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Meet Justin Rosenberg

Article written by Lon Levin

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JUSTIN

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WRITTEN

“After shooting for many years in South Florida, I decided to pack up and head west . . . way west,

to Los Angeles. I have fallen completely head-over-heels for this city, and after living here for a few years, I feel I have a greater understanding of Dr. Dre and Tupac’s “California Love.”

“My name is Justin Rosenberg and contrary to popular mythology, I was not born with a camera in my hands.”

BY LON LEVIN

Two years ago I walked into my new position as president of a design firm called BTS Communications. I inherited 14 people who would work for me and the first one I got to know was photographer Justin Rosenberg. Within a hour he had given me all the information I needed to know about the firm. I was skeptical of him at first but I came to realize that somehow this big bear of a young man was dead on. Aside from that he was enormusly talented and I was determined to mine his talent and encourage him to break out.

I’d like to claim I had something to do with his growth as an artist but that’d be a lie. It’s all him. He is always searching for a different way to do things or trying to discover a bit of information that will increase his abilities. He lives and breathes photography. Late nights trolling downtown LA or early jaunts to the LA River are not uncommon for Justin. He and I have spent time together shooting at different shoots and I have l;earned so much from him noy only technically but artistically. He is an artist’s artist.

rosenberg

JUSTIN

My name is Justin Rosenberg and contrary to popular mythology, I was not born with a camera in my hands. I was born a normal birth, in a hospital, in Plainview, NY . . . and unless my parents lied to me, I popped out cold and hungry, sans camera. Fortunately, the trauma of entering a new and scary world didn’t phase me all that much and I eventually picked up my first camera (in the odd chance you’re dying to know, it was a 1978 Canon A1 that my father still owns).

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After shooting for many years in South Florida, I decided to pack up and head west . . . way west, to Los Angeles. I have fallen completely head-over-heels for this city, and after living here for a few years, I feel I have a greater understanding of Dr. Dre and Tupac’s “California Love.”

My main-stay is photographing humans– editorial, commercial, music and family Sometimes I professionally photograph non-human entities such as dogs and cars. I’ve had the lucky fortune of photographing magazine covers (WeMerge Magazine, Beit T’Shuvah Magazine, The Vista View) as well many other national and international publications (Jewish Journal, Octane Magazine, Thoroughbred and Classic Cars, Jewish Week, CSQ, and more)

Random Facts:

• I have a full-on obsession with Sushi. I might even consider bartering my services for copious amounts of good raw salmon.

• I once was suspended on the back of an ATV while photographing a $1 million+ car (with less than stellar brakes) barreling after me on a steep hill. I survived, and my got first double page spread.

•I believe in transparency and authenticity, something I’ve learned since I decided to get sober from drugs and alcohol in January of 2011. - I do not have a large intestine. Long story short, I have battled Crohn’s Disease since 2001 and subsequently lost my large intestine in 2011. I only put that here, because as I mentioned above, I believe in authenticity and Crohn’s Disease is a major part of my “story”. I am currently working on some photographic projects geared towards spreading awareness of a disease I have dubbed, “The Little C”. Incidentally, If anyone finds my large intestine, hit me up on Facebook, Instagram or Twitter.

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