Live Action 2022 Annual Report

Page 1

2022 ANNUAL REPORT

I feel like every health class in high school should show this! So that they are aware how an abortion actually kills a human being!

I feel like every health class in high school should show this! So that they are aware how an abortion actually kills a human being!

It’s great to see their minds change, these videos should be played in sex ed classes.

It’s great to see their minds change, these videos should be played in sex ed classes.

I have 4 other kids, and the bills on time, I’m at we go hungry. I was considering after watching this, I came would be so wrong to deprive we call life. Her name will

After watching longer pro-choice.

After this...I’mwatching no longer pro-choice.

I have the we after would we I am so grateful to you for educating me on this topic. I was so pro-choice before even knowing how an abortion was done and now that I know, I will never change my mind. This is evil and there is nothing human about it. I am now pro-life 100%.

Lila convinced me in the first half hour. I can’t believe I used to support abortion... Wow...

Lila convinced me in the first half hour. I can’t believe I used to support abortion... Wow...

Lila actually blew me away with her debate.

Lila actually blew me away with her debate.

I’ve completely changed my views on abortion because of you and seeing your posts.

I used to think this way, but your content helped me change over the last year!!

I used to think this way, but your content helped me change over the last year!!

I was pro-choice video I’m definitely

It’s their these be classes.

These are so difficult to watch. These abortion procedures, as well as fetal development, need

This video changed my mind and now I think abortion should be illegal. That thing completely abortion.

This video my mind I shouldthink

These are so difficult These abortion procedures, well as fetal development,

and I’m a single mother. I can barely pay at risk of being evicted and some nights considering abortion for my 5th child, but came back to the light and realized it deprive a child of this wonderful thing will be Olivia too.

but after this definitely pro-life!!!

mother. I can barely pay evicted and some nights for my 5th child, but light and realized it this wonderful thing change, ed

It’s great to see their minds change, these videos should be played in sex ed classes.

Seeing your posts and all you do gave me strength and encouragement through my unplanned pregnancy!! So much love.

Keep doing what you’re doing Live Action. People need to be informed. More and more minds will be changed.

beautiful, powerful watched. You guys have my views on your content. It’s

was the Most beautiful, powerful thing I have ever watched. You guys have completely changed my views on abortion. I love all of your content. It’s

IMPACTCOMMENTS

Definately changed my stance on this. Wow

When I found out I was pregnant, I was terrified but I remembered your videos. Thank you for all you do!!! My son is a healthy 10 month old now. Wow this conversation is incredible. Completely

18 42 12 2646
CAN’T STAY SILENT
SUMMIT
THE FALL OF ROE V. WADE EXCLUSIVES MARCH FOR LIFE LAWMAKERS
OUR MISSION LETTER FROM THE PRESIDENT 2022 HIGHLIGHTS JUSTICE FOR THE FIVE FALL OF ROE V. WADE ONGOING INVESTIGATIVE JOURNALISM WHAT IS ABORTION? CAN’T STAY SILENT LEVERAGING SOCIAL MEDIA PRO-CHOICE BOSSES LIVE ACTION NEWS NEWS MEDIA EVENTS LIVE ACTION SHOP 2023 AND BEYOND LEADING LIVE ACTION FINANCES 04 06 08 10 12 14 16 18 20 32 34 40 42 52 54 56 60 TABLE
OF CONTENTS

6.4 MILLION

TOTAL SOCIAL MEDIA FOLLOWERS

OUR PRO-LIFE CONTENT REACHED PEOPLE 67 MILLION TIMES PER MONTH IN 2022

2022 HIGHLIGHTS | 09

JUSTICE FOR THE

JUSTICE FOR THE F

In March of 2022, pro-life activists obtained boxes containing the bodies of aborted children from a medical waste company while engaging in anti-abortion advocacy outside of the Washington Surgi-Clinic in D.C. This killing facility is owned and operated by abortionist Cesare Santangelo, who was exposed in Live Action’s 2013 Inhuman late-term abortion investigation videos.

Inside the boxes were the remains of 110 aborted babies, most of whom were killed in the first trimester of pregnancy. But along with these children were the mutilated bodies of five children aborted late in pregnancy. Upon the review of photographic evidence of their remains, experts believed some of these children were old enough to have survived outside the womb. One of the children, whom the activists named “Harriet,” had wounds consistent with a possible D&X, or “partialbirth” abortion, which is federally banned.

