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Ford Holiday River Parade 2017

Welcome to The Ford Holiday River Parade, one of the highlights of the year in San Antonio. The beauty and spectacle of the parade are the perfect beginning of the holiday season. I know you will cherish the moments you spend on our magnificent River Walk during the parade, throughout the holidays and any time of the year. Enjoy a safe and happy holiday season. Mayor Ron Nirenberg

2017 San Antonio River Walk Association Board of Directors The San Antonio River Walk Association is pleased to produce the 2017 Ford Holiday River Parade. The association was formed in 1968 to promote, protect and preserve the San Antonio River Walk. This is done through special events, public education and Rio Magazine. The association also serves as an advocate for member businesses. For more information call 210-227-4262. BOARD OF DIRECTORS

PRESIDENT Laurence Seiterle Zurich Properties PAST PRESIDENT Tammy Peacock-Werline Topgolf

EXECUTIVE DIRECTOR Maggie Thompson Paseao del Rio Association

TREASURER Kevin Latone Wyndham San Antonio Riverwalk

EX-OFFICIOS John Carbajal San Antonio Restaurant Association

SECRETARY Mae Escobar aMAEzing Marketing Group MEMBER AT LARGE Maria Martinez Marriott Plaza San Antonio

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CHAIR, OPERATORS COMMITTEE Andreas Esparaza Boudro’s

Jim Mery Center City Development and Operations Department Anthony Piazzi Centro San Antonio Gloria Rodriguez San Antonio River Authority

Bob Buchanan The Original Mexican Restaurant

Shannon Miller Office of Historic Preservation, COSA

Kevin Donohue Donohue Media

Ric Morales Silver Eagle Distributors

Michael Dudek The Westin RiverWalk

Andres Munoz Visit San Antonio

Sammie Guarjardo Topgolf

Brad Parscale Giles-Parscale

James Kinney Splashtown Joe Melton Embassy Suites Riverwalk

Anant Patel Shops of Rivercenter Ryan Wood


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Ford Holiday River Parade 2017

grand marshal

Dear Friends, What an absolute honor it is to be your Grand Marshal this year. I have fallen head over heels for this wonderful area and want to wish each and every one of you a very Merry Christmas and Joyous Holiday Season! Cheryl Ladd AKA Mrs. Clause

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Ford Holiday River Parade 2017

TheSanAntonioRiverWalk.com

Ford Fiesta de las Luminarias River Walk Lights Fridays-Sundays only December 1-17

More than 2,000 luminarias warmly glow in bags lining the walkways to symbolically mark the “lighting of the way” for the Holy Family. This century’s old tradition begins at dusk.

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Through January 7 5:30pm - 6:30am

The world-famous Christmas lights are a gift to the public from the San Antonio River Walk Association and the City of San Antonio. 122,000 lights are draped over the bald cypress trees that line the River Walk.


www.thesanantonioriverwalk.com

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Ford Holiday River Parade 2017

PARADE FLOATS 1

Santa Paws 2: The Santa Pups GRAND MARSHAL, CHERYL LADD LAS CASAS FOUNDATION

This year’s parade Grand Marshal, Cheryl Ladd is most famous for her role as a Charlie’s Angel in the famous television series. She also played Mrs. Claus in the 2012 Disney movie Santa Paws 2: The Santa Pups featuring four adorable puppies trying to save Christmas around the world. She is joined on the float by her husband, Brian Russell, daughter Jordan Ladd, and fellow Las Casas Foundation Board Members. Cheryl is an avid supporter of Las Casas’ scholarship program providing over $100,000 a year to young performing artists.  cherylladdsignaturehomes.com and Lascasasfoundation.org 

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White Christmas TRADERS VILLAGE

Traders Village is the largest weekend flea market and entertainment complex in San Antonio. Spread over 100-acres with 1,000 vendors, shoppers from around the world come for the bargain hunting, amusement rides, and family festivals year-round. Special events are featured every weekend. Traders Village is where you come for the shopping and stay for the fun! TradersVillage.com

