Fall 2019 Statement

STATEMENT MACPA’S

FA L L 2 0 1 9

A CPA’s first lesson:

In an exclusive conversation with the MACPA, leadership expert Tom Peters says CPAs are in the helping business ... period.

Page 4

Maryland Association of Certified Public Accountants, Inc.

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Five ways to get CAS clients Page 15 College financial aid: Pre-application filing strategies Page 26

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CONTENTS Fall 2019 | Maryland Association of Certified Public Accountants, Inc.

CHAIR’S COLUMN.............................................................................. 2 FEATURES A CPA’s first lesson: Help first............................................................................... 4

DEPARTMENTS News and Views................................................................................................... 11 Public Practice...................................................................................................... 15 Tax Corner............................................................................................................ 16 Diversity and Inclusion......................................................................................... 20 Financial Planning................................................................................................ 26 Business and Industry.......................................................................................... 31 High Tech Solutions............................................................................................. 35

MEMBER NOTES................................................................................ 38 CLASSIFIEDS........................................................................................... 38 UPCOMING EVENTS & COURSES.................................... 43 MEMBER SERVICES Lauren Baker

SPONSORSHIP / ADVERTISING SALES

Sydney Glen

Amy Puente

PEER REVIEW Cora Edwards E-LEARNING Akesha Brown Emily Trott SEMINARS/CONFERENCES Ryan Wey Rebecca Zimmerman GROUP LEARNING

SENIOR STAFF Tom Hood, CPA CEO

Krislyn Suljak

Jackie Brown COO

2019–2020 BOARD OF DIRECTORS

Skip Falatko, CPA CFO

Ray Speciale, CPA, Esq. Chair

Bill Sheridan, CAE CCO

Avonette Blanding, CPA, Vice Chair

Rebekah Brown, CPA Director of Development

Lexy Kessler, CPA Secretary/Treasurer

Pam Devine Director of Group Learning & Sales

Samantha Bowling, CPA, CGMA Immediate Past Chair

Mary Beth Halpern Director Technical Services/ Regulatory Affairs

Christine Aspell, CPA

WE WANT TO HEAR FROM YOU! See below to submit content Bill Sheridan | MACPA Dulaney Center II 901 Dulaney Valley Road Suite 800 Towson, MD 21204 FOR CONTENT SUBMISSION: bill@macpa.org feedback@macpa.org TO ADVERTISE IN THE STATEMENT: krislyn@macpa.org P: 410.296.6250 F: 410.296.8713 Toll free: 800.782.2036

Pat Byer, CPA

Dee Sullivan Director of Learning

Laura Dorsey-Shaner

Jeff Cook, CPA, CITP, CIPT, CISA

Debbie Zizwarek Director of Compliance

Chris Dougherty

Tricia Griffis, CPA

Terri Haw

Karen Syrylo, CPA

Jennifer Stevens

RIch Stang, CPA

Statement of fact and opinion are made by the authors alone and do not imply an opinion on the part of the officers or members of MACPA.

Amy Stumme

Denise West, CPA, CGMA

The Statement is published four times a year by the Maryland Association of Certified Public Accountants, Inc.

Leon Katznelson, Public Member

Bill Sheridan, Editor Krislyn Suljak, Advertising Sales

Katie Ainsley Natalie Atonakas

FALL 2019

The MACPA reserves the right to edit all submissions for grammatical style and / or length.

1

CHAIR’S COLUMN

Maryland’s Board of Accountancy: Unheralded work in an age of increasing regulation

BY RAY SPECIALE, ESQ., CPA / ASSOCIATE PROFESSOR, MOUNT ST. MARY’S UNIVERSITY Have you heard the term “hard trends?”

Hard trends are “future facts” — things that will happen, or will continue to happen, with absolute certainty. Technology will continue to advance at an exponential pace. That’s a hard trend. Baby boomers will continue to retire at a pace of about 10,000 per day, and there won’t be nearly enough Gen X leaders to take their place.

That’s a hard trend.

“Hard trend” is a Daniel Burrus term. He’s the world-renowned futurist who has been working with the MACPA and the Business Learning Institute to help our profession become more future-ready.

Burrus says there’s a third hard trend out there that will, with absolute certainty, continue to impact our profession in increasingly important ways. That trend is government regulation and legislation.

We’ll continue to see more of it, and its impact will be increasingly dramatic and disruptive.

There are plenty of examples to back up Burrus’ prediction: the EU’s General Data Protection Regulation (or GDPR), along with similar bills that are starting to surface at the U.S. state level; the Tax Cuts and Jobs Act; the Supreme Court’s Wayfair decision on state and local taxes; revenue recognition and lease standards; and a push in many states to de-regulate licensure, just to name a few.

All of this makes the role that regulators play increasingly important. That’s why I’d like to take this opportunity for a shoutout of appreciation to Maryland’s Board of Public Accountancy for its unheralded work.

I have some unique insights into the work that the State Board does. I was privileged to serve on that board for six years as an educator member.

2

With four industry members, two consumer members, and one educator member, this board is charged with oversight of: • licensed CPAs in Maryland; • peer review; • educational standards; • disciplinary proceedings; • regulatory interpretation and updates; • leading legislative initiatives; and • enactment and monitoring of continuing education standards.

The mission of the State Board is, in its own words, “to establish educational and professional standards of competence and conduct of (CPAs) in providing financial services for Maryland businesses and citizens. The Board accomplishes this mission through a framework of examination, licensure, continuing education, accounting standards, investigation of consumer complaints, and enforcement of state law and regulations.”

At first glance, that would seem to be a load of work for such a small body. But don’t let its size fool you. Maryland’s State Board is up to the task. In my time on the board, I was immediately impressed by how much impactful work it does with so few resources.

Here are a few key takeaways from my experience with our Board of Public Accountancy: • A newfound gratitude for volunteer board members who devote so much time and energy to the board’s mission.

• A profound admiration for career board staffers who work tirelessly to protect the public in Maryland.

• Fond memories of 6 a.m. e-mails from State Board staff with thoughtful questions about applicant transcripts and educational qualifications.

• Deep respect for the high levels of professionalism exhibited by staff attorneys and litigators handling cases where CPAs were subject to discipline.

• Pride in being part of the deliberate and careful approach in which professional staffers, lawyers, and board members worked together to craft modifications to regulations and proposed legislation.

Individual State Board members and the staff of Maryland’s Division of Labor, Licensing, and Regulation — the DLLR, with oversees the State Board — didn’t always see eye to eye on everything, but I never walked away feeling that my views were not fairly aired and vetted. The atmosphere was very collegial. The board’s mission was to advance the protection of the public and the vitality of the profession in Maryland.

Board members weren’t there to promote their own agendas.

They still aren’t. The board’s mission is all about the future of our great profession.

You’ll be happy to know there are some top-notch CPAs working on that future as members of our State Board. They include the following MACPA members: • James E. Marshall Jr., CPA, State Board chair and industry member from Prince George’s County.

• Barrett E. Young III, CPA, industry member, Charles County.

• Jan L. Williams, Ph.D., CPA, education member, Baltimore County.

• Leslie A. Mostow, CPA, industry member, Montgomery County.

• Macon M. Ware, III, CPA, industry member, Prince George’s County.

The work our Board of Accountancy does is more important today than ever. So is the oversight that the Board provides. The more we can familiarize ourselves with the State Board and the work it does, the more future-ready we’ll become.

In an age when increasing regulation is a hard trend, that will be among our most important work.

STATEMENT

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A CPA’s first lesson: In an exclusive conversation with the MACPA, leadership expert Tom Peters says CPAs are in the helping business ... period.

B Y B I L L S H E R IDA N , CA E

A lot of folks — myself included; I’m as guilty as anyone — talk about becoming future-ready as if it’s some sort of magic trick — as if we have to learn all kinds of new skills, new technologies, new strategies and business models to out-maneuver the machines and remain relevant.

To some extent, that’s true. This isn’t going to be easy. We’ve got some serious work to do from here on in.

On the other hand, there is another school of thought that says in order to become future-ready, we need to be doing nothing more than what we should have been doing right from the start. That is simply to provide excellence — certainly to our clients and customers, but just as importantly, to our employees.

And where does excellence come from? How does it start?

Simply, by helping. By solving problems. By making the lives of those we work with easier.

AN EXCLUSIVE INTERVIEW WITH

TOM PETERS @tom_peters

Tom Peters understands this. He is one of the deepest thinkers about leadership and management that the world knows today, and I had the privilege recently of speaking with him about his thoughts on what CPAs need to do to remain relevant in a changing and complex world.

His thoughts boil down to this: Help first.

What follows is a transcription of our conversation for the Business Learning Institute’s “Future-Proof” podcast. Listen to the interview in its entirety online at blionline.org/blog.

4

STATEMENT

Tom Peters: One thing before you move ahead that you may or may not be aware of: You are talking to a native Marylander.

Bill Sheridan: Where are you from originally?

TP: I was born at Johns Hopkins Hospital in Baltimore, then lived in the little town of Severna Park, about six miles north of Annapolis.

BS: Small world. And where are you now?

TP: I am on what’s called the south coast of Massachusetts, which means basically New Bedford, the old whaling capital. It’s 80 miles south of Boston. But from Baltimore, Washington or Boston, given the traffic, you can’t get there from here.

BS: That’s a fact. Do you ever get back to Maryland?

TP: Yeah, occasionally. The thing that will date me in your mind, I’m sure, is that BWI was called Friendship International Airport at the time. My buddies and I watched them build it. Much more important, in 1953, I think it was, I was on the streets of Baltimore for the welcoming day when the Orioles stopped being the St. Louis Browns and became the Baltimore Orioles. That’s much more important.

BS: You might not want to give me too much information here.

You’re seriously dating yourself now.

TP: I know, but what the hell. I will be a Baltimore boy forever.

BS:Well, listen. Thanks for the time. I want to spend most of this time talking about your latest book, The Excellence Dividend, which has become kind of a bible of sorts in our office.

TP: Well, thanks.

BS: If you believe the experts and the research, our profession will be one of the professions most greatly impacted by automation.

You call it “the jobs apocalypse” — machines doing what we’ve done for generations. How do we ensure our continued relevance going forward?

TP: I’ve got a strong bias about the way out of it. UPS recently service-marked “United Problem Solvers.” UPS used to throw packages at your back porch. Now, they say to Home Depot, “We will manage your entire logistics system.” My bottom line is adding more and more value, and some piece of that has to do with keeping up with software and so on, but it’s much more significant than that. It’s about being a full-service consultancy. The slide I use when I launch this discussion in a speech is an article that really floored me from The Economist. It says, “Rolls-Royce now earns more from tasks such as managing clients’ overall procurement strategies and maintaining airspace engines it sells than it does from making them.”

You’re kind to mention The Excellence Dividend. The only thing I’m irritated about — and I am really irritated about it — is that in

1999, I wrote a set of three books. The one that sold like hot cakes was called The Brand You50. The one that should have sold is The Professional Service Firm50: Fifty Ways to Transform Your Department into a Professional Service Firm Whose Trademarks are Passion and Innovation. It sounds about as different from accountancy as possible, but that’s not true. The people they used to sell it to were doing their purchasing and hunting for the equipment. It all was online and the distributor was toast. I said to these guys, “Listen, you know more about the equipment business and how it’s used than anybody else.” Like UPS becoming United Problem Solvers: “Become an irreplaceable professional service firm that says to your clients, “We’ll do any damned thing you want us to do.”

BS: The word that you use over and over again is “excellence” — going above and beyond, right? That seems to be our competitive advantage in a world where a lot of the foundational stuff that we’ve done for generations is being automated away.

TP: Absolutely. In the book, I said, “The local plumber or electrician does not have to provide a commodity service. If he knows his job, if he’s learning new tricks on time, if he has a good disposition, if he shows up on time, if he’s neatly dressed, if he has a spiffy truck” ... and the list goes on purposefully for about a page and a half. My point was that a plumber or an electrician can, in fact, distance himself or herself from the herd as much as an accountant.

It’s doing incredibly excellent work and boring work — as in not boring-boring, but boring as in drilling deeper and deeper into your client operations.

The other thing I would say — which is incredibly important to your business — is that in 2019, as much as in 1919, you are as good as the quality of your relationships. I wrote a paper that was actually published later on Medium. I called it “The Speed Trap.” I said, “Everybody wants to do everything faster, and faster, and faster, but the stuff that matters — like excellence, like client service, like getting to know your clients better — it takes the same amount of time that it did 100 years ago. It remains the competitive advantage.”

If I know you incredibly well, then we can talk about the additional ways I can help you. I was at McKinsey & Company, a professional service firm. I’ve run my own company for the last 40 years. I have no patience for anybody who says that they can’t develop great client relationships and figure out additional things that they can do to help the client achieve excellence.

I wrote it down. I said, “If people had bought my book called The Professional Service Firm50, it would’ve saved a million jobs from artificial intelligence and offshoring.” That person in a fourperson department, little teeny accountancy department within a 50-person company, sure, he can totally transform what they do.

BS: I’m guilty. I have not read that book, but that’ll be next on my list.

TP: It damned well better be.

CONTINUED ON PAGE 6

FALL 2019

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CONTINUED FROM PAGE 5

BS: You make the point — and I think a really interesting one — that if we’re going to provide excellence to our clients and customers and build those types of relationships that allow us to add greater value, a key first step is treating our own employees well.

Tell me a little bit about that. Why is that such an important step in this whole process?

word, “I.” There’s nothing more important in hiring. Speaking as a McKinsey graduate — which is not that different from the world of your members: We are lousy at it. My joke from McKinsey was, “Who are the leaders of McKinsey & Company? The least worst people-people.” I’m not going to accuse CPAs of being as bad as McKinsey, but I think you probably know what I’m talking about.

TP: In the world of CPAs or an accountancy firm, we are as good as the quality and the attitude of the people who work for us.

Because of the threat of automation, every leader in 2019 has a moral responsibility to make sure that every single person who works for them, including subcontractors, are better prepared for the future.

BS: Yes, we do. Those are all great suggestions with plenty of evidence backing them up. Still, our profession, without a doubt, is being reshaped by that “tech tsunami,” as you call it in the book.

What do you think the CPA of tomorrow looks like?

We really can have a jobs apocalypse. The way to beat it is to help people get better at relationships. Anybody who has a hat that says, “Manager,” “Boss,” or “Project manager” has a moral responsibility to employees, the community, the country, for God’s sake. It was always a good idea to help people grow. Now it’s an imperative. If you go home at the end of the night and you haven’t helped people do that, you’re on my list.

BS: How do we go about finding outstanding employees in the first place?

TP: Develop a relationship for being an extraordinary institution so that good people are knocking on your door and praying there will be a “Help wanted” sign. One thing in your world that I think is incredibly critical: There’s a fascinating piece that I ran across recently — and I’m completely irritated that I didn’t find it before I wrote The Excellence Dividend: Google did a study of their top employees and ended up with eight traits that were consistently found among the best employees. Last on the list — number eight — was STEM. The first seven on the list were interpersonal stuff, like, “Listens, develops teamwork, is not a bully, pays attention to other people’s ideas.” Then they did a second analysis, and it was this: “What were the most innovative teams?” They were one of those organizations — and I have always thought this was appalling — that has A-players and B-players. What they found was that the B-teams beat the hell out of the A-teams in terms of new ideas and speed of accomplishment. The B-teams — STEM — came in last with the interpersonal stuff.

I’ve got a section on hiring in (The Excellence Dividend). The story I loved was a guy who was founder and CEO of a fast-growing, middle-sized pharmaceutical company. He said, “First and foremost, we only hire nice people.” He went on to say — and I think this is critically important — “Yes, we need somebody who has an incredibly high grade-point average in some narrow area of microbiology. But you want to know a dirty little secret? There are a lot of those people in the world.” There’s the fascinating thing.

A couple of guys who I know wrote a book called Management Lessons from the Mayo Clinic. The one thing that sticks in my mind from 300 pages is: You are the best bypass surgeon in the planet, or in the state of Minnesota, or the state of Maryland, and you’re applying for a job with Mayo. I’m interviewing you. As the interview goes along, I am literally counting the number of times you use the word, “We,” versus the number of times that you use the

“Certified public accounting — as much as a nurse in a hospital — is a helping business. A great CPA sits down with a small-business client or a purchasing department head and helps that person rethink their world.” - TOM PETERS TP: I remember a few years ago, I gave a speech to the management section of the American Bar Association. At the coffee break, I had a conversation with a woman who’s a member of the Oklahoma Supreme Court. She said, “Tom, you know what your problem is, don’t you? You watch too much of the O.J. Simpson trial. Ninety-five percent of the law is incredibly boring, transactional stuff.” The truth of the matter is, there probably will be fewer CPAs. There will be fewer lawyers. There will be fewer specialist doctors. Some guy pissed off a jillion people when he went to a radiology conference recently and said, “We should stop training radiologists now.” His logic was that (artificial intelligence-driven devices can spot tumors on CT scans better than pathologists and radiologists). Machine learning pioneer Geoffrey Hinton said, “If you work as a radiologist, you are like Wile E. Coyote in the cartoon. You’re already over the edge of the cliff, but you haven’t looked down.” Hinton went went so far as to recommend that med schools stop training radiologists right now.

I’ve read stuff that says 40 percent of white-collar jobs are under threat in the course of the next 10 to 20 years. I am willing to bet you dollars to doughnuts that the world will not be dramatically different five years from now. Guess what, dude? You’ve got to make it through the next five years. I want you to be learning and I want you to be studying.

Certified public accounting — as much as a nurse in a hospital — is a helping business. A great CPA sits down with a smallbusiness client or a purchasing department head and helps that person rethink their world. In my world, CPAs — and I will add a “Damn it” and two exclamation marks — are not number crunchers.

They are professionals attempting to be of help as much as a doctor.

CONTINUED ON PAGE 8

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STATEMENT

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CONTINUED FROM PAGE 6

Their bedside manner has to be as great as an excellent nurse.

Obviously, we’ve got to do all the technical stuff, and we have to be perpetual students, but we have to be helpful to our clients.

used every point of his 390 IQ — or whatever it was — to solve problems. But he was a fabulous listener. Excellence in listening should be Core Value Number One.

This intermediation is overrated. Those who fear disintermediation and outsourcing should, in fact, be afraid of irrelevance. Outsourcing is just another way of saying, “You have become irrelevant to your internal customers.” For example, I’m an old guy. I’ve been writing books for 40 years. I went gaga over Twitter about four or five years ago. It’s the same subject matter that I’ve used before, but it allows me to take it to a very different place. It is a way for me to be more helpful about the stuff I’m good at.

Richard Branson wrote a management book. The first section in that book, which is 120 pages, is about listening. He said something like, “Among the eight top traits of our leaders, seven of them are directly related to listening.”

I would beat the crap out of people at a CPA conference who thought they were a bunch of damned accountants. They are a bunch of professionals helping their internal or external clients make their businesses more successful. Period. That’s what you’re doing. If I’m a CPA, yeah, I can do the numbers for that 11-person business, and I can save you a lot of time, and you don’t have the time to learn the software. That’s not the point. I can help you think about your relationships with your customers. I can help you think about your relationship with your spouse and 14-year-old kid. Being helpful is the point.

BS: It’s so interesting that we spend so much of our time today talking about technology. The stuff you’re talking about really boils down to being more human.

TP: Yes. I coined a term — “extreme humanization.” I really want to focus on this with CPAs or any professional. Be helpful. Do not limit your definition of what you are. A CPA is not somebody with technical skills. They are a business professional who can help people run their hospital, or their non-profit, or their retail operation better.

McKinsey has run into its problems, but why the hell shouldn’t a three-person CPA firm be the McKinsey of their community?

BS: What kind of advice would you give someone who is graduating from college or about to enter the workforce? What’s the single best piece of advice you would give them considering the environment they’re about to enter?

TP: When you go into a client situation, keep your mouth shut. Ask questions. If you graduated with a 4.0 grade point average, make sure they don’t know that. It’s about learning, learning, learning.

When I went to work for McKinsey, my first project manager might have been the smartest person I’d ever met. He had a Ph.D. in particle physics, for God’s sake. He also sang in a folk band, so he’s very special, but he was the master of asking stupid questions.

He wasn’t embarrassed to do so. He was the best I had ever seen in terms of learning the client’s organization. Then, of course, he

CPAs have a problem, just like lawyers, engineers, and doctors.

They have been trained in technical excellence. The average doctor interrupts the patient after 18 seconds because, ‘Oh, I’ve seen one of those things before.’” I know what accountants are like and I know what engineers, like myself, are like. We are always willing to share the solution before anybody has defined the problem.

BS: You make some great points there about listening and asking the right questions. A lot of times, the right question can reveal as much as any kind of brainstorming.

TP: Absolutely. The reality is — and this annoys me about schools of accountancy, or engineering, or law, or medicine — you can learn a lot by asking great questions. I got on the question kick a few years ago, and the first incredibly sophisticated thing I did was to go to Amazon and type in, “Books about asking questions.”

I ended up with about 40 books. I’m sure that 27 of them are useless, but the point is this: This is a discipline that can be learned as much as neurosurgery or accounting can be learned.

The only thing I would add is, learn to ask dumb questions — the questions that require the person on the other end to explain to you how we do things around here.

BS: That sets the foundation for everything.

TP: I would argue that the number one thing that puts a project behind is lousy cross-functional communication. The accountants don’t talk to the purchasing people, who don’t talk to the engineers. The silver bullet is a five-letter word called L-U-N-C-H. I am going to measure my employees by the number of lunches they have with people in other functions. My argument is this: Accountants think that everybody in the purchasing department are idiots, and purchasing people think everybody in the accounting department are idiots. Let’s invite each other to lunch. I’ll bet that during that lunch, we will discover that we both have eighthgrade daughters in the same school. You will continue to be a professional accountant who is proud of your work, and I will continue to be a professional purchasing officer who is proud of my work. But the world will never be the same. I might still get furious at the things that you make me do that slow me down, but the

“I would argue that the number one thing that puts a project behind is lousy cross-functional communication. The accountants don’t talk to the purchasing people, who don’t talk to the engineers. The silver bullet is a five-letter word called L-U-N-C-H. I am going to measure my employees by the number of lunches they have with people in other functions.” - TOM PETERS 8

STATEMENT

whole world will change. Lunch is more powerful than a $50 million investment with SAP and Oracle.

