UK Events Summit 2022 Review

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UK EVENTS SUMMIT REVIEW In association with

Delivered with the support of:

EMIRATES OLD TRAFFORD

MANCHESTER, UK 26 October

A

Andy welcome

WELCOME Major Events International work to help event organisers mitigate risk, minimise costs and maximise revenues/fan engagement. We facilitate safer, more profitable events with a longer lasting legacy.

As part of this process we run B2B events like the UK Events Summit: bringing together the organisers of festivals, sporting and other events to share best practice and to discuss pressing issues with the best suppliers in the business. This summary document curates some of the feedback from the 2022 Summit and provides you with access to that content via VOD links. I hope there is something here that inspires or challenges you or – perhaps more importantly- helps you solve a problem.

Enjoy!

Andy Rice Chief Operating Officer Major Events International

Images used by kind permission of

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UK EVENTS SUMMIT

In Association with Cube International LANCASHIRE COUNTY CRICKET CLUB, EMIRATES OLD TRAFFORD

Links to video recordings are embedded into the programme

26 OCTOBER 2022 TIME (GMT)

ROOM 1 - THE POINT

08:30 09:30

REGISTRATION & NETWORKING

ROOM 2 - 1864 SUITE

WELCOME ADDRESS & KEYNOTE

09:30 09:55

Recording Daniel Gidney, Chief Executive Officer, Lancashire County Cricket Club, Emirates Old Trafford, Jon Dutton, Chief Executive Officer, Rugby League World Cup, Joining us via video link

SPARTAN RACE

10:00 10:15

QUICK REVIEW ON THE UK ESPORTS LANDSCAPE

Rights Holder Case Study Recording Giles Chater, CEO, Spartan

James Dean, Director UK Strategy and Commercial, ESL Gaming,

THE NEW LANDSCAPE FOR SAFETY & SECURITY Recording

THE FUTURE OF LIVE EVENTS Recording

SPONSORED BY G4S Moderator Chris Burr, Managing Director G4S Events, G4S

Moderator: Marian Sudbury, Director for the English Regions, Department of International Trade

10:20 11:00

Victoria Brookes, Senior Security Manager, Birmingham 2022

Jon Drape, Director, Engine 4

Commonwealth Games Peter Swordy, Director, Health Safety and Compliance, London

Craig Mathie, Managing Director, Bournemouth 7s

Stadium Phil Davies, Head of Safety and Security, ECB

Eric Stuart, Chair, UKCMA Emma Holling, Festival Director and Event Manager, Underneath the stars festival

11:05 11:20

11:20 11:50

11:55 12:10

PRESENTATION CASE STUDY

PRESENTATION CASE STUDY

Rights Holder Case Study

Rights Holder Case Study: Commonwealth Games 2022

Recording Niall Griffin, General Manager, Hardstaff Secure

Joe Cusdin, CEO, Iventis,

NETWORKING BREAK

RIGHTS HOLDER CASE STUDY

THE JOCKEY CLUB

Recording

Rights Holder Case Study Recording

Katie Brazier, Head of Major Events Delivery, Birmingham City Council

Tom Sammes, Head of Strategy at The Jockey Club,

HOW TO DELIGHT BRAND PARTNERS Recording

HOW TO ATTRACT AND KEEP THE RIGHT WORKFORCE Recording

Moderator: Shaun Whatling, CEO, Redmandarin

Sponsored By: Off to Work

12:15 12:55

Gareth Lloyd, UK Sponsorship Director, ASM Global

Moderator: Philip Atkins, CEO, Off to Work

Jonathan Gregory, Commercial Director, Goodwood Group

Diane McLeod, Head of Workforce and volunteering, London Marathon

Rick Stainton, Founder, the Power of Events and CEO of Smyle

Steve Davies, Operations Director, Lancashire County Cricket

Creative Ronan Moore, Managing Director, uTRAC Online

TIME (GMT) 13:00 14:00

ROOM 1 - THE POINT

ROOM 2 - 1864 SUITE

LUNCH

THE POWER OF EVENTS: STATE OF THE INDUSTRY

14:00 14:15

Recording Rick Stainton, Founder, CEO of Smyle Creative

HOW TO EVALUATE AND IMPROVE YOUR ENVIRONMENTAL, SOCIAL AND GOVERNANCE (ESG) LEGACY

PREPARATION FOR MAJOR EVENTS Recording

Recording SPONSORED BY MILLER INSURANCE

14:20 15:00

Moderator: Chris Thompson, CEO, You Smart Thing

Moderator: David Griffiths, Senior Advisor, Sport and Entertainment, Miller Insurance

