Frost's - Conservation area

St Albans Conservation AreaArea St Albans Conservation Track Record 2016 Track Record St Albans Conservation A Track Record 20

Welcome Welcome to Frost’s Conservation Area track record showcasing a selection of properties that we have sold and let in the area.

Welcome

It’s been a successful twelve months that have demonstrated exactly how popular the Conservation area is with great prices being achieved in a challenging market. Within this brochure we have assembled some impressive statistics that further illustrate this point.

Welcome to Frost’s Conservation Area track record, showcasing a selection of properties which we have sold in the Conservation Area during 2016.

Buyer and tenant profiles remain similar, with typically a wide cross section enjoying the conservation areas charm, character and demonstrated convenience. We havehow experienced from younger 2016 was another year that exactly popular thesignificant St Albansinterest Conservation Area is couples moving out from London and downsizers attracted to the city centre. with prices continuing to climb in a challenging market. On the opposite page we have assembled some illuminating statistics that point further to this trend.

Increasingly these buyers and tenants are putting more emphasis on modern sleek interiors combined Buyerperiod profilesfeatures; remain similar to previous wide cross-section buyers enjoying with and those housesyears, that with have typically moderna kitchens, bathroomsof and landscaped the conservation area’s charm, character and convenience. There is however a preponderance of thirty gardens attract premium prices. something couples, who have sold a flat in London to fund a conservation purchase.

When it comes to selling or letting, Frost’s have a particular expertise in the conservation area and Increasinglyproperty. these buyers putting onappeal a modern sleek homes interior and overthe and types aboveof character character We are know the more extra examples emotional of such buyers features; and who thoseare houses haveyou trendy bathrooms and landscaped garden attract premium and tenants likelythat to pay the kitchens, best price. prices.

Our to marketing is to prepare high quality details, with stunning professional photography And approach finally Frost's were delighted and humbled to receive Gold at The Times and The Sunday Times to draw out the properties best features and we work hard to sell the convenient city centre Estate Agency of the Year Awards and we would like lifestyle too. to thank all our customers for their support.

And finally… the hallmarks of Frost’s Estate Agents are ‘People who care, a heritage that matters and a service that drives results’. So as we start our 28th year in business we hope that if you are considering selling or letting your home you’ll give Frost’s a call as we would welcome the opportunity to help you move.

Daniel Kirk

Associate Director

Welcome to Sales

Selling property is what we do and finding and developing the right staff has always been a fundamental part of Frost’s. As you can see below, you’ll be in safe hands with experienced and motivated staff who really deliver results maintaining our long term position as the market leader in St Albans.

Meet our team…

Ava Hastings

James Brookes

Daniel Kirk

David Murray

21/03/2019

Rightmove Plus

Jess Baker

Stuart Dutton

21/03/2019

Frost's Estate Agents St Albans Lucy Mogla

Neil Dowsett

John Sullivan Sales agreed report AL3 5 AL3 4 AL1 2

Joseph Gaskin

AL1 4

AL1 1

AL1 3

AL1 5

AL3 6

Frost’s Conservation Area Statistics…

The information below is based on the following filters: Age: Resale

We are extremely successful at what we do, as you can see from our recent results.

Date: 20/03/2018 - 20/03/2019

Frost's Estate Agents

Others (42 offices)

160

170

Average Asking price: £589,687

Office 14

Average Sold/Sale Agreed price: £578,218

Office 13

Average Percentage of Asking Price achieved: 98%

Office 11

19 21 21 24 27

Office 12

53

31

Office 10

Office 2

91

33

35

52

Office 3

Highest Percentage of Asking Price achieved: 102%

Office 9 Office 8

Office 4

Fastest Exchange using Frost’s Conveyancing: 36 days

Office 7 Office 6

Office 5

Average price per square foot: £690 Best in class £’s per square foot: £1062

40

48

Frost's Estate Agents

1 st

St Albans

out of

56 offices

4 Chequer Street, St. Albans, AL1 3XZ

insights brought to you by

Data is derived purely from Rightmove.co.uk's internal statistics and advertisers on 21/03/2019, may be subject to specific geography or search criteria and is provided 'as is'

general only.competitors Rightmove makesfrom: no warranty as to the data's suitability for any purpose and accepts no liability for any action or inaction taken as a consequence This chart shows the number of properties sold by Frost’s in your specific postcodes AL1 for and AL3interest vs our 20-03-18 to 20-3-19. of its use. For a full list of all competing agents contact marketing@rightmove.co.uk.

Frosts SSTC Market Share for the same date range 19.4%. (Statistics provided by Rightmove.co.uk)

Please Note: While we have taken all reasonable steps to check the accuracy of the data provided we must point out that this has been extrapolated from various sources and slight variations beyond our control may be present. The statistics provided have been rounded to the nearest whole number.

Our

care

About Us...

At Frost’s you are our top priority and to ensure our people always put you first we invest heavily in staff recruitment, induction and on-going training, as well as their personal skills. We work hard to retain our best people and nurture our rising stars.

