On behalf of the Keystone Konnection Simmental Association, welcome to this year’s sale!
Lots 12-18
Cameron & Myrna Schweitzer
Cam Cell: 204-365-6092
Brodie Cell: 306-452-8558
Email: schweitzersimmentals@gmail.com
Email: brodieandstacey@hotmail.com
Crest View Land & Cattle Co. Ltd.
Crest View Ranch
Crest View Land & Cattle Co. Ltd.
Andrea: 204-483-0319
Email: adbertholet@hotmail.com
Crest View Ranch
Terry Woychyshyn & Family
H. 204-865-2213 C. 204-867-7139
Email: crestviewltd@gmail.com
Maple Lake Stock Farms
Gerry and Linda Bertholet
Gerry: 204-741-0340
Email: glbertholet@hotmail.com
JR Simmentals
Jim Ranson
204-476-0100
Email: jrsimmentals@gmail.com
McRuer Simmentals
Jeff, Erin McRuer and Family
Jeff: 204-534-0760 Erin: 204-747-4079
Email: mcruer_simmentals@hotmail.com
Reign Cattle Co.
Sydney De Koning
Cell: 204-212-0867
Email: sydneydekoning3@gmail.com
Striker Cattle Co.
Tyler and Kim Warburton
Tyler: 204-761-6124 Kim: 204-724-2354
Email: co411s@mymts.net
Mar Mac Farms
Blair, Lois and Melissa McRae
Lots 19-24
Greg & Amanda Woychyshyn & Family H. 204-636-2677 C. 204-867-7110
Email: crestviewcattleco@hotmail.com
Lots 25-29
Crest View Ranch
Greg & Amanda Woychyshyn & Family
Lots 30-32
H. 204-636-2677 C. 204-867-7110
Email: crestviewcattleco@hotmail.com
Lots 33-35
Once again, we’re proud to present a lineup of cattle you can trust — reliable, functional, and built on strong foundations. The quality on offer continues to reflect the high standards our association is known for.
Join us in the Canada Room at the Keystone Centre, where you can evaluate this exceptional offering in comfort and warmth. Take the opportunity to enjoy our hospitality and visit with members of our group in a relaxed indoor setting. If you’re unable to attend in person, feel free to reach out to any member of the Transcon Livestock team. They’re available to provide knowledgeable, professional feedback and assist with order buying. Additionally, DLMS will be on-site to deliver full online sale services, so you can bid confidently from the seat of your tractor or the comfort of home.
Lot 36
Lots 37-38
As Canada’s longest-running Simmental association sale, now in its 47th year, we are incredibly grateful for the continued support from breeders and buyers alike. We’re also excited to welcome two new members to our group this year — a sign of continued growth and strength in our association. With growing enthusiasm across the cattle industry, we’re proud to offer a set of cattle backed by powerful pedigrees from the Simmental breed — cattle that will add immediate value to your program.
Lots 39-40
Blair: 204-729-5439 Lois: 204-573-5192
Email: marmacfarms1@gmail.com
More Bros. Simmentals
Everett More and Irene Vanin
204-851-1737
Email: Emsim1946@gmail.com
Flatlands Cattle Co
Dan & Leah Elias, Myles, Cassidy
Dan: 204-362-3354 Leah: 204-362-4587
Email: flatlandscattleco@gmail.com
Lots 41-42
Thank you for your interest and support of the 2025 Keystone Konnection Simmental Sale. We look forward to connecting with you!
President, Brodie McColl
Lots 43-44
Rooke Farms Lot 45
Daniel, Penny, George and Alice Rooke
Alice: 204-573-7484
Email: alice@rookefarms.ca
Sale Day Information
Sale Day Phones
Jay Good...........................403-556-5563
Glenn Norton.....................780-542-0634
Darren Paget.....................403-323-3985
Cody Coupland.................403-877-0799
Auctioneer
Danny Skeels....................403-783-1217
Online Viewing & Bidding:
Melissa McRae...................204-573-9903
Mark Shologan...................780-699-5082
Insurance
Keystone Livestock Services
Lois McRae.......................204-728-3058
Special Representatives
Brooke Canart, President, Manitoba Simmental Association
Sandra Brigden, Secretary, Manitoba Simmental Association
Joanne Best, Simmental Focus
Amanda Woychyshyn, Secretary, Keystone Simmental Association
Sale Accomodations
Days Inn, Brandon........... 204-727-3600
Delivery
$100 per head within 400km to a maximum of $300 per farm. Other destinations at buyer’s expense. USA purchases delivered to the border with buyer responsible for export costs. Delivery to be arranged through sale management.
This is one of the longest running fall female sales in the entire nation! We’ve come full circle, after a significant hiatus, managing last year’s sale once again! Thank you to the Keystone Konnection sale group.
I do believe that sometimes consignment sales can be a bit overlooked as there aren’t usually breeders of vastly significant size included, as they most likely operate their own independent sale. However, the reality and opportunity that lie within the multi-consignor design brings the higher quality end of MULTIPLE herds to makeup the roster, therefore enhancing buyer opportunities to access solid value from many different breeding programs.
Adding to the potential from a diversity perspective, is simply the fact that this is a Simmental sale, therefore, excellent herd additive opportunities will exist in the Fullblood, Black and Red Simmental varieties.
Also giving multiple opportunities is the fact that both male and female breeding pieces are on offer! Coming off this screaming hot calf market, that next new herdbull purchase prior to year end will help save tax money to the “Feds”! Same scenario on the heifers, add some replacements to balance that extra fall income.
We always hope you can be with us in person, but if you can’t be here, take advantage of our highly-trusted, confidential, absentee-buyer services. Simply call my cell, or any of my associates listed to access this free service.
