Retailer Matters 07

Retailer Matters

Issue

7 July – Sept 2010

Because at Landmark Wholesale EVERY Retailer Matters

Refresh your Summer When the sun is shining and the barbecue is hot nothing hits the spot like a cold cider.

Page 4

Put fizz into your Summer soft drinks sales The hotter it gets, the more you’ll sell – but chilling is a must.

Page 9

Spotlight: EPOS Systems A powerful tool to help you run your business.

Page 14

Why join a Symbol Group?

Don’t let the multiples have it all their own way. Find out how a Symbol Group could benefit your business.

Page 28

The price is right Full price listing for Summer 2010 Page 21

Summer Scorchers

Stock up for a Great British Summer Long hot sultry nights, ice cold beers, the sound of leather on willow, crisp chilled white wines, walking barefoot on the beach, the smell of charcoal barbecues, perfect picnics, fabulous festivals and oodles of outdoor fun.

Everybody loves a great British Summer (well, we can dream) and here’s hoping that this year lives up to its early promise.

Whatever the weather, the ping of cash h registers should be heard throughout the Independent Sector as Retailers take advantage of the seasonal nal demand for outdoor food and sundries, s, soft drinks, wines, beers, lagers and ciders. Our features on soft drinks and ciders can help you to maximise your sales of these Summer favourites.

02 | Retailer Matters

Introduction Welcome to the new look Retailer Matters, full of ideas to help you grow your business and make the most of seasonal demand.

Stuart Johnson Landmark Wholesale Retail Controller

The World Cup may be over but the Summer (and, hopefully, the fantastic weather!) offers a whole range of trading opportunities. With a little careful planning you can really make the most of this time of year.

We are now well into the barbecue season, so ensure that you always have stock of charcoal, barbecue lighters and disposable barbecues.

Plan to have plenty of stock of barbecue favourites available – burgers, sausages, chicken, burger buns, rolls, etc. No weekend barbecue would be complete without a great selection of chilled beers, ciders and wines – not forgetting soft drinks, ice cream and treats for the children!

Other Summer opportunities include chilled foods especially cooked meats, coleslaw and salads.

And Summer toys like paddling pools, balls, water guns, cricket and tennis sets can all provide additional Summer sales.

In this issue we focus on soft drinks – absolute winners at this time of year especially when they’re chilled. Soft drinks not only sell more and more as the temperature rises, they also attract passing trade and bring new Customers to your Store – even more so if the chiller is visible from the street.

See page 9 for more information.

Cider is a great Summer favourite and is a category that is undergoing tremendous growth at the moment – make sure you’ve got good stocks of the best selling brands together with some good Own Brands like Landmark Wholesale’s Eridge Vale and White Storm, recently repackaged to give them extra Consumer appeal. See page 4 for more.

Retailers shouldn’t view EPOS as a cost to their business – EPOS provides vital information that can help improve business efficiency and increase sales and profitability. See ‘Spotlight on EPOS systems’ on page 14.

And we pose the question ‘Why join a Symbol Group?’ on page 28. The simple answer is that it is the best way to have a chance of competing with the multiples – bigger buying power, regular promotions, a professional image, etc., etc. It all adds up to a better way to trade.

Have a great Summer!

For more information about Landmark Wholesale and their Members please contact Head Office on: 01908 255300 www.landmarkwholesale.co.uk

Retailer Matters | 03

Contents Introduction

2

Cider Give cider the space it deserves

4-6

Soft Drinks Focus 9 - 11 Stock-up on soft drinks for the Summer Spotlight on EPOS Technology How technology can benefit you

14

Dates for your Diary Key dates & upcoming sporting events

17

Core Range & Recommended Retail Selling Prices

21 - 26

Why join a Symbol Group?

Get the competitive edge

28 - 30

Retailer Profile Doal Food and News

32

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04 | Retailer Matters

Give cider the space it deserves

Cider is one of the fastest growing categories, make sure you are not missing out

Research has found that UK Retailers are currently missing out on a massive sales opportunity and, by taking cider more seriously, they can cash-in on what is now a £688m market.

modern cider brands, Magners, Bulmers and Gaymers can translate into increased profits in Convenience Stores.

