ISSUE 1,042 - THURSDAY 23RD JUNE 2022

Page 1

INSIDE THIS ISSUE: Greendale Grower (Continued)

2

National Volunteer Week

2

Sheffield School Art Exhibition

3

Bringing Farmers Together

4

Venues For Hire In Selwyn

5

Bangor Pony Club Fundraiser

6

Ladies Night - Paint & Sip

7

Selwyn MP Update

8

New Bike Park Coming

9

BookCrossing

9

Auto Headlights

9

Annual Hunting Competition

10-11

Dog Registrations

11

Nourish Programme

11

Great Sporting Results

12

Malvern Netball

12

Golf Results

12

Selwyn Libraries

13

Update From St John

13

Save The Date

13

Public Notices

14

Classifieds

14-15

Trades

15-16

Email Column

16

Weekly Newspaper Business Cards ♦ Photocopying ♦ LaminaƟng ♦ Binding ♦ Typeseƫng ♦ ♦

If you know of something newsworthy, we’d like to know too!

Phone: 03 318 7450 Email: info@malvernnews.co.nz Website: www.malvernnews.co.nz

A well-known Greendale grain grower has been making a splash on our television screens recently. Sid Worsfold has been seen in the new Ploughman’s bread advert. This exciting opportunity came about as Sid supplies rye corn to Western Milling, and they were looking for suitable growers to help promote the Ploughman’s brand. “Filming was delayed a bit due to Covid, but on the actual day the weather was great. It was fairly straight forward and since going to air I have had numerous people recognise me and comment,” said Sid. “The crop season wasn’t the best as it was too wet from December onwards, but we got everything harvested,” Sid concluded. Ploughman’s is loved for its traditional style, wholesome Kiwi goodness, and with most of its raw ingredients sourced from local grain growers in Mid

Canterbury, the campaign eschews the usual fresh-foodingredients-on-table-top shots for the character of real Mid Canterbury farmers, battling it out for who grows the best grain

ISSUE 1,042 Thursday 23rd June 2022

and seeds. It’s an approach designed to get people to love the brand as much as the bread. Filmed on location in Mid Canterbury by The Beards and directed by Matt Eastwood, the

campaign features remarkably authentic performances from grain growers like Sid from Greendale, Jock from Ashburton and Craig from Mayfield. Continued on page 2….

Sid Worsfold from Greendale.

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