
1 minute read
Ocean City was a car buyer’s paradise in 1956
season when conversations turn easily and often to motor cars. And, in almost any gathering, you’re likely to find a wide difference of opinion about the relative merits of the year’s automobile offerings. u ntil the talk turns to Cadillac!”
Chevrolet never has it so good for you before…and no other car in its field even comes close.”
Advertisement
A Look Back at Ocean City
By Fred Miller
Sixty-five years ago this month was an exciting time at the ten Ocean City automobile dealerships. It was the new model introduction season and people from all over South Jersey flocked to Ocean City showrooms to check out the new and improved automobiles.
The new car advertisements were loaded with pictures showing how different the 1956 automobiles were compared to the previous year. It was hoped the car buyers would feel dissatisfied with their old car and head to the auto showrooms to buy a new one. The beautiful advertisements in the local newspapers reveal creative copy.
Druck Motor Company, 1158 Asbury Avenue: “Cadillac— b eyond the realm of Argument! This is the
Ocean City Motors, 14-16-18 Atlantic Avenue: “For ’56 choose FO rD… America’s Favorite Station Wagon! With Thunderbird y-8 power…Thunderbird styling…and exclusive new Lifeguard Design.”
Garden Motors, 220 Wesley Avenue: “For 1956—TH e bIG M erCury LOOKS bIG…FeeLS bIG…ACTS bIG… IS b IG! TH e b IG buy FO r 1956.”
Palmer Chevrolet and Oldsmobile, 1117 Asbury Avenue: “The hottest features for ’56 are in the new Chevrolet.
Wallace b rothers, 9th Street and Simpson Avenue: “New Sweep-ahead styling; New Sizzle to match. What you see pictured here is buick for 1956—and from the gleam of that “V” grille to the sassy slant of the tail fins, you can see it has no equal for gorgeous good looks.” branin and Konschak, 930 Asbury Avenue: “New ’56 Dodge Coronel Invades LowPrice Field! Come share the rewards of the great Dodge success! Here’s the only fullsize, full-style, full-fashion KING SIZe CAr to invade the low-price field with a full line of body styles!” b ishop Motor Sales, 12th Street and Asbury Avenue: “H ere TODAy! America’s Finest Medium-Priced Car. The New 1956 Clipper built by Packard craftmen. Now with famous TO rSION-LeV!eL rID e!”