack contains 100 doublesided cards with new questions and 2000 answers. You can exchange these cards with the ones in the Smartbox. Cards can also be mixed. Contents: 100 double-sided question cards. The cards of all Smart10 games and question packs fit into all Smart10 Smartboxes.
SMART10 QUESTIONS 3
ART 41501079
EAN 6416550010798
CARTON 24
SMART10 QUESTIONS 5
ART 41501088
EAN 6416550010880
CARTON 24
Themed questions to SMART10 - the quiz game. Each pack has 50 doublesided cards, total of 100 questions and 1000 answers in various themes. Endless possibilities for themes, pick your favorite or suggest your own! Exchange the theme cards with half of the original pack in the Smartbox or mix different theme packs together. To play you will need the Smartbox. The cards of all Smart10 games and question packs fit into all Smart10 Smartboxes!
Theme cards are available individually with 4 decks bound together, or in 24 pcs mixed display. 14+
ART 41501090
ART 41501077
New!
The Smart10 Red Light edition includes adult-oriented, even a little naughty questions, and a fabulous purple Smartbox with built-in lights. Smart10 is a quiz-game where everyone gets to answer each question! There are 10 answer options for a question and getting it right earns you an answer marker – but a wrong answer puts collected markers at risk. So, will you answer or pass? The points are marked down on the counters on the Smartbox, first to 20 points is the winner! The Red-light edition includes 50 question cards, with 100 questions and 1000 answers that make you blush. Luckily the Smartbox has built-in lights, so you can play even if you don’t dare to do so in full daylight. CR2032 batteries included.
ART 41501075
EAN 6416550010750
CARTON 6
ART 41501083
EAN 6416550010835
CARTON 24
SMART10 Junior is a quiz game for elementary school-aged children. The game mechanism is familiar from the original SMART10 for grown-ups: the players never need to wait for their turn for long. There are ten possible answers to each question, and every player gets to answer every question. If the answer is correct, the player gets an answer marker. But should one answer or pass? If answer markers aren’t saved in time, the player can end up losing them. Everything packs into a small compact Smartbox: the 200 questions with answers, point counters and answer markers. No need for anything else! The game includes all sorts of questions: each card has something easy enough for the 7-year-olds to answer while each card also provides more challenge. The more you play, the more you learn – go and Smart10 yourself!
WIZARDING WORLD characters, names and related indicia are © & ™ Warner Bros. Entertainment Inc. WB SHIELD: © & ™ WBEI. Publishing Rights © JKR. (s24)
EAN 6416550010804
CARTON 6
A special edition of the quiz game Smart10 with the theme of Harry Potter: magical events, characters, objects and stories based on the popular movie series. In the familiar Smart10 style, where all players take their turn to answer each question. If the answer is correct, the player receives an answer token, but if the answer is incorrect, they lose all points from that round. Is it worth answering, taking a risk or passing? Points are tallied into the smartbox’s score wheels and the first player to score 20 points wins! The game includes 50 double-sided cards with a total of 100 questions and 1,000 answers, as well as a revamped, burgundy Harry Potter smartbox with room for 50 cards. Enjoy an imaginative, enchanting game with Harry, Hermione, Ron and other Hogwarts characters.
ART 41501073
EAN 6416550010736
Smart10 demopack includes three double sided question cards and one information and rule card in a cardboard envelope with resealable doors for the answers. Test out the award-winning trivia game with six questions and 60 answers. Fully customizable, adapts well to themes and licenses.
ART 41501296
EAN 6416550128912
CARTON 6
The original Smart10 quiz game + Questions 2 together. Total of 400 questions and 4000 answers! Good option for mass market.
ART 41501086
EAN 6416550010866
CARTON 6
The original Smart10 quiz game + Q2 and Q3 together. Total of 600 questions and 6000 answers! Good option for mass market.
PERFECT WAY TO PACK AND TAKE ALONG YOUR FAVORITE GAME.