We understand the value of our local community and can regularly be found supporting local charities and events.

W e know happy, positive and enthusiastic staff deliver superior service and results creating exceptional moving experiences for all our customers.

One of the biggest differences between Frost’s and our competitors is the quality of our people, many of whom are featured in this brochure.

Why not pop in to one of our offices and see for yourself?

Sharing our success...

Sopwell Lane

Asking Price: £575,000

Folly OsterLane Street

Asking Price: £450,000

SOLD

Sale Price: £572,000 %Achieved 99% Sq Ft: 1073 £’s per Sq Ft: 533

SOLD

Sale Price: £460,000 %Achieved 102% Sq Ft: 689 £’s per Sq Ft: 667

Bernard Street

Asking Price: £700,000

SOLD

Sale Price: £672,000 %Achieved 96% Sq Ft: 1070 £’s per Sq Ft: 628

Sharing our success...

Cavendish Road

Asking Price: £700,000

Folly LaneStreet Portland

Asking Price: £535,000

SOLD

Sale Price: £699,000 %Achieved 100% Sq Ft: 1539 £’s per Sq Ft: 454

SOLD

Sale Price: £500,000 %Achieved 93% Sq Ft: 798 £’s per Sq Ft: 626

Hart Road

Asking Price: £725,000

SOLD

Sale Price: £720,000 %Achieved 99% Sq Ft: 1288 £’s per Sq Ft: 559

Sharing our success...

Blacksmiths Lane

Asking Price: £500,000

Folly LaneStreet Portland

Asking Price: £475,000

SOLD

Sale Price: £500,000 %Achieved 100% Sq Ft: 685 £’s per Sq Ft: 729

SOLD

Sale Price: £481,500 %Achieved 101% Sq Ft:612 £’s per Sq Ft: 786

Fishpool Street

Asking Price: £950,000

SOLD

Sale Price: £900,000 %Achieved 94% Sq Ft: 1070 £’s per Sq Ft: 841

Sharing our success...

Alexandra Road

Asking Price: £400,000

Folly Lane Grange Street

Asking Price: £485,000

SOLD

Sale Price: £382,000 %Achieved 95% Sq Ft: 550 £’s per Sq Ft: 694

SOLD

Sale Price: £475,000 %Achieved 97% Sq Ft: 643 £’s per Sq Ft: 738

Worley Road

Asking Price: £725,000

SOLD

Sale Price: £700,000 %Achieved 96% Sq Ft: 1111 £’s per Sq Ft: 630

Sharing our success...

Culver Road

Asking Price: £515,000

Folly LaneStreet Fishpool

Asking Price: £500,000

SOLD

Sale Price: £515,000 %Achieved 100% Sq Ft: 777 £’s per Sq Ft: 662

SOLD

Sale Price: £490,000 %Achieved 98% Sq Ft: 461 £’s per Sq Ft: 1062

College Place

Asking Price: £450,000

Folly Lane Road Stanhope

Asking Price: £750,000

SOLD

Sale Price: £450,000 %Achieved 100% Sq Ft: 496 £’s per Sq Ft: 907

SOLD

Sale Price: £735,000 %Achieved 98% Sq Ft: 1376 £’s per Sq Ft: 534

D elivered from the commitment and passion we bring, achieving your

objectives is at the hear t of what we do. Please take the oppor tunity to read our Google reviews online to see what our customers have to say about our service.

Our

Personalised Service Plan

Results

Fully comprehensive online & offline Marketing plan

Frost’s success is the result of a total commitment to our customers. We believe in the attributes of old fashioned Estate Agency combined with innovative technology, where hard work delivered by skilled estate agents putting the clients first, will achieve exceptional results.

Award winning team of highly experienced passionate professionals

Unsurpassed teamwork across 4 closely linked local branches

drives results

Cohesive and complete sales process from first contact to moving day

Welcome to Lettings

Our lettings business is built on long term relationships with our clients so employing training and keeping the right staff is key to our success. As you will observe below, you will be in safe hands with experienced, motivated and friendly staff who really deliver results sustaining our market leading position in St Albans.

Meet our team…

Hollie Taylor

Rose Johnson

Elizabeth Brookes

Daniel Kirk 3/25/2019

Rightmove Plus

Sarah Twigg

Sophie Hutchinson

25/03/2019

Frost's Estate Agents St. Albans Lettings

Melanie Hughes

David Murray

New instructions report AL3 6 AL3 4

AL1Sam 2 Stockwell AL1 1

Lily Fowler AL3 5

Frost’s Conservation Area Statistics…

AL1 5

AL1 4

AL1 3

The information below is based on the following filters: Price: up to £5,000

We are extremely successful at what we do, as you can see from our 2018 track record:

Letting types: No student let properties

Date: 25/03/2018 - 24/03/2019

Frost's Estate Agents Others (73 offices)