An area where Independent Retailers can really outperform the multiples is by offering chilled packs for immediate consumption. Over three quarters of shoppers buy beer and cider from the chillers with 74% of cider drinkers buying for consumption within 4 hours, therefore it is vital that Retailers have a good selection of ciders in the chillers to meet the Customer needs.

Pear cider and cider with fruit are also a great opportunity for sales in Convenience Stores.

Three million people currently buy pear ciders, many of whom have previously not purchased any other types of cider.

Modern cider is currently worth nearly a third of all cider sales and more Consumers purchase modern than standard cider. Giving modern cider more space in-Store and stocking the three key

There’s more to cider than just apples…

The cider category continues to deliver a strong performance for Retailers. Cider accounts for 25.1% of total sales in the beer and cider category and is currently growing at 13.5% – as a category, cider is now worth over £688m which is bigger than ale! The premium cider category continues to perform strongly with over 21% growth and worth over £220m at retail.

Retailer Matters | 05

Retailers should look to be stocking up on cider to capitalise on the impulsive nature of the category, especially when the weather hots up. But they need to make sure that they get the offering right and give at least 20% of their long alcoholics drink fixture to cider which will allow them to really maximise sales and profit.

Cash-in this Summer!

Cider is an impulse purchase, particularly in the Summertime which is epitomised by impromptu gatherings, barbecues and parties. Independent Retailers have a huge opportunity to capitalise on this by getting the basics right – give the sector enough space, make sure availability is good and key lines are stocked in the chiller.

The research serves as a call to action for Retailers outlining four key points: 1 Give cider more space on shelf to reflect the category’s value 2 Chilling is key as the majority of cider is consumed within four hours of purchase 3 Display cider all year round to maximise sales – 63% of people now drink cider all year round 4 Group like products together on shelf e.g. pear cider, fruit cider etc. in order to make the choice as easy as possible for Consumers.

Typical 1m Cider Planogram Product

Size

Facings

500ml 1Ltr 568ml 568ml 568ml

2 1 4 3 3

Shelf 2 Blackthorn Cider Scrumpy Jack Cider Jacques Fruits des Bois Cider Jacques Orchard Fruits Gaymers Pear Cider

4 x 500ml 4 x 500ml 750ml 750ml 568ml

2 2 2 1 2

Shelf 3 Strongbow Cider Strongbow Cider Olde English Cider

4 x 500ml 8 x 440ml 4 x 500ml

3 1 2

Shelf 4 Strongbow Cider Blackthorn Cider Eridge Vale Cider Olde English Cider

2Ltr 2Ltr 2Ltr 2Ltr

5 1 1 2

4 x 500ml 4 x 500ml 2Ltr 1Ltr 2Ltr 2Ltr

2 2 1 1 1 1

Shelf 1 Weston’s Organic Cider Merrydown Vintage Medium Cider Magners Irish Cider Bulmers Original Cider Bulmers Pear Cider

Shelf 5 K Cider Diamond White Cider Diamond White Cider White Storm Cider White Storm Cider Retailer Choice Cider

06 | Retailer Matters

In Cider Information Make the right choice

Some interesting cider facts: • Around 13% of UK adults drink cider at least once a month • In the 14th Century, children were baptised in cider as it was cleaner than the water!

• Captain Cook carried cider on his ships to treat his crew for scurvy • At one time, 365 different varieties of cider apples were grown in the UK • In the 19th Century, cider was advertised as a cure for gout and other illnesses • The volume of cider produced annually in the UK is in excess of 6 million hectolitres or 130 million gallons

Strongbow is the UK’s number one cider worth £223m at retail and growing at 13%. With 84% of the everyday cider category and continuing to grow share, Retailers need to make sure they have a good range of Strongbow packs in-Store.

The Bulmers brand is now the biggest selling premium cider with over 24% of the sector and continuing to deliver strong growth – Retailers can capitalise on this success by stocking both Original and Pear varieties.