BS: It’s amazing what a little conversation and communication can accomplish.

TP: We find out we have things in common. We’re both trout fisherman in the Severn River outside of Annapolis, for God’s sake.

BS: Speaking of conversation, I wanted to touch base about how prolific you are on social media. You mentioned Twitter earlier: You often get involved in some really nuanced conversations with your followers. That has to eat up a lot of your time. I’m curious what your thoughts are about social media in general now. Good? bad?

Jury’s still out?

TP: Learning is the game. I’m going slowly here because I’m looking something up, but it’s only going to take me about a minute.

Based on a Twitter conversation this morning, I ordered a book called The Fuzzy and the Techie: Why the Liberal Arts Will Rule the Digital World. I also bought a book called You Can Do Anything: The Surprising Power of a Useless Liberal Arts Education. I’m really interested in this humanization thing, this “extreme humanization” thing. Maybe these books are going to be crap ... I have no idea.

But I learned about them on Twitter. It’s important enough to what I do that I’m willing to spend $19 on one and $27 on the other to see if I can learn more about this stuff. It’s all about meeting new people who come from new perspectives. Some of it, of course, is just a hoot. It’s like having a conversation with the athletic director

at the University of California, Berkeley. Stuff like that is kind of cool. I would be the first to acknowledge it, but in my experience, there’s not a whole lot of crap there. If someone makes a comment that I think is really out of place, it takes somewhere in the neighborhood of two seconds to block them and get them out of my life. I have had a few trolls, but it’s been trivial. One thing that really has been terrific is that I’ve had a lot of conversations with authors of books like the one I bought today. It can be a terrific learning experience. All of life is learning. When you’re learning, there’s a lot of wasted time, but there are also some nuggets there that make you look at the world in a different way.

BS: What’s next for you? What are you working on now?

TP: I’m doing some work with the Drucker Institute in Claremont, Calif. They are focused on the incredible damage relative to jobs and innovation that has been brought about by the last 40 years of slavish devotion to maximizing shareholder value. There are a bunch of us who are worrying about that. Ninety-one percent of corporate profits go into share buybacks and dividends, and nine percent go into innovation and helping your employees. That’s a real disaster. It’s a real tragedy. In my opinion, it’s completely related to what you and I are talking about here in the sense that if we are going to have this tech tsunami, we really have to spend our time helping people grow.

The good news about being my age is this: I only have one measure of life, and that is this: Can I walk by a mirror without barfing?

The way you do that is by helping people.

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NEWS AND VIEWS 20 young professionals graduate from 2019 MACPA / BLI Leadership Academy B Y B I L L S H E RIDA N , CA E Twenty more young professionals have learned the skills they will need to lead the accounting and finance profession into a changing and complex future after graduating from the Maryland Association of CPAs’ 2019 Leadership Academy.

Held Aug. 21-23 in conjunction with MACPA learning affiliate the Business Learning Institute, the Leadership Academy focuses on the unique skills tomorrow’s leaders will need to take their organizations to the next level and help their people grow and flourish.

Those skills include: • Strengths-based leadership: Focusing on your personal strengths, surrounding yourself with team members who have complementary strengths, then delegating effectively so you are spending most of your time on tasks that take advantage of your strengths.

• Feedback: Receiving feedback well, seeking out feedback, and being able to use it for growth regardless of the way the feedback is given. Learning to receive feedback well also informs how you give feedback to others.

• Facilitation, collaboration and teamwork: Collecting the best thoughts of every team member through a collaborative “Insights to Action” process that combines personal insights, small-group interaction, and team consensus.

• Anticipation: Learning to spot future trends early and identify the opportunities those trends offer us.

• Visioning and execution: Helping one’s leadership team collectively see the same long-term goal and coach their teams to execute seamlessly toward that goal.

“The skills we’re going to need to lead this profession into the future are evolving as we speak,” said Tom Hood, CPA, president and CEO of the Maryland Association of CPAs and the Business Learning Institute. “These young professionals soaked up those skills like a sponge. They’re talented, they’re eager, and they’re ready to lead their organizations and their profession into a changing and complex future.”

“The MACPA-BLI Leadership Academy is now in its ninth year,” MACPA Chair Ray Speciale added, “and it’s one of our top priorities in helping our profession become even more future-ready during this Fourth Industrial Revolution.”

Leading the learning at the 2019 edition of Leadership Academy were three of the Business Learning Institute’s top thought leaders — Hood, Rebekah Brown, and Bill Sheridan. But the learning went far beyond mere presentations and PowerPoint slides.

All 20 of the young professionals participated in the “Marshmallow Challenge” — a collaborative group exercise designed to teach the students how to work together to solve big problems.

FALL 2019

The entire Leadership Academy class was on hand for a special dinner following Day 2. The dinner was held at Cunningham’s in Towson, Md., whose executive chef, Jay Rohfling, won a recent competition on the Food Network show “Chopped.” Rohfling addressed the group and offered some insights about the ties between kitchen management and corporate leadership.

Day 3 of the event included insights from some of the profession’s top leaders, including former AICPA Chair Kimberly Ellison-Taylor and Samantha Bowling, a former MACPA chair and recipient of CPA.com’s 2018 Innovative Practitioner Award. The award, presented by the technology arm of the American Institute of CPAs, recognizes innovation in process, services, or technology implementation in public accounting.

GRADUATES OF THE 2019 MACPA AND BLI LEADERSHIP ACADEMY ARE: • Lauren Baker, Maryland Association of CPAs • Laura Ballard, Exelon • Comora Brock, King, King and Associates • Michele Evans, iRF Intelligent RF Solutions • Amanda Girton, Wagner & Associates, CPA, LLC • Alan Goodwin, Melanson Heath • Eli Hernandez, Bridgeway Community Church • Carrie Karn, Hildebrand Limparis & Associates • Naji Lakkis, DeLeon and Stang • Philip LaRosa, WithumSmith + Brown • Blaine McGrath, Cohen & Company • Chuk Onuaku, KPMG LLP • Brian Richards, Hildebrand, Limparis and Associates • Deborah Saneman, Kelly Payroll • Matthew Sawyer, Melanson Heath • Lisa Seemann, Orlo Management • Jared Sorber, Bridgeway Community Church • Chris Stang, DeLeon and Stang • Jennifer Stevens, Maryland Association of CPAs • Matthew Young, WithumSmith+Brown, PC Bill Sheridan is chief communication officer for the Maryland Association of CPAs and the Business Learning Institute and editor of The Statement.

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NEWS AND VIEWS 5 years of Student Leadership Academy.

5 years of life-changing experiences B Y R E B E K A H BROW N , CPA

STUDENT

LEADERSHIP ACADEMY

It has been a bit since the MACPA’s Student Leadership Academy was held May 30 to June 1 at Goucher University, but my complete state of awe remains.

Hands-down, this event continues to be my favorite event annually because of the stellar caliber of the attendees and the realization that with these individuals joining the profession, we are in good hands.

This year marked the program’s fifth year, and I couldn’t be more proud to say we were able to transform the lives of 28 students from 16 different schools yet again.

The program was chocked full of leadership training in which students were immersed in topics such as professional communications, mastering the art of feedback, CPA exam information, and becoming future-ready with MACPA President and CEO Tom Hood. The students were also a bit star-struck when former MACPA and AICPA Chair Kimberly Ellison Taylor, CPA, CGMA, addressed them prior to the start of dinner. The students didn’t have a shortage of questions for her, which continued well after the night’s social.

Attendees also were able to see what their future could look like first-hand through organization visits at CliftonLarsonAllen LLP and McCormick & Company. This is always a fan favorite and definitely an agenda item we would like to expand next year.

The program also included panels and sessions in which attendees were able to interact with employers, hear success stories, learn more about the Student Leadership alums’ professional journeys, and even an optional add-on session at the end in which attendees and others interested could take an exam simulation, hosted

by Surgent CPA Review.

I often think about how you measure true success of a program, and this one is easy. Anytime you have seven Student Leadership Academy alums sign up to either help or be a part of planning, you have something great on your hands.

Another measure is all the awesome feedback we received from this year’s attendees. That feedback included the following: • “This was one of the most motivating experiences I’ve ever had.”

• “The Student Leadership Academy was an amazing opportunity that helped me gain a greater sense of confidence and improve my communication skills. In addition, the Student Leadership Academy enabled me to build valuable relationships and learn from others’ experiences and advice. I would strongly recommend any students considering a career in accounting to attend this event!”

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• “This experience has given me even more respect for everyone in this profession and has motivated to keep fighting to get to where I want in life.”

• “The program brings people from all different backgrounds together to learn about the accounting industry and how to become an innovator and grow your accounting career.”

• “We got to be so near to accounting professionals and hear their stories. It is not just about the valuable information we get from the professionals but also how they inspire and boost our confidence. We get our curiosities answered on the spot and also get to hear the perspective from professionals and different talented students around us.”

The final measure is the overwhelming support of firms and organizations. We had nine sponsors who not only realize the value of the program, they recognize the value of the attendees, with many of them going on to hire someone they met there. We can’t do it without their support and look forward to even more involvement from organizations in the future. Thank you this year’s sponsors, who are the driving force in making the Student Leadership Academy a success.

• CliftonLarsonAllen LLP • E&Y • Garbelman Winslow CPAs • Lanigan, Ryan, Malcolm & Doyle, P.C. • SB & Company • Stoy, Malone & Company, P.C. • Surgent • Tonneson + Co • Vardavas & Concannon, P.A. • Yaeger CPA Review SO HOW CAN YOU BE A PART OF STUDENT LEADERSHIP ACADEMY 2020?

• Students: Mark your calendar for May 28-30, 2020. You can apply today! It is never too early to start planning.

• Organizations: Mark your calendars. Sponsor. Consider an organization visit. Tell your interns. Express interest in being on a panel or part of the program by e-mailing me.

• Educators: Tell your students about the program and urge them to apply early.

• Alumni: Make sure you spread the word and urge your peers to apply and let us know if you would like to come back in 2020 to tell your story!

• All: Check out the amazing video at https://youtu.be/ GOyzCi329jA and you will know just how life-changing this program really is!

Rebekah Brown is director of development for the Maryland Association of CPAs. STATEMENT

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PUBLIC PRACTICE Five ways to get CAS clients B Y H I T E NDR A PATIL staffing challenges (bookkeepers don’t stay long), business growth (the owner does not have enough time, and the accounting work volume increased), or accounting complexity (only professional accountants can fathom). If you can identify the key triggers why the business owner wants to outsource accounting work, you can create an opportunity for your firm.

CPA Trendlines conducted a survey in June 2019 entitled “Client Accounting Services: Trends, Issues, and Opportunities.” More than 8,000 accountants responded to the initial survey, of which 90 percent were decision-makers at their firms. Among firms currently offering client accounting services, 88 percent said CAS is “important to the firm’s future,” including 64 percent who “agree strongly.”

This survey is the latest illustration that client accounting services are a must-offer, profitable new revenue segment for your firm. And if you’re already offering CAS, you might want to enhance it.

But one of the most common questions accountants ask is, “How do I actually get CAS clients?”

CAS-FIT CLIENTS: To find success in CAS quickly, you need to do some things right. One of those is to get CAS-fit clients. Here are five proven ways to get clients for your Client Accounting Services offering.

1. You may not need new clients If you already have 20 to 30 accounting clients to whom you deliver at least monthly services, you don’t need new clients for your CAS offering. The best place to start is to select a few existing clients. You gain experience by offering CAS to them, optimizing your processes every step of the way.

How do you select CAS-fit clients from your existing clients? Here are some hints. If you are repeatedly fixing clients’ messy books, that is a client fit for CAS at some level. If your client’s accounting staff has left or is FALL 2019

leaving, you can pitch CAS. Does a client have part-time / freelancer accounting staff? You may be able to pitch CAS if the client is not satisfied with their accounting.

Also, proactively seek referrals. Google reviews / testimonials can get you new clients faster.

2. In-house to your firm Whenever a business owner wants to move accounting work from in-house (done by company staff) to your firm, it is one of the golden opportunities to pitch CAS. The very fact that the business owner felt the need to hire a professional accountant tells you some key things if you find that upfront.

Reasons why the business owner is even thinking about moving that work to your firm may include specific pain points (e.g., regularly delayed financial statements),

3. Clients switching accountants It happens. Invariably, it happens for one or two key reasons. Again, find those reasons so that you know what the expectations will be. “Lack of proactive service” is a common reason. “My growing business needs more services” is another top reason why clients switch accountants. In most such cases, you will be able to offer CAS. And if the only reason why the prospect wants to switch is “pricing,” you want to be ultra-cautious to sign up such a client.

4. Start-ups Start-ups funded by investors / venture capital are under pressure to deliver a return on investment. Almost all of their focus has to be on their business. To do so, they need insights from accounting.

Pitch “basic monthly accounting” services to them. Then upgrade them to CAS over a period of time. Accounting firms are increasingly using this strategy now.

5. Sunrise industries / professions The Bureau of Labor Statistics publishes 10-year projections of the labor market.

From the BLS website, you can download such reports for free. Identify the industries / professions that are projected to grow over the next decade – those are the “sunrise” ones. Pick a few niches from those and create some niche-specific competencies, and then niche CAS packages.

Growing companies need professional accounting services.

Hitendra Patil is a director with AccountantsWorld, a strategic partner of the MACPA.

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TAX CORNER Maryland comptroller seeks CPAs’ input into website redesign ANNAPOLIS, Md. — The Maryland comptroller’s website, MarylandTaxes.gov, is in the process of undergoing a redesign, and the comptroller’s office wants input from Maryland CPAs. The new 21st Century Maryland Taxes site incorporates the latest technology to improve responsiveness and make it easier to access information. The improved layout, new compliance features, updated content, and integrated social media will maximize user experience.

The flier at j.mp/MarylandComptroller details the website project and requests participation in the focus groups. The registration survey link is clickable to facilitate the signup process. The comptroller’s office has carefully considered the needs of professionals like yourself and scheduled the focus groups to begin after Oct. 15.

For further details, visit j.mp/MarylandComptroller.

The expected launch date is December 2019.

The comptroller’s website team is in the process of setting up focus groups for October. They need the help of tax professionals like you and your colleagues to make sure the new website is on track and meeting the needs of CPAs and their clients. The comptroller’s office invites you to participate in this important undertaking.

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TAX CORNER Tax notice management is critical Editor’s note: The following article originally appeared in the Fall 2019 edition of the Pennsylvania CPA Journal, a publication of the Pennsylvania Institute of CPAs. It is reprinted here with permission.

B Y MAT TH E W D. M E LIN SON , CPA, VIT O A. C O S MO JR., CPA, CGMA, AN D K I L E Y S H E TLE R, CM I

Part of the tax function is to address and resolve state and local tax notices from departments of revenue. Notices may be issued for various reasons, such as nonfiling, late filing, underreported tax, late payment, nexus inquiries, or various state updates. All should be reviewed and addressed immediately.

When doing so, though, a series of best practices should be adhered to, including a standardized process, maintenance of a notice log or database, prioritization by age/amount, and making key state department of revenue contacts. A standardized process should include assigning responsibility to certain staff and providing multiple contacts, with both e-mail address and phone numbers, for ease of contact by the governmental official.

An initial step to effective notice management is to review the affected tax period and any necessary prior periods to become familiar with the account. Gather all relevant information that can be referenced before going live with a jurisdiction or direct contact.

Then, during conversations, be sure to do the following: • Inquire about the reason for the current notice (such as late filing, nonfiling, etc.)

• Confirm the cause/frequency of notice (i.e., one-time or pervasive issue) • Ascertain what needs to be done for resolution • Determine a timeline for resolution and where to send documents (if not already provided) FALL 2019

If a notice creates confusion, ask the revenue department representative for additional clarity, and break it down into manageable pieces. Confirm timelines, due dates, and how to send in additional information or payments. Also, inquire about a direct phone number and email address of the contact or department involved.

This cuts down on processing time and begins to build the bridge between the taxpayer and the locality.

After the information-gathering phase, notices should be tracked either in a simple spreadsheet or in a large volume format using a database. Some items to track include the following: jurisdiction, affected tax period(s), date of notice, due date of response, amount due (broken down by tax, penalty, and interest), and overall status (i.e., unworked, in progress, near resolution, and resolved).

Entering relevant comments in the notice database is also useful to ensure that the most current information is being captured and recorded. This narrative history will aid in future calls and discussions with the jurisdiction. It can also prove helpful during an audit or year-end reconciliation when recollections of past issues and payments are needed. Perhaps the most valuable item is implementing corrective actions that should be taken to resolve the issue going forward.

CONTINUED ON PAGE 18

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TAX CORNER CONTINUED FROM PAGE 17

VALUE-ADDED ACTION Recognizing the importance of the notice process, from receipt to resolution, can be more of an art than a science. Notice work can run the gamut from a filing frequency change for sales and use taxes to improper tax allocations, or from a new mailing address to a formal appeal of penalty. There may be multiple notices from one state or several states stemming from the same issue. Resolving the notice is imperative, but so is detecting patterns and fixing root causes, which is key to proper notice management.

Strong interpersonal skills and writing skills are paramount in adding value. Clear, concise communication is desirable. State representatives do not want to be bothered with long, rambling letters or to be berated by a frustrated person on the phone.

Forge strong, positive relationships to get things done. Also, the use of business judgment in prioritizing what is critical for immediate resolution is imperative.

A great tool to leverage is the taxpayer’s online account. Certain platforms prove to be more helpful than others simply based on the services offered. For example, in Georgia, a signed power of attorney can be uploaded through the “I Want To” section of the Georgia Tax Center website, which is then made available to the state for immediate processing.

The use of this tool can benefit a tax department in multiple ways.

It reduces turnaround time, eliminates the expenses of postage or overnight mailings, and can provide a viable starting point from which to track a notice and provide account status updates without having to set aside time to call the jurisdiction.

PITFALLS AND PRIORITIZATION Be wary of “small notices.” While certain notices may appear trivial, they could pack a powerful punch regarding potential penalties, interest, or account levies if not handled properly. Review each notice as it arrives. Consider its origin and how much that potential liability will impact a locality. State accounts have a higher volume of taxpayers and generally collect much more than local jurisdictions. Thus, certain notices and assessments may be quite meaningful to a locality, and that may impact the complexity of resolving them.

One war story relates to a company that had outsourced its tax compliance function. There was a subsidiary that was filing returns reflecting no tax due for an obscure state tax. Several nonfiling notices were sent out by the state’s department of revenue, which remained unanswered. Finally, a notice was sent to the company’s CEO. After an examination, it was found that a staff member simply decided to stop filing the returns because there was no tax due. However, there was a reason why these returns were being filed. The company was subject to the tax, but it was exempt on the amount of sales for several technical reasons.

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The CEO inquired about the status of the notice, including the possible worst-case exposure. The tax department calculated the exposure, which was remote, but the amount exceeded $100 million! Even a remote chance of an incredibly large number is alarming. A subject matter expert was hired to opine on the exposure, and concluded that the company was not liable for the $100 million-plus amount, and the matter was eventually resolved without payment to the jurisdiction. Nonetheless, there was quite a bit of stress for the people involved, and costs were incurred to resolve the matter.

PENALTIES Generally, penalties should not be paid as part of the first response.

There are normally mitigating or extenuating circumstances surrounding a late filed or non-filed return. Many jurisdictions have abatement-of-penalties statutes, and a prudent tax professional should research those statutes and refer to them, along with a discussion of the mitigating circumstances. Explaining that the error was unintentional and why it shouldn’t be duplicated in the future often goes a long way to abate a penalty.

One experience involves a relatively small locality with seemingly outrageous penalty rates. Based on a late filing, a notice of penalty assessment was issued for about $200,000 by this jurisdiction, which had recently changed its law to lift the previous maximum cap of $2,000. The assessed amount was material to the locality’s budget, and an educated guess was made that this was the first large penalty assessment since the law change. After articulating why the penalty should be waived, identifying relationships with local officials, drafting written appeals, and having to attend a formal hearing, a significant reduction was granted, although not a full abatement. The alternative of taking this matter to court was averted, but not without substantial efforts and costs.

CONCLUSION Ensuring that quality professionals with good business judgment handle tax notices is vital. Having a standardized process, creating a notice database, prioritizing issues, and identifying paths to resolution are some other best practices.

Matthew D. Melinson, CPA, is a partner at Grant Thornton LLP in Philadelphia, leader of the Atlantic Coast region state and local tax practice, and a member of the Pennsylvania CPA Journal Editorial Board. He can be reached at matthew.melinson@us.gt.com.

Vito A. Cosmo Jr., CPA, CGMA, is managing director, state and local tax, at Grant Thornton. He can be reached at vito.cosmo@us.gt. com.

Kiley Shetler, CMI, is a manager at Grant Thornton. She can be reached at kiley.shetler@us.gt.com.

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DIVERSITY AND INCLUSION Wise eyes, fresh eyes Chip Conley, one of the execs behind Airbnb’s rise, is on a quest to help people restart their careers — and end the office generation gap as we know it.

Step one: Stop thinking in terms of “old people” and “young people.”

Editor’s note: The following article originally appeared in the January 2019 edition of Southwest: The Magazine, a publication of Southwest Airlines. It is reprinted here with permission.