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Scrooged SAN ANTONIO RIVER WALK ASSOCIATION

The River Walk Royalty serve as ambassadors and represent the River Walk in countless events during a one-year reign. Commoners campaign for placement in the River Walk Royal Court by raising funds. The top fundraisers become King and Queen with remaining court placement in subsequent order. Monies raised provide funds for free parades and events on the River Walk throughout the year. thesanantonioriverwalk.com/about/royalty

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It’s A Wonderful Life MAYOR & CITY COUNCIL, CITY OF SAN ANTONIO

San Antonio is a global city with a dynamic economy and workforce, a deep cultural heritage and diverse communities that are resilient and welcoming. In 2018, the city will celebrate its 300th anniversary, honoring its rich past and a bright future focused on innovation and livability. sanantonio.gov

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www.thesanantonioriverwalk.com

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Jack Frost SOUTH TEXAS FORD DEALERS

Ford is dedicated to building great products – to strengthening our business to the benefit of our communities. This is the foundation of Ford’s success, which helped us become a global automotive industry leader on six continents - with 195,000 employees across 65 plants worldwide. The South Texas Ford Dealers are honored to join together and bring this event to you and hope you and your family have a Happy Holiday season.

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Star Wars SANTIKOS ENTERTAINMENT Star Wars – The Last Jedi, blasts into Santikos theatres on Dec. 15th. Grab your tickets soon you must. The force has been strong with Santikos since it was founded in 1911. Santikos is known for being service driven stewards of our community. Every purchase you make at Santikos movie theatres provides transformative funding for vital causes right here in San Antonio. Santikos.com

A Christmas Story

7 LANDRY’S SEAFOOD HOUSE/RAINFOREST CAFE/ TOWER OF AMERICAS/SALTGRASS STEAK HOUSE

Collection of iconic restaurants. Landry’s Seafood House is a Texas Gulf Coast legend, offering regional fare. A Wild Place to Shop and Eat, Rainforest Cafe is an unforgettable adventure. Take dining and entertainment to the sky with the revolving Chart House Restaurant, Observation Deck, and 4D Theater at The Tower of Americas! Texas to the Bone, Saltgrass Steak House is a cut above the rest!

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A Very Merry Muppet Christmas DRURY PLAZA RIVERWALK

Experience the River Walk this holiday season with Drury Hotels. Alamo National Bank Building renovated and reopened in 2007 as Drury Plaza Hotel San Antonio Riverwalk. Take in the local history, relax at the rooftop pool overlooking downtown, and enjoy complimentary breakfast and 5:30 Kickback© with food and drinks served daily. “At Drury Hotels, the extras aren’t extra!” DruryHotels.com/SanAntonio

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Ford Holiday River Parade 2017

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Elf EVA’S HEROES

Just as Buddy the Elf always knows what to say to spread holiday cheer, the elves of Eva’s Heroes know how to make Christmas magic each year for teens and young adults with intellectual special needs. Eva’s Heroes participants live, work and play in the Alamo City where they participate in community activities, summer enrichment programs and SA Sibs that are unique and enriching. evasheroes.org #EvasHeroes

Workshop 10 Santa’s EVA’S HEROES SA SIBS

SA Sibs is one of Eva’s Heroes amazing programs for siblings who have a brother or sister with intellectual special needs. When they’re not busy making toys in Santa’s Workshop, Eva’s Heroes create opportunities for siblings to meet for coffee, participate in activities and share holiday experiences with one another – just like they are tonight at the Ford Holiday River Parade. evasheroes. org #EvasHeroes

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The Nightmare before Christmas DAVE & BUSTER’S RIVERCENTER

From a night out with friends to watch sports & have drinks to a fun-filled day with the family playing your favorite games Dave & Busters has it ALL!!! Book a party to remember in one of our many event spaces or join us for THE BEST HAPPY HOURS in San Antonio! Every day there’s something going on! 210-951-3600 daveandbusters.com

