EXECUTIVE DIRECTOR/CEO EVENT OVERVIEW Event Details Event:
The View from the Bay Home for the Holidays segment (Segment 2)
Event Date:
Wednesday, December 2
Staff Advance:
Deanna Desedas
Mobile #: 205-6955
Notes Prepared By:
Mark De Anda
Location:
Corner of Market and Drumm (near Ca. Cable Car Line turnaround)
Event Start/End:
10 to 11 a.m.
Mr. Ford’s Start/End:
Same
Mr. Ford’s Role (include time allotted for remarks) Lead Meeting
Interview
Keynote Speech
Drop by
Attend
Issuing Proclamation
Giving Award
Receiving Award
Stay for Meal
X
Background Interview on ABC7’s “The View from the Bay” will be to discuss the Home for the Holidays promotion, safety messages and the partial lifting of the bike plan injunction.
Talking Points for Mr. Ford Thanks for having me here today, Nick. I’d like to take this opportunity to wish all your viewers and our Muni customers happy holidays. We realize that this has been a difficult year for many. With that in mind, we sat down with some of the wonderful partners we’ve made at the SFMTA over the years, including ABC 7, to combine our resources in developing a promotion that will encourage visitors and locals alike to enjoy some of the best the City has to offer this holiday season at an incredible holiday price. The Home for the Holidays campaign features a room at select joie de vivre properties starting as low as $99 a night. Included in the package are 50 percent-off tickets to the symphony, two tickets to the San Francisco Museum of Modern Art, holiday chocolates from Ghirardelli Chocolates, a $25 gift certificate to Shanghai 1930 restaurant and two Muni 1-Day Passports to get you anywhere you need to go in San Francisco. We think this is a great holiday bargain. Those interested can go to