Rich Mc Simmentals is excited to welcome you to the Keystone Konnection Sale. Rich Mc started in the Fleckvieh Fullblood’s in 1997 purchasing their first foundation females from Richmond Farms at Fleckfest. You will see a number of our females and bulls being offered today tracing back to these two great females - Richmond Miss Moses 77G and Richmond Miss Baltimore 75G. Our goal has always been to bring you top end genetics and animals that are unique and will offer something to the industry. This year we are offering 3 very special open heifers (one homozygous, one polled, and one horned) as well as 8 top end homozygous polled, polled and horned bulls. All are right off the top end of our herd. We wanted to show you the depth of our horned and polled programs. You will see five dfferent and unique herd sire lines and a number of founding cow family lines that we started with 28 plus years ago.
We will winter all the bulls till April 1, semen check and deliver. Visit with us prior to the sale if you need to discuss a payment option. For any international sales, we will work with you. Contact us to discuss options.
If you have any questions, feel free to call us or the sale management. Looking forward to visiting with you on December 2!
Jason and Mylia
Cherry Bomb, an exceptional POWERFUL HOMOZYGOUS POLLED, Non-dilutor, Fullblood,100% Fleckvieh, exemplifies our breeding program’s goals and originates from a notable cow family in our herd. Her dam, 6H is one of those sought after Starwest Ember daughters that we highly value. Notably, our $105,000 high-selling female last year was also dammed by an Ember daughter. 6H’s maternal lineage traces back to a founding Baltimore x Zereeva daughter that we acquired in 1997 from Richmond Farms (the Muellers), a pioneer breeder. This cow family is noted for great udders and milking capabilities, characterized by soggy females with attractive femininity and correct leg and foot structure. Paternally, sired by Kalahari (a polled Jahari son–who we lost way too soon), he has produced some outstanding females for us, showcasing a thick topline, extra length in the loin, and remarkable depth and capacity. Cherry Bomb, one of our top indexing females, exhibits all of these desired traits, and makes her potential limitless as a breeder’s candidate.
Top photo: Jason and Mylia Left photo: Avery and Markquois
Fullblood 100% Fleckvieh, Homozygous Polled, Non Dilutor
WJS KALAHARI 39K Sire of Lot 1
RICH MC MS 18D Maternal Granddam of Lot 1
Keystone Keystone
Fullblood 100% Fleckvieh, Polled, Non Dilutor
Definitely another top indexing favorite from day one, the only reason we are letting her go is the presence of a Havoc daughter from her grandmother that is equally exceptional. This cow family has consistently produced top-tier females and bull calves for our operation. Being dammed by an Ember daughter enhances her desirability significantly. We acknowledge the outstanding production capabilities of Ember daughters and are excited to witness the emergence of his granddaughters into production. A POLLED Fullblood, 100% Fleck dark red, deep bodied, correct female with that great eye appeal. With Havoc as her sire, Kokomo’s potential is indeed exciting and poised to make a substantial impact.
Fullblood 100% Fleckvieh
I’m not really sure why we are letting this Fullblood, 100% Fleckvieh heifer go. Her first calf mother has demonstrated what we are striving for. This calf was born at a modest 80 pounds and weaned off at 840 pounds. In my books, that is pretty exceptional for a first calf heifer. A thick, deep- bodied, and correct female, Jackie is a JNR Titanium daughter out of a Drakkar dam, who’s maternal line is an outcross to today’s pedigrees. We have placed you in the driver’s seat with this heifer.
Thunderstruck is without question one of this year’s feature bulls. This exceptional, well- muscled, deep bodied and goodfooted HOMOZYGOUS POLLED, non-dilutor, Fullblood, 100% Fleckvieh bull exhibits outstanding potential! You have a well-balanced set of EPDs that will allow you to mate with a number of genetic lines. This fellow also demonstrates notable performance, weaning off at 1000 lbs on September 1. This is Virginia Toby Keith’s inaugural calf crop and we are indeed excited. The paternal side of Thunderstruck represents the epitome of strategic matings, courtesy of Harry Satchwell of Virginia Ranches’ lifelong mating expertise. Adding in Ember on the bottom side through his outstanding dam Jessica, this bull’s potential is undeniable. I recommend examining his brother in the sale, Rich Mc Soul Man 43N, to understand our enthusiasm. This individual will undoubtedly leave you THUNDERSTRUCK!
RICH MC POL SOUL MAN 43N
Fullblood 100% Fleckvieh, Polled, Non-Dilutor Soul Man is a bull not to be missed. Another son for our new herd bull Virginia Toby Keith. Please review Thunderstruck PP 18N footnotes above and you will note similar characteristics in Soul Man. Soul Man, a POLLED, nondilutor 100% Fleckvieh Fullblood, is one cool cat boasting exceptional eye appealing appearance. He exhibits great depth and capacity with a well- structured quarter, correct legs and feet and as deep a red color as you can get. The influence of Starwest Ember as a maternal grand sire is definitely an asset given Ember’s proven track record of producing exceptional offspring that have gone on to work well. Originating from the Jola cow family, you again add in a top producing female genetic line. The guesswork is done here, folks!
RICH MC MS POL HELENKA Dam of
RICH MC MS POL JESSICA 50J Dam of Lot 4
Keystone Keystone
Fullblood 100% Fleckvieh, Polled, Non-Dilutor
This individual is going to be quite a herd bull, boasting exceptional length, depth, volume, eye appeal, and a quiet temperament, complemented by solid foot and leg structure, plus weaning off at 1010 pounds on September 1, what’s there not to like. His dam has an impressive record with her first daughter in our herd who is proving her worth in gold. Additionally, his dam’s progeny includes a high-selling daughter at Corley Land and Cattle in Tennessee, a daughter at Maid Rite Simmentals in Missouri, and a son walking the pastures at Geislers in the Interlake. His sire, Skywest Havoc, has consistently produced outstanding females and powerful, masculine, early maturing power bulls. He is a POLLED, non-dilutor Fullblood 100% Fleckvieh. Anyone who purchases this fella will be in the driver’s seat.