National Lampoon’s Christmas Vacation

12 WOAI-TV  KABB-TV   KMYS-TV

The Sinclair broadcast stations provide award-winning local news, entertainment, and content on television and across multiple digital platforms. News 4 San Antonio, Fox San Antonio and The CW 35 are your home for top-rated prime time and live sports programming from NBC, Fox and CW, Daytime at Nine and San Antonio Living, and Thursday Night Lights. news4sanantonio.com, foxsanantonio.com, cw35.com  

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Ford Holiday River Parade 2017

How The Grinch Stole Christmas

13 WHATABURGER

At Whataburger, we’re always looking for ways to bring more joy and cheer to our community and customers - not just during the holidays but year-round. As we immerse the River Walk in lights, join Whataburger in carrying some of that magic and light throughout the year. Kind and thoughtful acts bring happiness to others, which is the true gift and spirit of the holidays. 

Charlie Brown Christmas 14 A iHEART MEDIA / Q 101.9

Q 101 9 has been San Antonio’s Christmas Station for nearly 20 years. Playing holiday classics from Christmases past to new renditions from some of today’s biggest artists, we are the soundtrack for your holiday season.  Listen on air or stream us with the iHeartRadio app.

Let’s All Go To The Lobby

15 UTSA CONFUCIUS INSTITUTE, SUNDAY CHINESE SCHOOL

Sunday Chinese school provides year-round Chinese language programs and Chinese culture programs for pre-school to adults with over 140 students, from 3 to 65 years old. Courses held at the UTSA main campus include Chinese culture, Chinese Chenstyle Taichi, children’s dance, children’s choir, dragon dance, waist drum, Chinese music instruments, art and more. utsa.edu/ confucius/programs/scs/ 210-458-6242

Home Alone

16 CENTRO SAN ANTONIO

You are never alone in the heart of the city! Our Ambassador team in bright yellow shirts help +1,000,000 visitors and residents every year navigate San Antonio’s beautiful, historic downtown. Our team is dedicated to making your experience extraordinary. Learn more about Centro at CentroSA.org. Find the best downtown events at DowntownSA.org and join us every Tuesday in December at Travis Park for free holiday movies. #DowntownSATX

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Ford Holiday River Parade 2017

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TEXAS CAVALIERS Since 1926, the Texas Cavaliers have been part of San Antonio’s culture and Fiesta. Today it’s an organization of 600 business, civic and community leaders, who dedicate their time and talents supporting San Antonio area non-profits through the Texas Cavalier Charitable Foundation. Over the past 26 years, The Texas Cavaliers Charitable Foundation has given over $5 million to local children’s charities in San Antonio. TexasCavaliers.org

Rudolph The Red-Nosed Reindeer

18 SEAWORLD SAN ANTONIO

SeaWorld is decking out the halls this Christmas with 8 million lights – the largest light display in Texas! This wintery, watery wonderland will also showcase festive foods, Santa Claus and holiday shows including Pets Ahoy; a comedy show featuring a variety of animals, nearly all rescued from local animal shelters! ‘Tis the season to create family memories only found at SeaWorld’s Christmas Celebration. SeaWorldSanAntonio.com

Bah, Humduck! A Looney Tunes Christmas

19 SAN ANTONIO GARDENIA CLUB

The club was founded in 1960, to further interest in the fine arts and promote friendship within the membership. The organization awards fine art scholarships to deserving fine art students who graduate from within Bexar County high schools and remain in San Antonio to attend college. Members participate in a monthly gathering where scholarship recipients perform.

Gremlins

20 EL REY FEO LXX, KEN FLORES

Rey Feo LXX (70), Ken Flores, is the People’s King for FIESTA 2018. He raised $229,197.30 to achieve this honor.  Since 1947, over $6 million has been raised/awarded to over 5,000 students by spreading the message of “Exploration through Education” to thousands of students. Reyfeoscholarship.com

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www.thesanantonioriverwalk.com

The Polar Express

21 TRANSCENDENCE

Transcendence is a newly formed group for special needs children. Its’ purpose is to help them achieve beyond the limits society has labeled for them. Instilling confidence to be a warrior in life rather than a victim. Transcendence, why settle for ordinary when you’re born to be extraordinary? TheTranscendence.org Facebook: Transcendence, Twitter: Transcend441968