And with 9% of the premium cider category, Jacques Fruits des Bois offers a uniquely female option and a lighter alternative to wine.

• 45% of all the apples grown in the UK are now used here for cider making • Cider is equally enjoyed by men and women, but women drink half the volume of men • One of the earliest written references to cider can be found in the Wycliffe ‘Cider’ Bible, printed in the early 15th Century.

Once Retailers have allocated shelf and chiller space for cider, it is important to get the right mix of packs. Shoppers will be mainly looking for the big brands – Strongbow, Bulmers, Woodpecker, Scrumpy Jack, Jacques Fruits des Bois, Magners, Gaymers, Blackthorn, Olde English, Diamond White, etc. – but Retailers should also stock some good Own Brands like Landmark Wholesale’s Eridge Vale and White Storm ranges offering fantastic value, retailing at prices well below the brands and recently repackaged to give them extra Consumer appeal. Retailers can make great use of PMPs which sell through more quickly than non-PMPs and give real confidence to the shopper knowing that they are getting extra value for money.

“

Ciders aren’t all

the same. Getting the

right range, in the right

amounts, has improved

”

sales no end.

Vrinder Singh Khaira, Shop Owner, Sheffield

Range & Visibility Research tells us that most shoppers visit independent stores to find specific Lager

products but up to 17% of them leave the beer and cider fixture without making Cide r

a purchase, often because they can’t find what they are looking for. These lost

t tou &S Ale Alcopops

opportunities can be turned into sales by stocking the right products, giving them

68%

20%

9%

Fixture space recommendation for convenience stores.

the right space and displaying them effectively.

3%

The Cider category

• Cider is a key growth category, not just a fad. Give it at least 20% of beer, cider and alcopop space in your store.

• Around two thirds of cider space should be given to everyday and premium ciders. Additional space should be given at peak times/seasons - for example, in summer.

• Allow around a third of cider space for Strongbow, the UK market leader.

• Lager drinkers also drink cider so put brands like Strongbow next to it.

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Retailer Matters | 09

Stock up on soft drinks for the Summer and chill, chill, chill!

Chilled soft drinks are essential for a profitable Summer • Soft drinks sales through Independents increased 9.3% in the last year • A 1°C increase in temperature leads to a 3.5% increase in soft drinks sales.

Recent poor Summers together with continuing economic uncertainty causing Consumers to be careful with their money have kept the soft drinks market flat during the last couple of years, but 2010 could well be different.

Soft drinks perform better when the sun’s out – just a 1°C increase in temperature leads to a 3.5% increase in soft drinks sales. The warm start to the Summer and the World Cup has got us off to a good start and suggests that 2010 could be a big year for the sector.

According to data analysts SalesOut, in the year to April 2010, soft drinks through Independent Stores saw a 9.3% increase in sales and the 2010 Britvic Soft Drinks Report also recorded positive results for the category.

Sales of soft drinks are more than three times the value of total crisps and snacks sales but there is still strong potential for growth. In Great Britain, our per capita soft drinks consumption is currently behind countries like Ireland, Belgium and Norway – Coca-Cola Enterprises believes there could be an additional £1.4bn category growth over the next five years.

Give them what they want Consumers are now prepared to shop around for their groceries, changing their buying habits to get the best value. They also make more frequent, smaller purchases of ten items or less.

With concerns about the economy, debt and job security, they continue to spend less on new clothes, fuel and going out − and savings by switching to cheaper grocery brands.

10 | Retailer Matters

‘Eat and Drink now’ is the number one reason for Shoppers to visit; there are more than four billion out-of-home snacking occasions in the UK each year, not including lunches.

All this is good news for the Convenience Sector; by tailoring their offering to the requirements of today’s Consumers, Independent Retailers have a fantastic opportunity to cash-in on the multi-billion pound on-the-go market.

• Sales of soft drinks are more than three times the value of total crisps and snacks sales

Providing simple meal deal options – a value-formoney offer linking soft drinks with foods – is key to maximising soft drinks sales. Lunchtime meal deals are particularly important in the Convenience Sector – 78% of people snack during the working day.