B Y L A U R A H I L GE RS Conley was stumped. He didn’t know what the engineer meant. “It was a classic moment, of, ‘I don’t know what the hell you’re talking about and maybe I’m in the wrong company,’” he says now, sitting in a meeting room at Airbnb’s San Francisco headquarters. “It was not my natural habitat.”

It presented him with a choice. He could back away from Airbnb and return to the rewards of semiretirement. Or he could adapt and change.

Conley chose the latter. He decided that there was much he could learn from his younger colleagues. They could share with him their “digital intelligence,” the deep and intuitive understanding of technology that comes at least in part from having been raised on computer screens. In turn, Conley could offer them the emotional intelligence he had gained over the years. He knew how to read emotions, manage people, and create a healthy, supportive work environment. His “wise eyes” needed the “fresh eyes” at Airbnb, and vice versa. Conley started to consider himself both an intern and a mentor, or what he calls a “mentern.”

It was 2013, and Chip Conley was excited for his first day of work at Airbnb. He had a new set of challenges, a whip-smart boss, and an opportunity to help guide one of the country’s most innovative and fastest-growing companies.

Conley was intimidated, too. As the founder of the Joie de Vivre boutique hotel chain, he had a proven track record as a businessman and entrepreneur. But he had never worked in tech. He didn’t know how to use Google Docs. He didn’t even have the apps for Uber or Lyft on his phone. At 52, Airbnb’s new head of global hospitality and strategy was twice the age of the company’s average employee and reported to a boss, CEO Brian Chesky, who was 21 years his junior.

Early on, Conley sat in on a meeting of engineers, hoping to learn the lingo. He planned only on listening and hovered in the background. But then the 25-year-old engineer who was leading the meeting turned to Conley and asked, “If you shipped a feature and no one used it, did it really ship?”

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He realized that he was filling a new role, which he came to label as that of a modern elder. Although Conley was only in his 50s— hardly a senior citizen—he was an elder at Airbnb. He wanted to distinguish this new notion from the traditional idea of an older sage who bestows wisdom upon younger people. A modern elder, he says, must also act as a wisdom-seeker.

Conley found his Airbnb experience so energizing that it led him to his next calling: creating a new generational contract in the workplace, in which everyone is valued, no matter their age. “We have five generations in the workplace for the first time,” Conley says. “Instead of power being distributed in the traditional physics of wisdom—from the top down, old to young—the wisdom is now going in both directions.”

Conley has written a book, Wisdom at Work: The Making of a Modern Elder, part manifesto, part playbook, for people trying to stay relevant in the second half of their careers. And in November, he opened the Modern Elder Academy, which he calls the world’s first midlife wisdom school. A beachfront sanctuary in Baja California Sur, Mexico, it’s a place where people (most between the ages of 45 and 65) can learn to navigate midlife transitions and, as Conley says, “Grow whole, not old.”

STATEMENT

DIVERSITY AND INCLUSION His message is timely. The number of working Americans 55 and older has grown over the past decade, from more than 17 percent of the workforce in 2007 to about 23 percent in 2017, according to the Pew Research Center. With advances in health care, we’re also living longer than ever before. The average life expectancy in the U.S. was about 79 years in 2016. Some of us may live 30 years longer than our great-grandparents — and may spend much of that time working.

At the same time, corporate power has shifted younger, resulting in what Conley calls an “irrelevance gap,” in which older workers want to or need to continue working but are afraid that their skills are no longer relevant in the increasingly fast-paced tech world.

According to a 2014 Harvard Business Review study, the founder of a “unicorn” — a tech company valued at more than $1 billion — is, on average, just over 31 years old. Tech is coming to dominate corporate culture, with six of the S&P 500’s top 10 companies specializing in technology. To put it in human terms: Facebook founder Mark Zuckerberg is 34.

“The long story short is that if power is moving 10 years younger and we’re living (at least) 10 years longer, we have a minimum of a 20-year irrelevance gap,” Conley says. For people who have not saved enough for retirement, the economic impact of this gap can be stark.

Martha Deevy, associate director of the Stanford Center on Longevity, says there is a relatively low unemployment rate among workers aged 60 to 65 — but if older workers lose their jobs, it can take them up to three times longer to find a new one than it would take a younger person. “One of the things we’re seeing in the data is that people want to work longer than they are actually working,” Deevy says.

Conley’s solution: Embrace personal and professional growth in order to stay relevant, while creating a workplace that values the viewpoints of different age groups, and lets generations learn from one another.

BRIDGING THE GENERATION GAP Conley is especially fit to foster a conversation about bringing an open-minded attitude to personal reinvention, and about the bridgeable gap between generations.

A lifelong meditator at 58, he exudes a calm but vibrant energy. He is possessed by a curious intellect, and, in conversation, jumps from heady academic studies to the poetry of Rumi to the soul-searching work of psychologist Viktor Frankl without taking a breath. He’s a longtime devotee of Burning Man, the countercultural gathering in the Nevada desert, and serves as a member of the event’s board of directors. A California native, today he splits his time among San Francisco, El Pescadero, Mexico, and Austin, Texas.

There’s a quote he likes, which he once heard from an executive recruiter and now seems to embody. Paraphrased: “If you are curious and passionately engaged, somehow your wrinkles evaporate.”

Long before Airbnb, Conley was a young Bay Area disruptor himself, founding Joie de Vivre in 1987, after receiving his bachelor’s degree and MBA from Stanford. Even though, at 26, he knew nothing about the hotel business, he bought a pay-by the-hour motel in San Francisco’s seedy Tenderloin district and transformed it into a rock ’n’ roll-themed destination, The Phoenix. David Bowie came to stay, as did Linda Ronstadt and Johnny Depp.

Conley then opened 51 more properties, each of them unique, quirky, and — unlike many other boutique hotels—affordable.

Under Conley’s guidance, Joie de Vivre became the second-largest independent boutique hotel brand in the U.S. The financial crisis of 2008, however, took an emotional and financial toll. He sold the company in 2010. He planned to move to El Pescadero, and to semiretire. He learned to surf. He started Fest300, an evolving guide to the top 300 festivals in the world, which has since been acquired by Everfest.

He felt adrift, though, until Airbnb CEO Brian Chesky and his two youthful co-founders came calling in 2013. Chesky had read Conley’s book, Peak: How Great Companies Get Their Mojo From Maslow. Airbnb was already a tech darling. But the founders wanted to expand into a full-service hospitality company. They needed an experienced hotelier’s help.

Conley was asked if he’d work 15 hours a week. That quickly became 15 hours a day, as the business grew and Conley and Chesky mentored each other. They spent weekends in Conley’s San Francisco backyard, sharing insights. Chesky taught Conley about the cultural trends driving younger generations, about the staggering pace at which unicorns grow, and about the needs of Silicon Valley investors. Conley counseled Chesky on managing people. Once, when Chesky had worked his executive team particularly hard, Conley suggested that the CEO send gifts to their spouses, to recognize the sacrifices they had made — thank-you notes for the families, along with a bottle of wine or flowers.

Both men were invigorated by the mutual mentorship and by their embrace of the “beginner’s mind,” a Zen Buddhist concept that, in short, encourages openness and the acceptance of new ideas, free of preconceptions. It’s similar in some ways to the growth mindset described by Stanford psychologist and motivation researcher Carol Dweck, whose work has been an inspiration to both Conley and Chesky.

“There are people who believe that your potential is unlimited, that who you are is not fixed, and that you can evolve and grow,” says Chesky, now 37. “These are people with growth mindsets. I think Chip and I just had that worldview, that we can constantly have a growth mindset at any age.”

Conley relates a story about the 27-year-old woman who was his direct report in the hospitality department at Airbnb. She once told him how he’d influenced the company. Much of Conley’s hotel knowledge — for example, how many rooms a maid can clean in an eight-hour shift — was useless. But because he understood C O NTI NU E D O N PA GE 23

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people, he understood how to get things done, she told him. If the company needed to make a change, Conley could identify the three people at Airbnb who needed to know first. That kind of knowledge proved invaluable to the young company.

Jaja Jackson, 45, Airbnb’s director of global multifamily housing partnerships, says Conley was effective because he listened to his younger colleagues and valued their opinions. “Chip made it very clear that he was not interested in always being the smartest person in the room, so he was able to bring a certain amount of humility into any conversation,” Jackson says. “What he did was empower other people around him to ask questions and be teachers, when they might have otherwise yielded a bit to Chip’s reputation and robbed him of the chance to learn.”

Conley’s collaborative approach paid off. During the four years he worked full-time at the company (he’s now a part-time consultant), Conley developed Airbnb for Work, which more than 700,000 businesses use for travel. He created new quality standards that all Airbnb hosts had to honor, resulting in guest satisfaction reviews that surpassed those of the hotel industry. He also expanded the company’s Superhost program, for the company’s most experienced hosts, from 200 to nearly 500,000 hosts around the globe.

It was a transformative experience, one that Conley hopes to cultivate for others at his Modern Elder Academy.

“The workplace should be like an intergenerational potluck,” he says.

“We need to create a compact where everybody brings what they have to the table — what they’re best at, generationally.” - CHIP CONLEY NOT YOUR AVERAGE LEARNING EXPERIENCE While it may be a big leap from corporate executive to leader of a wisdom academy, Conley thinks it’s a natural outgrowth of everything he’s done. He’s always been interested in personal growth and has sat on the board of the Esalen Institute, a sort of thinking person’s retreat center in Big Sur, California, for eight years. He likes to create transformational travel experiences, and he knows the hospitality business.

For this venture, Conley didn’t have to look far for a suitable property. He chose his own beachfront home, in El Pescadero, which he converted into the main living and learning area for the academy.

He bought and renovated several nearby homes, and built a few more. Famed hotel designer Oren Bronstein, with whom Conley collaborated at Joie de Vivre, designed the luxurious spaces. The campus has hot tubs, a 25-yard-long swimming pool, and a mas-

sage studio. So, yes, it’s personal and professional transformation, but with a lot of tasteful throw pillows.

Unlike the cutthroat Bay Area tech world, where Conley experienced his own repurposing, as he calls it, the academy takes a gentler, more mindful approach. There are about 16 students enrolled a week. Days start with meditation or yoga. There are long periods in which participants can write in journals and walk on the beach. A resident shaman is on staff.

People from 14 countries have already attended the academy, or are enrolled to do so. Students include CEOs and social workers, artists and Silicon Valley lifers.

The weeklong courses, many taught by Conley, have titles like “Consciously Curated Life” and “The Art of Transformation.” They involve group discussions on modern learning and how to stay curious, and journaling on a number of questions, including “What is my purpose and how can it be used as a magnet for collaboration?” Another prompt from the workbook: “How can I use my counsel to change the world around me?”

On Wednesdays, there’s a session called “Everything You Always Wanted to Know About Tech but Were Afraid to Ask,” in which participants can (sometimes sheepishly) ask others to show them how to use Google Docs or Slack. There are recommendations for further reading on intergenerational collaboration.

Conley teaches students to remain relevant in their professional field by staying open to learning and change. It involves embracing the beginner’s mind, the growth mindset that rewards the ability to evolve and repurpose yourself.

“Your curiosity and passion and engagement will pay off,” he says.

“People will be drawn to you and see your age not as an impediment, but, in some cases, as exactly what they need.”

At $5,000 per week, the price tag to attend is steep, but scholarships are available, and Conley says that his staff is “aggressively seeking out people who can’t afford to come.”

Kari Henley, a 51-year-old from Fort Collins, Colorado, attended the academy last year, while it was still in its beta testing phase.

She’s the founder of a company that helps professionals in the aging industry, in fields like caregiving and longevity research, network online. She arrived at a difficult time, personally. She was going through a divorce, moving to a new home, starting a business, and caring for her own aging mother. Henley’s stay at the academy gave her a chance to regroup. The academy uses a potent image for change, one that resonated with Henley.

“We talked a lot about this thing called liminality, being in an inbetween space,” she says. “The analogy we discussed often was about being a chrysalis, that form between a caterpillar and a butterfly, when you feel like you’re goo. Gradually, the chrysalis opens up and its wings dry and it’s a new animal. But the point was to embrace this stage at midlife, when you’re in transition, and to say, ‘OK, I’m a mess right now. I’m goo.’”

C O NTI NU E D O N PA GE 24

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DIVERSITY AND INCLUSION CONTINUED FROM PAGE 23

By the end of the week, Henley had made important connections with other students and felt that she “had a whole other half of my life to live and design and create.” It gave her a new perspective on managing her team of employees, whose ages range from 19 to 86.

“Because of where we’re standing—in the middle—we have to commit to both directions,” she says. “We have to make friends with people 20 years older because they’re so inspiring. And we need to support those who are 20 years younger so we can continue this vibrant circle of life. It doesn’t benefit us to just hang out with people the same age as us. Because, really, that limits your perspective, doesn’t it?”

Barbara Waxman, a Bay Area–based life coach for people at “midlife and better” and a guest teacher at the academy, sums it up: “People often come in feeling that their story has been written, and they leave feeling that they can be the author of their future life.”

Though the academy was created for students in midlife, participants in their 30s have already attended—in part because irrelevancy in Silicon Valley can start as young as 35. Conley believes that every generation needs to be included for anything to change.

That’s why he gives everyone an assignment when they leave the academy: Find a younger person, or people, and become a mentern, as he was at Airbnb.

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Conley has taken his message on the road, becoming an activist for intergenerational collaboration in the workplace. His TED Talk on the subject garnered more than a million views. And he’s formed a small advocacy group with major players in the field— including Laura Carstensen, director of the Stanford Center on Longevity; Ken Dychtwald, founder of Age Wave; and Marc Freedman, CEO of Encore.org—to try and create a movement. There’s evidence that the movement is picking up steam.

Conley has given talks at Google and LinkedIn. He spoke at Facebook recently, to a room filled with 100 human resource executives (average age: 28). His hope is that age will be considered in more diversity and inclusion programs; only 8 percent of companies do so now, Conley says. He knows an organization is made better when it’s steered by people of all ages.

“The workplace should be like an intergenerational potluck,” he says. “We need to create a compact where everybody brings what they have to the table — what they’re best at, generationally.”

Laura Hilgers is a freelance journalist who lives in the San Francisco Bay Area. Her articles have appeared in The New York Times and O, the Oprah Magazine. Photography by Jason Madara.

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FINANCIAL PLANNING College financial aid: Pre-application filing strategies B Y S E T H H A M M E R, CPA , P H. D. since they are not tax deductible, are not added back for purposes of the countable income computation.

DEBT Paying down consumer debt (automobile loans, credit cards, etc.) has the effect of reducing countable assets for the FAFSA form. Accordingly, since assets are reported as of the date of filing, it may be beneficial to file the FAFSA form immediately after the payment of bills, when cash accounts are at a lower level.

As college deadlines rapidly approach for many students to file their 2020-21 Free Application for Federal Student Aid, or FAFSA, applications, opportunities may still exist for families to act to potentially increase the amount of their college financial aid packages. This article discusses some strategies that may, even with an imminent filing deadline, potentially be implemented by families prior to that time.

In general, a family’s “expected financial contribution” toward the cost of college is based on both family income and assets. Since the income factor is based on prior year information and, therefore, is no longer a controllable one, this article focuses primarily on asset-based strategies for maximizing financial aid.

Under the federal financial aid formula, families are normally expected to contribute 5.64 percent of countable assets toward the cost of a child’s education.

A lower percentage may apply for lowincome families. The general objective of the strategies presented here, with respect to parental assets, is to reduce the amount that is considered countable at the filing date for the FAFSA form. The general objective, with respect to a student’s assets, is to reduce the countable amount to zero.

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STUDENT-HELD ASSETS AND UNIFORM GIFTS TO MINORS ACT (UGMA) ACCOUNTS Under the FAFSA formula, assets held by the student directly or through UGMA accounts are subject to inclusion at a 20-percent rate.

Further, as the FAFSA formula provides no allowance for student-held assets, continued holding of those assets over a fouryear period would result in a whopping 80 percent (four years at 20 percent per year) expected contribution of those assets. A basic strategy to minimize that impact would be to transfer these assets to a qualified College Savings Plan, where they would be subject to inclusion at the maximum parents’ rate of 5.64 percent per year.

RETIREMENT PLANS While contributions to individual retirement accounts may be made as late as April 15 of the year following earnings, FAFSA filers who wish to achieve a current benefit from their retirement contributions should make them prior to filing their FAFSA form.

Although tax deductible contributions to traditional retirement plans (e.g. employer plans and traditional IRA) will be added back to countable income, the contribution will reduce the amount of countable assets, for purposes of the FAFSA application. Contributions made to Roth accounts,

Similarly paying down home equity loans and lines of credit will reduce “countable” assets for FAFSA computations. The benefits of this strategy, however, may potentially be fully or partially negated in cases where the applicable college requires the filing (in addition to the FAFSA form) of the CSS Profile, a supplemental financial aid form used largely by more competitive, mostly private institutions. While the trend among elite CSS Profile schools has been to exclude home equity in financial aid computations (e.g., Stanford University in 2018 discontinued the use of home equity as a factor), a number of institutions still count all or a portion of home equity for purposes of determining the expected family contribution. Therefore, it is recommended that applicants check with the applicable college before employing this policy.

Clients may also benefit, beyond the financial aid perspective, by paying down home equity loans / lines of credit that, under the Tax Cuts and Jobs Act of 2017, no longer generate tax deductible interest expenses.

Wash sale rules and short-term pay down of home equity debt. While selling assets and repurchasing them within the wash sale period will result in disallowance of a tax loss, it may still potentially prove to be an effective financial aid planning strategy when used in conjunction with a home equity debt.

Example: On Nov. 1, Jones sells shares in stock of ABC corporation (fair market value

STATEMENT

FINANCIAL PLANNING $50,000, basis $60,000) and uses the funds to pay down a home equity line of credit by $50,000. On Nov. 2, Jones files the FAFSA form. On Nov. 3, Jones borrows $50,000 from the home equity credit line and repurchases ABC stock. The loss, under the wash sale provisions, will be disallowed for tax purposes, but countable assets, for purposes of the FAFSA form, will be reduced by $50,000 from what they were on Nov. 1.

SMALL BUSINESS INVESTMENTS The FAFSA form excludes the value of a small business in cases where the family owns and controls more than 50 percent of the business and it has fewer than 100 full-time (or equivalent) employees. Investments made into a business immediately prior to filing a FAFSA form will reduce countable assets.

Business entity considerations after the Tax Cuts and Jobs Act of 2017: C corporations typically may, from a financial aid perspective, provide a more advantageous form of operation than a pass-through entity.

C corporations, operating within “reason-

able” payment frameworks, can, to some extent, potentially limit salaries and distributions to owners and thereby reduce countable income. A pass-through entity, by contrast, requires the flow-through of income, which will be countable, for purposes of the FAFSA form.

After the Act, however, a detriment of operating as a C corporation is that they normally will not generate income qualifying under IRC Section 199A. Thus, the optimal choice of entity may be complicated by the tradeoff of potentially reducing total business income, typically more easily achieved through a C entity, versus the benefit of achieving a higher level of Section 199A qualified business income.

For a more detailed discussion, see “Did Your LLC, S Corp or Partnership Just Cost Your Kid $100,000 in College Aid?” by Troy Onink, Forbes.com, Nov. 30, 2014.

SINGLE PREMIUM LIFE INSURANCE Cash value life insurance is not a countable asset for purposes of the FAFSA computations. Accordingly, the purchase of a single

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premium life insurance policy may potentially provide a significant opportunity for enhancing financial aid, particularly where a family anticipates that more than one child will be attending college. For example, if FAFSA forms were to be filed for eight years, the potential maximum financial aid benefit would be 45.12 percent (8 years multiplied by 5.64 percent per year) of the cost of the policy.

Some colleges, employing the CSS Profile, may, however, inquire about cash values of the insurance policy. It is recommended, therefore, where the purchase of a cash value life insurance policy is to be purchased pursuant to a financial aid enhancement strategy, that the potential purchasers first contact the college of interest before its implementation. Annuities may in some cases also potentially provide financial aid enhancement opportunities but are beyond the scope of this article.

Seth Hammer, CPA, Ph.D., is an accounting professor at Towson University.

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FINANCIAL PLANNING Financial aspects of Maryland family law Editor’s note: Ferrier R. Stillman will deliver a presentation titled “Financial Aspects of Divorce and Pre-Marital Agreements” as part of the MACPA’s 2019 Personal Financial Planning Conference, scheduled for Oct. 29 at the Loyola Graduate Center in Lutherville. Get complete details and register at MACPA.org/pfp.

B Y F E R R I E R R . STILLM A N , E SQ .

PREMARITAL AGREEMENTS A premarital agreement is a private contract two people enter into before marriage. Premarital agreements protect the parties by setting forth how assets will be distributed in the event of a divorce or death of one of the parties and the payment of alimony, if any.

Maryland does not have a statute about premarital agreements, so their formation and enforceability is governed by contract and family law. Premarital agreements should be in writing, each party should make a full disclosure of his or her assets, and both parties should obtain independent legal advice.

Premarital agreements are beneficial for protecting one party’s business or professional practice as well as protecting a party who has significantly more assets (or who expects to obtain significantly more assets) than the other party.

DIVISION OF PROPERTY Absent an agreement, marital property is subject to an equitable division upon dissolution of the marriage. Marital property is property, however titled, acquired by one or both parties during the marriage.

For example, the court considers real property, businesses, bank and retirement accounts, cash accounts, tangible personal property, and vehicles to be property.

Marital property does not include property acquired before the marriage, acquired by inheritance, or a gift from a third party during the marriage, excluded by a valid agreement, or directly traceable to any of these sources. But, if non-marital property is co-mingled with marital property, it can be transmuted into marital property and therefore subject to an equitable division.

FALL 2019

There is a three-step process for determining equitable division of marital property: The property is first categorized as marital or non-marital, then both types are valued, and finally the property is equitably distributed. The court may award one party a monetary award to ensure the division is equitable.

