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ADVERTISEMENTINMAGAZINE–WHYSHOULDYOU?
Oneofthemosteffectivewaysofmarketingandadvertisementistoadvertiseinmagazine MadeinIndiaistoday oneoftheleadingIndianmagazinesinAustralia,anditspeakstothe400,000strongIndianpopulationthatlivein Australia Ifyouwishtopushyourbrandtothissegmentofthepopulation animportantpartofyourmarketing strategymustbepromotingyourproductthroughadvertisinginmagazines
MadeinIndia,oneofthemostwidely readandlovedIndianmagazineinAustralia Hereareafewotherreasonswhychoosingusasyouradvertising partnersisawinningchoice:
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Therearemorethan200magazinesinAustralia,DifferencebetweenthemandMadeinIndia,isourreachand diverseaudience Today asingle-pageadvertisementonapageofourmagazinewillreachthousandsofreaders permonth
Allourissuescarrycompelling,wellresearchedarticlesandnewsthatisuniquecomparedtoany IndianmagazineinAustralia,henceourreadershipisloyaltoourbrand Sincewecoverdiverseelementson moderndaylife,likemouth-wateringcuisinerecipes,coolrestaurants travelideas,music,movies localevents, andbookreviews wehavethemuchneededbreadthtoourreachaswellasdepth
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Therearemanyavenuestodaythroughwhichonecanadvertiseinmagazines Butit’simportantthatadvertisers choosetheiroptionscarefully,formagazinescatertoverynicheaudiences Ourbigadvantageisthatwe’rewidely readbyabroadsmatteringofAustralianIndians,andoverthelastyearorso,we’veacquiredafaithfulreadership inthisdemographic AnybrandthatyouwishtomarkettothissectionofAustralia,then,isaperfect ttofeature inourpages WeensurethattheproductalignswiththebrandofMadeinIndiasothattheycomplementeach other’simage
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Evenwhenitcomestohardnumbers,magazineadvertisingcomesoutontop Accordingtoresearchconductedby UKsPPAin2008,intheshortterm,every$1spentonAdvertisementinmagazineledto$1 79insaleswhereasover twelvemonths,theROIincreasedto$2 77
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