Within hours of the discovery, Live Action launched a national campaign demanding an investigation into the deaths of these babies.

Video views: 4,002,282

Article views: 292,912

10 | JUSTICE FOR THE FIVE

FIVE

To date, D.C. authorities have refused to investigate and the The Department of Justice has ignored requests to look into the likely illegal deaths.

Unimaginable

This absolutely leaves me heartbroken and sick
JUSTICE FOR THE FIVE | 11
cruelty.
Christopher X Harriet Ángel Holly Phoenix #JusticeForTheFive
I saw the photos and I was speechless. I can’t even comprehend why. May they Rest In Peace.

ONGOING INVESTIGATIVE JOURNALISM: EXPOSING PLANNED PARENTHOOD & THE ABORTION INDUSTRY

Accepting donations specifically to abort black children

Deceiving citizens about their services while receiving hundreds of millions in taxpayer subsidies infanticide

Covering up statutory rape & child sexual abuse

Lying to women about the development of their preborn children, the

Covering up sexual

In 2008, Live Action produced the groundbreaking, first nationally televised undercover investigation of the abortion industry. Since that first investigation, we have conducted multi-state investigations into Planned Parenthood and the abortion industry.

Live Action has caught Planned Parenthood and other abortionists consistently engaging in fraudulent, corrupt, and criminal practices. With thousands of hours of footage and research

Giving dangerous sexual advice, encouraging bondage Lying to women about the services they Exposing the next frontier of the abortion
virtual abortion pill industry
Unregulated

WHAT IS

WHAT IS ABORTION?

VIDEO VIEWS

VIDEO VIEWS

Launched in 2022, Live Action’s “What Is Abortion?” campaign presents the world’s most medically accurate, animated depictions of the four most common abortion procedures narrated by former abortionists. After watching one of these videos, respondents who marked “abortion should never be allowed” increased by 84%.

Launched in 2022, Live Action’s “What Is Abortion?” campaign presents the world’s most medically accurate, animated depictions of the four most common abortion procedures narrated by former abortionists. After watching one of these videos, survey respondents who marked “abortion should never be allowed” increased by 84%.

16 | WHAT IS
ABORTION
16 | WHAT IS ABORTION

ABORTION?

IF EVERY AMERICAN SAW THESE VIDEOS, WE WOULD HAVE A TRULY PRO-LIFE COUNTRY.

WHAT IS ABORTION | 17

Can’t Stay Silent

Live Action’s Can’t Stay Silent campaign shares the tragic impact of abortion on mothers, fathers, and families.

The campaign includes a report that investigates the physical, psychological, social, and spiritual consequences of abortion. The campaign also provides a platform to amplify the personal testimonies of those who have had abortions in order to encourage others to share their stories of regret. Additionally, the campaign includes the healing resources available to parents suffering from post-abortion trauma and regret. For those not impacted by abortion directly, this campaign serves to make us all more compassionate and effective educators, and, of course, to save innocent children.

Visit CantStaySilent.com

view our report and the healing resources offered to individuals post-abortion.

SYLVIA’S STORY

Sylvia had an abortion the summer before her senior year of college. She dissociated, suppressed her emotions, and even went on to work for Planned Parenthood for 18 months. But after meeting a friend who led her to God and the truth about abortion, Sylvia embarked on a journey of healing. After a 20-year struggle with her abortion, Sylvia found Healing Grace, a ministry for

18 | CAN’T
STAY SILENT
"All the anger and all the bitterness I had been holding about my abortion, I'd never dealt with. Everybody else dealt with it because it exhibited itself everywhere in my life."

12.4 VIDEO COUNTING

220+

12.4 MILLION VIDEO VIEWS & COUNTING

a freshman in college when discovered she was pregnant. Afraid to tell her found an abortionist in New Orleans. She medication prior to the procedure to relax drugs impaired her judgment. There in abortionist's office, her 8-week-old baby was killed, and Ashley was changed forever. suffered deep shame and guilt and struggled multiple miscarriages due to uterine scarring the abortion. SUBMITTED COUNTING