CHILD SUPPORT In Maryland, child support is typically calculated using the Child Support Guidelines formula. However, if both parents’ combined income is higher than $15,000 per month, then the court can instead analyze the needs and expenses of the children to determine child support. In general, the parent who does not have primary physical custody of the children pays child support to the parent who has primary physical custody. This can change if the parents share physical custody of the children, but child support can still be awarded in a shared custody arrangement.

In calculating child support, the court first determines the parties’ actual monthly income derived from salary, wages, draws, and distributions as well as other sources.

Next, the court determines each party’s adjusted actual income, which accounts for pre-existing child support and alimony payments the parent pays. Other factors such as health insurance expenses, workrelated child care expenses, and extraordinary medical expenses are also taken into account. If one parent could work, but chooses not to, the court can impute income to that parent.

ALIMONY There are three types of alimony: temporary, rehabilitative, and indefinite. Recently, because of a change in federal tax law, alimony payments are no longer tax deductible to the payor and taxable to the payee.

Courts award temporary alimony between the time one spouse files for divorce and the time that divorce is final so as to maintain the status quo during the proceedings.

Rehabilitative alimony is designed to give a spouse time to increase earning capacity so that he or she may become self-supporting after divorce. Most alimony in Maryland is rehabilitative. Indefinite alimony is awarded where the recipient is unlikely to become self-supporting or if an unconscionably disparate standard of living would exist between the spouses post divorce.

There are many factors used to determine an award of alimony, including: • the ability of the recipient to be wholly / partly self-supporting, • time necessary to gain education or job training, • standard of living during the marriage, • length of the marriage, • age of the parties, • circumstances leading to the estrangement, • physical and mental condition of the parties, • the payor’s ability to provide alimony as well as meeting their own needs, • any agreement between the parties, and • financial resources of both parties.

If a court awards alimony, it may be modified as circumstances change. But, alimony terminates upon the death of either party, remarriage of the recipient, or if the court finds termination necessary to avoid a harsh or inequitable result.

Ferrier R. Stillman, Esq., is a partner with Tydings & Rosenberg in Baltimore.

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BUSINESS AND INDUSTRY Strategies for finding a good manager to work for Editor’s note: This article first appeared in Financial Management magazine. For more articles, sign up for the daily email update CGMA Advantage at http://bit.ly/2svn2AY.

B Y H A NN A H P ITSTICK When looking for a new job or transfer, employees have several variables to consider, including salary, promotion potential, and job responsibilities. But if they hope to thrive in a new workplace, they should make sure the job comes with a good manager.

Research has backed up the claim that people leave managers, not companies. That research includes a 2015 Gallup study of 7,272 U.S. adults that found 50 percent of employees left their job “to get away from their manager to improve their overall life at some point in their career.”

Significant research has been conducted to get to the bottom of what makes a good manager, but the traits of a good manager are not so different from the traits of an empathetic person.

“What employees are looking for in a manager is the same anyone would be looking for in a good human being,” said Bernard Marr, an author and consultant based in Milton Keynes, England. “People want fairness, respect, and recognition. They want someone who listens and is a good and consistent communicator, someone who supports, sets a clear vision and expectations, challenges and inspires people, and creates a no-blame culture.”

Because management is such a crucial variable in job satisfaction, it is wise to research and vet the managers at companies you’re hoping to work for, just as they vet their prospective employees. It may take a few phone calls and some Internet sleuthing to find the right sources, but a little due diligence on your part can boost your chances of career fulfilment. Don’t be afraid to tap your network and online resources such as LinkedIn, Indeed, and others to help answer the question: Will this manager help make me a happier, more empowered employee? Once you’ve done that, use the interview process to see if your values align with a potential manager’s values.

Here are a few traits to look for and tips on how to spot them when trying to determine if someone will be a good manager to work for: FORMS GENUINE RELATIONSHIPS WITH EMPLOYEES The best managers will connect with their employees and demonstrate genuine care and respect.

That sort of connection isn’t formed through a one-on-one held once a week where you go through a tick-box exercise, but rather by asking what’s going on in their lives and being aware when an employee might need some extra support.

“It’s more the informal, sit down with a cup of coffee and discuss where you are at and where you would like to grow,” said Teresa Kruger, Ph.D., senior manager with People and Business Solutions for BDO South Africa, based in Johannesburg, South Africa.

“I think that has a lot more value than any formal structures.”

During the job interview process, you might get a hint of how your potential boss views the employee-manager relationship by taking note of whether they seem curious about you as a person. Do they ask you anything other than directly work-related questions? If you ask about their life or background, do they get uncomfortable or annoyed? Depending on the type of boss you prefer, it may be a red flag if they show little interest in you other than your potential work output.

RECOGNIZES STRENGTHS AND EMPOWERS EMPLOYEES TO USE THEM A good manager will keep you engaged and less likely to leave a company by providing growth opportunities and encouraging you to learn from projects you have ownership in.

If the potential for growth is important to you, ask during the interview about what opportunities employees have for skill building at the company and how often they are allowed to work on a project with minimal oversight.

“I think micromanagement was out of the window long ago,” Kruger said. “It’s definitely more about a coaching and mentoring type of relationship between employee and manager and allowing the scope and opportunity to grow.”

Employees want to be utilized in a manner that highlights all their strengths, she added, and managers can facilitate that by figuring out what those skills are and thoughtfully placing employees on projects they are best suited for.

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BUSINESS AND INDUSTRY C O N T INUED FROM PAGE 31

Talk to current and past employees of the company about their career trajectories. If you find stagnated employees stuck in longterm positions without gaining new responsibilities or skills, it could be a sign management is not empowering them.

FOSTERS HONESTY AND VULNERABILITY Managers can create a healthy, trusting environment by letting employees know that everyone can be vulnerable. How a potential manager reacts to your answers about your shortcomings and areas you want to grow in can be a gauge of whether your potential boss practizes and encourages vulnerability and honesty.

“Being vulnerable doesn’t mean they’re weak, but it does mean they can be open about their shortcomings and they’re not going to be attacked for it — they’re going to be supported in them,” said Drew Dudley, founder of Day One Leadership, a Torontobased leadership coaching organization.

“A manager makes that clear by demonstrating it, by being open about the things they’re not good at or the things they need help with, and it gives permission to the employees to do the same thing. Then what happens is people aren’t spending their energy covering up the things they’re afraid of or bad at. They’re spending their energy doing their best work.”

“A good manager is someone who is clear, who listens, and they’re not just always telling, but understanding what it is their people need.” - BOB HEWES, PH.D. PROMOTES CLEAR COMMUNICATION Saving perhaps the most obvious for last, good managers need to maintain clear and effective communication.

“A good manager is someone who is clear, who listens, and they’re not just always telling, but understanding what it is their people need,” said Bob Hewes, Ph.D., senior partner at Camden Consulting Group based in Boston. “When a supervisor becomes a thought partner with you, you can get the job done more effectively, not just efficiently.”

If it seems appropriate, ask about ways a potential manager is planning to improve the company or employee morale to see how they discuss weaknesses or areas that could use improvement. It’s a good sign if they look at vulnerabilities as a starting point for potentially exciting growth rather than blemishes that need to be covered up.

A potential manager’s communication skills can at least partially be revealed during the interview process. Do they maintain eye contact? Do they seem genuinely curious about what you’re saying? Are they asking questions about areas that are important to you? And do they comprehend and enthusiastically answer any questions you have for them?

MAINTAINS CONSISTENCY AND FAIRNESS Dudley maintains that along with vulnerability, consistency is necessary to create an environment of trust.

Beyond being an effective listener, good managers make an effort to look past behavior to the underlying cause and address problems with empathy.

“Consistency means the employees know that the manager has a set of clear criteria for decision-making, which means no matter what the decision, they’re going to make it using the same criteria every time,” Dudley said.

“People leave because of managers, that’s what the data says, but I always point out to managers that at the foundation of any individual or organizational dysfunction, there is a fear,” Dudley said.

“People are afraid that they’re going to have something taken away (money, a job, influence, respect) or they’re afraid they’re going to have something given to them they don’t want (more work, a task they’re not equipped for), and when you deal with issues at the level of the fear that generates them, rather than the behavior that emerges, you’re always going to be better off.”

Consistency is essential when it comes to how managers deal with delivering criticism and discipline.

“If I come late, I’m going to be dealt with in a certain way, but if someone else comes late and they don’t get the same treatment, obviously I’m going to start thinking, ‘Hang on, there’s something wrong here,’ and that’s where a lot of managers lose that credibility,” Kruger said.

The best way to figure out whether a potential boss is consistent is by speaking with past and current employees, if possible. During the interview process you could ask your potential boss about company policies that are important to you. Then you could verify those answers with past or present employees to see if the responses match up with the reality of how the boss handles various situations.

32

Hannah Pitstick is a freelance writer based in the U.S. To comment on this article or to suggest an idea for another article, contact Drew Adamek, a Financial Management magazine senior editor, at Andrew.Adamek@aicpa-cima.com. © 2018 Association of International Certified Professional Accountants. All rights reserved.

STATEMENT

FALL 2019

33

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8 AM

Ethics and Professional Conduct: Updates and Practical Applications

8 AM

Accounting and Financial Reporting Update for Nonprofits: Practical Insights in Current Financial Statement Issues Relevant to NP Entities

12 PM Interpreting the New Revenue Recognition Standard: What All CPAs Need to Know 12 PM Yellow Book in 4 Hours — Complying with the Latest Requirements

NOVEMBER 20 | COLUMBIA 8 AM

A&A Update: Highlights of the Latest Accounting and Auditing Issues

8 AM

Ethics for CPAs in Industry

12 PM The Bottom Line on the New Lease Accounting Requirements 12 PM Avoiding Peer Review Deficiencies & Legal Liability in Both Audit & Nonaudit Services, Including Bookkeeping & Preparing Financial Statement

macpa.org/FourForFall 34

STATEMENT

HIGH TECH SOLUTIONS What’s in my bag? Great gadgets for road warriors B Y M A R C T. STA U T I recently gave an updated presentation of “The Mobile CPA / What’s in My Bag” at the AICPA Engage conference in Las Vegas.

Some of the most popular items from this year’s session include the following: Ottim Apple Watch Charger. A longtime staple in my bag, this portable charger includes a battery bank for charging an Apple Watch on the go. Great for a night when your watch didn’t charge, or long travel days when your battery is getting low and you still have miles to go. It connects with a standard mini-USB cable, so no need to bring the proprietary charging cable with you on the road.

I travel for work and fun. A lot. It’s not unusual for me to run into people I know at airports, hotels, conference centers, or randomly on the street. More often than not, the conversation inevitably goes something like this: “Hey Marc! Good to see you! What’s in your bag? Anything new?”

It makes me smile.

For more than 10 years now, I have been doing a presentation titled “The Mobile CPA” that features a very popular segment, called “What’s in My Bag?” Everything I share in these presentations has to meet a few basic requirements: • Available now. I wanted it to be about practical technology that you can get now, not fanciful gadgets that are interesting but not worth carrying around or that might never end up getting released for sale. On occasion, I point out some of the things that are coming down the pipe, but that is as much for planning purposes as anything. No one wants to buy something and find out a new version is coming out a few weeks later.

• Weight counts! When I started doing this, I struggled to find the best gear for travelers. It had to be flexible and durable, but most important it had to be light enough to make it worth carrying across the country and back several dozen times.

• Technology should be an enabler. I wanted to respond to the people who were frustrated with their technology solutions being problematic or burdensome. I truly believe that technology can overwhelm us if we let it, but when applied properly it can open up a whole new world of opportunities.

There are other reasons, of course. I am a gadget junkie. I might have both a bag addiction (it’s hard to find the perfect computer bag for every scenario!), and I’ve got a known kickstarter problem (I’d rather spend money on the items I wish people would make than settle for something that is almost right).

FALL 2019

Bagsmart Electronic Organizer. I have a lot of cables. Part of my job requires that I can connect to nearly anything, and I tend to be the guy that people ask for those extra cables when they forget theirs. I also switch bags a fair amount, so keeping everything together and easily transferable between setups is critical for me. I looked at some nice, expensive leather options for cable organizers but ultimately went with the extremely practical Bagsmart option. It has plenty of spots for cables, and I especially like the mesh zipper pocket that keeps all of the really small stuff organized.

Powerbeats Pro. One of the things I really appreciate is when a single gadget can replace several others, and the Powerbeats Pro solve that issue for me. I loved the ease of use and portability of the Apple Airpods, but they didn’t fit me very well and I had to use Earhoox with them. They are also rated for heavy workouts, and I like to run when I am on the road, so I was carrying an extra pair of headphones just for exercise. Now the Powerbeats Pro is my one and only for travel, exercise, and even video conferencing. The case is huge and unwieldy, but with a nine-hour battery life and the “5 Minute Fast Fuel” option that gives another 1.5 hours for every five charging, I am content to leave the case in my bag. It’s also nice that they have physical controls on them to adjust the volume or answer / end phone calls from either side.

Airfly Connect. You love your truly wireless headphones, but what’s the major drawback for a road warrior? You guessed it: The seatback entertainment system is wired only. With the Airfly, you plug it in, click one button, and you can use your own headset. It has an eight-hour battery life but can also charge directly from the entertainment system. If your kids (or you) have a Nintendo Switch, this works great with it, too.

C O NTI NU E D O N PA GE 36

35

HIGH TECH SOLUTIONS C O N T INUED FROM PAGE 35

Some new items I’ve been playing with since then include these: Rocketbook Everlast, Executive Size. Rocketbooks have been around for a while, but they were limited in how many times you could reuse them. Now they’ve got a new level. The software is excellent and integrates with many cloud storage systems or can go directly to e-mail. This has become one of my favorite ways to take running notes throughout the day, and digitizing them means I always have access to them and can easily share them with others as needed. Gone is the need to microwave the book (hard to do on the road sometimes), and a simple damp cloth can wipe your pages and make them look like new again.

Innergie USB-C Charger. Sadly, I have to look for a replacement for my long-time computer charger, The Dart, as they seem to have closed up shop.

Frankly, this item is just “OK” and makes the grade for right now. I miss having the additional USB charging port, and the foldable plug looked like a nice feature upgrade, but it is too sticky to extend and too loose when it plugs in. It’s more bothersome than helpful as a feature.

Checking out the latest and greatest travel gadgets is a passion of mine, and I hope some of these items will make your own travels more enjoyable.

Want to see everything that’s in my bag? Interested in my latest and greatest finds to make your travel easier? Visit the Mobile CPA website at boomer.com/mobile-cpa. If you have or know of a product that I should check out and think is worth including in my bag, please don’t hesitate to say hello in an airport or at a conference.

Marc Staut is chief innovation and information officer at Boomer Consulting, Inc. Contact him at MobileCPA@Boomer.com.

Checking out the latest and greatest travel gadgets is a passion of mine, and I hope some of these items will make your own travels more enjoyable.

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36

STATEMENT

15 Ways To Protect Your Business From A

Cyber Attack!

Did you know?

1 in 5 81%

97%

Small businesses will suffer a cyber breach this year.

Of all breaches happen to small and medium sized businesses.

Of breaches could have been prevented with today’s technology.

Passwords

Apply security policies on your network. Examples: Deny or limit USB file storage access, enable enhanced password policies, set user screen timeouts, and limit user access.

Advanced Endpoint Detection & Response Protect your computers data from malware, viruses, and cyber attacks with advanced endpoint security. Today's latest technology (which replaces your outdated anti-virus solution) protects against file-less and script based threats and can even rollback a ransomware attack.

Mobile Device Security

Today's cyber criminals attempt to steal data or access your network by way of your employees' phones and tablets.

They're counting on you to neglect this piece of the puzzle. Mobile device security closes this gap.

Cyber Insurance

info@eTrepid.com www.eTrepid.com 301.259.3414 FALL 2019

Security Awareness Train your users - often! Teach them about data security, email attacks, and your policies and procedures. We offer a web-based training solution and “done for you” security policies.

Dark Web Research Knowing in real-time what passwords and accounts have been posted on the Dark Webwill allow you to be proactive in preventing adata breach.

We scan the Dark Web and take action to protect your business from stolen credentials that have been posted for sale.

Security Assessment

It's important to establish a baseline and close existing vulnerabilities.

When was your last assessment?

Date: _________________

Multi-Factor Authentication Utilize Multi-Factor Authentication whenever you can including on your network, banking websites, and even social media. It adds an additional layer of protection to ensure that even if your password does get stolen, your data stays protected.

SIEM/Log Management

(Security Incident & Event Management) Uses big data engines to review all event and security logs from all covered devices to protect against advanced threats and to meet compliance requirements.

Firewall

Encryption

Turn on Intrusion Detection and Intrusion Prevention features. Send the log files to a managed SIEM. And if your IT team doesn’t know what these things are, call us today!

Whenever possible, the goal is to encrypt files at rest, in motion (think email) and especially on mobile devices.

Spam Email

Secure your email. Most attacks originate in your email. We’ll help you choose a service designed to reduce spam and your exposure to attacks on your staff via email.

Computer Updates

Keep Microsoft, Adobe, and Java products updated for better security.

We provide a“critical update” service via automation to protect your computers from the latest known attacks.

Web Gateway Security

Internet security is a race against time.

Cloud based security detects web and email threats as they emerge on the internet, and blocks them on your network within seconds – before they reach the user.

Backup Backup local. Backup to the cloud. Have an offline backup for each month of the year. Test your backups often. And if you aren’t convinced your backups are working properly, call us ASAP.

If all else fails, protect your income and business with cyber damage and recovery insurance policies.

Scan to learn more!

37

MEMBER NOTES CLASSIFIEDS Michael Brown, CPA, has been promoted to director in the Rockville office of Dembo Jones, P.C. John Clay, CPA, CVA, has been promoted to director of Assurance Services with Lanigan, Ryan, Malcolm & Doyle, P.C. Cheryl Finkelstein, CPA, has been promoted to director in the Rockville office of Dembo Jones, P.C. Louis Florenzo has been promoted to senior in the Columbia office of Dembo Jones, P.C. Evan O’Neill has been promoted to senior in the Columbia office of Dembo Jones, P.C. Jason Patten, CPA, has been promoted to manager with Lanigan, Ryan, Malcolm & Doyle, P.C. Kelly Savoca, CPA, MBA, has been named vice president and chief financial officer of Sheppard Pratt Health System. She will oversee financial operations across the health system’s more than 160 programs and 350 sites of service. Savoca most recently served as CFO for Mosaic Community Services, part of the Sheppard Pratt Health System.

David Sherdel, CPA, has been promoted to director in the Rockville office of Dembo Jones, P.C. Matthew W. Taylor, CPA, to manager with Lanigan, Ryan, Malcolm & Doyle, P.C. Richard Wolf, CPA/ABV, CFE, CVA, CGMA, has been named a partner at Gross, Mendelsohn and Associates effective on July 1. He provides litigation support, business valuation, fraud, and forensic accounting services for attorneys and business owners.

Christina Xenochristos, CPA, has been promoted to manager in the Rockville office of Dembo Jones, P.C.

FIRM NOTES SEK has launched its newly redesigned website at SEK.com.

The new site features a streamlined, modern design, improved functionality, and easy access to useful information about the firm and the breadth of services offered.

Lanigan, Ryan, Malcolm & Doyle, P.C. was named by Accounting Today as one of the 2019 Best Accounting Firms to Work For. This will be the 9th time in the last 11 years that we have been honored on this list.

38

mergers & acquisitions OFFICE AVAILABLE IN THE HEART OF TOWSON Opportunity to own your office in Towson Core

at 606 Baltimore Ave. 1,302 SF. Prime location for law firms and CPA offices. On site reserved parking and public parking available. Newly renovated common area hallways, main lobby and elevators. Walking distance to Baltimore County Courts, shopping and restaurants. Close proximity to Towson University, Goucher College, GBMC, and UM St. Joseph Medical Center. Condo suite 404 available. Price: $195,300. Will consider lease. Contact Chris Smith at 410-472-3510 or csmith@trialliance.com.

SALE OF CPA PRACTICE

A Korean-American CPA is interested in selling a CPA Practice located in Silver Spring and Baltimore, Maryland. Gross billing is approximately $300,000.00 and clientele is mostly Korean-American small business owners and other nationalities. Practice consists of tax returns for individuals, corporations, non-profits and estates, payroll services, sales tax returns, and consulting services. If you are interested in purchasing this CPA Practice, direct inquiries in strictest confidence to krislyn@macpa.org.

MARYLAND PRACTICES FOR SALE:

gross revenues shown: NE of Baltimore CPA $380K - (22%) accounting, tax work (52% individuals and 26% businesses); Northern Frederick Co. CPA $320K - tax (76%), accounting (19%), estate accounting (4%) For more information please call (800) 397-0249. See nationwide listings and register for free email updates at www.APS.net.

THINKING OF SELLING YOUR PRACTICE? Accounting Practice Sales is the leading marketer of tax and accounting practices in North America. We have a large pool of buyers, both individuals and firms, looking for practices to purchase. We also have the experience to help you find the right fit for your firm, negotiate the best price and terms and get the deal done. We welcome the opportunity to talk to you about our risk-free and confidential services. For more information please call Bradley Holmes with the APS Holmes Group at 1-800-397-0249 or email Bradley@APS.net.

