Jeffery R. Matsen is an “AV” (highest category) rated attorney by the prestigious international well-known Martindale Hubble Lawyer Directory and has been des- ignated as “One of America’s Top 100 Attorneys” by Worth Magazine and as a “Super Lawyer” by Los An- geles Magazine. Mr. Matsen is the author of the award winning book The Ladder Of Success: an asset protec tion planning primer and given many continuing edu- cation seminars for other lawyers and CPAs on the topics of asset protection, business formation and estate planning and has over 30 years experience in these areas.