2020 Lookbook
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Our Story
Our Priorities
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Our Products
Customer Love
Our Story We founded Lovevery because we want more families to feel confident that they’re giving their child the best start. So, we’ve been nerding out on child development research for years to bring families the best stage-based learning products. Lovevery’s award-winning play essentials are designed by child development experts and distilled to their purest purpose: to give your child’s developing brain exactly what it needs at every stage. Our goal is to reach more parents in a meaningful way that fits with their lives— helping your child learn should be convenient, not complicated. We hope our products help you get more out of the early years: More joy. More learning. More connection. - Roderick Morris and Jessica Rolph Cofounders
Our Story
Jess and Bea
Lookbook 2020
Made for learning We design our award-winning play essentials for each of your child’s learning stages up to age 3.
Backed by research We work with experts and specialists to create products that promote your child’s brain development.
Sustainable & natural Lovevery Playthings are made with sustainable, organic, and natural materials that are good for your child and good for the planet.
Tested by families We create dozens of prototypes and test our products with families just like yours to get every detail just right.
Minimal & timeless We believe in fewer, better things. Enjoy intentional details, beautiful colors, and premium materials.
Safe & quality Our products meet or exceed industry safety standards for babies and children, and undergo consistent safety testing and quality control processes.
Our Priorities
Lookbook 2020
The Play Kits 0-3 years
Our Play Kits deliver playtime with purpose, straight to your door, at stage-based intervals. Each Play Kit is packed full of expert-designed Playthings so your child’s brain has exactly what it needs for healthy development. The Play Kits are Montessori-inspired, easy on the environment, and designed to connect your baby to the real world. A Play Guide accompanies each Play Kit and includes expert research, child development info, at-home activity ideas, and ways to play.
The Play Kits
Lookbook 2020
The Play Kits
Materials: • FSC-certified, sustainably harvested wood • 100% organic cotton fabrics • Water-based, non toxic paint and finishes • Recycled paper • Soy-based ink • Sustainably sourced, handcrafted felt from Nepal • Safe silicones • Plastics free from BPA and phthalates MSRP: Play Kit subscriptions start at $36/month
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Expert-designed play essentials,delivered by stage every 2–3 months
The Play Gym 0+ months
The Play Gym by Lovevery was designed by experts and crafted with sustainable, organic materials. Its award-winning, patented design includes four accessories, four card sets, and five sensory zones. Each detail was designed to engage — not overstimulate — your baby. Your baby will explore safe batting, teething and tummy time, all while learning to focus and connecting to the world around them. A Play Guide accompanies The Play Gym and includes expert research, at-home activity ideas, and ways to play.
The Play Gym
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The Play Gym
An entire first year of play and learning for your baby’s developing brain Materials: • FSC-certified, sustainably harvested wood • 100% organic cotton fabrics • Nontoxic polyester MSRP: $140
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Sensory Strands Play Gym Add-On 0+ months
Lovevery’s Sensory Strands attach securely to The Play Gym, giving your baby even more to discover: gripping, reaching, peek-a-boo, textures and new sensations. Designed by child development experts, The Sensory Strands encourage cognitive and sensory exploration, motor skills, and auditory and tactile stimulation.
Sensory Strands
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More overhead sensory exploration for your baby’s world Materials: • Outer: 90% organic cotton and 10% nontoxic polyester silk • Fill: 80% nontoxic plastic film and 20% nontoxic polyester fiber MSRP: $25
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Sensory Strands
Black & White Art Cards Play Gym Add-On 0+ months
High-contrast images with varying pattern complexity help develop and strengthen your baby’s vision, while playful themes will give you fun ways to build vocabulary. The Black & White Art Cards are perfect onthe-go or as expansion sets to your favorite Lovevery Playthings with cardholders.
Black & White Art Cards
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Black & White Art Cards
Visually stimulating patterns for your baby’s visual development Materials: • Recycled paper • Soy-based ink MSRP: $7
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The Block Set 18–48+ months
The award-winning Lovevery Block Set offers a groundbreaking and innovative approach to a classic toy set. The Block Set was designed by experts to adapt and grow with your child so they can explore an ever-changing landscape of building and creating. The 70 sustainable, solid wood pieces and 20-stage based activities will help your child build crucial spatial, language, and problem-solving skills. A Play Guide accompanies The Block Set and includes expert research, child development info, at-home activity ideas, and ways to play.
The Block Set
Lookbook 2020
An award-winning set that promotes cognitive development and motor skills Materials: • FSC-certified, sustainably harvested wood • Water-based non toxic paint and finishes • 100% organic cotton MSRP: $90
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The Block Set
The Buddy Stroller 12+ months
The Buddy Stroller is the perfect companion for toddlers on the move. The Buddy Stroller is balanced for easy playing — and built at the perfect height for your child’s arms and hands. Walking while pushing helps your child walk independently, and an easy-fasten buckle allows them to bring light items along for the ride. Easy, two-step setup — no tools required.
The Buddy Stroller
Lookbook 2020
Promote motor skill development and encourage pretend play. Materials: • FSC-certified, sustainably harvested wood • Organic cotton featuring a hand-painted pattern MSRP: $55
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The Buddy Stroller
The Pull Pup 18+ months
Your toddler can bring a friend along for the ride as they learn to walk — and experiment with pretend play — with The Pull Pup. The Pull Pup easily rolls along the floor, rug, or sidewalk when pulled by its string, and little hands can make the ears and tail stand up and stay up.
The Pull Pup
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A fun rolling friend to strengthen grip, coordination, and gross motor development Materials: • FSC-certified, sustainably harvested wood • Water-based, non toxic finishes MSRP: $22
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The Pull Pup
The Organic Cotton Play Tunnel 12+ months
The Organic Cotton Play Tunnel is perfect for creative, open-ended, and active play. Crawling helps develop strength and balance even after your toddler has started walking. Tie it together on one side to make a corner, stand it on its end to create a silly costume, or scrunch it up and watch it bounce back. Comes in its own organic cotton carrying case for on-the-go play.
The Organic Cotton Play Tunnel
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The Organic Cotton Play Tunnel
Encourage the development of motor, strength, and coordination skills Materials: • Organic cotton • Baby-safe frame MSRP: $50
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The Love is Real “I just cannot tell you how impressed I am. I see the science in literally every piece in the box.” - Kathy H. “I love the well-crafted, purposeful toys for our daughter.” - Meredith M. “It eases my mind as a parent that his toys are actually contributing to his learning.”
“I love that these playthings make her think!”
- Chelsey l.
- Scott G. “I wish I had known about Lovevery from day one.” - Samantha V. “Beautifully made! I’m always so impressed with the quality and attention to detail.” - Aubrey H.
The Love is Real
Our products in action—real homes, real families
Lookbook 2020