RICH MC POL HECTOR 7N
RICH MC POL STEEL
Fullblood 100% Fleckvieh, Polled, Non-Dilutor
Another exceptional Skywest Havoc son, out of a deep soggy favorite female, Steel boasts a long loin, deep body, dark red POLLED non-dilutor Fullblood 100% Fleckvieh. Steel, a bull that offers considerable diversity in producing those big heavy weaning male calves, while also adding front end replacement heifers and the ability to make many of them polled in the process. This mating has proven successful, as evidence by a full sister being a sale feature in the Heritage Sale in Oklahoma and was sold to Heritage Farms in Arkansas. As well, a maternal sister is making her home in Missouri at Maid Rite Simmentals.
RICH MC POL THE ROCK 37N
Fullblood 100% Fleckvieh, Polled, Non-Dilutor
The Rock’s sire, Havoc, consistently produces those big growthy herd bulls. In today’s exciting cattle market, increased weight translates to a greater ROI (return on investment) for the producer. As a Havoc son, with Ember as a maternal grand sire and a Blossom daughter as the dam, this dark red power bull offers built in consistency, thereby enhancing the ROI. The Rock boasts a well-balanced set of EPD’s, featuring a weaning weight EPD in the top 35%. This POLLED, non-dilutor Fullblood 100% Fleckvieh is definitely a reliable Rock to build on.
RICH MC POL TNT
SIBELLE POL SYNERGY 18F SKYWEST POL HAVOC SKYWEST BETTY VIRGINIA TROOPER 174C
SIBELLE SPARTACUS 8A
SIBELLE POL CROCUS 20D
4T RANGER 6Z
XPOTENTIAL
Fullblood 100% Fleckvieh, Polled, Non-Dilutor
TNT’s sire, Havoc, consistently demonstrates the ability to produce those attractive power bulls as evident in the 4 sons we have brought to town for you. This POLLED non-dilutor
Fullblood 100% Fleckvieh definitely has that explosive gaining ability, weaning off at 1070 lbs on Sept 1 with an adjusted weight of 980 lbs, ranking him second among the bulls. His notable length and thickness particularly over the back and loin area have effectively translated into pounds on this guy. His dam, Exray, has a proven track record of producing high-quality offspring, consistently delivering herd bulls and replacement heifers. This is the fourth time we have done this mating; it really does work!
MI MISS EXRAY 50E Dam of Lot 9
APPLECROSS
Keystone Keystone
100% Full Fleckvieh Fullblood, Polled, Non-Dilutor
This super stout made, heavily muscled bull with a deep red coat and strong foot is a Polled, non-dilutor Fullblood, 100% Fleckvieh, herd bull in the making. Sired by Rich Mc Pol Kingston, who is now at Double Bar D, his pedigree has the genetic influence of Havoc Juggernaut, Piona and Eldandi on the top side. Loverboy comes from a powerful and exceptionally productive cow family. Maternally we have the strength of Ember and 3 founding cow families for us. His stoutness, muscling and softness really reminds me of Ember when we purchased him in 2017 from Starwest as a 11-month-old calf. Over the years, Ember has consistently produced highly sought-after bulls and females, with his daughters continually outperforming anything we could have ever imagined. Notably, last year’s $105000 sale feature, Honey I’m Good, was dammed by an Ember daughter, which was purchased by Jeff Knox of Australia. Furthermore, a $24000 maternal sister was sold to Ultra Livestock and Barlee at the 2024 World Simmental Sale. Loverboy would be one we would keep in the herd if we could, we just have so many Ember daughters and granddaughters that we would not be able to utilize him to his full potential. Our loss is your gain.
100% Full Fleckvieh Fullblood Quarterback, a bull I highly valued throughout the summer, exceeded my expectations upon entering the weaning pen. I firmly believe this bull has tremendous potential for future success. Phenotypically and genotypically wise, he embodies the ideal characteristics. As the son of Rich Mc Pol Kingston, a Havoc son we utilized for two years before selling to Double Bar D, Quarterback inherits a legacy of consistency from his sire. Kingston consistently produces bull and heifer calves with attractive phenotypes. Quarterback’s dam is the result of an embryo that we preserved in our tank for nearly two decades, and we are thrilled to have done so. This embryo is rooted in our founding polled genetics, dating back over twenty years, and is anchored by Richmond Miss Moses 77G, a foundation cow in our program. The genetic blending, courtesy of Fred Schuetze via BHR Draco, adds significant value to this impressive package. Quarterback ranked first in our weaning pen, achieving a weaning weight of 1050 lbs on Sept. 1, with an adjusted weight of 1030 lbs. This Fullblood 100% Fleckvieh possesses the ability to convert pounds into profit and will undoubtedly serve as a valuable QUARTERBACK for your herd.
We’re excited to present three bred and four open heifers in this year’s event.
Our Red females are sired by our herd bull IPU Betts 30J—a sire we consider one of the most successful and productive to ever walk our pastures. We’re especially proud of our Black bred heifer, sired by WLB Blaze On 353G and backed by Cobra on the paternal side. She combines outstanding length, impressive depth, and elegant femininity—she truly has “the look.” All three bred heifers are bred to our calving-ease specialist, PLCC 44K TimberWolf.
Our Black open heifers are sired by a Monument son we acquired from Northern Lights. These three females are picture-perfect, showcasing style, depth, and excellent disposition. They are naturally eye-catching and refined—ready for the show ring. The four open heifers have been well-prepped for the show halter—ideal for anyone seeking prospects for 4-H or the junior show circuit.
All heifers are up to date with their vaccinations and Ivomec.
We welcome you to visit our yard ahead of the sale to view the heifers in person, and we’re happy to answer any questions you may have. As always, thank you to everyone who has shown interest in our program over the years. Your ongoing support means the world to us!
