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DIGITAL EVENT MARKETING

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MARINA CARSELLO

MARINA CARSELLO

Company Event Description: Join fellow association executives, their rising stars & aspiring CEOs at the Annual Women’s Executive Forum. This is an exclusive opportunity to personally interact with your women CEO peers and their carefully selected women up-and-comers in the association world.

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Smarttech Conference 2021

Company Event Description: The SmartTech Conference is custom-built for association professionals looking to use technology and data more efficiently to increase revenue, drive membership and adapt to today’s changing business environment.

Holiday Showcase 2020

Company Event Description: The Holiday Showcase, the ultimate celebration of the Chicagoland association community. Expertly curated program designed to help association members grow both professionally and personally, with sessions in a variety of learning formats tailored to your unique journey.

Given the virtual nature of this event due to COVID-19, our team worked together to ensure a sense of collaboration and foster connections among attendees. Working alongside the Association Forum team, I played a key role in developing a virtual conference space that offered various interactive features. Within this virtual environment, participants had access to a virtual exhibit hall, networking lounges, virtual fitness classes, and virtual educational session rooms. Our aim was to provide an immersive experience that replicated the benefits of in-person events while ensuring the safety and convenience of attending from any location.

Zoom Backgrounds

Given to event speakers and attendees to promote the event

Additional Zoom Backgrounds

Conference Agenda

BRAND DEVELOPMENT & CREATIVE DIRECTION

Brand Book And Logo Design

Soco, the founder of Soco Social, worked with an artist to create the portrait of Soco in the logo. She reached out to me to finish the logo and branding for Soco Social by adding in typography and creating logo variations.

SCAN THE QR CODE OR VISIT THE LINK TO READ THE WHOLE BOOK

HTTPS://RB.GY/XC3RH

Website Design

• E-commerce Store

• Company Calendar and Event Pages

• “Guide to the Journey” Resources Page

• Contact and About Page

Visit the site at SocoSocial.club

Company Launch Party

This page features my designs for the Soco Social launch party. The upper left displays the print designs, including an "Honoring Station" prompt and the event program. The lower left showcases social and event graphics used for promoting the event. These designs were carefully created to capture the spirit of Soco Social and create visual impact for attendees and online audiences.

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