ACCOUNTING FIRM IN ROCKVILLE, 2 partners,

wishes to expand tax and bookkeeping services by merging/ associating with another local group for the purpose of sharing expertise and staffing. We use CCH Axcess software, and one partner is a financial advisor, separate from the income tax services. We would consider buying a small practice, as long as there is continuation of a qualified staff person to maintain the business. To inquire, please email Robert at r.hausman@lapointeandhausman.com

STATEMENT

CLASSIFIEDS job openings NEXT GENERATION CPA

30+ year quality CPA firm in Timonium seeks to add a growth-minded next generation CPA with a small practice. Ideal candidate could help with individual and business tax return review and preparation. Must be a team player whose calling is to help others. Reply in confidence to krislyn@macpa.org . File 000-X16

TAX ACCOUNTANT

Experienced tax professional needed for 2020 tax season in our Westminster, MD office. Individual should have at least 5 years of public accounting experience with individual, corporate and partnership returns. Familiarity with Ultra Tax is a plus. CPA designation required. Duties will include preparation and/or review of tax returns. Forward resume to suem@sturgillcpa.com.

TAX SEASON HELP

NEEDED Local CPA Firm in Hunt Valley seeking individuals with at least two years’ experience with individual and business income tax return preparation. We offer a relaxed working environment and flexible hours. Resume should be sent to sponsorship@macpa.org File #VK-00

Edward L. Crum CPA and Company P.A. A Tax Resolution Firm Specializing in IRS Cases, Tax Negotiations and Settlements, Offers In Compromise, and Tax Planning.

Since 1973, my firm and its affiliates have been successfully defending clients against the Internal Revenue Service as well as State Taxing Authorities. (Our office has a 90% acceptance rate on actual IRS Offers in Compromise).

(877) CRUM-CPA

Call me today to discuss an “at risk” client 415 West Patrick Street, Frederick, Maryland 21701 www.CRUMCPA.com

Get everything you need, anywhere you want, with cloud-based professional tax software.

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All Intuit ProConnect Tax Online 2019 tax returns purchased are tax year specific. Returns purchased but not used by December 31, 2020 will not roll over into the next tax year. Intuit has no obligation to refund all or part of the purchase price for prior purchases of ProConnect Tax Online or unused returns. ProConnect Tax Online tax returns are credited to the Customer Account Number that purchased them and cannot be transferred to other Intuit accounts. Terms, conditions, features, availability, pricing, fees, service and support options are subject to change without notice.

40

STATEMENT

MACPA COULDN’T DO EVERYTHING THAT WE DO FOR OUR MEMBERS WITHOUT OUR

PREFERRED PROVIDERS

For information about sponsoring MACPA programs or to learn more about advertising with the MACPA please contact Amy Puente at 443.632.2323 or amyp@macpa.org.

FALL 2019

41

TAX SEASON PREP AT THE

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WITH ART WERNER, J.D., MST 1040 Fast Track is the ideal preparation for the upcoming tax season rush.

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DEC 12-13, 2019 | COLUMBIA JAN 9-10, 2020 | TIMONIUM

CPE: 16 SIMULCAST AVAILABLE

macpa.org/1040FastTrack 42

STRATEGIC LEARNING POWERED BY

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STATEMENT

DATE

COURSE TITLE

CPE

START TIME

$MEM

$NON-MEM

LOCATION

Upcoming IN-PERSON Events & Courses KEY: A

AICPA Course

DATE

YB

Featured Event

Available as Simulcast

COURSE TITLE

Yellow Book

CPE

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AC CO U N TIN G & AUDITIN G (IN -PE R SO N) 10/29/19

A Accounting and Auditing Update for Small Businesses

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8 AM

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10/30/19

A Audit Working Papers: Documenting and Reviewing Field Work

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A Enterprise Risk Management: New Approaches for Today’sComplexities

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8

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8

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A Leases: Mastering the New FASB Requirements

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11/14/19

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11/15/19

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4

8 AM

$160

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11/15/19

A Applying Professional Skepticism in an Audit

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12 PM

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A YB The New Yellow Book: Government Auditing Standards, 2018 Revision

8

8 AM

$320

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A Four for Fall: Interpreting the New Revenue Recognition Standard: What All CPAs Need to Know

4

12 PM

$160

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Columbia

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4

8 AM

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Columbia

FALL 2019

*additional early registration discounts are available for in-person + simulcast events when registering more than 30 days in advance.

43

DATE

COURSE TITLE

CPE

START TIME

$MEM

$NON-MEM

LOCATION

ACCOUNTING & AUDITING (IN-PERSON), CONTINUED 11/19/19

YB Four for Fall: Yellow Book in 4 Hours -Complying with the Latest Requirements

4

12 PM

$160

$210

Columbia

11/20/19

A Four for Fall: A&A Update: Highlights of the Latest Accounting and Auditing Issues

4

8 AM

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A Four for Fall: The Bottom Line on the New Lease Accounting Requirements

4

12 PM

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Columbia

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Four for Fall: Avoiding Peer Review Deficiencies and Legal Liability in Both Audit and Nonaudit Services, Including Bookkeeping & Preparing Financial Statements

4

12 PM

$160

$210

Columbia

11/21/19

A YB Real-World Fraud Found in Governments and Not-for-Profits

8

8 AM

$320

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11/26/19

Revenue Recognition: Practical Approaches to Implementation

4

8 AM

$160

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Timonium

11/26/19

Practical Approaches to Implementing the New Lease Accounting Standard

4

12 PM

$160

$210

Timonium

11/27/19

A Analytics and Big Data for Accountants

8

8 AM

$320

$420

Columbia

12/3/19

2019 CPA #FUTUREREADY SUMMIT

8

8 AM

$295

$395

Towson + Online

12/4/19

2019 AI INNOVATION SUMMIT

4

8:30 AM

$195

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A YB AICPA’s Annual Update: Top 12 Governmental and Not-for-Profit Accounting and Auditing Issues Facing CPAs

8

8 AM

$320

$420

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12/5/19

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12 PM

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$210

Timonium

4

8 AM

$160

$210

Timonium

12/5/19

A AICPA SOC Deep Dive

12/6/19

Accounting and Auditing Current Developments

8

8 AM

$250

$350

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12/13/19

Hot Topics in Accounting and Financial Reporting (Accounting Update)

4

12 PM

$160

$210

Columbia

12/16/19

CPA 4.0 -Anticipating, Adapting and Thriving in Industry 4.0 - 2019 Fall Town Hall / PIU

4

8:30 AM

FREE

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8

8 AM

$320

$420

Columbia

4

8:30 AM

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12/17/19 12/19/19

A Construction Contractors: Accounting, Auditing, and Tax

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BLI LE A D E R S H IP (IN -PE R SON ) 12/16/19

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4

8:30 AM

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3/20/20

Quarterly Financial Leaders Series: Financial Storytelling -How to Report Financial Information (Part 1)

4

8 AM

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Quarterly Financial Leaders Series: Financial Storytelling -Application (Part 2)

4

8 AM

$180

$230

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4/23/20

CFO/Controller & Financial Professional Updates Seminar Series: Finance, Operations, Micro-Economics, and the Internal Environment

8

8 AM

$320

$420

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8

8 AM

$395

$495

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4

8 AM

$180

$230

Columbia

5/15/20 5/28/20

44

2020 BUSINESS AND INDUSTRY CPE CONFERENCE Quarterly Financial Leaders Series: Working Together -Building Strategic Relationships

Group discounts are available.

STATEMENT

DATE

COURSE TITLE

CPE

START TIME

$MEM

$NON-MEM

LOCATION

NOVEMBER 21 Enterprise Risk Management: A Pragmatic Approach – Advanced Level with Michael Kraten

MARCH 20 Financial Storytelling – How to Report Financial Information (Part 1)

A meeting of the minds that lead firms and organizations

with Peter Margaritis

COLUMBIA | CPE: 4

with Peter Margaritis

MACPA.ORG/QFLS STRATEGIC LEARNING POWERED BY

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APRIL 17 Financial Storytelling – Application (Part 2) MAY 28 Working Together – Building Strategic Relationships with Jennifer Elder

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CPE

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BUSINESS & INDUSTRY (IN-PERSON)

B U S I N E S S & IN D US TRY (IN -PE R SON ) 10/17/19

A Finance Business Partnering: The Essentials

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$420

Columbia

8

8:30 AM

$290

$290

Baltimore

23.5

8 AM

$1,495

$1,495

4

12 PM

$160

$210

Timonium

4

8 AM

$160

$210

Timonium

11/11/19

ADVANCED TAX INSTITUTE -DAY 1 -CURRENT TAX ISSUES AND BUSINESS TAX UPDATE

11/18/19

A AICPA Corporate Finance and Controllers Conference in conjunction with Global Manufacturing Conference

12/5/19

Cybersecurity Advisory Services

12/5/19

A AICPA SOC Deep Dive

Orlando + Online

4/17/20

Quarterly Financial Leaders Series: Financial Storytelling - Application (Part 2)

4

8 AM

$180

$230

Columbia

4/23/20

CFO/Controller & Financial Professional Updates Seminar Series: Finance, Operations, Micro-Economics, and the Internal Environment

8

8 AM

$320

$420

Timonium + Online

8

8 AM

$395

$495

Columbia + Online

8

8 AM

$320

$420

Rockville

5/15/20

2020 BUSINESS AND INDUSTRY CPE CONFERENCE

EM P LO Y E E B E N EFITS (IN-PE R S ON ) 11/4/19

A Audits of 401(k) Plans

ET HI CS ( IN - PE R S ON ) 11/5/19

A Practical Ethics Update for CPAs: 2019-20 Edition

4

8 AM

$160

$210

Rockville

11/19/19

A Four for Fall: Ethics and Professional Conduct: Updates and Practical Applications

4

8 AM

$160

$210

Columbia

4

8 AM

$160

$210

Columbia

11/20/19

Four for Fall: Ethics for CPAs in Business & Industry

12/13/19

A Practical Ethics Update for CPAs: 2019-20 Edition

4

8 AM

$160

$210

Columbia

1/16/20

Ethics for the Industry Accountant

4

8 AM

$160

$210

Timonium + Online

6/4/20

CFO/Controller & Financial Professional Updates Seminar Series: Soft Skills in Leadership, Negotiation, and Team Building

8

8 AM

$295

$395

Timonium + Online

FUT U R E R E A D Y (IN -PE R SON ) 10/29/19

34th Annual Personal Financial Planning Conference

8

8:30 AM

$320

$420

Timonium + Online

11/7/19

Don Farmer’s 2019 Individual Income Tax Workshop

8

8 AM

$330

$430

Baltimore + Online

11/8/19

Don Farmer’s 2019 Corporate Income Tax Workshop

8

8 AM

$330

$430

Baltimore + Online

11/22/19

Don Farmer’s 2019 Federal Tax Update

8

8 AM

$330

$430

Baltimore + Online

12/2/19

2019 #FutureReady Summit Learning Labs

4

1 PM

FREE

$30

Towson

12/3/19

2019 CPA #FUTUREREADY SUMMIT

8

8 AM

$295

$395

Towson + Online

12/4/19

2019 AI INNOVATION SUMMIT

4

8:30 AM

$195

$295

Towson + Online

46

Group discounts are available.

STATEMENT

DATE

COURSE TITLE

CPE

START TIME

$MEM

$NON-MEM

LOCATION

4

12 PM

$160

$210

Timonium

4

8 AM

$160

$210

Timonium

16

8 AM

$400

$500

Columbia + Online

FUTURE READY (IN-PERSON), CONTINUED 12/5/19 12/5/19 12/1212/13/19

Cybersecurity Advisory Services A AICPA SOC Deep Dive

MACPA’s 1040 Fast Track

12/16/19

CPA 4.0 -Anticipating, Adapting and Thriving in Industry 4.0 - 2019 Fall Town Hall / PIU

4

8:30 AM

FREE

$250

Towson + Online

12/19/19

CPA 4.0 -Anticipating, Adapting and Thriving in Industry 4.0 - 2019 Business & Industry Fall Town Hall / PIU

4

8:30 AM

FREE

$250

Rockville + Online

1/91/10/20

MACPA’s 1040 Fast Track

16

8 AM

$400

$500

Timonium + Online

5/15/20

2020 BUSINESS AND INDUSTRY CPE CONFERENCE

8

8 AM

$395

$495

Columbia + Online

24

12 PM

Various

Various

4

12 PM

$160

$210

Columbia

G O VE R N M E N T (IN -PE R SON ) 10/28/19 11/19/19

A AICPA Governmental and Not-for-Profit Training Program YB Four for Fall: Yellow Book in 4 Hours -Complying with the Latest

Requirements

Las Vegas, NE + Online

LE G I S L ATIV E & RE GULATORY (IN -PE RSO N) 12/16/19

CPA 4.0 -Anticipating, Adapting and Thriving in Industry 4.0 - 2019 Fall Town Hall / PIU

4

8:30 AM

FREE

$250

Towson + Online

12/19/19

CPA 4.0 -Anticipating, Adapting and Thriving in Industry 4.0 - 2019 Business & Industry Fall Town Hall / PIU

4

8:30 AM

FREE

$250

Rockville + Online

2

7:30 AM

FREE

$-

24

12 PM

Various

Various

4

8 AM

$160

$210

Columbia

1/23/20

CPA DAY 2020- Members Only

Annapolis

N O N P R O F IT / N O T-FOR -PR OF IT (IN -P ERSON) 10/28/19

11/19/19

A AICPA Governmental and Not-for-Profit Training Program

Four for Fall: Accounting and Financial Reporting Update for Nonprofits: Practical Insights in Current Financial Statement Issues Relevant to NP Entities

Las Vegas, NE + Online

PER S O N A L D E V ELOPME NT (IN -PE R SON) 12/16/19

CPA 4.0 -Anticipating, Adapting and Thriving in Industry 4.0 - 2019 Fall Town Hall / PIU

4

8:30 AM

FREE

$250

Towson + Online

12/19/19

CPA 4.0 -Anticipating, Adapting and Thriving in Industry 4.0 - 2019 Business & Industry Fall Town Hall / PIU

4

8:30 AM

FREE

$250

Rockville + Online

Government & Not-For-Profit C O N F E R E N C E

FALL 2019

UNIQUE ACCOUNTING SKILLS TRAINING FOR YOUR UNIQUE ROLE SAVE THE DATE

April 24, 2020

*additional early registration discounts are available for in-person + simulcast events when registering more than 30 days in advance.

47

DATE

COURSE TITLE

CPE

START TIME

$MEM

$NON-MEM

8

8:30 AM

$320

$420

Timonium + Online

LOCATION

PERSONAL FINANCIAL PLANNING (IN-PERSON)

PE R S O N A L F IN A NCIAL PLANNING (IN- P ERSON) 10/29/19

34TH ANNUAL PERSONAL FINANCIAL PLANNING CONFERENCE

11/11/19

ADVANCED TAX INSTITUTE - DAY 1 - CURRENT TAX ISSUES AND BUSINESS TAX UPDATE

8

8:30 AM

$290

$290

Baltimore

11/12/19

ADVANCED TAX INSTITUTE - DAY 2 - ESTATE PLANNING ISSUES

8

8:30 AM

$290

$290

Baltimore

8

8:30 AM

$290

$290

Baltimore

8

8:30 AM

$290

$290

Baltimore

2

9 AM

$25

$50

Towson

8

8 AM

$320

$420

Timonium

11/13/19 11/14/19 12/10/19

ADVANCED TAX INSTITUTE - DAY 3 - REAL ESTATE AND PARTNERSHIPS ADVANCED TAX INSTITUTE - DAY 4 - STATE AND LOCAL TAX ISSUES PFP Study Group: Special Needs Trusts and ABLE Accounts and Social Security Disability Insurance

PR A CT I TIO N E R S (IN -PE R SON ) 10/29/19

A Accounting and Auditing Update for Small Businesses

12/1212/13/19

MACPA’s 1040 Fast Track

16

8 AM

$400

$500

Columbia + Online

1/91/10/20

MACPA’s 1040 Fast Track

16

8 AM

$400

$500

Timonium + Online

SPE CI AL IZ E D K N OWLE D GE & APPLICAT IO NS (IN- P ERSON) 12/2/19

2019 #FutureReady Summit Learning Labs

4

1 PM

FREE

$30

Towson

12/3/19

2019 CPA #FUTUREREADY SUMMIT

8

8 AM

$295

$395

Towson + Online

4

12 PM

$160

$210

Timonium

2

7:30 AM

FREE

$-

Annapolis

12/5/19 1/23/20

Cybersecurity Advisory Services CPA DAY 2020 - Members Only

3/26/20

CFO/Controller & Financial Professional Updates Seminar Series: Strategy, Macro-Economics, and the External Environment

8

8 AM

$320

$420

Timonium + Online

4/23/20

CFO/Controller & Financial Professional Updates Seminar Series: Finance, Operations, Micro-Economics, and the Internal Environment

8

8 AM

$320

$420

Timonium + Online

8

8 AM

$320

$420

Timonium

TA X ( I N - P E R S O N ) 10/23/19

A YB Form 990: Mastering Its Unique Characteristics

10/24/19

Section 199A: An Up to Date Review of the PassThrough Deduction

8

8 AM

$320

$420

Columbia

10/25/19

Estate and Financial Planning for Generations X and Y

8

8 AM

$320

$420

Columbia

10/29/19

34th Annual Personal Financial Planning Conference

8

8:30 AM

$320

$420

Timonium + Online

11/7/19

Don Farmer’s 2019 Individual Income Tax Workshop

8

8 AM

$330

$430

Baltimore + Online

11/8/19

Don Farmer’s 2019 Corporate Income Tax Workshop

8

8 AM

$330

$430

Baltimore + Online

11/11/19

A Reviewing Individual Tax Returns: What Are You Missing?

4

8 AM

$160

$210

Frederick

11/11/19

A Social Security and Medicare: Maximizing Retirement Benefits

4

12 PM

$160

$210

Frederick

48

Group discounts are available.

STATEMENT

DATE

COURSE TITLE

CPE

START TIME

$MEM

$NON-MEM

LOCATION

8

8:30 AM

$290

$290

Baltimore

TAX (IN-PERSON), CONTINUED 11/11/19

ADVANCED TAX INSTITUTE -DAY 1 -CURRENT TAX ISSUES AND BUSINESS TAX UPDATE

11/12/19

A Cut Your Client’s Tax Bill: Individual Tax Planning Tips and Strategies

8

8 AM

$320

$420

Columbia

11/12/19

ADVANCED TAX INSTITUTE -DAY 2 -ESTATE PLANNING ISSUES

8

8:30 AM

$290

$290

Baltimore

8

8:30 AM

$290

$290

Baltimore

8

8:30 AM

$290

$290

Baltimore

11/13/19 11/14/19

ADVANCED TAX INSTITUTE -DAY 3 -REAL ESTATE AND PARTNERSHIPS ADVANCED TAX INSTITUTE -DAY 4 -STATE AND LOCAL TAX ISSUES

11/15/19

A Taxation of Individuals Living Abroad and Foreign Nationals Living in the U.S.

8

8 AM

$320

$420

Columbia

11/20/19

The Complete Guide to Preparing Forms 706 and 709

8

8 AM

$320

$420

Timonium

11/21/19

Making the Best of Bad Situations

8

8 AM

$320

$420

Columbia

8

8 AM

$330

$430

Baltimore + Online

8

8 AM

$320

$420

Columbia

16

8 AM

$400

$500

Columbia + Online

8

8 AM

$320

$420

Columbia

16

8 AM

$400

$500

Timonium + Online

8

8 AM

$320

$420

Columbia

8

8 AM

$320

$420

Timonium

11/22/19 12/11/19 12/1212/13/19 12/17/19 1/91/10/20 1/16/20 1/21/20

Don Farmer’s 2019 Federal Tax Update The Complete Guide to the Preparation of Form 1041 MACPA’s 1040 Fast Track A Construction Contractors: Accounting, Auditing, and Tax

MACPA’s 1040 Fast Track A Annual Tax Update: Corporations and Pass-Through Entities

The Complete Guide to the Preparation of Form 1041

TECHN O L O G Y (IN-PE R S ON ) 12/2/19

MACPA #FUTUREREADY LEARNING LABS

4

1 PM

FREE

$30

Towson

12/3/19

2019 CPA #FUTUREREADY SUMMIT

8

8 AM

$295

$395

Towson + Online

12/4/19

2019 AI INNOVATION SUMMIT

4

8:30 AM

$145

$245

Towson + Online

12/5/19

Cybersecurity Advisory Services

4

12 PM

$160

$210

Timonium

12/5/19

A AICPA SOC Deep Dive

4

8 AM

$160

$210

Timonium

8

8 AM

$395

$495

Columbia + Online

5/15/20

2020 BUSINESS AND INDUSTRY CPE CONFERENCE

REGISTER ONLINE AT

MACPA.ORG

FALL 2019

*additional early registration discounts are available for in-person + simulcast events when registering more than 30 days in advance.

49

Accounting software powered by people XERO.COM/JOIN

DATE

COURSE TITLE

CPE

START TIME

$MEM

$NON-MEM

LOCATION

Upcoming ONLINE Events & Courses KEY: A

AICPA Course

DATE

YB

Featured Event

COURSE TITLE

Available as Simulcast

Yellow Book

CPE

START TIME

$MEM

$NON-MEM

LOCATION

AC CO U N TIN G & AUDITIN G (ONLINE) 10/14/19

A CECL Implementation

1

1 PM

$59

$69

Online

10/15/19

A Fraud and Cash Receipts: Common Frauds and Internal Controls

4

9 AM

$179

$229

Online

10/15/19

A Fraud: Recent Findings, Red Flags and Corruption Schemes

4

1 PM

$179

$229

Online

1

11 AM

$35

$45

Online

2

1 PM

$99

$129

Online

8

9 AM

$279

$349

Online

10/15/19 10/16/19 10/16/19

Audit Data Standardization: Is Interoperable Audit Evidence on the Horizon?