Brodie amd Stacey
• Polled, “Blaze On x Boundry Wyatt” heifer that is really well put together
• She is wide topped, has good neck extension with an appealing head structure
• Misty has a really nice udder. Bred to our homo polled, hetero black, Calving
“Timber Wolf” should make for an exciting calf.
• 12M’s EPD’s are above avg. in all areas that count the most!
• She weaned off her dam at 850lbs. on Sept.5/24 & ranked 4th out of a group of 19
Bred to: Perks Timber Wolf 44K, Reg. # BPG 1404734 on April 1, 2025. No exposure (Safe)
Keystone
Ease bull
WLB BLAZE ON 353G Sire of Lot 12
Brodie, Stacey, Kolbie and Sierra McColl
Keystone Keystone
• Polled, “Betts x Sochi” female that is very eye appealing. “Betts” continues to be one of the leading top Sires in the industry.
• 26M is a real dark red, smooth made & smooth fronted
• Covergirl has great udder development & is out of a really great dam sired by the calving ease specialist, homo polled, hetero black, moderate framed “Sochi” bull that did a world of good for us
• She is above breed avg. in CE, WWT, YWT, MCE & CW
• Her calves should come easy & grow like crazy with bloodlines that are top notch Bred to: Perks Timber Wolf 44K, Reg. #BPG 1404734 on April 15, 2025. No exposure (Safe)
• Another Polled, “Betts” heifer out of a top producing, very consistant producing Westcott cow that we purchased from Bert’s NR Simmentals
• Macie is a very easy doing female, just like her dam
• Wide topped, big barreled, clean fronted and moderate framed
• 27M should produce those good ones we are all looking for & add performance to her calves
Bred to: Perks Timber Wolf 44K, Reg. #BPG 1404734 on May 3rd, 2025. No exposure (Safe)
Open
• Here is a “Monument” calf that is many generations Polled and good! “Monument” is backed maternally by Northern Light Simmentals show cow, NAC Sunset 36D.
• She displays lots of middle & length, has a very appealing head structure & a beautiful hair coat. Lots of performance built in being in the top 20% WWT & top 10% YWT EPD’s.
Keystone
• Going back to the well proven Mar Mac Carli cow family and out of the high selling bred that we purchased for $10,000.00 at the Keystone sale, Mar Mac Southern Belle Open
• A beautiful, Polled, “Betts x Tomahawk” heifer that has been a standout since birth!
• She is long, wide topped, has good neck extension & an attractive head
• “Swifty” has great capacity & udder development.
• Longevity is built in, as her dam is 13 and still producing
• 26N weaned off at 756lbs. on Sept.9,2025 and ranked 5 out of a group of 21
• It will be exciting to see what this heifer does for her new owner, whether in the show ring or as a foundation heifer to build a herd around
Keystone Keystone
Open
• Here is a Polled, black “Monument x Sochi” calf that is sure to turn some heads. She is stylish with lots of length & muscle
• “Monument” was one of Northern Lights High Sellers from the 2024 sale.
• “Ellie” is smooth made and is very feminine. She is above breed Avg. in WWT(Top 15%), YWT (Top 5%), MCE, MWWT, CW, Fat, Marb., API & TI
• “Ellie” weaned off at 730 lbs. on Sept.9/25 and ranked 7th out of a group of 21
• 31N goes back to the Mar Mac Southern Belle cow family. Her dam is a big barreled, moderate framed, beautiful uddered, good milking cow. To top it all off, 23H is a direct CMS Sochi 307A daughter.
SBSF
• Another Polled, “Monument x Westcott” heifer that is very attractive, well balanced , smooth fronted and displays lots of middle
• This heifer is above EPD’s in WWT, YWT, MWWT, CW, Rea, Marb. & TI
• “Sky” is moderate in frame and is out of a good producing cow family. Her genetics go back to our Sochi bull that did so much for us.
• Her Sire, “Monument”, has calved well, added length, style & eye appeal
CMS SOCHI 307A - Maternal Grandsire of Lot 17
NAC MONUMENT 61L - Sire of Lot 17
Crest View Land & Cattle Co. Ltd.
Crest
View Ranch
Crest View Land & Cattle Co. Ltd.
Terry Woychyshyn & Family
Box 301 Erickson, MB R0J 0P0
H. 204-865-2213
C. 204-867-7139
Email: crestviewltd@gmail.com
Crest View Ranch
Greg & Amanda Woychyshyn & Family
Box 2035 Minnedosa, MB R0J 1E0
H. 204-636-2677
C. 204-867-7110
Email: crestviewcattleco@hotmail.com
On behalf of us here at Crest View I would like to welcome you all to the 47th Annual Keystone Konnection Sale. It is a pleasure as always to work alongside such a great group of progressive breeders! We would also like to thank the sales management crew at Transcon for all they do. These are exciting times in the cattle business; what a time to capitalize on females that will last in your herd for generations to make an impact! As a family run operation and long time consigners to this sale we are once again proud to bring you some of our best for our female offering. As of this year our family has been at this for 50 years; from the highs & lows we still strive to bring our finest offering of females from the top of the pen to this sale. We are in this for the long haul, hoping to be at this for generations to come and aim to produce females that will go out and work for any operation. Our cattle are not babied and are what we hope are those low maintenance kind that bring in the returns and stick with you for years to come, longevity is what we breed for. This year we have brought you a mix of breds and a couple of opens. We are trying to expand our cow herd by retaining yet a few other breds that could have easily come to town. These ladies are an honest reflection of the ones we run at home and the calves are some new and exciting genetics that have worked out well for us. These girls are not pushed hard and come to you in what we think is nice condition to go into the upcoming calving & breeding seasons. Our pictures we do ourselves and are an honest shot of the girls that day, we will offer videos of them closer to sale time. They are on a pellet ration with free choice hay and a full mineral package prior to sale time. All are on the Phizer Gold program with Ivomec and the breds will have their first shot of Scourguard. The calves are confirmed open and the breds are caught to their A.I service dates in the vets opinion. If you have any questions please don’t hesitate to call or stop by to see them in their home environment. We look forward to seeing you all December 2nd.
