Digital Directory Program Launch

Anthony Tommasi January 30 2012

Luxury Hotel Publications Digital Directory Program

22, avenue des Tignes F-06400 Cannes Luxuryhotelpublications.com

T : +33 (0)4 93 45 39 15 F : +33 (0)4 93 69 28 57 stagiaire@luxuryhotelpublications.com

Luxury Hotel Publications

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Introduction to e-publishing Hardware

Operating System

Application

Personal Computer (Desktop or Laptop)

Apple Mac OS

Microsoft Windows

Internet Browser (IE, Safari, Chrome, etc.)

Mobile device (Smartphone or tablet)

Other OS

Apple iOs

Google Android

iBooks Or other

FBReader Or other

Nokia Symbian & others

…

Your directory e-magazine

e-book LHP – Digital Directory Program 2012

Luxury Hotel Publications Your directory accessible thru WiFi

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The guest wishes to connect to the hotel’s WiFi network He opens an Internet browser from his personal computer A page asking for a username and password (provided by the hotel) displays Here, a link allows the user to access the hotel directory The digital directory opens as an e-magazine (see image on the left)

LHP – Digital Directory Program 2012

Luxury Hotel Publications Your directory accessible thru WiFi

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The user can « flip » the pages of the directory by clicking on the arrows (circled in red) Thumbnails on the right bring the user to the desired section with a click (For example: Hotel services) Links to the official web site of advertises can be created (see Patek Philippe logo)

LHP – Digital Directory Program 2012

Luxury Hotel Publications Your directory accessible thru WiFi

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Presentation User interface Easy to implement Access to visitor statistics

This interface is not available on mobile devices

LHP – Digital Directory Program 2012

Luxury Hotel Publications

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Your mobile directory

We provide a QRcode which can be printed on the keycard holder or print directory The hotel guest scans the code with his mobile device Your digital directory is then downloaded as an e-book The file can be opened with an application (generally installed in most devices. If not, free for download)

LHP – Digital Directory Program 2012

Luxury Hotel Publications Your mobile directory

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Dynamic thumbnails like those available on emagazine cannot be created for mobile technology at this time However, e-books include a table of contents function which can be displayed through the menu of the e-book reader application (circled in red) An e-book is a file which is downloaded. Therefore, it can be read off-line (better adapted for mobile).

The e-magazine is read on-line and requires a strong bandwidth signal

LHP – Digital Directory Program 2012

Luxury Hotel Publications

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Your mobile directory

The table of contents displays all the chapters. The user simply taps on the chapter name to access it (for example: Services) To reduce download time, images should be limited in size and quantity The directory file remains in the device’s memory.

Therefore, it can be read outside the hotel.

This way, the hotel can provide the directory even before the guest’s arrival

LHP – Digital Directory Program 2012

Luxury Hotel Publications Your mobile directory

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Readable off-line Easy to navigate Tested on iOs and Android (respectively 26.4% and 28.5% market shares*)

Less images Requires an application (iBooks, FBReader). These are generally installed by default in most devices

LHP – Digital Directory Program 2012 * Le Monde, Sept 13 2011

Luxury Hotel Publications DDP Program 2012

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Please feel free to contact us for additional information

LHP – Digital Directory Program 2012