Richard Bate, Chief Safety & Sustainability Officer, E Bike

Trudy Lindblade, Chief Executive Officer, Glasgow 2023 UCI

Grand Prix

World Championships

Pippa Ganderton, Product Director, ATPI Halo

Sarah Bickerton, Director of Event Delivery and Operations, Manchester Central

Graham Dames, Business Development Director: Events

Clare Briegal, CEO, World Netball

Infrastructure, Sunbelt Rentals

15:05 15:20

SILVERSTONE

BADMINTON ENGLAND

Venue Case Study

Rights Holder Case Study

Recording

Recording

Stephane Bazire, Head of Business, Sustainability &

Sue Storey, CEO, Badminton England

Partnerships, Silverstone

15:25 15:55

15:55 16:10

NETWORKING BREAK

RIGHT HOLDER CASE STUDY

BEST PRACTICE SOCIAL IMPACT

London Triathlon and other mass participation events

Recording

James Robinson, Managing Director, Limelight Sports Club

Rahul Bissoonauth, UK Director, Yunus Sports Hub,

HOW TO HARNESS TECH TO INCREASE REVENUES

OPERATIONAL BEST PRACTICE Recording

Recording

16:15 16:55

Moderator: James Price, Head of Communications, Emirates

SPONSORED BY

Old Trafford

THRIDIUM

Alex Balfour, Former Head of Content, Birmingham 2022

Moderator: Dimitris Drakoulis, Managing Partner, Thridium,

Commonwealth Games Jonathan North, Digital Content Lead, MCC/Lords

Bev Ward, Bid Consultant (Host Cities), The FA

Param Kanabar, CEO and Founder of NOQ Group

Paul Townsend, Associate Director, Crowd Dynamics International Ric Robins, Head of Operational Expertise Propositions, Met Office

END OF DAY SUMMARY Moderator: Chris Barrett, Editor, Mash Media Group (Event Production Show, Access All Areas)

17:00 17:25

Steve Heap, General Secretary, Association of Festival Organisers (AFO) Claire O’Neil, Co Founder, A Greener Festival Rick Stainton, Founder, the Power of Events and CEO of Smyle Creative

17:30 19:00

19:00 21:30

DRINKS RECEPTION

GALA DINNER Mark Jones, Master of Ceremonies Entertainment by Mr Silky Skills

Contact email: info@MCmarkjones.com

Contact Email: mrsilkyskills@yahoo.co.uk

SGSA WORKSHOP THE MEMBERS LOUNGE 26 OCTOBER 2022 TIME (GMT)

WORKSHOP The focus will be on: • The development of new policy guidance (which they recently consulted upon) on the Security

11:00 13:00

Industry Authority Sport Exemption for in-house stewards at sports ground • Outcomes of their recent research on stewarding supply chain and sytemic challenges • A facilitated discussion on what more can be done to ensure a sustainable supply of competent stewards for the future

FGH Programme THE MEMBERS LOUNGE 26 OCTOBER 2022 TIME (GMT) 15:45 16:00

WELCOME

16:00 16:15

CROWD PSYCHOLOGY: WHATS HAPPENED SINCE COVID

16:15 16:30

Peter Harrison

Mark McQuade, Seniour Operations Manager, FGH Security

BRIMINGHAM 2022 COMMONWEALTH GAMES: DELIVERING 100,000 STEWARD HOURS David Mangan, Special Project Director, FGH Security

16:30 16:45

CROWD SAFETY MANAGEMENT

16:45 17:00

PROTECT DUTY: WHAT TO EXPECT AND WHEN

17:00 17:45

FGH EVENT CUSTOMER AWARDS

Andy Hollison, Founder, The Square Metre

Garry Jones, Founder, S.T.O.R.M Consulting

Presented by: Amy Stanley

2022 EXHIBITORS

EXHIBITORS HALL

A SELECTION OF PARTICIPATING RIGHTS HOLDERS

A SELECTION OF PARTICIPATING EXPERT SUPPLIERS

UK EVENTS SUMMIT IN NUMBERS

183

Expert Suppliers from the UK Events Industry attended

180

Gala Award Dinner Attendees

157

Rights Holders and Decision makers attended

23

Gala Award Winners

51

Best-in-Class speakers and panellists

9/10

average approval rating given by attendees

UK EVENTS SUMMIT TESTIMONIALS As someone who supports stadiums, venues, and facilities across their operational software needs, this event was a great networking opportunity.