Greg
Keystone
Here’s a real tanky sweetheart we debated on parting with. Deep & thick with a sweet made front end. She’s out of one of our favourite first calf heifers; a deep bodied Style heifer that I think did a whale of a job her first time out. Style has done a tremendous job for us in both heifer and bull divisions alike. As her mother did, she is setting up a picture perfect udder. She is a granddaughter of the 51C cow, who just happens to be the dam of the following catalogued lot in our offering. Cow maker proof is in the genetics here! These Red Heat daughters are making their mark at our place. Bred up early A.I to Genex’s new exciting outcross bull KS Calibrate. He has given us the best calf in the red division of our bull pen this year thus far, the results should be awfully exciting! Limited semen left on this A.I sire, so you’d best jump on this opportunity.
Preg tested safe October 9th to A.I breeding April 13/2025 – KS Calibrate K209 - #1492442. Exposed to CSV 38M June 12- Aug 1, 2025. Consigned by Crest View Land & Cattle Co. Ltd.
Keystone Keystone
Here’s another neat made bred; in close maternal relation to our first lot. A big, deep, broody red blaze face female. Out of our 51C cow who’s as big and as tanky of a Cobra that walks the pasture here. With a great udder set, she’s a consistent producer of either bulls in our sale or saleable females. Sired by the Mountain bull we walked for a number of years, and who made tremendous females for us. If you are looking for maternal; this one has it, as she stems back to one of our favourites, the 27U cow who produced some great seed stock for us here over the years. As good of udder structure and milk as you will find. This genetic pairing just works at our place and you won’t be disappointed. Again bred up early to the KS Calibrate bull, opportunity knocks here for fresh outcross genetics in her calf!
Preg tested safe October 9th A.I to KS Calibrate April 17/2025 - #1492442. Exposed to CSV 38M June 12- Aug1, 2025. Consigned by Crest View Land & Cattle Co. Ltd.
She’s been a favourite to pick out since she was born. A jet black heifer with a snip of white on her face, one of those hard to miss kinds! As I believe I stated in earlier footnotes, the LFE Style bull has done nothing but good for us in both the heifer and bull divisions with this one being no exception. These calves come easy but perform and grow into cattle that survive the culling process at our place every time. A well muscled, clean fronted heifer that is as long as a freight train; which we have found to be evident in the Style calves. Again out of a first calf heifer; a Heat daughter that made her mark on her first crack. Perfect udders and nice teats run deep in this cow family. Bred up to an exciting mating of the calving ease Kaboom bull, you’ll be up waiting for this one!
Preg tested safe October 9th A.I to IRCC Double Bar D Kaboom 205K May 4/2025 - #1419405. Exposed to CSV 38M June 12- Aug 1, 2025. Consigned by Crest View Land & Cattle Co. Ltd.
LFE
Keystone Keystone
NAOMI 8N
Wow what a female! We don’t generally offer heifer calves as we like to see them grow to project as possible retentions for the herd. But trying to build some numbers on breds we had to skim off the top of our replacement pen to fill our offering for this top notch sale. This heifer has been one of our favourites since day one; out of one of our best red white faced Cobra cows. We have had great results with our genetic mixing of Copperhead; if you’re looking to introduce some growth to your herd this girl will do just that. Genetically good with a slight outcross, yet maternally backed. Her grand dam was one of the greats here; producing retained or saleable cattle until the ripe age of 14. The Mar Mac; Club King sired 3Y cow purchased from this sale years ago, had a perfect udder until her last days here. I believe this girl has a great future as a matron cow for whoever her new owner may be!
Preg tested open on October 9th, 2025.
Consigned by Crest View Ranch
Quite the sweetheart of a heifer here! Her dam, a Gold Key; is quickly proving herself here as one that raises the good ones. If you happen to be looking for a mixed pedigree of calving ease; hers is stacked. Her mother is a moderate framed red cow with some flecks of black in her face as you will see the attributes in this one. Good udder & teat placement runs long in the maternal side here. This girl is a twin and it was quite the debate of which one to offer as they are both great. We haven’t been scared to step outside the box in our A.I program to use some new genetics to broaden the genetic pool in our cattle. We’ve used Burley successfully for calving ease in our operation with good results. I believe this one has a long road ahead of her maternally, going back to our never miss KASK 340A Pioneer cow. Her grand dam at her age still produces the good ones with a great udder and walks on a very good set of feet & legs. You’d never know her age by looking at her! This one would make a great junior project or just put her in your replacement pen and let her rise to the top.
Preg tested open October 9th, 2025. Consigned by- Crest
WHL GOLD KEY 1619D Maternal Grandsire of Lot
View Ranch
REDHILL BURLEY
Maple Lake Stock Farms
Gerry and Linda Bertholet
Box 307 Hartney, Manitoba R0M 0X0
Gerry - (204) 741-0340
Email: glbertholet@hotmail.com
Maple Lake Stock Farms welcomes you all to the Keystone Konnection. We are proud of this offering. Call if any questions. Gerry 204-741-0340
Gerry and Linda
SILVER LAKE JENNER 9J
SIBELLE KAPRI 39Y
Maple Lake Stock Farms have been very happy with the outstanding progeny from Jenner. Females are keepers and males are herd sires. He is easy to handle. Jenner is a full brother to Silver Lake Jackson 24 J - a two time High seller. $150,000 and $100000. Don’t miss this opportunity.
Selling walking rights only, Crossroad Farms own the semen rights.
Silver Lake Jenner Progeny
Gerry and Linda Bertholet
MAPLE LAKE JENNER
Keystone Keystone
ANTRIM
Fullblood, Open Heifer
This is the first Polled Jenner female we have offered for sale. Her great granddam is our foundation full blood female, MMWK DIVA 132D. Jenner progeny is what we like to produce: calving ease, consistent color pattern, easy keeping, with a big punch of performance.