86% of Consumers want their soft drinks chilled and most on-the-go Shoppers buy soft drinks to consume immediately or within a couple of hours, therefore it is crucial to keep them cold.

If possible, soft drinks chillers should be located near the front of the Store so that they are visible from the street to attract impulse Shoppers.

Putting chillers at till points increases soft drinks sales by 14%; making more effective use of POS and maximising promotional activity gives sales a further boost.

• 86% of Consumers want their soft drinks chilled

Like products should be merchandised together in vertical blocks – colas, fruit carbonates, energy, water etc. – and all single-serve soft drinks should be available chilled; 500ml bottles are popular throughout the day for drinking on-the-go or in the car.

Own Brand delivers Own Brand soft drinks grew by 31.1% in the last year and now account for 35.8% of soft drinks sales suggesting that Consumers are choosing lower-price goods to save money. Core brands maintain a loyal following but there is a real opportunity for Independent Retailers to stock a good selection of Own Brand alternatives.

• Putting chillers at till points increases soft drinks sales by 14%

Landmark Wholesale’s range of Own Brand soft drinks offers great choice and value for the Consumer and excellent profit margins for Retailers; since its launch in March 2009, Landmark Wholesale’s LSV Sport and Energy Drink Range has been hugely successful.

Retailer Matters | 11

• Own Brand now accounts for 35.8% of soft drinks sales

The Sport and Energy Drinks market was worth more than £1.3bn in the UK in 2009 according to Datamonitor and has grown by more than 20% over the past five years with similar growth predicted for the next three years. Landmark Wholesale’s sales of Sport and Energy Drinks increased by more than 34% last year compared with soft drinks at 9%.

Sector is massive – only 18% of energy products purchased are Own Brand compared with 35.8% for soft drinks overall. We are investing heavily into Product Development, POS and Marketing to make sure that we double sales of LSV over the next two years.”

Britvic’s Soft Drinks Report showed the following trends for the market in 2009.

Pick of the Pops Cola – up Pure Juice – down

• Own Brand soft drinks grew by 31.1% in the last year

Glucose and Stimulant Drinks – up Juice Drinks – up Squash – up

The LSV range now has 12 different lines all offering high quality product with eye-catching packaging; retailing at less than half the price of the leading brands still gives over 40% POR. The LSV range forms an important part of the 2010 category plans for the Lifestyle Express Store Group where overall growth on soft drinks has been 17% over the last 12 months.

Fruit Flavoured Carbonates – up Plain Water – non-mover Dairy Drinks – up Sports Drinks – down Non-Fruit Carbonates – up Water Plus – up

Earlier this year, LSV Shots were added to the range to take advantage of the growth in this sector which is currently valued at over £50 million in the UK.

Lemonade – up

Jon Burton, Senior Trading Controller at Landmark Wholesale said, “The sales potential for Own Brand Sport and Energy Drinks in the Independent

Cold Hot Drinks – down

Smoothies – down Traditional Mixers – up

What?

Making Soft Drinks unmissable on every shopping trip.

Why? Shoppers have limited time. You need to grab their attention, fast.

How? s Chillers at queues and till points can increase Soft Drinks sales by 14%.1 s Simple, clear merchandising at main ďŹ xtures to help decision making.

What?

Enticing shoppers by offering a more exciting Soft Drinks experience.

Why? Thereâ&#x20AC;&#x2122;s a big opportunity to make Soft Drinks more of an impulse purchase.

How? s Make more effective use of POS and communications. s Maximise brand and promotional initiatives.

If 10% of consumers bought a Soft Drink on just one more occasion each year, this would be worth £15m!4

What?

Encouraging customers to buy more by making it easier to purchase products together.

What?

Coldness is tempting.

Consumers simply can’t resist it.

Why? Convenience is key – the average worker has less than 30 minutes for lunch.3

Why? 86% of consumers want their Soft Drink to be chilled.2 How? s Ensure all of your single-serve Soft Drinks are available chilled. s Use POS that makes your Soft Drinks look and feel cold.

How? s Link appropriate items together – bundle deals, meal deals etc.