Smart10 bag made of sturdy, black canvas fabric, with an orange drawstring at the top and an orange logo on the front. The pouch has space for the Smartbox, as well as a full package of additional questions, or alternatively, two packages of themed expansiondecks. Ideal to take along on trips, as everything needed fits in the bag.
The pouch can either be packed in a gamebox, to be sold as a special edition, or it can be sold separately.
OVER 1 300 000 UNITS SOLD IN 30 COUNTRIES ADAPTS WELL TO THEMES AND LICENSES
Made by TVFriends in Austia Broadcaster in Austria is ORF
In 2022 came out 98 episodes in two seasons
In 2023 will come out 164 episodes in seasons 3 and 4
The TVshow is on from Monday to Friday at 18.00 to 18:45.
Previous evenings show will be aired again the next morning.
In the show two teams of two compete against each other in the touch knowledge quiz, led by Caroline Athanasiadis. General knowledge, good teamwork, tactics and risk assessment lead to success. Only the best team gets the money earned at the end of the show and will continue the quiz in the next show.
ART 41501159
EAN 6416550501159
CARTON 6
to master. The object of the game is to create five-in-a-row with your colour anywhere on the board. The challenge is that at the end of your move, you have to turn one of the nine blocks that together make the game board –a true game-changer! The game was invented by the Swede Tomas Flodén. It has won more awards and sold more than any other Swedish board game. While the original Pentago is a strategy game for two players, Multiplayer can be played by up to four players, all against all or in teams.
PENTAFLIP is an entertaining strategy game for two players. The object of the game is to create five-in-a-row with your colour anywhere on the board. Sounds simple enough... However, your opponent may foil your plans at any point by flipping around one or two panels of the game board. This causes the game to dynamically change, making for a fun and challenging game experience for beginners and masters alike! Have a flipping good time!
edge of the game board. If there already is a marble, just push it forward with your own marble. The first one to get five of their own marbles in a row, wins the game.
ART 41501104
EAN 6416550501104
CARTON 6
ART 41501111
EAN 6416550501111
CARTON 12
PENTAGO™ is a fast and fun strategy game that is both simple and sophisticated. The object of the game is to create five-in-a-row with your colour anywhere on the board. The mindtwisting part is that you have to twist one of the four game blocks as part of your move. This causes the game to dynamically change, making for a fun and challenging game experience for beginners and masters alike! The game was invented by the Swede Tomas Flodén. It has won more awards and sold more than any other Swedish board game. PENTAGO™ Mechanic has two different packaging version – Rigid Box and Inflight.
OVER 1.5 MILLION UNITS SOLD WORLDWIDE!
ART 41501142
Original solid birch version of the fast and fun strategy game that is both simple and sophisticated. The object of PENTAGO™ is to create five-in-arow with your colour anywhere on the board. The mindtwisting part is that you have to twist one of the four game blocks as part of your move. This causes the game to dynamically change, making for a fun and challenging game experience for beginners and masters alike! The game was invented by the Swede Tomas Flodén. It has won more awards and sold more than anyother Swedish board game.
This is an extraordinary game. It is simply quiet. Start with wooden marbles in a random order. Quiet down. Concentrate. And then, cluster the marbles by colour, taking turns with your partner – but without speaking, using as few moves as possible. Share the goal, choose your approaches. Cooperate in silence. Staying focused.
ART 41501227
EAN 6416550501227
CARTON 6
Kivi is a tactical game of dice where the players score points by building lines of consecutive stones, either horizontally or vertically. A roll of the dice determines where you can place a stone: to stake on your own row or to block another player’s game? The player with the most points after 10 rounds wins the game. The rules to Kivi are easy to master but Kivi maintains its thrill throughout a game as no stone is set before the last dice have been rolled. Contents, 1 game board, 6 dice, 40 stones, 10 in each colour.