Purebred, Open Heifer
This is a big, powerful heifer. She weaned over 850 lbs! Her dam ML 0804H, is a proven powerhouse Spring Creek 56U daughter; Grand dam’s pedigree includes WHEATLAND 786T and our donor 9761, and LFE HOT TOPIC. Generations of proven females in this pedigree.
Keystone Keystone
JR Simmentals
Jim Ranson
Box 418 Carberry, MB R0K 0H0
Cell: 204-476-0100
Email: jrsimmentals@gmail.com
I first consigned to this sale in 1981 and have tried to bring a couple of head every year . This year from my 7 cows I got 4 heifers and 3 of them are in the sale. This year 2 young brothers - Brock and Rhett Sigurdson offered to take my heifers after weaning and do all the work getting them ready for the sale. Thanks so much to you guys! Your help is greatly appreciated!
To everyone- hope to see you at the sale.
Jim
This heifer is extremely attractive,clean fronted, deep and full bellied! Her picture and video tell more about her than any comments can. My pasture was amazing all year and pasture and momma’s milk resulted in the calves coming home in excellent condition- no need for creep that’s for sure!The dam is a moderate,hard working Erixon cow.1N is homo polled by parentage.
5N is out of an extremely easy doing and powerful Betts daughter. Her first calf-an Epic- sold in the Keystone Sale to young Chet Woychyshyn. This summer Chet showed her as 2 year old with calf and was champion female at his 4-H achievement. Congratulations to Chet! 5N herself is moderate in frame and full of natural thickness. Again- her picture and video do her more justice than my comments.
6N is out of an extremely easy keeping, moderate, good producing black Launch daughter. In the 2022 Keystone sale her Tycoon daughter sold the good folks at Siroski Simmentals. That heifers first calf sold in their 2025 bull sale. 6N herself is deep, super stout with momma cow written all over her. Again, the picture and video speak for her! Homo Polled.
JFRS JASMINE 43J Dam of Lot 31
Keystone
McRuer Simmentals
Jeff, Erin McRuer and Family Box 638 Boissevain, MB R0K 0E0
Jeff: 204-534-0760 (call or text) Erin: 204-747-4079 (call or text)
Email: mcruer_simmentals@hotmail.com
Directions: 7 Miles south of Boissevain, Mb to PR 341, 4 ¼ Miles East on the south side of the road.
Welcome everyone to the fall sales run and our second appearance at the Keystone. Huge thanks go out to all the bidders and buyers from last year, our fellow consigners for inviting us back and to the Transcon crew for the pasture visits and words of encouragement. What a great year to be involved in the cattle industry! Once again it was like pulling teeth to get Jeff to let me put a few heifers in this sale and they walked right off grass into the picture pen. Our cattle are raised in a commercial cattle environment, eating a high ruffage TMR so they are built for longevity. Please get in touch with us if you would like to come for a tour in the yard or if you would like more information or videos on the heifers.
Jeff and Erin
high seller to Eastrise Cattle & Farm in Leduc. These Chet 111H daughters are few and far between as we lost him in March. Her dam is a beautiful black blaze cow going back to the old High Roller 12T bloodlines. Horned/Polled test pending
Jeff & Erin McRuer and Family
BEE CHET 111H - Sire of Lot
We’ve got a boy that’s sad to see this one go! Sam had good luck showing this animal as a calf and again as a bred heifer so if your looking for quiet she’s your girl. Minnie is going to be a bull maker — hooks to pins she’s as long as a freight train with the middle to go with it. She is bred to the high selling heifer bull we bought from Ashworth Farm & Ranch so whether it be a heifer or bull you get it should be a win. Horned/Polled test pending
AI’d Apr 19 (due Jan 29) to KWA Statement 6K. Preg checked 5 months Sept 16; safe to AI. Exposed to KWA 6K afterward.
CIRCLE
You’ll
want to come check her out or ask for a video because she isn’t much for standing still for the camera. Horned/Polled test pending. AI’d April 10 (due
20) to Springcreek Maverick 48H. Preg
5 months Sept 16; safe to AI. Exposed Apr 23-May 26 to Crossroad Black Arvada 83L.
Sam showing Ms. Minnie Mouse
Keystone Keystone
Reign Cattle Co.
Sydney De Koning
Box 43 Eden, MB R0J 0M0
Cell: 204-212-0867
Email: sydneydekoning3@gmail.com
Welcome back to the 47th edition of the Keystone Konnection Simmental Sale!
As always, it’s great to be back in the Keystone with all the fellow consigners, this year especially. It’s a great time to be alive in the cattle industry with well-deserved historic market highs, and futures looking strong into the 2026 season as well. It’s a great time to reinvest in the cow herd or as us Gen Z say “treat yoself” to a new breeding piece. This year I have another bombproof red heifer calf on offer, sweet in all the right spots, and as correct as they come – just the way I like them.
Sydney
BEE CARHARTT 692H CSCC LIBBY 255L
SKY ELLIE 86E
BGS/BM CAPTAIN SCREAM 63D
RED MS TRACKER 692D
MAFIA 15C
Open She’s
watching this little lady develop this fall and have her be apart of our fall string, being campaigned at Manitoba Ag Ex. Her 2-year-old mother really proved herself as a herd asset on her first calf, as Roxette will do for you.
Striker Cattle Co.
Tyler and Kim Warburton
77 Falcon Cres. Brandon, MB R7B 3Z9
Tyler: 204-761-6124 Kim: 204-724-2354
Email: co411s@mymts.net
Another year has passed and we are pleased to be a part of the strong offering at the Keystone Konnection Sale for 2025.