What?

Getting people to buy more often, by meeting their needs – all of the time.

s Use meal deals and encourage your staff to upsell to larger/more premium options.

Why? 76% of people ‘snack’ during the working day3 – a big opportunity to boost your Soft Drinks sales.

How? s Be sure you have the range to meet all needs and all occasions. s Capitalise on seasonal opportunities like Christmas and Halloween.

Consumers are now spending less money within the On The Go sector and their shopping habits are changing. A quality offering, coupled with great value for money, is key to maximising your Soft Drink sales.

To see how Britvic can help, call 08457 585450 or email us at newbusiness@britvic.co.uk

1. Britvic Internal Data, 2008 2. Nielsen, May 2009

3. Eurest Lunchtime Report, 2008

4. Britvic Internal Data, 2009 Britvic is a registered trademark of Britvic Soft Drinks

Ltd. PEPSI, PEPSI MAX, PEPSI diet and the Pepsi Globe device are registered trademarks of PepsiCo, Inc. 7UP and the 7UP device are registered trademarks of Seven-Up International. Tango and the Tango device are trademarks of Britvic Soft Drinks Limited. drench and the droplet device are registered trademarks of Britvic Soft Drinks Limited.

Fruit Shoot, the Fruit Shoot device, ROBINSONS and the Robinsons Arch device are trademarks of Robinsons Soft Drinks Limited. Distributed by Britvic Soft Drinks Ltd, Chelmsford CM1 1TU. The Gatorade name and associated designs are registered trademarks of Stokely-Van Camp, Inc, and are used with permission.

14 | Retailer Matters

Spotlight on EPOS systems

EPOS technology can benefit your business All the management information you need to run your business more profitably and efficiently is available at the touch of a button. EPOS can help manage your Supplier relationships. Through accurately monitoring your sales activities and stock movements you can take control of your purchasing by automatically generating orders for the products you really need.

Research has shown that seven out of ten small and medium-sized Retailers can see the benefits of EPOS systems, yet only 40% percent have actually adopted them.

An EPOS system, when used correctly is a powerful business tool giving invaluable insight into what sells and what doesn’t and where the profit is made. It gives you the ability to review pricing and evaluate the impact on sales and profit.

You get savings through more accurate pricing, identification of shoplifting and more efficient stock control. A new EPOS system can quickly pay for itself, on average an EPOS Store’s gross profit figure is 2 percentage points higher than a non EPOS Store, products are always sold at the correct price and new price increases can be applied immediately.

By identifying slow and fast moving items and pricing them accordingly, you can cut the prices of slower-moving items to suit prevailing trading conditions or, if an item is flying off the shelves, adding a few pence to the price may be a shrewd move. The key is to base your decisions on facts rather than guesswork.

When it comes to promotions, EPOS makes life a lot easier. Promotion prices are easily changed in the system, multi-buys are easy to set up and when the promotion is finished prices can quickly be put back to normal. Reports will then enable you to evaluate sales and profit to gauge how successful the promotion has been.

You can measure the results of changing opening hours; find out when you are busiest; and even see the impact of moving products around the Store.

Monitoring staff performance and honesty can also pay dividends and you can pay less VAT by only paying on what you sell.

Another big benefit of EPOS systems is that they can warn you if you are about to sell an age restricted product, i.e. ‘alcohol product – is the Customer over 18, confirm Y/N’, an on-screen prompt of this nature could actually prevent underage sales and protect your licence.

It is important to choose an EPOS system that can give you the information you need to enable you to control your business and grow sales and profitability. It is also important to choose a provider that offers excellent levels of support for hardware and software.

Landmark Wholesale recommends The Retail Data Partnership – to find out more call 01780 480562.

SHARING BAGS

PRICED TO

速 Registered trade mark of United Biscuits (UK) Limited

*HIM CTP 2009. HIM! Wholesale Insights Programme 13.08.09

SELL!

The market leading savoury brands are now available in eye-catching price-marked sharing bags. 48% of consumers say that PMPs encourage them to purchase and 32% more retailers are investing in them than last year.*

STOCK THE RANGE FOR EXTRA SALES! YOUR ROUTE TO SNACKING SUCCESS

A SUMMER Sparkler!

