February 2024 Dear Readers, As we step into a promising canvas of a new year the design industry is opening with a futuristic palette especially with Generative AI becoming the latest ingredient. As the design landscape evolves to become more avant-garde, designers must be prepared to embrace and react to this change rather than resist it. At LTDF, we Dream, Design & Deliver to meet clients aspirations and needs along with staying cognizant with the latest trends and tech advancements in the world of design. We visualise a future where design blends with every aspect of life, and we are committed to revolutionising strategies for assisting our diverse clientele. Our mission is to set new standards, leverage technology and elevate the design scene across India. From the desk of UPHAR CHIBBER Partner , Co-Founder & Principal Architect
Latest Classism Inspired Apartment Located in the heart of Gurugram, this classism-inspired apartment is furnished with artistic impressions, vibrance, and richness. The design language falls between classic and contemporary, incorporating intricate details amidst the contemporary soft cream palettes and modern furnishings, creating a harmonious blend of timeless elegance and modern sophistication.
Design Diaries
Future casting Design for Lasting Relevance A journey through Alsorg Store in Gurugram is a stroll down memory lane, reminiscent of its handover in 2017. This store in Gurugram, immerses visitors in a captivating branded storytelling experience. Through a unique design aesthetic inspired by the brand, the interiors seamlessly weave various narratives, creating a timeless retail environment that resonates with the brand's identity till today.
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In the Works The Courtyard House Our upcoming glam Farmhouse in Chattarpur, embraces understated luxury, harmonising modern architecture with serene landscaping. The central courtyard, imbibes scale for luxury, embraced by lush greenery and offering tranquil water sounds, as an expression of intimacy.
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Leveraging the Power of Generative AI in Design Architects now leverage the revolutionary capabilities of Generative AI, exemplified by innovations like DALL-E, DALL-E 2, ChatGPT, and Midjourney. These groundbreaking tools turn textual prompts into vivid visual concepts, and research data, sparking a plethora of creative ideas. However, it becomes essential to remember that the true superpower lies in human ideas, while outsourcing the efforts from AI, that emerges as a formidable ally in the ongoing narrative of design evolution.
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Bulletin
JULY / 2023
Zen and the art of Scandinavian Design : Money Control The clean, clutter-free, simple and minimal spaces,” also have great appeal for Prashaant Kochhar, principal architect and partner at architecture and interior design firm LTDF. The Scandinavian style advocates coherence through the use of clean lines, functional space planning, utility, and simple furnishings, whilst the Japanese style is all about simplicity and sophistication, he explains.
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NOVEMBER , 2022
Shift in Retail Landscapes : IFJ From the local open markets of Agora in ancient Greece and the Indian bazaar to the 21st-century e-commerce company, the retail industry has grown and witnessed several interventions. With the arrival of the internet and online shopping, shoppers equip themselves with industry knowledge and merchandise that were once inaccessible in brick-and-mortar department stores.
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Studio Life At LTDF, our coffee breaks are more than just a pause. They're moments where design comes to life, and we take a break from blueprints to let our creativity flow. It's a chance to recharge, bond with our team, and fuel our passion for innovative design. Whether we're sketching new ideas, tossing around thoughts, or having lively chats, these coffee-fueled breaks are where the magic really happens.
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