Welcome to the CRCLE
Let’s talk trash
600,000
×
Households
1,000 Pounds of Junk
=
600M Total Pounds of Junk
Our goal is to make selling and donating second hand items just as easy and more rewarding than simply throwing them away
Sources: USPS Change of Address Stats, MoveBuddha
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Moving is universally… a pain A digital concierge service that facilitates the entire exchange process between buyer and seller while minimally impacting the environment
Reduce the complexity of selling
Make money
Minimally impact the environment 3
What we believe
CRCLE was born to influence a stronger circular economy for secondhand items and deliver monetary value and convenience to its users
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Anyone can join the CRCLE Our Focus Those who struggle with selling or donating items locally in NYC Use Cases ● ● ●
Eco-conscious Socially responsible Thrifters
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The competition
Integrated online experience
Specialty items
Variety of items
Hybrid on/offline experience 6
Our business model
20% fee on sales $15+
$3 flat fee on sales <$15
5% fee on each delivery
App-based ads
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Who you know creates opportunities Partnerships
Fly Posting
Cultural Identity
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This is Rose She is moving out of her apartment in
14 days
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Let's resell within the CRCLE
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Let's get going! I don’t know at what price I should sell the table at
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I don’t know at what price I should sell the table at?
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Hmm...
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4 days left…
I haven’t got any offers!
Should I sell it or donate it?
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Okay! Let's donate it
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Oh Goodwill is near me and accepts delivery!
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Go CRCLE! That was easy!
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What our users are saying
“
80%
of our users are more likely to donate because of the donation feature built into CRCLE
Users found the price recommendation tool helpful for determining resell price
AR inspection tool assists buyers’ purchasing decision
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Expanding the CRCLE Expand into other major metropolitan markets Boston New York Washington D.C.
Reduce waste by 2M lbs
Host local reselling pop-up
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The inner CRCLE
Nikki Background ● Digital Marketing Strategist ● Clean Energy Strategic Branding
Lucia Passionate team
Professional attitude
Background ● UX Research & Design ● Strategy Consulting, Finance
Nikita Background ● UX Designer ● Visual Design and Strategic Branding
Systematic and user-centric methods
Plus one customer experience
Emily Background ● UX Designer ● Cognitive Science, Economics
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Join the CRCLE Thank you