Ashley was a freshman in college when she discovered she was pregnant. Afraid to tell her mom, she found an abortionist in New Orleans. She was given medication prior to the procedure to relax her, but the drugs impaired her judgment. There in the abortionist's office, her 8-week-old baby was brutally killed, and Ashley was changed forever. Ashley suffered deep shame and guilt and struggled with multiple miscarriages due to uterine scarring caused by the abortion. STORIES SUBMITTED & COUNTING

220+

When we finally accept that, our society can begin to heal from the wounds abortion has brought to so many. And we can prevent others from receiving those wounds. This campaign is for women, men, and families. We must bring the truth to light on the reality and impact of abortion to help shape national opinion to finally end this horrific human rights abuse against our youngest children. When people learn the truth, they change.” –

When we finally accept that, our society can begin to heal from the wounds abortion has brought to so many. And we can prevent others from receiving those wounds. This campaign is for women, men, and families. We must bring the truth to light on the reality and impact of abortion to help shape national opinion to finally end this horrific human rights abuse against our youngest children. When people learn the truth, they change.” – Lila Rose

CAN’T STAY SILENT | 19
Lila Rose
STORY
“Women can heal after abortion. But we all must first acknowledge the truth that abortion is a brutal, barbaric procedure that intentionally ends the life of a child.
CAN’T STAY SILENT | 19
“Women can heal after abortion. But we all must first acknowledge the truth that abortion is a brutal, barbaric procedure that intentionally ends the life of a child.
ASHLEY’S STORY

43% say Live Action’s content changed their position to be against abortion.*

27% say Live Action’s content changed the position of someone they know to be against abortion.

* Based on a general survey of our audience.

92% say Live Action's content strengthened their position against abortion.

20 | LEVERAGING SOCIAL MEDIA

Do you know of a life saved by Live Action's content?

"My younger sister was deciding whether to keep her baby because she was going to be a single mother, I sent her multiple articles, posts and stories from Live Action and she changed her mind to keep her baby and now she is happier than ever :)"

“I shared Dr. Anthony Levatino telling how an abortion is performed on my Instagram story and a few months later my friend told me that’s why she kept her baby!”

LEVERAGING SOCIAL MEDIA | 21

1,330,475 + video views

BABY EMBER’S STORY

Watch Baby Ember’s Story Here:

24 | BABY
STORY
EMBER’S

Baby Ember was given a fatal prenatal diagnosis, but the Baker family rejected abortion and loved their baby for the entirety of her life.

What started as a heartbreaking diagnosis turned into an incredible mission: The Ember Tour. Joe and Ann Baker and their 3 older children set out to take Ember to all their favorite destinations while she was alive in the womb.

After she was born, the family spent a beautiful 1 hour and 6 minutes with Ember Moonlight Baker. ❤ All she knew was the unconditional love of her family.

"I'm so grateful God gave me an hour with you before you left us to be with Jesus. It was the most sacred special hour of my life. I love you, Ember. I can't wait to see you again. You were so worth it."

BABY EMBER’S STORY | 25

How Did These Abortionists Become Pro-Life Advocates?

Our founder Lila Rose sat down to interview

Dr. Noreen Johnson

Dr. Haywood Robinson

incredible pro-life transformation

EXCLUSIVES

26 | LIVE ACTION EXCLUSIVES

Lives With Satire: Discussion With Seth Babylon Bee CEO, Rose, President

Saving Lives With Satire: A Discussion With Seth Dillon, Babylon Bee CEO, and Lila Rose, President of Live Action

Seth Dillon is an entrepreneur and CEO of The Babylon Bee, A Christian satire website that frequently tackles abortion, religion, politics, and current events. He recently joined the Joe Rogan Experience, the largest podcast in the world, and made a powerful, uncompromising case against abortion.

Watch the exclusive episode here:

LIVE ACTION EXCLUSIVES | 27

am pro-life after seeing that"

“Now I
“This is cruel” Watch here 28 | MAN ON THE STREET
“I was repulsed”“I was
repulsed”repulsed”
“HOW THE ANTI-ABORTION RIGHTS MOVEMENT TOOK DOWN ROE” VICE HIGHLIGHT | 29 VICE HIGHLIGHTS LIVE ACTION'S WORK TO CHANGE HEARTS ON ABORTION WATCH: https://lifelinks.io/Vice-Feature
“Abortion is torture"

1.8 BILLION

LIFETIME VIDEO VIEWS

BILLION VIEWS

Pro-Choice Bosses Satire Campaign

13,118,768 + video views

Our two new comedy videos highlight the alarming trend of corporations like Disney, Amazon, and Starbucks providing abortion travel benefits while often cutting maternity benefits.