A SEC Quarterly Update Q3 Webcast A Internal Control and COSO Essentials for Financial Managers, Accountants and Auditors

10/22/19

A Integrating Audit Data Analytics into the Audit Process

8

9 AM

$279

$349

Online

10/22/19

A Revenue Recognition: Mastering the New FASB Requirements

8

9 AM

$279

$349

Online

10/23/19

A Group and Component Auditor Issues

1

1 PM

$59

$69

Online

10/29/19

A U.S. GAAP: Review for Business & Industry

8

10:30 AM

$279

$349

Online

10/29/19

Grow Your Business from Within: How to Deliver Maximum Value to Client’s on Every Engagement

2

11 AM

$75

$90

Online

10/30/19

A The Deeper Dive in Peer Review & Audit Review Documentation

1.5

2 PM

$79

$99

Online

2

1 PM

$75

$90

Online

8

9 AM

$279

$349

Online

1.5

1 PM

$79

$99

Online

10/30/19

How to Identify, Explain, and Present Pertinent Financial Information to Non-Accountants

10/31/19

A Governmental Accounting and Auditing Update

11/4/19

A Auditing Revenue under ASC 606

FALL 2019

*additional early registration discounts are available for in-person + simulcast events when registering more than 30 days in advance.

51

DATE

COURSE TITLE

CPE

START TIME

$MEM

$NON-MEM

4

10:30 AM

$179

$229

Online

LOCATION

ACCOUNTING & AUDITING (ONLINE), CONTINUED 11/4/19

A Data Breaches & Other Cyber Frauds: A 21st Century Risk to Your Organization

11/4/19

A Integrating Audit Data Analytics into the Audit Process

8

10:30 AM

$279

$349

Online

11/4/19

A U.S. GAAP: Review for Business & Industry

8

9 AM

$279

$349

Online

11/6/19

A Annual Update for Accountants and Auditors

8

9 AM

$279

$349

Online

11/7/19

A Preparation, Compilation, and Review Engagements: Update and Review

4

9 AM

$179

$229

Online

11/7/19

A Credit Impairment – Mastering FASB Requirements for Current Expected Credit Loss (CECL)

8

9 AM

$279

$349

Online

1.5

1 PM

$79

$99

Online

4

2:30 PM

$179

$229

Online

1.5

1 PM

$79

$99

Online

11/11/19

A Examples of Applying Topic 606 to Specific Cases

11/11/19

A Statement of Cash Flows: Preparation, Presentation, and Use

11/12/19

A Merger & Acquisition Activity • Current Trends and Impact on Value of Companies

11/12/19

A The Most Common Financial Statement and Asset Fraud Schemes: How to Detect and Prevent Them

4

1 PM

$179

$229

Online

11/12/19

A Purchasing, Inventory, and Cash Disbursements: Common Frauds and Internal Controls

4

9 AM

$179

$229

Online

8

9 AM

$279

$349

Online

1.5

3 PM

$79

$99

Online

11/12/19

A Applying the Uniform Guidance in Your Single Audits

11/13/19

A Blockchain: Investigating Transactions & Fraud

11/14/19

Audit Data Standardization: Is Interoperable Audit Evidence on the Horizon?

1

2 PM

$35

$45

Online

11/15/19

A Interpreting the New Revenue Recognition Standard: What All CPAs Need to Know

4

9 AM

$179

$229

Online

11/15/19

A Leases: Mastering the New FASB Requirements

8

9 AM

$279

$349

Online

11/18/19

A Revenue Recognition: Mastering the New FASB Requirements

8

10:30 AM

$279

$349

Online

11/18/19

A Construction Contractors: Accounting, Auditing, and Tax

8

10:30 AM

$279

$349

Online

11/19/19

A The Deeper Dive in Peer Review & Audit Review Documentation

1.5

2 PM

$79

$99

Online

1

1 PM

$59

$69

Online

1

1 PM

$59

$69

Online

1.5

1 PM

$79

$99

Online

11/20/19

A Accounting Implementation Issues In Response to the 2018 Tax Law Change

11/21/19

A Enhancing Attest Workflow Beyond Digitizing

11/25/19

A Basics of the New Lease Accounting Standards

11/26/19

A Audit Workpapers: Documenting Field Work

4

9 AM

$179

$229

Online

11/26/19

A Audit Workpapers: Reviewing Field Work

4

1 PM

$179

$229

Online

11/26/19

A Applying Professional Skepticism in an Audit

4

9 AM

$179

$229

Online

12/2/19

A Analyzing a Company’s Financial Statement

4

2:30 PM

$179

$229

Online

52

Group discounts are available.

STATEMENT

DATE

COURSE TITLE

CPE

START TIME

$MEM

$NON-MEM

LOCATION

ACCOUNTING & AUDITING (ONLINE), CONTINUED 12/2/19

A Statement of Cash Flows: Preparation, Presentation, and Use

4

10:30 AM

$179

$229

Online

12/2/19

A U.S. GAAP: Review for Business & Industry

8

9 AM

$279

$349

Online

8

8 AM

$295

$395

Towson + Online

8

9 AM

$279

$349

Online

4

8:30 AM

$195

$295

Towson + Online

8

9 AM

$279

$349

Online

8

9 AM

$279

$349

Online

4

1 PM

$179

$229

Online

8

9 AM

$279

$349

Online

12/3/19 12/3/19 12/4/19 12/4/19 12/5/19 12/6/19 12/6/19

2019 CPA #FUTUREREADY SUMMIT A Leases: Mastering the New FASB Requirements

2019 AI INNOVATION SUMMIT A Credit Impairment – Mastering FASB Requirements for Current Expected Credit Loss (CECL) A Integrating Audit Data Analytics into the Audit Process A Data Breaches & Other Cyber Frauds: A 21st Century Risk to Your Organization A Revenue Recognition: Mastering the New FASB Requirements

12/9/19

Audit Data Standardization: Is Interoperable Audit Evidence on the Horizon?

1

1 PM

$35

$45

Online

12/10/19

A Using Market • Based Data to Provide Better Valuation Reports

1.5

1 PM

$79

$99

Online

12/10/19

A Preparation, Compilation, and Review Engagements: Update and Review

4

1 PM

$179

$229

Online

12/11/19

A Governmental Pensions: Prepare for a Changing Landscape

4

1 PM

$179

$229

Online

12/12/19

A CECL Implementation

1

1 PM

$59

$69

Online

12/12/19

A The Deeper Dive in Peer Review & Audit Review Documentation

1.5

2 PM

$79

$99

Online

12/12/19

A Annual Update for Accountants and Auditors

8

9 AM

$279

$349

Online

4

1 PM

$179

$229

Online

12/13/19

A GASB Statement Nos. 74 & 75: Best Practices in OPEB Accounting & Auditing

12/13/19

A Construction Contractors: Accounting, Auditing, and Tax

8

9 AM

$279

$349

Online

12/16/19

A Forensic Accounting: Uncovering Schemes and Scams

4

1 PM

$179

$229

Online

12/16/19

How to Identify, Explain, and Present Pertinent Financial Information to Non-Accountants

2

1 PM

$75

$90

Online

12/16/19

CPA 4.0 – Anticipating, Adapting and Thriving in Industry 4.0 – 2019 Fall Town Hall / PIU

4

8:30 AM

FREE

$250

Towson + Online

8

9 AM

$279

$349

Online

4

8:30 AM

FREE

$250

Rockville + Online

4

9 AM

$179

$229

Online

12/17/19 12/19/19

12/20/19

A Applying the Uniform Guidance in Your Single Audits

CPA 4.0 – Anticipating, Adapting and Thriving in Industry 4.0 – 2019 Business & Industry Fall Town Hall / PIU A Interpreting the New Revenue Recognition Standard: What All CPAs

Need to Know

12/20/19

A Applying Professional Skepticism in an Audit

4

1 PM

$179

$229

Online

12/20/19

A Documenting Your EBP Audit: What You Need to Know

8

9 AM

$279

$349

Online

FALL 2019

*additional early registration discounts are available for in-person + simulcast events when registering more than 30 days in advance.

53

DATE

COURSE TITLE

CPE

START TIME

$MEM

$NON-MEM

LOCATION

ACCOUNTING & AUDITING (ONLINE), CONTINUED 12/23/19

A Audit Workpapers: Documenting Field Work

4

9 AM

$179

$229

Online

12/23/19

A Audit Workpapers: Reviewing Field Work

4

1 PM

$179

$229

Online

12/27/19

A Fraud and Cash Receipts: Common Frauds and Internal Controls

4

9 AM

$179

$229

Online

12/27/19

A Fraud: Recent Findings, Red Flags and Corruption Schemes

4

1 PM

$179

$229

Online

12/27/19

A Governmental Accounting and Auditing Update

8

9 AM

$279

$349

Online

A Internal Control and COSO Essentials for Financial Managers, Accountants and Auditors

8

10:30 AM

$279

$349

Online

1/2/20

A The Most Common Financial Statement and Asset Fraud Schemes: How to Detect and Prevent Them

4

9 AM

$179

$229

Online

1/2/20

A Purchasing, Inventory, and Cash Disbursements: Common Frauds and Internal Controls

4

1 PM

$179

$229

Online

12/30/19

1/3/20

A Statement of Cash Flows: Preparation, Presentation, and Use

4

9 AM

$179

$229

Online

1/6/20

A SEC Quarterly Update Q4 Webcast • Highlights from the SEC Conference

3

1 PM

$149

$189

Online

1.5

2 PM

$79

$99

Online

8

9 AM

$279

$349

Online

1.5

1 PM

$79

$99

Online

1/7/20

A The Deeper Dive in Peer Review & Audit Review Documentation

1/7/20

A Revenue Recognition: Mastering the New FASB Requirements

1/10/20

A Auditing Revenue under ASC 606

1/13/20

A Data Breaches & Other Cyber Frauds: A 21st Century Risk to Your Organization

4

2:30 PM

$179

$229

Online

1/14/20

A Preparation, Compilation, and Review Engagements: Update and Review

4

9 AM

$179

$229

Online

1/16/20

A Audits of 401(k) Plans

8

9 AM

$279

$349

Online

1/21/20

A Annual Update for Accountants and Auditors

8

9 AM

$279

$349

Online

2

2 PM

$75

$90

Online

1/21/20

How to Identify, Explain, and Present Pertinent Financial Information to Non-Accountants

1/23/20

A Leases: Mastering the New FASB Requirements

8

9 AM

$279

$349

Online

1/24/20

A Applying Professional Skepticism in an Audit

4

9 AM

$179

$229

Online

1/24/20

A Construction Contractors: Accounting, Auditing, and Tax

8

9 AM

$279

$349

Online

4

1 PM

$179

$229

Online

1/28/20

A Interpreting the New Revenue Recognition Standard: What All CPAs Need to Know

1/30/20

A Integrating Audit Data Analytics into the Audit Process

8

9 AM

$279

$349

Online

1/31/20

A Audit Workpapers: Documenting Field Work

4

9 AM

$179

$229

Online

1/31/20

A Audit Workpapers: Reviewing Field Work

4

1 PM

$179

$229

Online

54

Group discounts are available.

STATEMENT

DATE

COURSE TITLE

CPE

START TIME

$MEM

$NON-MEM

LOCATION

BLI LEADERSHIP (ONLINE)

BLI LE A D E R S H IP (ONLINE ) 10/16/19

Anticipate Greatness: Building a Productive, Resilient Workforce

1

11 AM

$35

$45

Online

10/17/19

The Finance and Accounting Organization as Partner and Strategist to the Business

2

11 AM

$75

$90

Online

10/22/19

The Journey to Becoming a Cherished Advisor: Utilizing AI to Create Opportunities for Long-Lasting Client Relationships

1

12 PM

$35

$45

Online

10/25/19

How to Succeed as a First Time Manager

2

1 PM

$75

$90

Online

10/28/19

CPA Firm Business Development: The Data Analytics Opportunity

1

11 AM

$35

$45

Online

10/29/19

Grow Your Business from Within: How to Deliver Maximum Value to Client’s on Every Engagement

2

11 AM

$75

$90

Online

10/30/19

Leadership Improv – Why “Fake It Until You Make It” Works

2

3 PM

$75

$90

Online

11/18/19

The Journey to Becoming a Cherished Advisor: The Soft Skills Needed to Create Long-Lasting Client Relationships

1

3 PM

$35

$45

Online

11/19/19

The Journey to Becoming a Cherished Advisor: Designing the Future Firm – Next Generation Hiring, Staffing and Succession Planning

1

2 PM

$35

$45

Online

11/19/19

The Strategic Finance Department – 15 New Roles

2

2 PM

$75

$90

Online

11/20/19

How to Lead, Coach, and Develop a Winning Team

2

2 PM

$75

$90

Online

11/21/19

The Journey to Becoming a Cherished Advisor: Technology, the Process and Practice Management

1

2 PM

$35

$45

Online

11/25/19

A Vision for the Future-Ready Leader

1

12 PM

$35

$45

Online

11/26/19

Financial Storytelling: The Key in Growing Your Organization to the Next Level

2

11 AM

$75

$90

Online

12/10/19

The Path to Creating Work-Life Harmony

0.8

3 PM

$35

$45

Online

12/16/19

CPA 4.0 – Anticipating, Adapting and Thriving in Industry 4.0 – 2019 Fall Town Hall / PIU

4

8:30 AM

FREE

$250

Towson + Online

12/17/19

Thriving in Industry 4.0 – The Rise of the T-Shaped Professional Virtual Conference

4

10:30 AM

$195

$255

Online

12/18/19

Productivity Enablement: Simplifying the Most Challenging Parts of your Job and Becoming Future-Ready – (FREE FOR MEMBERS)

1

12 PM

FREE

$45

Online

12/18/19

CPA Firm Business Development: The Data Analytics Opportunity

1

9 AM

$35

$45

Online

12/19/19

The Journey to Becoming a Cherished Advisor: Utilizing AI to Create Opportunities for Long-Lasting Client Relationships

1

11 AM

$35

$45

Online

12/19/19

CPA 4.0 – Anticipating, Adapting and Thriving in Industry 4.0 – 2019 Business & Industry Fall Town Hall / PIU

4

8:30 AM

FREE

$250

Rockville + Online

1/6/20

A Vision for the Future-Ready Leader

1

12 PM

$35

$45

Online

1/9/20

The Path to Creating Work-Life Harmony

0.8

11 AM

$35

$45

Online

1/17/20

The Strategic Finance Department – 15 New Roles

2

3 PM

$75

$90

Online

1/21/20

CPA Firm Business Development: The Data Analytics Opportunity

1

12 PM

$35

$45

Online

1/22/20

The Journey to Becoming a Cherished Advisor: Technology, the Process and Practice Management

1

1 PM

$35

$45

Online

1/23/20

How to Lead, Coach, and Develop a Winning Team

2

11 AM

$75

$90

Online

FALL 2019

*additional early registration discounts are available for in-person + simulcast events when registering more than 30 days in advance.

55

DATE

COURSE TITLE

CPE

START TIME

$MEM

$NON-MEM

4

1 PM

$179

$229

Online

LOCATION

BUSINESS & INDUSTRY (ONLINE)

BU S I N E S S & IN D USTRY (ONLINE ) 10/15/19

A The Changing Role of the Controller: Advancing from Tactical to Strategic

10/15/19

A Fraud: Recent Findings, Red Flags and Corruption Schemes

4

1 PM

$179

$229

Online

10/15/19

A Data Analytics for Finance Managers (Day 1)

6

10 AM

$224.50

$269.50

Online

10/16/19

A Blockchain for Financial Services

4

9 AM

$179

$229

Online

10/16/19

A Data Analytics for Finance Managers (Day 2)

6

10 AM

$224.50

$269.50

Online

10/16/19

Anticipate Greatness: Building a Productive, Resilient Workforce

1

11 AM

$35

$45

Online

10/16/19

Going Darwin: Why Self-Evolution is the Key to Future Success

1

11 AM

$35

$45

Online

10/18/19

A Employment Law Update: Reducing Employer Liability

4

9 AM

$179

$229

Online

1

2 PM

$35

$45

Online

10/18/19

Respect, Safety and Ethics- The Next Step in Harassment AvoidanceEmployee Training

10/21/19

A Best Practices for Payroll Taxes and 1099 Issues

8

10:30 AM

$279

$349

Online

10/22/19

A Revenue Recognition: Mastering the New FASB Requirements

8

9 AM

$279

$349

Online

10/23/19

How to Build a Base of Personal Credibility and Trust

2

1 PM

$75

$90

Online

10/25/19

Running a Remote Workforce: Should Pants be Optional? (Free to Members – Sponsored webevent hosted by Xero, Inc.)

1

11 AM

FREE

$100

Online

10/28/19

Seven Secrets of Successful Business Communication Part 1: Questioning and Listening to Discover Clients’ Needs

2

12 PM

$75

$90

Online

10/29/19

Seven Secrets of Successful Business Communication Part 2: More Powerful Presenting and Writing

2

2 PM

$75

$90

Online

10/30/19

How to Identify, Explain, and Present Pertinent Financial Information to Non-Accountants

2

1 PM

$75

$90

Online

11/1/19

A Choice of and Formation of Entity

4

1 PM

$179

$229

Online

11/1/19

A Best Practices for Payroll Taxes and 1099 Issues

8

9 AM

$279

$349

Online

11/4/19

A Employment Law Update: Reducing Employer Liability

4

9 AM

$179

$229

Online

11/5/19

A Effective Business Communications

4

9 AM

$179

$229

Online

11/6/19

A Financial Forecasting: Planning for Success

4

1 PM

$179

$229

Online

11/7/19

A KPI Dashboards • The New Financial Reporting Model

2

1 PM

$99

$129

Online

11/8/19

A Controller’s Update: Today’s Latest Trends

4

9 AM

$179

$229

Online

A The Changing Role of the Controller: Advancing from Tactical to

4

9 AM

$179

$229

Online

1

12 PM

$35

$45

Online

1.5

3 PM

$79

$99

Online

11/11/19

Strategic

11/12/19

Working Together – Four Personality Styles in the Workplace

11/13/19

A Blockchain: Investigating Transactions & Fraud

56

Group discounts are available.

STATEMENT

DATE

COURSE TITLE

FALL 2019

CPE

START TIME

$MEM

$NON-MEM

LOCATION

*additional early registration discounts are available for in-person + simulcast events when registering more than 30 days in advance.

57

DATE

COURSE TITLE

CPE

START TIME

$MEM

$NON-MEM

LOCATION

BUSINESS & INDUSTRY (ONLINE), CONTINUED 11/13/19

Going Darwin: Why Self-Evolution is the Key to Future Success

1

12 PM

$35

$45

Online

11/15/19

A Interpreting the New Revenue Recognition Standard: What All CPAs Need to Know

4

9 AM

$179

$229

Online

8

9 AM

$279

$349

Online

23.5

8 AM

$1,495

$1,495

11/15/19 11/18/19

A Leases: Mastering the New FASB Requirements A AICPA Corporate Finance and Controllers Conference in conjunction with Global Manufacturing Conference

Orlando + Online

11/18/19

A Revenue Recognition: Mastering the New FASB Requirements

8

10:30 AM

$279

$349

Online

11/18/19

A Construction Contractors: Accounting, Auditing, and Tax

8

10:30 AM

$279

$349

Online

11/18/19

Anticipate Development: Moving from Employee to Manager to Leader

1

3 PM

$35

$45

Online

11/20/19

Anticipate Client Needs: Beyond Best Practices in Client and Customer Service

1

2 PM

$35

$45

Online

11/20/19

How to Lead, Coach, and Develop a Winning Team

2

2 PM

$75

$90

Online

11/21/19

A Capitalized Costs and Depreciation

6

11 AM

$159

$199

Online

11/21/19

Seven Secrets of Successful Business Communication Part 1: Questioning and Listening to Discover Clients’ Needs

2

2 PM

$75

$90

Online

11/22/19

Anticipate Engagement: Motivating the Next Workforce

1

2 PM

$35

$45

Online

11/22/19

Seven Secrets of Successful Business Communication Part 2: More Powerful Presenting and Writing

2

11 AM

$75

$90

Online

11/25/19

A Data Analytics for Finance Managers (Day 1)

6

9 AM

$224.50

$269.50

Online

11/26/19

A Data Analytics for Finance Managers (Day 2)

6

9 AM

$224.50

$269.50

Online

12/2/19

A Developing Your Digital Mindset

4

9 AM

$179

$229

Online

12/3/19

A Leases: Mastering the New FASB Requirements

8

9 AM

$279

$349

Online

12/4/19

A Hot Topics in Today’s Small Firm Environment

1

1 PM

$59

$69

Online

12/4/19

A Best Practices for Payroll Taxes and 1099 Issues

8

9 AM

$279

$349

Online

12/4/19

A Data Analytics Executive Program

5

1 PM

$449

$539

Online

12/5/19

A Capitalized Costs and Depreciation

6

10 AM

$159

$199

Online

12/6/19

A Effective Business Communications

4

9 AM

$179

$229

Online

12/6/19

A Revenue Recognition: Mastering the New FASB Requirements

8

9 AM

$279

$349

Online

12/9/19

Going Darwin: Why Self-Evolution is the Key to Future Success

1

1 PM

$35

$45

Online

12/10/19

A Blockchain for Financial Services

4

1 PM

$179

$229

Online

12/11/19

A Choice of and Formation of Entity

4

9 AM

$179

$229

Online

4

9 AM

$179

$229

Online

12/13/19

58

A The Changing Role of the Controller: Advancing from Tactical to Strategic

Group discounts are available.

STATEMENT

TECHNOLOGY (ONLINE), CONTINUED

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Botkeeper offers a Partner Program for accounting professionals/ firms to offload the bookkeeping tasks (data entry, reconciliations, classifications) to our Bots, enabling them to focus on higher level client advisory services. With Botkeeper you’ll get secure 24/7 data entry, see a reduction in errors, and enjoy real-time reporting.