David Payne, Sales - UK and Ireland, 24/7 Software

Definetley one of the best events I have been to in a long time. The thing I enjoyed most was the flexibility you gave us to meet new contacts and dip in and out of sessions. Very helpful. I will definetly be sending some colleagues to it next year Vick Sutton, CEO, Wales Netball

Great speakers and interesting topics of conversations both in panel discussions and talking with exhibitors.

Ella Chippendale, , Department of International Trade

I loved it! Gave me a chance to rub shoulders with our industry and to access some of the larger industry players. The spirit of networking was a strong feature and the honesty in the information sharing was appreciated.

Craig Hunter, Global Head of Marketing, Catalytic Solutions

UK EVENTS SUMMIT TESTIMONIALS Really good summit and going from strength to strength each year.

Great line up of speakers, good networking (both supplier and buyer) and well put together conference.

Ryan Drew, Strategic Development Director, G4S

Well-conceived and well developed event that targets event professionals in a dynamic space conducive to business.

Richard Bate, Chief Safety & Sustainability Officer, Cube International

Enjoyed the benefit of hearing from the whole event sector, not just sport. Like the integrated nature across events. Learnt about different approaches and technology use.

Beverley Lewis, CEO, Welsh Triathlon

It was a very insightful with some great discussions and plenty of networking opportunities.

Fionn Herlihy, Co-Founder and Finance Director, Wiistream

Opening Remarks, Andy Rice, COO, Major Events International

Audience at the Point, Emirates Old Trafford, Manchester

The new landscape for safety and secuirty; Chris Burr, G4S Events, Victoria Brookes, Birmingham Commonwealth Games, Peter Swordy, London Stadium, Phil Davies, ECB

The Future of LIve Events; Craig Mathie, Bournemouth 7s, Eric Stuart, UKCMA, Jon Drape, Engine 4, Marian Sudbury, DIT

Stephane Bazire, Head of Business, Sustainability and Partnerships, Silverstone Circuits

Welcome Address; Daniel Gidney, Lancashire County Cricket Club

How to evaluate and improve your ESG legacy; Chris Thompson, You Smart Thing, Richard Bate, Cube International, Pippa Ganderton, ATPI Halo, Graham Dames, Sunbelt Rentals

End of day summary; Chris Barrett, Mash Media Group, Claire O’Neil, A Greener Festival, Rick Stainton, The Power of Events, Craig Mathie, Bournemouth 7’s

Gala Awards Dinner, Emirates Old Trafford, Manchester Sustainable awards created by Showstopper Corporate awards

Mr Silky Skills showcasing his talents during the Gala Awards Dinner MC Mark Jones hosting the Gala Awards Dinner

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ACCESS EVENTS

WEBSEDGE

STERLING EVENT GROUP

ID&C

ODIHO

FIRST DIRECT

SGSA

IDENTILAM

FGH

G4S

SHOWSTOPPER SIMPLY CAKE CO.

DELIVERY PARTNERS

SPORTS VENUE MASH MEDIA IBC ASSOCIATION BUSINESS OF FESTIVAL ORGANISERS

ASSOCIATION OF FESTIVAL INONDA ORGANISERS

INONDA POLLSTAR

IBC SPORTIN GLOBAL

SPORTIN GLOBAL VENUES NOW

UKCMA PSA

PSA ALSD

ALSD

MANCHESTER ISRM CHAMBER OF COMMERCE

MANCHESTER CHAMBER OF PLASA COMMERCE

PLASA

MARKETINGMARKETING AND MEDIAAND MEDIA PARTNERS PARTNERS POLLSTAR

VENUES NOW

HOSTS & FEDERATIONS SUMMIT 2023 LAUSANNE, SWITZERLAND

SAVE THE DATE 13 - 15th June Lausanne

Register Your Interest For 2023 Now +44 (0) 207 709 2350 summit@majoreventsint.com www.majoreventssummit.com

MEET Pre-arranged meetings with International Federations, Host Cities and Expert Suppliers - In Lausanne or join online

About the Event

Host & Federations Summit

MARKET PROFILE Subject specific workshops, panels, central presentations and sponsorship opportunity.

The 6th Edition of Major Events International’s summit supports International Sports Federations, Host Cities and Expert

NETWORK

Suppliers. The Summit will be returning in 2023, once again in

Share knowledge and insights

Lausanne, Switzerland, designed for delegates to engage with

with your peers and take

their target communities. Delegates will experience being part

advantage of the formal

of themed workshops, central presentations, bespoke briefings

and informal networking

from Cities and International Federations, plus the opportunity

opportunities.

REMOTE ACCESS

to have dedicated 1-1 meetings.

Engage with the live programme and delegates using the hybrid

13 - 15 JUNE 2023

platform as well as view all sessions on-demand post-event.