The evil new incentives ensure women are back in their cubicles, childless, to make the corporation money in just a matter of days.

32 | PRO-CHOICE BOSSES
PRO-CHOICE BOSSES | 33 Watch A Generous Offer Here: Watch NBD Consulting Here:

LIVE ACTION NEWS SAVES LIVES THROUGH EDUCATION ABOUT THE HUMANITY AND DIGNITY OF PREBORN CHILDREN

34 | LIVE ACTION NEWS
LIVE ACTION NEWS:

Live Action News exposes and counters the lies disseminated by the abortion industry. Covering both U.S. and international news, we provide human interest stories and informative research on life-related issues.

In 2022, Live Action News published nearly 2,300 articles and received more than 10 million unique page views. A survey of Live Action News readers done in the spring revealed that more than three-fourths view our content either daily or weekly, and more than two-thirds say they have also shared this content with others.

Live Action News’ initial breaking news report on Justice for the Five – the story of late-term aborted children found in medical waste boxes from a D.C. abortion facility – was the most viewed

of all articles in 2022, followed by the tragic story of the death of a 23-week preemie at a hospital, and an article discussing incompatibility of President Biden’s pro-abortion activism with his professed Catholic faith.

Our 2022 articles have equipped pro-lifers to become even stronger in their defense of life at its most vulnerable stage, to debunk pro-abortion arguments with powerful pro-life truth, and to defend life through increased activism.

LIVE ACTION NEWS | 35

#10

Pro-abortion students tell pro-life students to ‘kill themselves’ at college booth

conjoined twins successfully separated say abortion was never an option

101,873 views

36 | 2022 LAN FAST FACTS & TOP TEN
TOP TEN ARTICLES OF 2022

#9

Study reveals heartbreaking images of baby girl aborted at 26 weeks

72,500 views

#8

Before his death, actor Ray Liotta made peace with his adoption: ‘I’m grateful… for being born’

72,859 views

#7

Baby declared stillborn begins crying on the way to the cemetery

74,677 views

#6

Newborn baby rescued from trash bin in airplane bathroom

75,812 views

#4

Archbishop

Chaput: President Biden is not in communion with the Catholic Church

104,668 views

#3

RARE: These baby boys are cousins… but genetically, they’re also quaternary twin brothers

122,484 views

#2

In 2015, hospital staff didn’t just refuse to save my 23-week preemie. They killed him.

293,628 views

#1

Aborted babies discovered in DC may indicate infanticide after attempted abortions

298,201 views

Lila Rose appeared on Dr. Phil to discuss life in America after the fall of Roe v. Wade. Part one of the episode focused heavily on a couple from Louisiana who were refused an abortion for their baby who had been tragically diagnosed with a life-threatening condition.

Responding to the heartbreaking diagnosis, Lila explained that doctors should have offered the mother perinatal hospice or palliative care so that her baby could have died in her loving arms “instead of at the abortionist’s tools.”

Abortion is never necessary, and Lila shared a compelling and compassionate case for life with Dr. Phil’s millions of viewers and changed hearts and minds on the issue.

Watch the highlights here:

Watch the highlights here:

“[The abortion position is] saying they’re not human if they’re conceived in violence, if they have a disability, if they’re really sick, kill them. That’s the abortion position and the pro-life position is saying, ‘Treat them like a human being. Treat them with dignity.”

38 | LILA ROSE ON DR. PHIL
LILA ROSE ON DR. PHIL

Lila joined Fox News’ Tucker Carlson to discuss her appearance on Dr. Phil and the devastating effects of every abortion.

impressed with Lila Rose’s empathy, composure and ablity to articulate the pro-life perspective under hostile circumstances. How about a real and fair debate next time Dr. Phil.

"You really do win an argument, not by drowning the other person out with rage or shouting him down, but by calmly saying what you think. I think you win people when you do that. You never dismiss, I notice, the suffering of the young womanor any woman - who's pregnant and doesn't want to be. There's obviously real suffering there, she feels helpless and terrified. But you also point out that abortion, killing this child, hurts the woman too. And maybe that's why there's so much rage around this issue."