A refreshing blend of wine and sparkling water. Serve in a tall glass, over ice for pure refreshment.

From Echo Falls, the UK’s no. 5 wine brand, growing at 38% O Available in two styles – Echo Falls Spritz with White Zinfandel – NEW Echo Falls Spritz with Pinot Grigio O Two case sizes 6 x (4 x 250ml) and 12 x 250ml O Only one unit of alcohol per 250ml O Echo Falls currently sponsors Channel 4’s Come Dine With Me

Please drink responsibly.

Source - Nielsen Total Coverage MAT value to 17/04/10.

Retailer Matters | 17

Dates for your Diary

Make the most of these calendar dates Use our quick guide to a selection of key calendar dates and upcoming sporting events to help maximise sales in-Store.

July 2010 25th Motor Racing: German Grand Prix 23rd – 25th Horse Racing: King George & Queen Elizabeth, Ascot 27th – 31st Horse Racing: Glorious Goodwood 29th – 2nd Aug Cricket: England vs Pakistan, 1st Test, Trent Bridge August cont.

August 2010 1st Motor Racing: Hungarian Grand Prix 6th – 10th Cricket: England vs Pakistan, 2nd Test, Edgbaston

28th Rugby League: Challenge Cup Final 29th Motor Racing: Belgian Grand Prix 30th Summer Bank Holiday September 2010

7th Football: Football League kicks-off 14th Football: Premier League kicks-off

Back to School

18th – 22nd Cricket: England vs Pakistan, 3rd Test, The Oval

12th Motor Racing: Italian Grand Prix

26th – 30th Cricket: England vs Pakistan, 4th Test, Lords

24th – 26th Horse Racing: Ascot Festival 26th Motor Racing: Singapore Grand Prix

7290-1 CAR Retail Matters TLC A5 Ad.indd 1

21/6/10 09:50:48

www.landmarkwholesale.co.uk

cl us Ex

For more information contact your local Landmark Wholesale Depot or call Landmark Wholesale central office on 01908 255 300

iv el

y

fr om

LSV SPORTS & ENERGY DRINKS

want to open more business? fact

stock the right range

The top 25 products deliver 50% of your sales.* So make sure you stock the best sellers.

Top 10 soft drinks

top tips Avoid stocking any products that take longer than 12 weeks to sell out Avoid stocking any products that sell less than 3 a week. Slow selling lines ‘tie up your cash’ Stock the top 5 take home soft drinks

Applying these simple steps can unlock up to 8%† growth for your soft drinks.

Coca-Cola, Coke, diet Coke, Coke Zero, the design of the Coca-Cola Contour Bottle and the Dynamic Ribbon device are registered trade marks of The Coca-Cola Company.

Dr Pepper is a registered trade mark of DP Beverages Limited.

Look out for more information in your depot or call Customer Services on 08705 33 66 99 ;W]ZKM[" 6QMT[MV 1VLMXMVLMV\[ 5)< \W

.+:; ZM[MIZKP !

Retailer Matters | 21

Price List

For Great Value Everyday, for you and your Customers, look out for this sign for Must Stock Own Brand from Landmark Wholesale.

Item

Size

RRSP

Cereals Kellogg’s Special K Kellogg’s Bran Flakes Kellogg’s Fruit ’N Fibre Kellogg’s Variety Pack Kellogg’s Frosties Kellogg’s Rice Krispies Kellogg’s Coco Pops Kellogg’s Corn Flakes Kellogg’s Crunchy Nut Cornflakes Quaker Oats So Simple Original Alpen Weetabix Nestlé Shredded Wheat Nestlé Multi Cheerios Nestlé Shreddies

375g 500g 375g 8’s 500g 450g 375g 500g 375g 10’s 375g 24’s 16’s 375g 500g

2.59 2.09 1.99 2.29 2.39 2.49 2.49 2.09 2.35 2.26 1.99 2.29 2.35 2.49 2.65

185g 200g 200g

1.45 1.76 1.76

3 x 80g 240g 213g 213g 120g 125g 50g 155g 410g 410g 410g 475g 475g 88g 176g 560g 400g 425g 340g 200g 200g 75g 75g 75g 300g 300g 300g 300g 300g 300g 300g 300g 540g 420g 198g

