Local people & compass media pack (dec2013) v1

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Call Us Today On 01625 265551 info@localpeoplemacclesfield.co.uk


magazines with BIG circulations! Small

Local People Macclesfield & Compass Wilmslow are FREE community magazines and business directories for the residents of Macclesfield, Tytherington, Prestbury, Alderley Edge and Wilmslow with a regular combined distribution, directly through doors, of around 34,000 individual homes and businesses. Our purpose is to serve the communities into which they are distributed and to support the local businesses that operate within or close to these communities by providing an extremely affordable, effective and popular means of getting their brand out in front of the people who matter most to them – potential customers! Indeed, our mantra since the outset has always been: "Affordable, effective and popular!“

This is demonstrated by the overall distribution growing to nearly 34,000 individual homes and businesses between the two magazines. Throughout 2014, we’re challenging businesses to discover the marketing power of the magazines. To show our commitment and loyalty to local businesses, we’ve also frozen our advertising rates as we enter the new year.

Call Us Today On 01625 265551 info@localpeoplemacclesfield.co.uk


magazines with BIG circulations! Small

Local People Macclesfield is hand delivered to around 22,500 homes & businesses throughout Macclesfield, Tytherington and the surrounding villages. Additional copies are left at collection points around town and in Chelford village. Compass Wilmslow is hand delivered to 11,000 homes and businesses throughout Wilmslow, Alderley Edge and Prestbury.

We offer the largest, most concentrated circulation of any other similar printed media, potentially reaching even more people in the area than local newspapers. Both magazines have been established for over 8 years and embrace local values with content that includes interesting and informative editorial, community and charity news, event information, competitions and puzzles alongside advertisements from local suppliers and service providers. Local People Macclesfield is published 10 times per year (ie monthly with joint editions July/August and December/January). Compass Wilmslow is published 6 times per year (ie every other month)

Month on month our advertisers remain loyal and we’re receiving more testimonials than ever, praising the power of this local medium.

Call Us Today On 01625 265551 info@localpeoplemacclesfield.co.uk


Our ‘Premium’ advertising slots and services are normally booked well in advance due to popularity. Please contact us a soon as possible to avoid disappointment as they are subject to availability. Local People Front Page Advert - £450 Local People Inside Front Cover - £350 Local People Back Page Advert - £399 Local People Double Page Spread - £489

Compass Front Page Advert - £399 Compass Inside Front Cover - £289 Compass Back Page Advert - £329 Compass Double Page Spread - £399

Leaflet Insert delivery (ex print costs of flyer) - £30 per 1000 pro rata Discounts available for block bookings for both publications, call us on 01625 265551 for more information*. VAT is added to all these prices at the current rate (VAT No 116400852) * bookings of 6 months or more must be paid by standing order

Call Us Today On 01625 265551 info@localpeoplemacclesfield.co.uk


Size Of Advert

One Issue

Three Issues

Six Issues

Full Page

£327

£839

£1629

Cost per Issue if paid per issue

NA

£294

£286*

Half Page

£187

£479

£929

Cost per issue if paid per issue

NA

£168

£163*

Quarter Page

£117

£299

£564

Cost per issue if paid per issue

NA

£105.30

£99*

Eighth Page

£55

£141

£274

Cost per issue if paid per issue

NA

£49.50

£47*

Twelfth Page

£30

£85

NA

Cost per issue if paid issue

NA

NA

NA

We would normally recommend placing a smaller advert for longer rather than one bigger advert as a one off. Testimonials from our regular advertisers prove that, ‘repetition breeds recognition’. VAT is added to these prices at the current rate (VAT No 116400852) *payment is required by standing order; longer term bookings by arrangement

Call Us Today On 01625 265551 info@localpeoplemacclesfield.co.uk


Size Of Advert

One Issue

Three Issues

Full Page

£240

£567

Cost per Issue if paid per issue

NA

£199

Half Page

£150

£374

Cost per issue if paid per issue

NA

£129

Quarter Page

£110

£259

Cost per issue if paid per issue

NA

£89

Eighth Page

£55

£125

Cost per issue if paid per issue

NA

£44

Twelfth Page

£45

£72

Cost per issue if paid issue

NA

NA

We would normally recommend placing a smaller advert for longer rather than one bigger advert as a one off. Testimonials from our regular advertisers prove that, ‘repetition breeds recognition’. VAT is added to these prices at the current rate (VAT No 116400852) *payment is required by standing order; longer term bookings by arrangement

Call Us Today On 01625 265551 info@localpeoplemacclesfield.co.uk


Testimonials “Whenever one of our events or initiatives is featured in Local People, the response is excellent. From our experience it seems to be a magazine that local people read and use.” Fiona Beasley - Fundraising & Major Relationships Manager, East Cheshire Hospice “I am delighted that you have yet again found room to publicise our forthcoming fundraising events. We as a committee really do appreciate what you do for us - because of its wide circulation and the fact that it is a free magazine, it is read by so many people. Thank you again.” J Fleming - Arthritis Research UK, Macclesfield & Congleton Branch From our 5th Anniversary issue: “I am very proud to be able to feature on this page having appeared in the magazines for all this time as they have been a great success for me. You have accomplished a lot, Heather, a great achievement, which is shown by the number of customers who do stay with you long-term like me. I have been very happy with the service received and the product works. Well done!” Mark Taylor - Taylor Decorating

“I placed an ad in Local People. The service was excellent. Within a few weeks all my tuition slots had been taken. Many people said they had seen the ad in Local People! Many thanks” Claire Ashworth - Private Tuition "We were pleased to have the opportunity to list our 'Meet the Quakers!' event in March in Local People. Heather was attentive and sensitive to our needs, and made the process easy. She also very kindly wrote a lovely editorial piece highlighting the event, which many attendees cited as the reason they came along.” Macclesfield Quaker Meeting

Call Us Today On 01625 265551 info@localpeoplemacclesfield.co.uk


Terms & Conditions If you would prefer to mix and match sizes within a booking, we can build a tailor-made package of advertising for you and if you advertise for three issues or more, we would be happy to fit in some free editorial (of the same size as your ad) in one of the issues where you appear. We provide a free basic artwork service if you wish to take advantage of this or we can put you in touch with professional graphic designers. Otherwise, artwork should be sent as a print ready PDF or JPEG of min 300 dpi. Please ask if your artwork is in any other format. Exact sizes for all ads can be seen on our website www.localpeoplemacclesfield.co.uk. Other than premium pages, we do not guarantee position in the magazine but will always try and accommodate any particular wishes if at all possible. Similarly, we do not offer exclusivity of category but do not generally place more than 3 /4 ads from any one category of business unless they are significantly different. Our payment terms are strictly 7 days from date of invoice otherwise any discounts given will be forfeited and the full amount will be due. Advertisements booked but cancelled after booking deadline are subject to a 50% cancellation fee. We accept payment by cash, cheque, bacs or debit/credit card. Adverts are accepted subject to our Terms and Conditions and placement of any order for advertising, whether in writing, by email or verbally, is deemed to an acceptance of these Terms and Conditions. Our booking deadlines are generally between 12th – 18th of the previous month depending on the magazine. Artwork deadline will be advised at time of booking. If you would wish for us to design your ad, please let us know as soon as possible! Please ring us for more information or take a look at our website. This also includes the latest copy of our magazines in online format.

Call Us Today On 01625 265551 info@localpeoplemacclesfield.co.uk


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