Watch Lila on Fox here:

LILA ROSE on Newsweek

True Equality Means

Protecting Life for Every

LILA ROSE on GB News

Lila Rose Defends Life, Clashing

With British Journalist Following The Overturn Of Roe v. Wade

Babies In The Womb Need Us, But Too Many Are Failing

40 | NEWS MEDIA

The Abortion Industry’s Harm To Black America

Lila, u killed it!!

Pro-Life vs. Pro-Choice Debate |

Opposing Views With Lila Rose & Brenda Davies

I was very pro-choice until this interview… Lila made me rethink my choices. I would choose life now.

this issue, the prolife person convinced me

LILA ROSE on The Ellen Fisher Podcast CHRISTINA BENNETT on Fox News
NEWS MEDIA | 41
42 | MARCH FOR LIFE

March for Life

Over 15,000 iconic "Love Them Both" signs distributed at March for Life events across the country

#WHYWEMARCH

MARCH FOR LIFE | 43

University of California San Francisco Press Conference

Live Action led a protest at UCSF Hospital's abortion training center with two former abortionists and dozens of activists.

Live Action’s first ever workshop for political communicators trained state leaders in the most winsome, tested, and effective communications and content to advance the fight for preborn human rights.

On August 12-14th we kicked off our first ever Live Action Lawmakers Summit. During the weekend, lawmakers from across the U.S. networked with fellow legislators while learning from legislative experts and pro-life heroes on how to end abortion and communicate winsomely within media.

Attendees voiced that this experience refueled, challenged, and empowered them to fight for life in their states. This summit bore fruit across the country. Within days, we accepted an invitation from one of our lawmakers to speak with 30+ West Virginia state lawmakers.

Bills: Live Action has worked with 35 lawmakers in over 20 states presenting model bills and partnering with them on bold, innovative bills to stop predatory abortion subsidies, and to enable equal protection for every child.

Shortly after Representative Morgan attended our Lawmakers Summit in Wyoming, he was inspired to deliver his first pro-life speech on the South Carolina floor.

Leadership Action professionals and

46 | LAWMAKERS SUMMIT
LAWMAKERS SUMMIT

Leadership Network: This year we launched our Live Action Leader Corps, a coalition of lawmakers and legal professionals across the country unified to end abortion and protect every child in all 50 states.

In August 2023, we will launch our 2023 Lawmakers Summit in Salt Lake City, Utah to equip, empower, and enable representatives and senators to fight for the equal protection

LAWMAKERS SUMMIT | 47

We were thrilled to spend a fabulous evening with our supporters honoring three courageous heroes for their roles in protecting preborn children. Life Awardees Pastor Lee Jong-Rak, Mississippi Attorney General Lynn Fitch, and activist Mary Wagner have made incredible sacrifices to defend innocent children and for the pro-life movement. View the highlight reel and consider joining us in California in 2023.

“We are in a time of limitless opportunity. Do we have the bravery, strategy, and tenacity to take advantage of it? May we never forget our sacred responsibility: the children we advocate for cannot speak for themselves. By lending your voice, by giving sacrificially, YOU stand in between the child and violent death.” (Speech excerpt)

Attorney General Lynn Fitch of Mississippi fought at the U.S. Supreme Court to successfully overturn Roe v. Wade. Tens of thousands of children have been saved to date.

Mary Wagner, a Canadian pro-life activist, has rescued countless children by providing resources, support, and a red rose to women in the waiting rooms of abortion facilities. She has served over 6 years in prison for her courageous work.

Get your tickets to join us in 2023:

48 | LIFE AWARDS GALA

In October, one thousand pro-life activists stood together for LIFE in Los Angeles, CA, and celebrated a post-Roe v. Wade America! The event featured speakers and musical artists including Allie Beth Stuckey, Lisa Bevere, Hillsong's Alex Pappas, and country music star Raelynn. We were activated to continue to defend the right to life for all human beings - born and preborn.

CHRISTIAN
50 | UNITE FOR LIFE
LILA ROSE, PRESIDENT OF LIVE ACTION CHRISTIAN RAPPER WANDE, OF REACH RECORDS
UNITE FOR LIFE | 51
COUNTRY MUSIC STAR RAELYNN ALEX PAPPAS, OF HILLSONG YOUNG AND FREE SAMI PARKER, SPOKESPERSON FOR LIVE ACTION

LIVE ACTION SHOP SAVES LIVES

Wearing a hoodie can change one life - and save another!