ART 41501362
EAN 6416550129025
Scope is a quiz game that puts you on the map! Where is the volcano Etna located? Where was physicist Nikola Tesla born? You might know the answer, but in this game, you don’t need to. You just have to guess close enough! The game consists of quiz questions, where the answers are locations on the map of Europe. The players need to guess where the correct answer to the question is located, and mark the location on the map with the Scope target badge. The closer they guess to the correct location, the more points are given. Other players can also earn points by guessing in which direction the correct answer actually lies, in relation to the player’s answer. Finally, the correct answer is checked with the Scope ruler. At the end of the game, the player with the most points is the winner!
The purpose of this game is to do good by getting people to talk more. By expressing their feelings and experiences and learning to better understand themselves and others. Feelings accompany us at every turn of our lives. They lend us a hand in solving our problems, if only we let them help. With the help of emotive and thought-provoking illustrations, the game helps us to better understand our own minds and to talk about the more difficult things. Even when the right words are hard to find. With endearing animal characters, CupOfTherapy® serves a cupful of empathy, understanding and encouragement. The heart-warming illustrations feel like a big bear hug, showing you that it is normal and important to feel and that you are enough just as you are. This game does good - for every mind.
ART 41501326
EAN 6416550128943
CARTON 10
A traditional memo game boasting sympathetic Cup of Therapy illustrations and small wise words in 40 pairs of cards.
A 500-piece jigsaw puzzle with a picture that consists of many small but super charming illustrations by Matti Pikkujämsä.
ART 41501333
EAN 6416550128950
CARTON 8
ART 41501358
EAN 6416550128981
CARTON 6
Cash Around, Cha-Cha, The Chicken Neck! Turn up the music to find out who’s got the best moves. Combine the movements assigned to your hands, feet and head, preferably with your own signature dance moves, into a dazzling performance to the beat of a song chosen by others. Included are also some wild cards, which may require you to move your whole body. The dancer who scores the most points from the judges will win the title of Ultimate Dance Master. Remember that everyone can dance, including you!
Q ME UP is an entertaining music game for parties, game nights, travel, whatever! During the four rounds of the game, each player creates their own discography, which is used to define the best producer or the best taste in music. A card gives a topic for the round, and the players take turns choosing a song that best suits the topic. The selected songs are played back-to-back. While the music is playing, the other players give the song one of the four different point records – Platinum, Gold, Silver or Cult Classic. Each record can only be awarded once during a round, so choose wisely! Finally, the points are added up and most points wins the game! Unless a sneaky Cult Producer sweeps past the mainstream music.
ART 40862588
EAN 6416550862588
CARTON 5
Fill in the blank in this game where you advance on the game board by answering questions correctly. Each question has a blank spot that the reader must fill in with a word starting with a given letter. By making the question as easy as possible, you improve your team’s chances of answering correctly. But the task is not so simple as the clock is ticking and your teammates are rushing you! Special squares on the game board can speed up your team’s journey towards the finish line, or a tricky letter can halt it completely. The appointed letter is ever changing, which ensures that the questions change every time you play. Included are 80 double-sided question cards and 30 alphabet cards. Fill the Blank is a clever, exciting and creative game for the whole family.
In this exciting Roll & Write game the goal is to elongate your snakes and, in the process, gather the most points. The players draw their snakes on a shared game board, adding the number of squares appointed by the selected dice to the length of their snake. Hitting a wall or a snake’s tail will end the journey. Includes 40 double sided game boards with four different game options.
ART 41501360
EAN 6416550129001
CARTON 5
Tangle Dash is looking for new couriers – and you’re hired! Get into your car by placing a finger on it, pick a task with a pick-up and delivery location, check the city map and deliver the goods, without lifting your finger or taking down the City Hall. Sounds easy? You may be forgetting some details: the traffic in downtown Tangle Town is terrible as the players’ hands and arms get in your way, and the City Hall is not the most stable construction... Cooperate to win by avoiding toppling the tower or collect points for individual victory. A fun family game with tangled players, good humour and lots of drive!
EAN
Toilet Divers is an exciting treasure seeking memory game with a twist. The players dive into toilets and try to navigate the layered pipe maze to find lost treasures. The route can be blocked by various obstacles, which might require help from other players to get through. In order to find the treasure, the diver has to alternate between the toilets and layers. With each dive, the randomized pipe maze becomes more familiar, but if you take a wrong turn, there’s no going back, you can only go deeper. The found treasures score points, most points by the end is the winner!