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DATE

COURSE TITLE

CPE

START TIME

$MEM

$NON-MEM

LOCATION

BUSINESS & INDUSTRY (ONLINE), CONTINUED 12/13/19

A Employment Law Update: Reducing Employer Liability

4

1 PM

$179

$229

Online

12/13/19

A Controller’s Update: Today’s Latest Trends

4

1 PM

$179

$229

Online

12/13/19

A Financial Forecasting: Planning for Success

4

9 AM

$179

$229

Online

12/13/19

A Construction Contractors: Accounting, Auditing, and Tax

8

9 AM

$279

$349

Online

12/16/19

A Forensic Accounting: Uncovering Schemes and Scams

4

1 PM

$179

$229

Online

12/16/19

A Data Analytics for Finance Managers (Day 1)

6

10 AM

$224.50

$269.50

Online

12/16/19

Seven Secrets of Successful Business Communication Part 1: Questioning and Listening to Discover Clients’ Needs

2

3 PM

$75

$90

Online

12/16/19

How to Identify, Explain, and Present Pertinent Financial Information to Non-Accountants

2

1 PM

$75

$90

Online

12/17/19

A Data Analytics for Finance Managers (Day 2)

6

10 AM

$224.50

$269.50

Online

12/17/19

The Power of Women’s Networks

1

1 PM

$35

$45

Online

12/17/19

Seven Secrets of Successful Business Communication Part 2: More Powerful Presenting and Writing

2

12 PM

$75

$90

Online

12/17/19

Thriving in Industry 4.0 – The Rise of the T-Shaped Professional Virtual Conference

4

10:30 AM

$195

$255

Online

12/18/19

Conflict and Communication – You vs. Me vs. Them

2

3 PM

$75

$90

Online

12/18/19

The Magic of Good Questions: Turning Conversations into Opportunities

1.8

1 PM

$75

$90

Online

12/19/19

A Time to Get Serious About Information Security

2

1 PM

$99

$129

Online

12/19/19

A Blockchain for Healthcare

4

9 AM

$199

$249

Online

4

9 AM

$179

$229

Online

A Fraud: Recent Findings, Red Flags and Corruption Schemes

4

1 PM

$179

$229

Online

1/3/20

A Effective Business Communications

4

1 PM

$179

$229

Online

1/3/20

Anticipate Development: Moving from Employee to Manager to Leader

1

1 PM

$35

$45

Online

1/6/20

A Choice of and Formation of Entity

4

2:30 PM

$179

$229

Online

1/7/20

A Employment Law Update: Reducing Employer Liability

4

9 AM

$179

$229

Online

1/7/20

A Revenue Recognition: Mastering the New FASB Requirements

8

9 AM

$279

$349

Online

1/10/20

A KPI Dashboards • The New Financial Reporting Model

2

11 AM

$99

$129

Online

1/10/20

A Capitalized Costs and Depreciation

6

10 AM

$159

$199

Online

1/10/20

A Controller’s Update: Today’s Latest Trends

4

1 PM

$179

$229

Online

4

1 PM

$179

$229

Online

12/20/19 12/27/19

1/14/20

60

A Interpreting the New Revenue Recognition Standard: What All CPAs Need to Know

A The Changing Role of the Controller: Advancing from Tactical to Strategic

Group discounts are available.

STATEMENT

DATE

COURSE TITLE

CPE

START TIME

$MEM

$NON-MEM

8

9 AM

$279

$349

Online

2

2 PM

$75

$90

Online

LOCATION

BUSINESS & INDUSTRY (ONLINE), CONTINUED 1/16/20 1/21/20

A Audits of 401(k) Plans

How to Identify, Explain, and Present Pertinent Financial Information to Non-Accountants

1/23/20

A Leases: Mastering the New FASB Requirements

8

9 AM

$279

$349

Online

1/23/20

How to Lead, Coach, and Develop a Winning Team

2

11 AM

$75

$90

Online

1/24/20

A Construction Contractors: Accounting, Auditing, and Tax

8

9 AM

$279

$349

Online

1/28/20

A Interpreting the New Revenue Recognition Standard: What All CPAs Need to Know

4

1 PM

$179

$229

Online

1/29/20

Seven Secrets of Successful Business Communication Part 2: More Powerful Presenting and Writing

2

1:30 PM

$75

$90

Online

1/29/20

Seven Secrets of Successful Business Communication Part 1: Questioning and Listening to Discover Clients’ Needs

2

11 AM

$75

$90

Online

1/30/20

Respect, Safety and Ethics- The Next Step in Harassment AvoidanceEmployee Training

1

12 PM

$35

$45

Online

8

8 AM

$395

$495

Columbia + Online

5/15/20

2020 BUSINESS AND INDUSTRY CPE CONFERENCE

EM P LO Y E E B E N EFITS (ON LIN E ) 10/21/19

A Best Practices for Payroll Taxes and 1099 Issues

8

10:30 AM

$279

$349

Online

11/1/19

A Tackling Turnover and Hiring in Business-Critical Roles

4

1 PM

$143.20

$143.20

Online

11/1/19

A Best Practices for Payroll Taxes and 1099 Issues

8

9 AM

$279

$349

Online

4

9 AM

$179

$229

Online

8

9 AM

$279

$349

Online

11/13/19 12/4/19

A Employment Law Update: Examining Critical Issues with FMLA, HIPPA, COBRA, ADA and More A Best Practices for Payroll Taxes and 1099 Issues

12/19/19

A Employment Law Update: Examining Critical Issues with FMLA, HIPPA, COBRA, ADA and More

4

1 PM

$179

$229

Online

1/13/20

A Employment Law Update: Examining Critical Issues with FMLA, HIPPA, COBRA, ADA and More

4

9 AM

$179

$229

Online

8

9 AM

$279

$349

Online

1/16/20

A Audits of 401(k) Plans

ET HI CS ( O N L IN E) 10/16/19

A Independence Considerations and the Implementation of ASC 606

1

1 PM

$59

$69

Online

10/22/19

Respect, Safety and Ethics- The Next Step in Harassment AvoidanceExecutive Briefing

2

11 AM

$75

$90

Online

10/23/19

Ethics: Avoiding the Slippery Slope of Ethical Pressures

4

1 PM

$110

$140

Online

10/30/19

A Tax Practice Quarterly: 2019 Tax Ethics Update

2

1 PM

$79.20

$79.20

Online

11/5/19

A Ethics and Professional Conduct: Updates and Practical Applications

4

1 PM

$179

$229

Online

11/6/19

Ethics: The Ethics of Change – Keeping Your Balance in Risky Times

2

12 PM

$75

$90

Online

11/6/19

Ethics: Why we Stray: A different look at Ethical Decision Making

2

2:30 PM

$75

$90

Online

FALL 2019

*additional early registration discounts are available for in-person + simulcast events when registering more than 30 days in advance.

61

DATE

COURSE TITLE

CPE

START TIME

$MEM

$NON-MEM

LOCATION

ETHICS (ONLINE), CONTINUED 11/12/19

A AICPA Code: Ethics in Practice

2

10 AM

$99

$129

Online

11/13/19

Ethics: Avoiding the Slippery Slope of Ethical Pressures

4

11 AM

$110

$140

Online

12/2/19

A Ethics and Professional Conduct: Updates and Practical Applications

4

2:30 PM

$179

$229

Online

12/3/19

Ethics: Avoiding the Slippery Slope of Ethical Pressures

4

9 AM

$110

$140

Online

12/11/19

A Independence Considerations and the Implementation of ASC 606

1

1 PM

$59

$69

Online

12/16/19

A AICPA Code: Ethics in Practice

2

2 PM

$99

$129

Online

4

10 AM

$110

$140

Online

12/18/19

Ethics: Caesar’s Wife: Tipping the Delicate Balance of Leadership and Ethics

1/3/20

A Ethics and Professional Conduct: Updates and Practical Applications

4

9 AM

$179

$229

Online

1/6/20

A AICPA Code: Ethics in Practice

2

1 PM

$99

$129

Online

1/13/20

Ethics: Avoiding the Slippery Slope of Ethical Pressures

4

1 PM

$110

$140

Online

1/16/20

Ethics for the Industry Accountant

4

8 AM

$160

$210

Timonium + Online

FUT U R E R E A D Y (ONLINE ) 10/15/19

Introduction to Data Analytics with Excel Power Query

1

1 PM

$35

$45

Online

10/16/19

Anticipate Greatness: Building a Productive, Resilient Workforce

1

11 AM

$35

$45

Online

10/16/19

Going Darwin: Why Self-Evolution is the Key to Future Success

1

11 AM

$35

$45

Online

10/17/19

The Finance and Accounting Organization as Partner and Strategist to the Business

2

11 AM

$75

$90

Online

10/18/19

Respect, Safety and Ethics- The Next Step in Harassment AvoidanceEmployee Training

1

2 PM

$35

$45

Online

10/22/19

The Journey to Becoming a Cherished Advisor: Utilizing AI to Create Opportunities for Long-Lasting Client Relationships

1

12 PM

$35

$45

Online

10/25/19

Running a Remote Workforce: Should Pants be Optional? (Free to Members – Sponsored webevent hosted by Xero, Inc.)

1

11 AM

FREE

$100

Online

10/28/19

CPA Firm Business Development: The Data Analytics Opportunity

1

11 AM

$35

$45

Online

10/29/19

Grow Your Business from Within: How to Deliver Maximum Value to Client’s on Every Engagement

2

11 AM

$75

$90

Online

8

8:30 AM

$320

$420

Timonium + Online

10/29/19

34th Annual Personal Financial Planning Conference

10/30/19

Leadership Improv – Why “Fake It Until You Make It” Works

2

3 PM

$75

$90

Online

10/30/19

How to Identify, Explain, and Present Pertinent Financial Information to Non-Accountants

2

1 PM

$75

$90

Online

11/7/19

Don Farmer’s 2019 Individual Income Tax Workshop

8

8 AM

$330

$430

Baltimore + Online

11/8/19

Don Farmer’s 2019 Corporate Income Tax Workshop

8

8 AM

$330

$430

Baltimore + Online

11/12/19

Working Together – Four Personality Styles in the Workplace

1

12 PM

$35

$45

Online

11/13/19

Going Darwin: Why Self-Evolution is the Key to Future Success

1

12 PM

$35

$45

Online

62

Group discounts are available.

STATEMENT

NONPROFIT AND FAITH-BASED ORGANIZATIONS

Small Business. Big Savings.

HOW MUCH MONEY

COULD YOUR BUSINESS SAVE? The Delmarva Power Energy Savings for Business Program offers cash incentives to help your small business lower energy costs and save money through energy efficiency equipment improvements.

Are You Eligible?

Generous Cash Incentives

The Delmarva Power Energy Savings for Business Program pays cash incentives for qualified energy efficiency improvements. To be eligible, your small business must:

Eligible Maryland retail customers can take advantage of our incentives for installing new energy-efficient equipment.

• Have a monthly demand of 60 kW or less over a 12-month period.

• Be a Delmarva Power Maryland customer.

• Pay into the EmPOWER Maryland Program on your electric bill.

• Quick Energy Check-Up to identify energy-saving opportunities and installation of energy efficiency products valued at up to $250—at no cost.

• Generous cash incentives of up to 70% of the installed energy efficiency improvements.

• Small Business Energy Advance provides you with cash up front to pay for upgrades, and is repayable through your electric bill, with 0% interest for up to 24 months.* *Minimum project cost must be $2,500 for materials and labor.

Find Out More: If you are a Delmarva Power customer in Maryland, find out how much your small business could save: delmarva.com/business or 1.866.353.5799 EmPOWER Maryland programs are funded by a charge on your energy bill. EmPOWER programs can help you reduce your energy consumption and save you money. To learn more about EmPOWER and how you can participate, go to delmarva.com/saveenergy.

DELMARVA POWER ENERGY SAVINGS FOR BUSINESS PROGRAM

DATE

COURSE TITLE

CPE

START TIME

$MEM

$NON-MEM

LOCATION

FUTURE READY (ONLINE), CONTINUED 11/18/19

The Journey to Becoming a Cherished Advisor: The Soft Skills Needed to Create Long-Lasting Client Relationships

1

3 PM

$35

$45

Online

11/18/19

Anticipate Development: Moving from Employee to Manager to Leader

1

3 PM

$35

$45

Online

11/19/19

The Journey to Becoming a Cherished Advisor: Designing the Future Firm – Next Generation Hiring, Staffing and Succession Planning

1

2 PM

$35

$45

Online

11/19/19

The Strategic Finance Department – 15 New Roles

2

2 PM

$75

$90

Online

11/20/19

Anticipate Client Needs: Beyond Best Practices in Client and Customer Service

1

2 PM

$35

$45

Online

11/20/19

How to Lead, Coach, and Develop a Winning Team

2

2 PM

$75

$90

Online

11/21/19

The Journey to Becoming a Cherished Advisor: Technology, the Process and Practice Management

1

2 PM

$35

$45

Online

11/22/19

Anticipate Engagement: Motivating the Next Workforce

1

2 PM

$35

$45

Online

8

8 AM

$330

$430

Baltimore + Online

11/22/19

Don Farmer’s 2019 Federal Tax Update

11/25/19

A Vision for the Future-Ready Leader

1

12 PM

$35

$45

Online

11/25/19

How to Build a Culture of Engagement that Maximizes Trust, Accountability and Performance

2

11 AM

$75

$90

Online

11/26/19

Financial Storytelling: The Key in Growing Your Organization to the Next Level

2

11 AM

$75

$90

Online

12/3/19

2019 CPA #FUTUREREADY SUMMIT

8

8 AM

$295

$395

Towson + Online

12/4/19

2019 AI INNOVATION SUMMIT

4

8:30 AM

$195

$295

Towson + Online

1

1 PM

$35

$45

Online

0.8

3 PM

$35

$45

Online

16

8 AM

$400

$500

Columbia + Online

12/9/19

Going Darwin: Why Self-Evolution is the Key to Future Success

12/10/19

The Path to Creating Work-Life Harmony

12/1212/13/19

MACPA’s 1040 Fast Track

12/16/19

How to Identify, Explain, and Present Pertinent Financial Information to Non-Accountants

2

1 PM

$75

$90

Online

12/16/19

CPA 4.0 – Anticipating, Adapting and Thriving in Industry 4.0 – 2019 Fall Town Hall / PIU

4

8:30 AM

FREE

$250

Towson + Online

12/17/19

The Power of Women’s Networks

1

1 PM

$35

$45

Online

12/17/19

Introduction to Data Analytics with Excel Power Query

1

1 PM

$35

$45

Online

12/17/19

Thriving in Industry 4.0 – The Rise of the T-Shaped Professional Virtual Conference

4

10:30 AM

$195

$255

Online

12/18/19

Productivity Enablement: Simplifying the Most Challenging Parts of your Job and Becoming Future-Ready – (FREE FOR MEMBERS)

1

12 PM

FREE

$45

Online

12/18/19

CPA Firm Business Development: The Data Analytics Opportunity

1

9 AM

$35

$45

Online

12/18/19

Conflict and Communication – You vs. Me vs. Them

2

3 PM

$75

$90

Online

12/18/19

The Magic of Good Questions: Turning Conversations into Opportunities

1.8

1 PM

$75

$90

Online

12/19/19

The Journey to Becoming a Cherished Advisor: Utilizing AI to Create Opportunities for Long-Lasting Client Relationships

1

11 AM

$35

$45

Online

64

Group discounts are available.

STATEMENT

DATE

COURSE TITLE

CPE

START TIME

$MEM

$NON-MEM

LOCATION

FUTURE READY (ONLINE), CONTINUED 12/19/19

CPA 4.0 – Anticipating, Adapting and Thriving in Industry 4.0 – 2019 Business & Industry Fall Town Hall / PIU

4

8:30 AM

FREE

$250

Rockville + Online

1/3/20

Anticipate Development: Moving from Employee to Manager to Leader

1

1 PM

$35

$45

Online

16

8 AM

$400

$500

Timonium + Online

24

12 PM

Various

Various

1/91/10/20

MACPA’s 1040 Fast Track

G O VE R N M E N T (ONLINE ) 10/28/19

A AICPA Governmental and Not-for-Profit Training Program

Las Vegas, NE + Online

LE G I S L ATIV E & RE GULATORY (ONLINE) 12/16/19

CPA 4.0 – Anticipating, Adapting and Thriving in Industry 4.0 – 2019 Fall Town Hall / PIU

4

8:30 AM

FREE

$250

Towson + Online

12/19/19

CPA 4.0 – Anticipating, Adapting and Thriving in Industry 4.0 – 2019 Business & Industry Fall Town Hall / PIU

4

8:30 AM

FREE

$250

Rockville + Online

8

9 AM

$279

$349

Online

24

12 PM

Various

Various

N O N P R O F IT / N O T-FOR -PR OF IT (ONLINE) 10/16/19

A Form 990: Exploring the Form’s Complex Schedules

10/28/19

A AICPA Governmental and Not-for-Profit Training Program

11/26/19

A Form 990: Mastering Its Unique Characteristics

8

9 AM

$279

$349

Online

12/5/19

A Form 990: Mastering Its Unique Characteristics

8

9 AM

$279

$389

Online

12/20/19

A Form 990: Exploring the Form’s Complex Schedules

8

9 AM

$279

$349

Online

1/28/20

A Form 990: Mastering Its Unique Characteristics

8

9 AM

$279

$349

Online

Las Vegas, NE + Online

PER S O N A L D E V ELOPME NT (ONLINE) 10/16/19

Going Darwin: Why Self-Evolution is the Key to Future Success

1

11 AM

$35

$45

Online

10/23/19

How to Build a Base of Personal Credibility and Trust

2

1 PM

$75

$90

Online

10/25/19

How to Succeed as a First Time Manager

2

1 PM

$75

$90

Online

10/30/19

Leadership Improv – Why “Fake It Until You Make It” Works

2

3 PM

$75

$90

Online

11/13/19

Going Darwin: Why Self-Evolution is the Key to Future Success

1

12 PM

$35

$45

Online

11/18/19

The Journey to Becoming a Cherished Advisor: The Soft Skills Needed to Create Long-Lasting Client Relationships

1

3 PM

$35

$45

Online

SAVE THE DATE v

BRING SPF.

TAKE CPE. FALL 2019

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early registration discounts are available for in-person + simulcast events when registering more than 30 days in advance.

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65

DATE

COURSE TITLE

CPE

START TIME

$MEM

$NON-MEM

LOCATION

PERSONAL DEVELOPMENT (ONLINE), CONTINUED 11/18/19

Anticipate Development: Moving from Employee to Manager to Leader

1

3 PM

$35

$45

Online

11/20/19

How to Lead, Coach, and Develop a Winning Team

2

2 PM

$75

$90

Online

11/25/19

A Vision for the Future-Ready Leader

1

12 PM

$35

$45

Online

12/9/19

Going Darwin: Why Self-Evolution is the Key to Future Success

1

1 PM

$35

$45

Online

12/10/19

The Path to Creating Work-Life Harmony

0.8

3 PM

$35

$45

Online

12/16/19

CPA 4.0 – Anticipating, Adapting and Thriving in Industry 4.0 – 2019 Fall Town Hall / PIU

4

8:30 AM

FREE

$250

Towson + Online

12/17/19

The Power of Women’s Networks

1

1 PM

$35

$45

Online

12/18/19

The Magic of Good Questions: Turning Conversations into Opportunities

1.8

1 PM

$75

$90

Online

12/19/19

CPA 4.0 – Anticipating, Adapting and Thriving in Industry 4.0 – 2019 Business & Industry Fall Town Hall / PIU

4

8:30 AM

FREE

$250

Rockville + Online

1/3/20

Anticipate Development: Moving from Employee to Manager to Leader

1

1 PM

$35

$45

Online

1/6/20

A Vision for the Future-Ready Leader

1

12 PM

$35

$45

Online

1/9/20

The Path to Creating Work-Life Harmony

0.8

11 AM

$35

$45

Online

1/23/20

How to Lead, Coach, and Develop a Winning Team

2

11 AM

$75

$90

Online

8

8:30 AM

$320

$420

Timonium + Online

PE R S O N A L F IN A NCIAL PLANNING (ONLINE) 10/29/19

34th Annual Personal Financial Planning Conference

11/6/19

A Estate & Trust Primer

4

1 PM

$179

$229

Online

11/7/19

A Social Security and Medicare: Maximizing Retirement Benefits

4

1 PM

$179

$229

Online

12/6/19

A Estate & Trust Primer

4

1 PM

$179

$229

Online

12/10/19

A Social Security and Medicare: Maximizing Retirement Benefits

4

9 AM

$179

$229

Online

1/8/20

A Social Security and Medicare: Maximizing Retirement Benefits

4

1 PM

$179

$229

Online

1/10/20

A Estate & Trust Primer

4

9 AM

$179

$229

Online

PR A CT I TIO N E R S (ONLINE ) 10/16/19

A Blockchain for Financial Services

4

9 AM

$179

$229

Online

11/6/19

A Estate & Trust Primer

4

1 PM

$179

$229

Online

11/13/19

A Blockchain: Investigating Transactions & Fraud

1.5

3 PM

$79

$99

Online

11/21/19

A Individual Tax Fundamentals

8

9 AM

$279

$349

Online

12/5/19

A Individual Tax Fundamentals

8

9 AM

$279

$349

Online

66

Group discounts are available.

STATEMENT

DATE

COURSE TITLE

CPE

START TIME

$MEM

$NON-MEM

LOCATION

PRACTITIONERS (ONLINE), CONTINUED 12/6/19

A Estate & Trust Primer

4

1 PM

$179

$229

Online

12/10/19

A Blockchain for Financial Services

4

1 PM

$179

$229

Online

16

8 AM

$400

$500

Columbia + Online

4

10:30 AM

$195

$255

Online

A Blockchain for Healthcare

4

9 AM

$199

$249

Online

1/8/20

A Individual Tax Fundamentals

8

9 AM

$279

$349

Online

1/91/10/20

MACPA’s 1040 Fast Track

16

8 AM

$400

$500

Timonium + Online

4

9 AM

$179

$229

Online

12/1212/13/19 12/17/19 12/19/19

1/10/20

MACPA’s 1040 Fast Track Thriving in Industry 4.0 – The Rise of the T-Shaped Professional Virtual Conference

A Estate & Trust Primer

SP ECI AL IZ E D K N OWLE DGE & APPLICAT IO NS (ONLINE) 10/17/19

A Robotic Process Automation Strategy for Business Leaders

10/22/19

A Are You Ready for Your Peer Review?