A Christmas Carol

22 UNIVERSITY OF THE INCARNATE WORD

Founded in 1881 by the Sisters of Charity of the Incarnate Word, UIW is the largest Catholic university in Texas. UIW has locations throughout San Antonio, two campuses in Mexico, a European Study Center in Heidelberg Germany, and over 140 “sister schools” in 44 countries. Discover the Power of You at UIW. Visit UIW.edu

The Nutcracker

23 ALAMO CITY PERFORMING ARTS ASSOCIATION

Alamo City Performing Arts Association proudly present the 25th annual production of Nutcracker at McAllister Auditorium, on December 16th and 17th, featuring the Alamo City Dance Company and a cast of 80+ performers from around San Antonio. ACPAA’s mission is to perpetuate the arts to patrons of all socioeconomic status, providing anyone an opportunity to perform and excel in their chosen artistic discipline. SASPA.org/nutcracker

Kung Fu Panda

24 UTSA CONFUCIUS INSTITUTE

Confucius Institute’s mission is to promote mutual understanding between U.S. and China through cultural awareness, hosting lectures, and language learning at the UTSA campus, and sponsor summer camps in China for UTSA students. Its Sunday school has over 140 students, from 3 to 65 in age. Activities are hosted by both UTSA and Hanban, the headquarters of Confucius Institute in China. utsa.edu/confucius or 210-458-6242

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Ford Holiday River Parade 2017

Frosty the Snowman

25 BEETHOVEN KINDERCHOR

Kinderchor, Damenchor, and Maennerchor are part of a nonprofit volunteer organization dedicated to the preservation of German heritage in San Antonio through the singing of traditional German songs. The choirs practice and sing at the Beethoven Halle located in the King William District downtown. Maennerchor celebrated its 150th anniversary this year, making it one of the oldest German singing societies in Texas. beethovenmaennerchor.com/programs

All The Way 26 Jingle MAD DOGS GROUP

Founded on the River Walk in 1996, Mad Dogs has its roots in the British Crown Colony of Hong Kong, where the restaurant served lavish helpings of British food, adult beverages and fun to visiting tourists and naval personnel. Mad Dogs has the most beautiful waterside terrace on the River Walk and is famous for its’ Britbabes & Winston the Dog. maddogs.net

Miracle on 34th Street 27 BRIGHTWOOD COLLEGE

Brightwood College has 13 Texas campuses; two in San Antonio. Brightwood College provides degree and diploma programs that empower students to achieve their professional goals in a variety of fields with hands-on training. Brightwood College offers day and evening classes, financial aid for those who qualify, career placement assistance and provides special assistance to military veterans. Visit brightwood.edu

The Santa Claus

28 VISIT SAN ANTONIO

Three centuries after its founding San Antonio remains a city of bold flavors, exciting attractions and distinctive culture. We invite you to join us to experience colorful festivals, family fun activities and special exhibitions part of a yearlong Tricentennial celebration to pay tribute to the past as we look excitedly towards the future. Plan your trip now at VisitSanAntonio.com.

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2018 River Walk Fun February

Confucius Wishing Lanterns on the Water Mardi Gras Artisan Show Bud Light Mardi Gras River Parade Royal Masquerade Gala

March

St. Patrick’s Day Artisan Show Bud Light St. Patrick’s Day Parade & Festival

April

River Walk Royalty Coronation Ford Mariachi Festival Fiesta Artisan Show

May

Armed Forces River Parade Memorial Day Artisan Show

July

July 4th Artisan Show Bud Light Stars Stripes & Lights

September

Labor Day Artisan Show Bud Light Food Tuesdays

October

Fall Artisan Show Bud Light Haunted River

November

San Antonio Diwali Festival Ford Holiday River Parade

December

Ford Holiday Boat Caroling Ford Fiesta de las Luminarias Holiday Artisan Show

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Holiday River Parade Program 2017  
Holiday River Parade Program 2017