www.marketingmagazine.com.my
ISSUE 219/// MID-APRIL 2018
DAMIEN CUMMINGS CEO of Peoplewave
DON’T WORRY BE APPIE MALAYSIA’S ONLY SHOW THAT PRESENTS MARKETING CASE-STUDIES
INSIDE:
HOT MEDIA IS ABOUT HEAD ON TRAFFIC MALAYSIA RETAIL INDUSTRY REPORT WHY AN ECD IS NOT A DEMIGOD? DOES DATA GIVE THE DELUSION OF DEMOCRACY? WHY DON’T MORE CMOs BECOME CEOs?
PAUL STEWART Special Advisor, Strategy and Transformation, TMI
ISSN 1985-5575
00219 9 771985
557001
KDN NO. PP15776/03/2013 (033405) RM3.50
SAMIR DIXIT Managing Director Brand Finance Asia Pacific