MEMBERSHIP MATTERS MEMBERSHIP MATTERS From the President

Dear Members:

If you change nothing nothing will change

The only way to know what Club members are thinking is to survey them What the Board, Management, and I have learned from our survey is that LBC's product is not Tennis, the River, Pickle Squash, Swim, Fitness, or Food & Beverage The Club's product is Member satisfaction based on value

The survey has been extremely helpful to the Board's current to-do list and long-range planning Hopefully, you have seen recent improvements at the Club, and many more are planned in the short term Several common themes and ideas were in the Food & Beverage area While Food & Beverage generally received a "high score " we are working to implement your ideas and will be putting an emphasis on improvements in food/drink in the pool area this summer Value pricing with variety while maintaining fine dining is the balance that we are striving for throughout the department

All things racquets have been an early focus in my brief tenure Our goal is to have LBC be the elite facility and program for Tennis, Squash, Platform, and Pickleball for both adults and juniors And Bocce! If we are not elite in any of those areas we will be soon

Membership involvement was another important theme in the survey Whether you are a new Member or a 25-year veteran, everything you wish to do at your Club should feel easy and non-cumbersome We believe improvements in this area have been implemented with more to come

More discussions/results of the survey will be in future newsletters Actions speak louder than words, but many items take proper budgeting and timing A special shout out to Hendy Wiebe and Tom Scovil and their team for compiling and organizing the results of the Survey They put in many thankless hours and I certainly appreciate their passion for the Club

In the meantime, I have temporarily placed the LBC Suggestion Box in a high-traffic area on the roof ;)

See you around the Club, Tom Campbell