341

499

Average Asking price: £1902

Office 2

224

Average Let Agreed price: £1875

Office 14

Average Percentage of Asking Price achieved: 98.5%

Office 12

Highest Percentage of Asking Price achieved: 103%

Office 10

45 50 56 62 75

Office 13

Office 11

140 Office 3 78

129 78

103

115

126

Office 4

Office 9

Average Days on Market: 15 Average Number of Viewings: 9

Office 5 Office 6

Office 8 Office 7

Frost's Estate Agents

1 st

St. Albans Lettings

out of

87 offices

4 Chequer Street, St. Albans, AL1 3XZ

insights brought to you by

Data is derived purely from Rightmove.co.uk's internal statistics and advertisers on 25/03/2019, may be subject to specific geography or search criteria and is provided 'as

for general interest only. Rightmove makes no warranty as to the data's suitability for any purpose and accepts no liability for any action or inaction taken as a consequenc of its use. For a full list of all competing agents contact marketing@rightmove.co.uk.

This chart shows the number of properties instructed by Frost’s in all your specfic postcodes AL1 and AL3 vs our competitors from: 25-03-18 to 24-03-19.

Frosts Market Share for the same date range 16.1%. (Statistics provided by Rightmove.co. uk) Please Note: While we have taken all reasonable steps to check the accuracy of the data provided we must point out that this has been extrapolated from various sources and slight variations beyond our control may be present. The statistics provided have been rounded to the nearest whole number. https://rmplus.rightmove.co.uk/market-share/new-instructions#

Dalton Street

LET

Asking Price: £1895pcm Let Agreed: £1895pcm %Achieved 100% Agreed in: 10 days Viewings: 9

Sharing our success...

Albert Street

LET

Asking Price: £1250pcm Let Agreed: £1250pcm %Achieved 100% Agreed in: 7 days Viewings: 6

Folly Lane Road Westview

SOLD LET

Asking Price: £1550pcm Let Agreed: £1550pcm %Achieved 100% Agreed in: 10 days Viewings: 6

Normandy Road

LET

Asking Price: £1850pcm Let Agreed: £1810pcm %Achieved 98% Agreed in: 48 days Viewings: 16

Sharing our success...

Carlise Avenue

LET

Asking Price: £2650pcm Let Agreed: £2550pcm %Achieved 94% Agreed in: 56 days Viewings: 9

Folly Lane Church Street

SOLD LET

Asking Price: £1395pcm Let Agreed: £1395pcm %Achieved 100% Agreed in: 6 days Viewings: 7

Cannon Street

LET

Asking Price: £1450pcm Let Agreed: £1500pcm %Achieved 103% Agreed in: 3 days Viewings: 13

Sharing our success...

Carlise Avenue

Asking Price: £4250pcm Let Agreed: £4000pcm %Achieved 94%

Agreed in: 10 days Viewings: 1

LET

Sharing our success...

Culver Road

LET

Asking Price: £1395pcm Let Agreed: £1395pcm %Achieved 100% Agreed in: 28 days Viewings: 26

Abbey Mill Lane

LET

Asking Price: £995pcm Let Agreed: £995pcm %Achieved 100% Agreed in: 1 day Viewings: 1

Sharing our success...

Paxton Road

LET

Asking Price: £2400pcm Let Agreed: £2400pcm %Achieved 100% Agreed in: 4 days Viewings: 6

Riverside Road

LET

Asking Price: £1750pcm Let Agreed: £1760pcm %Achieved 101% Agreed in: 5 days Viewings: 10

O ur Past has helped us to become who we are today, this

respect for what has come before helps us to deliver exemplary service today. With over 25 years in business we have unrivalled understanding and knowledge about our customers, their homes and our local proper ty market.

Our

In 1992

local residents David and Mary Frost opened the first Frost’s office in St Albans determined that customers would receive “better service, better marketing and better results” than any other local agents could provide. Those same objectives are still at the heart of everything we do today. In today’s market flexibility and an ability to adapt are a necessity. It is the pride we take in our past that continues to drive our passion today.

matters We hope you have found this brochure to be informative, insightful and interesting.

Whether you are considering selling or letting a property or would just like some friendly advice please give us a call on 01727 861166 as we would be delighted to help.

St Albans 4 Chequer Street, St Albans Hertfordshire AL1 3XZ St Albans 01727 861166

4 Chequer Street, St Albans Hertfordshire AL1 3XZ 01727 861166

Harpenden 6a Leyton Road, Harpenden Hertfordshire AL5 2TL Harpenden 01582 768666

6a Leyton Road, Harpenden Hertfordshire AL5 2TL 01582 768666

Marshalswick 61 The Quadrant Marshalswick, St Albans Marshalswick Hertfordshire AL4 9RF 61 The Quadrant 01727 852295

Marshalswick, St Albans Hertfordshire AL4 9RF

Wheathampstead 4 High Street Wheathampstead Wheathampstead Hertfordshire AL4 8AA 4 High Street 01582 833444

Wheathampstead Hertfordshire AL4 8AA