We most certainly appreciate the support from the buyers and bidders over the past 2 years. The bred heifers on offer this year are both very eye-appealing, functional females and we feel could really compliment a progressive breeding program. If there are any que stions, feel free to call at any time.
Looking forward to seeing everyone sale day.
Tyler and Kim
Tyler Warburton and Kim Warburton
Homo Polled, Homo Black Striker Anna 44M is an LFE Game Face daughter that possesses the type of femininity good mother cows are made of. She has plenty of rib and volume yet shows some cleanness up through the shoulder and neck. A very balanced female. Her maternal sister sold to Tyson McRae in last year’s sale. We bred Anna to the easy calving, high performance bull Proclamation.
Bred April 15, 2025 to WS Proclamation E202. No exposure.
Mar Mac Farms is pleased to be part of this year’s sale, as we have participated annually in the event as one of the first consignors 47 years ago. We are very proud of this group of breeders who all work together to make this such a successful event. Many great friendships have been made over the years at the Keystone Konnection Sale. For 49 years, Mar Mac Farms, Brandon, Manitoba have been producing Simmental cattle for the Purebred and Commercial Industry. Mar Mac Motto : Genetics You Can Trust : we have worked hard to achieve. Our program we have built up cow families that continually bring in those top-quality calves.
Mar Mac Farms markets the females in this Keystone Konnection Sale and our Mar Mac New Generation Female Sale (held every three years). Bulls are marketed in the annual Mar Mac Farms Bull Sale, March 11, 2026 on the farm 15 minutes southwest of Brandon.
Stop by our sale for a visit on sale day.
Blair, Lois and Melissa
work in the industry.
Mar Mac Carli 86X is a Trademark female who we loved her profile and production so flushed to True North. We love our True North females, Excellent profile and beautiful udders on the females.
Don’t miss this opportunity to get a Carli in your Simmental program.
Brett & Chantal McRae Blair and Lois McRae Melissa McRae
Homo Polled Black White Face Looking for a heifer that will catch your eye in the showring or the pasture here she is. The beautiful Black White Face. The Carli Cow family is a female we have built a cowherd around they just always go out and
MAR MAC CARLI 86X Dam of Lot 39
Keystone Keystone
CATHY
Black Polled Purebred Bred Female
Now is the time to gather up some Utah Whiskey Females you will be able to build a cowherd with them. This black easy keeping, excellent disposition, long bodied Black female has some very productive Simmental sires in her pedigree (Bootlegger, Red Label, Night Hawk, State of War.)
We are excited to purchase the semen package on Oakview Hershey 722H. 722H is a dark cherry red Simmental bull with 78 lb birth weight and Homo Polled. At the Rendezvous Sale, we were extremely impressed with the calving ease and the beautiful females he had produced in that program. We used Hershey extensively in our herd this year and are excited to see what the offspring look like. Homo Polled test Pending
27M has a beautiful udder dropping and bred on April 15 to Oakview Hershey 722H. No exposure.
More Bros. Simmentals
Everett More and Irene Vanin Box 1754 Virden, MB R0M 2C0 204-851-1737 Email: Emsim1946@gmail.com
Welcome to the Keystone Konnection Sale. Great to see calf prices finely where they should be!
Our herd is on a comprehensive herd health program and our consignments have received both their initial and booster Scourbos vaccinations. They are both bred to the Select Sire’s popular young sire “RFS Electrify L46”. He has a great set of EPDs, combining calving ease and performance- top 1% for CE and BW, Top 25% for WW, Top 15% for YW, and Top 40% for milk. Although he is a 3/4 blood, both of our consignments are 15/16, so the resulting calves will be 7/8 purebreds. Everett and Irene
Everett More and Irene Vanin
Keystone Keystone
Homo Polled by Parentage Ranked 2nd in adj W Wt in our 2024 heifer pen and comes from one of our best cow families. Her dam was our summer fair show cow for a few years pre covid, and now as a 12 year old, has arguably the top bull in this year’s bull calf pen.
Bred AI safe April 15, to RFS Electrify L46due Jan 26.
MORE’S MS ALEEZA 306A - Dam of Lot 42
Flatlands Cattle Co
Dan & Leah Elias, Myles, Cassidy 48105 Rd 27W Elm Creek, MB
Dan: 204-362-3354 Leah: 204-362-4587
Email: flatlandscattleco@gmail.com
Hello from Flatlands and welcome to the 47th annual Keystone Konnection sale. We are both humbled and honored to be a part of this sale with this group of other astute progressive breeders.
We have been breeding commercial cattle since 2016, spending the first years using a few different breeds of bulls trying to find our niche. We were introduced to Fullblood simmentals by Jason and Mylia of RichMc Farms in 2019. Our love for Fullblood cattle started there when we noticed the positive attributes the breed brought to our commercial herd. We are fairly new to this side of the industry and are very excited to continue expanding and learning. Thank you for your interest and consideration on our consignment lots! We welcome any questions regarding our program and management. Feel free to give us a call or schedule a visit to come meet the girls at the farm beforehand! Look forward to seeing you sale day!
Dan and Leah
Keystone
Dan, Leah, Myles & Cassidy Elias
Keystone Keystone
Milkshake came to us in-utero from one of our picks out of the Homestead T herd. She’s a bit of a misnomer for us as we don’t have a purebred division otherwise she would be staying. Deep, broody, dark cherry red and added maternal with the fleckvieh influence, we feel the potential here is huge for this powerful female. Sound to the ground and a bag built to last, this girl will be one to watch sale day!
AI bred May 2 to KWA Can-Am 123H for Feb 8 calving.