“A sweet young woman stopped to talk to me about my hoodie and by the end, she embraced life for her baby she was considering aborting. She shared that she has a family that is very against having this baby. And that she is scared that she will be alone.

I was able to give her a number to a crisis pregnancy center.
I don’t know if she will choose to raise this baby or choose adoption. But she is embracing LIFE!”
52 | LIVE ACTION SHOP
(Instagram DM)

Use code: THANKYOU25 receive 25% off your next purchase! Shop online at: shop.liveaction.org

NEW SEX ED

A staggering 86-89% of women who abort are unmarried. An unmarried woman is nine times more likely to get an abortion than a married woman. The bottom line is that we will not end abortion in this country until we heal our broken culture regarding sex. Abortion culture is downstream from hook-up culture and shack-up culture. We have several major video campaigns to inspire and persuade young people especially to pursue a commitment based sexual ethic.

OLIVIA EXPANSION NEW Pregnancy App:

In 2021, Live Action launched our pivotal Baby Olivia video project to effectively educate viewers about the incredible beauty and humanity of the preborn child. This video shows the truth and reality of life growing in the womb from conception right up until birth, using the best, medically accurate, quality 3-D animations and supporting media content. The focus is on the baby’s growth, development, and humanity, and has allowed us to reach diverse new audiences.

Since she was introduced to the world, “Baby Olivia” has been viewed by over 36 million people and has caused a 37-point shift towards the pro-life perspective among viewers. Because of her great impact, we are expanding the series in 2023. These new Olivia films will perpetuate the emotional bond between the viewer and the developing preborn child by drawing viewers into Olivia’s world. This is

54 | 2023 & BEYOND
2023 & BEYOND

particularly effective for younger viewers because it is profoundly eye-opening and helps instill a reverence for life as children at impressionable ages develop their worldviews.

Another key component to this expansion project will be the development of a pregnancy app, that will feature a timelapse of every day of pregnancy rendered in photoreal Computer Generated Imagery.

“I SAW MY BABY” CAMPAIGN

With the recent announcement that the FDA has approved retail pharmacies such as CVS and Walgreens to sell the lethal abortion pill with a prescription, our research is showing that within the coming years, between 60-80% of abortions will be performed via through the abortion pill.

To expose the abortion pill industry, Live Action will be launching a new campaign, “I Saw My Baby.” This 5-part initiative will feature three animated, true stories of women who lost their children to the abortion pill. They will share their stories of suffering through the physical agony of the lethal pill and enduring the emotional trauma of seeing their aborted babies at the end.

Live Action will also release a mini-documentary that aims to expose the corruption of the abortion pill industry and an authoritative research essay further documenting the dishonorable business of chemical abortions.

2023 & BEYOND | 55

LEADING LIVE ACTION

LILA ROSE PRESIDENT & FOUNDER

Lila Rose is a writer, speaker, and activist. Lila founded and serves as president of Live Action, a human rights nonprofit with the largest digital footprint for the global pro-life movement. Lila’s investigative reporting on the abortion industry has been featured in most major news outlets, including the Los Angeles Times, the Washington Post, the Atlantic, CBS and ABC Nightline. Her media appearances include Fox News’ Tucker Carlson Tonight and Hannity, as well as CNN, BBC, and many other national television and radio programs. Lila has written for the Hill, Politico, USA Today, and First Things, among others.

Lila speaks internationally on family and cultural issues, has addressed members of the European Parliament, and spoken at the United Nations’ Commission on the Status of Women. She has been named among National Journal’s “25 Most Influential Washington Women Under 35,” and Christianity Today’s “33 under Thirty-Three.”

Lila is the author of “Fighting for Life: Becoming a Force for Change in a Wounded World.” She is the host of “The Lila Rose Podcast,” a podcast that tackles relationships, faith, culture, and politics.

A native of the San Francisco Bay Area, Lila lives in California with her husband and two sons.

56 | LEADING LIVE ACTION

JOSEF LIPP

CHIEF OPERATIONS OFFICER

Josef Lipp joined Live Action in 2019 as Chief Operations Officer after nearly five years at a fast-growing software start-up venture. A strategic operations leader, Josef has held multiple leadership roles in the nonprofit and private sectors. Before coming to Live Action, Josef helped to scale a business from $0 to $8.4 Million in annual recurring revenue. He brings extensive experience building and developing teams, along with the infrastructure to support them. Josef serves on Live Action’s executive team strategizing, implementing, and managing the organization's wide array of initiatives. Josef is married and has a young daughter and son.