Compact Bowling is a fast and exciting version of bowling that fits players of all ages, and most tables. Just roll out the bowling lane, set up the six pins and you’re ready to roll. Young or old, expert bowler or first-timer, in Compact Bowling you all play on equal terms and will have equally big amounts of fun.
ART 41501197
EAN 6416550501197
CARTON 12
Focus. Aim. And let the stone sliiiide away. It’s getting closer to the Hose… Will it stay or slide too far! In Compact Curling, each stone is a thrilling drama. Simply roll out the curling course and get started right away. Play a few quick stones or start a whole tournament. No matter how you play, you will great fun with Compact Curling!
ART 41501180
EAN 6416550501180
CARTON 12
How many of your knights can reach the top of the tower? Beware of the soiling seagulls, the dragon that sits on you, and the other knights, or you may find your way to the DUNGEON! A hilarious party game for all ages. In your turn, move your knight cards upwards the castle tower: the longlegged hero leaps five steps at a time, while the sturdier chap is slower to proceed. The other players’ knights can cut your climb short and send your knight straight to the dungeon. Will you focus on climbing the top or do you want to hamper the other knights’ effort, aided by your knights, the seagulls and the dragons? The player with the most knights at the top wins the game.
Formworm is a quick and clever game for the whole family. A card placed on the table has a shape on it, your task is to twist and turn your cardboard worm into the right shape. Each player takes their own formworm and begins to shape the worm into the correct position according to the shape on the card. The fastest one gets the card! The player who collects the most cards wins the game. Making the shapes develops visualization skills, finger dexterity and accuracy. The cards have levels of difficulty, suitable for younger and older worms!
Your teddy bear has lost its ear. How sad... But you can fix it! Will you use a hammer, a screwdriver or a needle to mend it?
Fix It is an easy-to-learn interactive game that mixes pretend play and games. Pick a repair task, choose your cardboard tools, and see if you can work out how to finish the task. If your solution is approved, you get a piece of a jigsaw puzzle. Complete the puzzle to win the game! Fun for the entire family: play, learn and fix it!
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This game grows with your child. “Where’s Baby Bunny?” is a playassisted game, where a parent or older sibling plays with a very young child (18+ months). The game pieces consist of the Baby Bunny plush, six cups, 16 two sided tiles and guide cards making for an easy-to-play game. The adult hides Baby Bunny under one of the cups. The adult will then tell the child where Baby Bunny is visiting and the child gets to look for Baby Bunny. There is no losing in this game; the child gets to keep trying until he or she finds Baby Bunny.
The Martinex Group is a caring and joyful Finnish family-owned company. The company's idea from the beginning has been to offer a good everyday life in an inventive and courageous way. Courage, entrepreneurial spirit, uncompromisingness, quality, and responsibility form the core of Martinex.
Martinex is a well-known manufacturer of toys and games already since 1986. Martinex operations covers the design, manufacture and import of highquality design and home items, toys, games, textiles, and bags. Martinex also works in distribution and is one of the most versatile online store operators in Finland. Martinex values local sourcing, production, responsibility, joy, and family values. Martinex joined amfori BSCI in 2021.
Martinex produces its own trademarks, such as Aarikka, Iloleipuri, Ma-ia Family, Peliko (Smart10, Afrikan tähti) and is a licence holder for many brands such as Moomin, Mauri Kunnas and Pippi Longstocking. In 2023 Martinex employed 80 people and its products were exported to over 50 countries.
For distribution interest contact
McGill Associates
catherine@mcgillassocs.com
+1 614 264 6418
Jenni Jalava Product Director
jennim@martinex.fi
+358 505 226 643
All design and artwork matters
Aleksi Michelsson
Head of Design
aleksi@martinex.fi
+358 444 649 717
All PO and PI related matters
Jonna Pajunen Logistics Coordinator
jonna.pajunen@martinex.fi
+358 444 649 701