HOMESTEAD-T MISS 523E Dam of Lot 44
Rooke Farms
Daniel, Penny, George and Alice Rooke Box 68, Alexander, MB R0K 0A0
Alice: 204-573-7484
Email: alice@rookefarms.ca www.rookefarms.ca
We are excited to be first time consignors into the esteemed Keystone Konnection sale this year and would like to thank fellow consignors for having us as well as the Transcon crew for taking the time to tour through our program. Building our Simmental herd as been a love project quietly growing in the background of our operation. It is something we have poured a lot of thought, time and heart into – and now, we are excited to let it take a front seat. Offering this female marks the first step in showcasing what we have been working toward and sharing the direction of our program with others. Our focus is traditional full-blood catt le that bring maternal strength and performance for the commercial breeder. Simmental and Angus have always been our breeds of choice and believe they pair fantastically in the commercial world.
Buy with confidence on this heifer that she was created with quality over quantity in mind!
ROOKE NELLY 48N
Fullblood
Here’s a heifer calf that check’s the boxes – long spined, bold bodied and built right from the ground up. Her deep, dark cherry red catches your eye right away and keeps your attention with her structural integrity and easy-moving stride. Her dam is a Bonchuk female who as been a cornerstone in our Simmental herd. She’s moderate in frame, deep in capacity and the kind that quietly goes about raising a good one year after year. The maternal strength behind this female runs deep, and it shows in her fleshing ability and overall design. Sired by our Antrim Adonis son, she carries that same stamp of soundness and foot quality that has made him such a reliable breeding piece to us. This heifer brings together the best of both sides – functional, attractive, and bred to go out and make a cow that works.
George and Daniel Penny and Alice
Keystone
Terms and Conditions
TERMS - The terms of the sale are cash, cheque, e-transfer, or wire and are due at the time of sale, unless other arrangements have been made between buyer and seller prior to the sale. Transcon reserves the right to charge interest at a rate of 2% per month on overdue accounts. The right of property shall not pass until after settlement is made. Transcon Livestock Corp. reserves the right to require a certified cheque as settlement before releasing any sale cattle. Should any purchaser fail to settle for their purchase Transcon Livestock Corp. reserves full power to resell the animal to the best advantage either publicly or privately, without further notice. Any loss arising from such resale together with keep and all other expenses shall be payable by the defaulter. All settlements must be made with the clerks of the sale before any cattle will be released. Transcon Livestock Corp and/or the Auctioneer shall have the right to refuse bids from anyone who has a previous record of default in payment or who has not made proper credit clearance prior to the sale with the owner or Sale Managers.
BID - No private sales will be allowed except as otherwise provided for in the terms and conditions. No by-bidding will be permitted.
SALES TAXES – Applicable sales taxes will be charged on semen, embryos, and trucking fees (if listed), respective to the home province of the buyer, not the seller.
DISPUTES - In cases of disputes, bidding will be reopened between the parties involved. If no further bid is made the buyer will be the person from whom the auctioneer accepted the last bid. The auctioneer’s decision in such matters will be final.
PURCHASER’S RISK - Each animal becomes the risk of the purchaser as soon as sold. Animals will be cared for at the purchaser’s risk for a reasonable length of time.
INSURANCE – Each animal becomes the risk of the purchaser at the time of sale and should be insured. Animals returning to the seller’s farm must be insured. US BUYERS – There is an additional charge (approximately $300.00 US dollars) that will be applied to each animal purchased. This covers documentation, vet inspections/testing required to export. This cost does not include transportation or brokerage which is the responsibility of the buyer.
CATTLE PICTURES AND INFORMATION PROVIDED - The images in this catalogue are believed to be accurate representations of the individual animals and the information contained in this catalogue is provided by the seller and believed to be true and accurate. Transcon Livestock Corp. and catalogue designers/ producers assume no responsibility if the images and/or information as received have been altered or is inaccurate.
ANNOUNCEMENTS – All announcements from the auction block will take precedence over the printed matter in the catalogue. Buyers are therefore cautioned to pay attention to any such announcements.
CERTIFICATE OF REGISTRY - A registration/recordation certificate issued by the applicable breed association and duly transferred will be furnished to the buyer of each animal after settlement has been made. It is the responsibility of the buyer to determine the acceptance of this certificate in any other association.
SHIPPING - Assistance will be given in making shipment after the sale but no risk is assumed by the Sales Management or Seller. Expenses incurred are the responsibility of the purchaser. Purchasers are requested to furnish shipping instructions when making settlement.
BREEDERS GUARANTEE - As per applicable Canadian Breed Association Breeding Guarantee guidelines. Copies are available at the sale settlement desk to be picked up by the buyer at any time. In no event shall the seller be responsible for reimbursing more than the purchase price. EXCEPTION TO GUARANTEE - In cases where the animal is subjected to any hormonal or surgical reproduction techniques after the sale, the guarantee shall be null and void.
HEALTH - It is the buyer’s responsibility to determine health requirements for importing any animal into his province or state. Transcon Livestock Corp. assumes no responsibility for the health status of any animal in the sale.
EMBRYO & SEMEN – Full settlement must be made before release is done and shipping arrangements should be done within 30 days of the sale unless arrangements made between buyer and seller prior to the sale. Shipping arrangements and costs are the expense of the purchaser once release has been given.
ACCIDENTS - Although every precaution will be taken to protect the safety and comfort of buyers, neither the Sales Management, auctioneer, consignors, or Association assumes any responsibility in this matter and disclaims any liability legal or otherwise in the event of accident or loss of property
RIGHTS AND OBLIGATIONS - The above terms and conditions of the sale shall constitute a contract between the buyer and the seller and be equally binding to both. Resale of animals following purchase in this sale shall constitute a separate transaction and the rights and obligations of the two parties connected thereto are not covered by the terms and conditions of this sale.
TRANSCON LIVESTOCK CORP. IS AGENT ONLY - It is to be clearly understood that Transcon Livestock Corp. is only acting as a medium between buyer and seller and is not in any way responsible for any failure on the part of either party to live up to his obligations. Neither does Transcon Livestock Corp. assume any financial obligations to collect or enforce collection of any monies between parties. Any legal action that may be taken, in exceptional cases, must be between buyer and seller.