KIMBERLY BIRD VICE PRESIDENT OF EXTERNAL RELATIONS

Kimberly Bird joined Live Action in 2021 as the Vice President of External Relations. After 12 years leading the communications strategies for a national staffing firm and several years as a broadcast journalist, Kimberly wanted to use her voice to educate and advocate on behalf of preborn children. She currently serves on Live Action’s executive team with a specialized focus on development, events, and news content that will transform public opinion to be against abortion. Kimberly lives in Florida with her husband and their three daughters.

NOAH BRANDT VICE PRESIDENT OF COMMUNICATIONS

Noah Brandt joined Live Action in August of 2021, after years of effective political advocacy fighting for life at both the federal and state levels. Before coming to Live Action, Noah worked with Americans United for Life, the National Republican Congressional Committee, and numerous political campaigns across the nation. Noah pursued both his undergraduate and graduate education in Legislative Affairs at The George Washington University. Noah lives in Missouri with his wife and daughter, often traveling to Washington, D.C. and state capitals around the country to fight for life. At Live Action, Noah leads all communications and public policy initiatives to ensure preborn American citizens are treated with dignity and that their basic human rights are respected.

LEADING LIVE ACTION | 57

LIVE ACTION COMMUNICATORS

58 | LIVE ACTION COMMUNICATORS
KIMBERLY
BIRD, VICE PRESIDENT OF EXTERNAL RELATIONS

COMMUNICATORS

NOAH BRANDT, VICE PRESIDENT OF COMMUNICATIONS

SUPPORT & REVENUE

EXPENSES

FINANCES
NET ASSETS 2022 $6,692,212 pre-audit PROGRAM 72% FUNDRAISING 17% MANAGEMENT 11% YEAR 2020 audited 2021 audited 2022 pre-audit Contribution $7,315,094 $14,056,877 $13,691,386 Additional Revenue - Store, Investments, Etc. $161,186 $316,142.00 $405,632 Total Support and Revenue $7,476,289 $14,373,019.00$14,097.018
YEAR 2020 audited 2021 audited 2022 pre-audit Program Expenses $3,958,364 $10,689,648 $10,203,924 Management $397,374 $1,210,161 $1,461,553 Fundraising $845,314 $1,509,913 $2,426,745 Total Expenses $5,201,052 $13,409,722 $14,113,224 60 | FINANCES

I have had the honor of being a part of Live Action for the past four years, and every year I am astounded by the incredible generosity of our vision partners. In 2022 we saw a transformative impact in the fight for preborn lives because of your support. Thank you for inspiring us all at Live Action through your love, generosity, and sacrifice. Because of you, I know we will one day see the end of abortion and a world that embraces every child.

Most Gratefully,

BECOME A LIFE DEFENDER:

Life Defenders are Live Action’s dedicated monthly giving partners making our work possible to change hearts and save lives on an ongoing basis.

LEGACY GIFTS:

Live Action accepts all forms of planned gifts, including gifts of stock, IRA rollovers, and charitable remainders. You can make a lasting impact by naming Live Action as a beneficiary of your will, trust, or retirement account. Live Action will work with your trusted advisors at your convenience and will provide standard language you can include in your estate plan.

Mrs. Lila Rose

BOARD OF DIRECTORS

MATCHING FUNDS:

If your employer offers matching grants, ask them to include Live Action.

WAYS TO GIVE:

Check: 2200 Wilson Blvd., Suite 102, PMB 111, Arlington, VA 22201

Online: give.liveaction.org

QUESTION ABOUT GIVING?

Please contact support@liveaction.org or call (323) 454-3304

Mrs. Bernarda ‘Berni’ A. Neal

Mr. Cody Thompson

Mr. Michael R. Cowan

Mr. Alan Sears

Mr. Larry Simpson

FINANCES | 61
A Message

WWW.LIVEACTION.ORG

2200 Wilson Blvd, Ste 102, PMB 111, Arlington, VA 22201

Live Action is a 501(c)3 non-profit organization. Gifts are 100% tax-deductable as permitted by law. No goods or services are exchanged for contributions.

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