11/4/19

A Data Breaches & Other Cyber Frauds: A 21st Century Risk to Your Organization

5.5

11 AM

$199

$249

Online

2

1 PM

$99

$129

Online

4

10:30 AM

$179

$229

Online

2

1 PM

$99

$129

Online

5.5

10 AM

$199

$249

Online

11/7/19

A KPI Dashboards • The New Financial Reporting Model

11/15/19

A Blockchain Application

11/22/19

A Using Microsoft OneNote as a MAP Handbook Tool

2

1 PM

$99

$129

Online

12/2/19

A How to Build a Virtual Accounting Services Practice

3

1 PM

$149

$189

Online

8

8 AM

$295

$395

Towson + Online

1

1 PM

$59

$69

Online

5.5

11 AM

$199

$249

Online

4

1 PM

$179

$229

Online

2

11 AM

$99

$129

Online

2

2 PM

$99

$129

Online

2

2 PM

$99

$129

Online

2

11 AM

$99

$129

Online

2

11 AM

$99

$129

Online

2

11 AM

$99

$129

Online

12/3/19

2019 CPA #FUTUREREADY SUMMIT

12/4/19

A Hot Topics in Today’s Small Firm Environment

12/5/19

A Robotic Process Automation Strategy for Business Leaders

12/6/19

12/9/19

12/10/19

12/11/19

12/12/19

12/13/19

12/16/19

A Data Breaches & Other Cyber Frauds: A 21st Century Risk to Your

Organization A Excel for Accounting Professionals Session 1: Tables and Named

References A Excel for Accounting Professionals Session 2: Data Validation and

Conditional Formatting A Excel for Accounting Professionals Session 3: Workbook Design

Principles and Organization A Excel for Accounting Professionals Session 4: Conditional Summing and

Lookups A Excel for Accounting Professionals Session 5: Error Trapping and

Improving Lookups A Excel for Accounting Professionals Session 6: List Comparisons and

Indenting

FALL 2019

*additional early registration discounts are available for in-person + simulcast events when registering more than 30 days in advance.

67

DATE

COURSE TITLE

CPE

START TIME

$MEM

$NON-MEM

LOCATION

SPECIALIZED KNOWLEDGE & APPLICATIONS (ONLINE), CONTINUED 12/17/19

A Excel for Accounting Professionals Session 7: Date Driven Workbooks and Concatenation

2

11 AM

$99

$129

Online

12/18/19

A Excel for Accounting Professionals Session 8: Dynamic Headers, Mapping Tables and Error Check

2

11 AM

$99

$129

Online

5.5

11 AM

$199

$249

Online

12/20/19

A Blockchain Application

1/10/20

A KPI Dashboards • The New Financial Reporting Model

2

11 AM

$99

$129

Online

1/13/20

A Streamlined Excel Reporting Series Session 1: PivotTable Fundamentals

2

11 AM

$99

$129

Online

4

2:30 PM

$179

$229

Online

2

11 AM

$99

$129

Online

1/13/20 1/14/20

A Data Breaches & Other Cyber Frauds: A 21st Century Risk to Your Organization A Streamlined Excel Reporting Series Session 2: Working with PivotTables

1/15/20

A Streamlined Excel Reporting Series Session 3: PivotTable Wrap • Up and Web Data

2

11 AM

$99

$129

Online

1/16/20

A Streamlined Excel Reporting Series Session 4: External Data and PivotCharts

2

11 AM

$99

$129

Online

2

11 AM

$99

$129

Online

1/20/20

A Using Microsoft OneNote as a MAP Handbook Tool

TA X ( ON L IN E ) 10/16/19

A Form 990: Exploring the Form’s Complex Schedules

8

9 AM

$279

$349

Online

10/21/19

A Best Practices for Payroll Taxes and 1099 Issues

8

10:30 AM

$279

$349

Online

10/23/19

A Marriage & Divorce After 2017 Tax Act

1

1 PM

$59

$69

Online

10/23/19

A Schedule A Public Support Test for NFPs

2

1 PM

$99

$129

Online

10/24/19

A Annual Tax Update: Corporations and Pass • Through Entities

8

9 AM

$279

$349

Online

10/25/19

A Annual Tax Update: Individuals and Sole Proprietors

8

9 AM

$279

$349

Online

10/29/19

A Advanced S 199A Planning Strategies

1.5

1 PM

XXX

XXX

Online

8

8:30 AM

$320

$420

Timonium + Online

10/29/19

34TH ANNUAL PERSONAL FINANCIAL PLANNING CONFERENCE

10/31/19

A AICPA’s Annual Federal Tax Update

8

9 AM

$279

$349

Online

11/1/19

A Choice of and Formation of Entity

4

1 PM

$179

$229

Online

11/1/19

A Best Practices for Payroll Taxes and 1099 Issues

8

9 AM

$279

$349

Online

11/1/19

A Tax Fundamentals of LLCs and Partnerships

8

9 AM

$279

$349

Online

11/5/19

A Tax Research I

4

9 AM

$179

$229

Online

11/5/19

A Tax Research II

4

1 PM

$179

$229

Online

11/6/19

A Estate & Trust Primer

4

1 PM

$179

$229

Online

11/6/19

A Intermediate Individual Taxation

8

9 AM

$279

$349

Online

68

Group discounts are available.

STATEMENT

DATE

COURSE TITLE

A #FutureReady CPA Event

CPE

START TIME

$MEM

$NON-MEM

LOCATION

VIRTUAL CONFERENCE

TECHNOLOGY (ONLINE), CONTINUED

December 17, 2019

Online Webcast CPE: 4.0

KEYNOTE SPEAKER:

Tom Hood, CPA

CEO, MACPA & BLI

Technical Learning Accounting Accounting (Governmental) DEVELOP YOUR Auditing BEST TEAM. Auditing (Governmental) Business Law Economics Finance Information Technology See the full course catalog online at BLIonline.org/catalog Management Services macpa.org/VirtualConference

Every course in the Business Learning Institute Course Catalog can be customized for your organization and brought on-site to your office.

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FALL 2019

*additional early registration discounts are available for in-person + simulcast events when registering more than 30 days in advance.

Contact Pam Devine at 443.632.2321 to schedule your on-site training.

69

DATE

COURSE TITLE

CPE

START TIME

$MEM

$NON-MEM

LOCATION

Invest in your firm and empower your staff.

Accelerate staff productivity through modern investments or technology.

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70

Group discounts are available.

STATEMENT

DATE

COURSE TITLE

CPE

START TIME

$MEM

$NON-MEM

LOCATION

TAX (ONLINE), CONTINUED 11/7/19

A IRS Audits

4

9 AM

$179

$229

Online

11/7/19

A Social Security and Medicare: Maximizing Retirement Benefits

4

1 PM

$179

$229

Online

11/7/19

A Blockchain Implications for Tax

8.5

9 AM

$299

$379

Online

11/7/19

Don Farmer’s 2019 Individual Income Tax Workshop

8

8 AM

$330

$430

Baltimore + Online

11/8/19

A Basis/Distributions for Pass • Through Entities: Simplifying the Complexities

8

9 AM

$279

$349

Online

8

8 AM

$330

$430

Baltimore + Online

11/8/19

Don Farmer’s 2019 Corporate Income Tax Workshop

11/13/19

A Working Paper Documentation

2

10 AM

$99

$129

Online

11/14/19

A S Corporations: Key Issues, Compliance, and Tax

8

10:30 AM

$279

$349

Online

11/15/19

A Health Care Reform Act: Critical Tax and Insurance Ramifications

3

10 AM

$149

$189

Online

11/15/19

A Tax Planning for Small Businesses

4

9 AM

$179

$229

Online

11/18/19

A Marriage & Divorce After 2017 Tax Act

1

1 PM

$59

$69

Online

11/18/19

A Construction Contractors: Accounting, Auditing, and Tax

8

10:30 AM

$279

$349

Online

11/19/19

A Advanced Tax Planning S Corporations

8

9 AM

$279

$349

Online

11/19/19

A Annual Tax Update: Corporations and Pass • Through Entities

8

9 AM

$279

$349

Online

11/21/19

A Advanced S 199A Planning Strategies

1.5

1 PM

$79

$99

Online

11/21/19

A Capitalized Costs and Depreciation

6

11 AM

$159

$199

Online

11/21/19

A Individual Tax Fundamentals

8

9 AM

$279

$349

Online

11/22/19

A Taxation of Property Transactions

4

9 AM

$179

$229

Online

11/22/19

A AICPA’s Annual Federal Tax Update

8

9 AM

$279

$349

Online

8

8 AM

$330

$430

Baltimore + Online

11/22/19

Don Farmer’s 2019 Federal Tax Update

11/25/19

A Multistate Income Tax

8

10:30 AM

$279

$349

Online

11/26/19

A Form 990: Mastering Its Unique Characteristics

8

9 AM

$279

$349

Online

11/26/19

A Annual Tax Update: Individuals and Sole Proprietors

8

9 AM

$279

$349

Online

12/2/19

A S Corporations: Key Issues, Compliance, and Tax

8

9 AM

$279

$349

Online

12/3/19

A Tax Research I

4

9 AM

$179

$229

Online

12/3/19

A Tax Research II

4

9 AM

$179

$229

Online

8

9 AM

$279

$349

Online

12/4/19

A Basis/Distributions for Pass • Through Entities: Simplifying the Complexities

FALL 2019

*additional early registration discounts are available for in-person + simulcast events when registering more than 30 days in advance.

71

DATE

COURSE TITLE

CPE

START TIME

$MEM

$NON-MEM

8

9 AM

$279

$349

Online

8.5

9 AM

$299

$378

Online

LOCATION

TAX (ONLINE), CONTINUED 12/4/19

A Best Practices for Payroll Taxes and 1099 Issues

12/4/19

A Blockchain Implications for Tax

12/5/19

A Capitalized Costs and Depreciation

6

10 AM

$159

$199

Online

12/5/19

A Individual Tax Fundamentals

8

9 AM

$279

$349

Online

12/5/19

A Form 990: Mastering Its Unique Characteristics

8

9 AM

$279

$389

Online

12/6/19

A Estate & Trust Primer

4

1 PM

$179

$229

Online

12/9/19

A Advanced Tax Planning S Corporations

8

10:30 AM

$279

$349

Online

12/10/19

A Social Security and Medicare: Maximizing Retirement Benefits

4

9 AM

$179

$229

Online

12/11/19

A IRS Audits

4

1 PM

$179

$229

Online

12/11/19

A Choice of and Formation of Entity

4

9 AM

$179

$229

Online

12/11/19

A Tax Planning for Small Businesses

4

1 PM

$179

$229

Online

16

8 AM

$400

$500

Columbia + Online

12/1212/13/19

MACPA’s 1040 Fast Track

12/13/19

A Construction Contractors: Accounting, Auditing, and Tax

8

9 AM

$279

$349

Online

12/17/19

A Health Care Reform Act: Critical Tax and Insurance Ramifications

3

1 PM

$149

$189

Online

12/18/19

A Marriage & Divorce After 2017 Tax Act

1

1 PM

$59

$69

Online

12/18/19

A Intermediate Individual Taxation

8

9 AM

$279

$349

Online

12/18/19

A Multistate Income Tax

8

9 AM

$279

$349

Online

12/18/19

A Annual Tax Update: Corporations and Pass • Through Entities

8

9 AM

$279

$349

Online

12/19/19

A Advanced S 199A Planning Strategies

1.5

1 PM

$79

$99

Online

12/19/19

A Taxation of Property Transactions

4

1 PM

$179

$229

Online

12/19/19

A AICPA’s Annual Federal Tax Update

8

9 AM

$279

$349

Online

12/20/19

A Working Paper Documentation

2

1 PM

$99

$129

Online

12/20/19

A Annual Tax Update: Individuals and Sole Proprietors

8

9 AM

$279

$349

Online

12/20/19

A Form 990: Exploring the Form’s Complex Schedules

8

9 AM

$279

$349

Online

12/23/19

A Tax Fundamentals of LLCs and Partnerships

8

10:30 AM

$279

$349

Online

1/3/20

A Tax Research I

4

1 PM

$179

$229

Online

1/6/20

A IRS Audits

4

10:30 AM

$179

$229

Online

1/6/20

A Choice of and Formation of Entity

4

2:30 PM

$179

$229

Online

72

Group discounts are available.

STATEMENT

DATE

COURSE TITLE

CPE

START TIME

$MEM

$NON-MEM

LOCATION

TAX (ONLINE), CONTINUED 1/6/20

A Annual Tax Update: Corporations and Pass • Through Entities

8

10:30 AM

$279

$349

Online

1/7/20

A Tax Research II

4

9 AM

$179

$229

Online

1/7/20

A Taxation of Property Transactions

4

1 PM

$179

$229

Online

1/7/20

A S Corporations: Key Issues, Compliance, and Tax

8

9 AM

$279

$349

Online

1/8/20

A Social Security and Medicare: Maximizing Retirement Benefits

4

1 PM

$179

$229

Online

1/8/20

A Individual Tax Fundamentals

8

9 AM

$279

$349

Online

1/91/10/20

MACPA’s 1040 Fast Track

16

8 AM

$400

$500

Timonium + Online

1/10/20

A Capitalized Costs and Depreciation

6

10 AM

$159

$199

Online

1/10/20

A Estate & Trust Primer

4

9 AM

$179

$229

Online

1/13/20

A Intermediate Individual Taxation

8

10:30 AM

$279

$349

Online

1/15/20

A Advanced Tax Planning S Corporations

8

9 AM

$279

$349

Online

1/16/20

A Working Paper Documentation

2

2 PM

$99

$129

Online

1/16/20

A Annual Tax Update: Individuals and Sole Proprietors

8

9 AM

$279

$349

Online

8

9 AM

$279

$349

Online

1/17/20

A Basis/Distributions for Pass • Through Entities: Simplifying the Complexities

1/21/20

A Tax Fundamentals of LLCs and Partnerships

8

9 AM

$279

$349

Online

1/24/20

A Construction Contractors: Accounting, Auditing, and Tax

8

9 AM

$279

$349

Online

1/28/20

A Multistate Income Tax

8

9 AM

$279

$349

Online

1/28/20

A AICPA’s Annual Federal Tax Update

8

9 AM

$279

$349

Online

1/28/20

A Form 990: Mastering Its Unique Characteristics

8

9 AM

$279

$349

Online

1/29/20

A Tax Planning for Small Businesses

4

1 PM

$179

$229

Online

TECHN O L O G Y (ON LIN E ) 10/14/19

A Introduction to Data Analytics and Microsoft PowerBI Tools

2

10 AM

$99

$129

Online

10/15/19

A Microsoft PowerBI • Get Started with the Right Data

2

10 AM

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Online

10/15/19

A RPA for Accounts Payable & Receivable

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1 PM

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Introduction to Data Analytics with Excel Power Query

1

1 PM

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Online

10/16/19

A Microsoft PowerBI • Introduction to Data Analysis in Excel

2

10 AM

$99

$129

Online

10/17/19

A Microsoft PowerBI • Improve Data Analysis with DAX Measures

2

10 AM

$99

$129

Online

FALL 2019

*additional early registration discounts are available for in-person + simulcast events when registering more than 30 days in advance.

73

DATE

COURSE TITLE

CPE

START TIME

$MEM

$NON-MEM

LOCATION

TECHNOLOGY (ONLINE), CONTINUED 10/18/19

A Microsoft PowerBI • Power Pivot for Advanced Data Analysis

4

10 AM

$179

$229

Online

10/21/19

A Excel • Using PivotTables for Data Analysis

4

11 AM

$179

$229

Online

10/22/19

A Small Firm Technology

1.5

1 PM

$79

$99

Online

10/22/19

A Blockchain for Insurance

4

1 PM

$199

$249

Online

10/23/19

A MS PowerPoint • Advanced Techniques for Better Presentations

2

11 AM

$99

$129

Online

10/23/19

A RPA for Tax

4

1 PM

$199

$249

Online

11/4/19

A Adobe Acrobat • Securing Your PDF Files

2

1 PM

$99

$129

Online

4

10:30 AM

$179

$229

Online

11/4/19

A Data Breaches & Other Cyber Frauds: A 21st Century Risk to Your Organization

11/5/19

A The Digital Office The CPA Technology Toolkit

2

1 PM

$99

$129

Online

11/7/19

A KPI Dashboards • The New Financial Reporting Model

2

1 PM

$99

$129

Online

11/8/19

A Spreadsheet Risk • Can you eliminate it?

2

9 AM

$99

$129

Online

11/11/19

A Introduction to Blockchain

5

10 AM

$199

$249

Online

11/12/19

A Microsoft PowerBI • Fundamentals of the PowerBI Desktop App

4

10 AM

$179

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Online

11/13/19

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4

10 AM

$179

$229

Online

11/13/19

A The Potential of Blockchain

4.5

10 AM

$199

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Online

11/19/19

A Public Accounting Practitioner – Transforming Your Services

1.5

1 PM

$79

$99

Online

11/20/19

A Rise of the Robo Accountant

1

1 PM

$59

$69

Online

11/21/19

A Simplifying Security of Online Passwords

1

1 PM

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Online

11/21/19

A MS PowerPoint • Create Presentations that Engage Your Audience

2

9 AM

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Online

11/22/19

A Using Microsoft OneNote as a MAP Handbook Tool

2

1 PM

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Online

12/3/19

2019 CPA #FUTUREREADY SUMMIT

8

8 AM

$295

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Towson + Online

12/3/19

A 10 Steps to a Digital Office in the Cloud

2

1 PM

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$129

Online

4

8:30 AM

$145

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Towson + Online

2

1 PM

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$129

Online

12/4/19 12/4/19

2019 AI INNOVATION SUMMIT A Mastering Data Preparation and Analysis in Excel

12/6/19

A Data Breaches & Other Cyber Frauds: A 21st Century Risk to Your Organization

4

1 PM

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Online

12/10/19

A Excel for Accounting Professionals Session 2: Data Validation and Conditional Formatting

2

2 PM

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Online

12/11/19

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2

2 PM

$99

$129

Online

4

1 PM

$199

$249

Online

12/11/19

74

A Blockchain for Insurance

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STATEMENT

DATE

COURSE TITLE

CPE

START TIME

$MEM

$NON-MEM

LOCATION

TECHNOLOGY (ONLINE), CONTINUED 12/12/19

A Excel for Accounting Professionals Session 4: Conditional Summing and Lookups

2

11 AM

$99

$129

Online

12/13/19

A Excel for Accounting Professionals Session 5: Error Trapping and Improving Lookups

2

11 AM

$99

$129

Online

12/16/19

A Excel for Accounting Professionals Session 6: List Comparisons and Indenting

2

11 AM

$99

$129

Online

12/16/19

A Excel • Using PivotTables for Data Analysis

4

1 PM

$179

$229

Online

12/16/19

A Introduction to Blockchain

5

11 AM

$199

$249

Online

12/17/19

A MS PowerPoint • Advanced Techniques for Better Presentations

2

1 PM

$99

$129

Online

12/17/19

A Excel for Accounting Professionals Session 7: Date Driven Workbooks and Concatenation

2

11 AM

$99

$129

Online

12/17/19

Introduction to Data Analytics with Excel Power Query

1

1 PM

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Online

12/17/19

Thriving in Industry 4.0 – The Rise of the T-Shaped Professional Virtual Conference

4

10:30 AM

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$255

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1.5

1 PM

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Online

2

11 AM

$99

$129

Online

4.5

11 AM

$199

$249

Online

12/18/19 12/18/19

A Small Firm Technology A Excel for Accounting Professionals Session 8: Dynamic Headers, Mapping Tables and Error Check

12/18/19

A The Potential of Blockchain

12/19/19

A Time to Get Serious About Information Security

2

1 PM

$99

$129

Online

1/6/20

A Adobe Acrobat • Securing Your PDF Files

2

11 AM

$99

$129

Online

1/7/20

A The Digital Office The CPA Technology Toolkit

2

11 AM

$99

$129

Online

1/8/20

A Spreadsheet Risk • Can you eliminate it?

2

11 AM

$99

$129

Online

1/10/20

A KPI Dashboards • The New Financial Reporting Model

2

11 AM

$99

$129

Online

1/13/20

A Introduction to Data Analytics and Microsoft PowerBI Tools

2

12 PM

$99

$129

Online

4

2:30 PM

$179

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Online

1/13/20

A Data Breaches & Other Cyber Frauds: A 21st Century Risk to Your Organization

1/14/20

A Microsoft PowerBI • Get Started with the Right Data

2

12 PM

$99

$129

Online

1/15/20

A Microsoft PowerBI • Introduction to Data Analysis in Excel

2

12 PM

$99

$129

Online

1/16/20

A Microsoft PowerBI • Improve Data Analysis with DAX Measures

2

12 PM

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$129

Online

1/17/20

A Microsoft PowerBI • Power Pivot for Advanced Data Analysis

4

12 PM

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$229

Online

1/20/20

A Using Microsoft OneNote as a MAP Handbook Tool

2

11 AM

$99

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Online

1/22/20

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2

11 AM

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Online

1/23/20

A Simplifying Security of Online Passwords

1

11 AM

$59

$69

Online

8

8 AM

$395

$495

Columbia + Online

5/15/20

2020 BUSINESS AND INDUSTRY CPE CONFERENCE

FALL 2019

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CPE

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