1.62 2.15 2.24 2.98 0.89 1.19 1.20 0.62 2.75 1.69 1.19 2.55 2.55 0.82 1.35 2.10 1.29 0.85 1.79 1.39 1.85 0.82 0.82 0.82 0.49 0.49 0.39 0.53 0.35 0.35 0.49 0.45 0.75 0.66 0.82

Canned Veg/Meat/Fish John West Tuna Chunks in Brine John West Tuna Steak in Brine John West Tuna Steak in Sunflower Oil John West Weight Watchers Tuna Mayo & Sweetcorn John West Tuna Light Lunch French Style John West Wild Pink Salmon John West Wild Red Salmon John West Sardines in Rich Tomato Sauce John West Mackerel Fillets in Tomato Sauce John West Anchovies Glenryck Pilchards in Tomato Sauce Princes Stewed Steak Stagg Chilli Con Carne Fray Bentos Meatballs in Gravy Fray Bentos Chicken & Mushroom Pie Fray Bentos Steak & Kidney Pie Smash Original Smash Original Princes 6 Jumbo Hot Dogs Princes 8 Hot Dogs Goblin 4 Hamburgers Princes Corned Beef Princes Ham Spam Chopped Pork & Ham Princes Chicken & Stuffing Paste Princes Corned Beef & Onion Paste Princes Tuna & Mayonnaise Paste Lifestyle Whole Carrots Lifestyle Sliced Carrots Lifestyle Mushy Peas Lifestyle Garden Peas Lifestyle Marrowfat Peas Lifestyle Processed Peas Batchelors Mushy Peas Batchelors Bigga Marrowfat Peas Lifestyle New Potatoes Crosse & Blackwell Red Kidney Beans Green Giant Original Niblets Sweetcorn Green Giant Naturally Sweet No Added Sugar Sweetcorn Heinz Spaghetti Heinz Spaghetti Hoops Heinz Spaghetti Hoops Heinz Spaghetti Bolognese Heinz Ravioli Heinz Macaroni Cheese Heinz Baked Beans

340g 400g 400g 200g 400g 410g 400g 200g

Must Stock Must Stock Must Stock

Must Stock

Must Stock

1.02 0.79 0.69 0.40 1.25 1.25 1.25 0.62

Item

Size

Heinz Baked Beans Branston Baked Beans Lifestyle Baked Beans Heinz Baked Beans & Pork Sausages Crosse & Blackwell Hunger Breaks The Full Monty Crosse & Blackwell Hunger Breaks All Day Breakfast Lifestyle Plum Tomatoes Lifestyle Chopped Tomatoes

415g 420g 420g 415g

Must Stock

RRSP

Must Stock

410g 415g 400g 400g

0.75 0.65 0.49 1.49 1.39

Must Stock Must Stock

1.39 0.39 0.39

Homebake Hartleys Best Strawberry Jam Hartleys Best Raspberry Seedless Jam Hartleys Best Apricot Jam Robertsons Golden Shred Marmalade Gale’s Pure Clear Honey Sunpat Peanut Butter Crunchy Marmite Yeast Extract Ambrosia Devon Custard Pot Hartley’s Strawberry Jelly Hartley’s Strawberry Jelly Block Ambrosia Devon Custard Ambrosia Creamed Rice McDougalls Self Raising Flour McDougalls Plain Flour Lifestyle Bicarbonate of Soda Lifestyle Baking Powder Nutella Del Monte Peach Slices in Syrup Del Monte Sliced Pineapple in Juice Del Monte Fruit Cocktail in Juice Carnation Evaporated Milk Angel Delight Strawberry

340g 340g 340g 454g 340g 227g 125g 150g 125g 135g 425g 425g 1.5kg 1.5kg 100g 100g 400g 227g 220g 415g 410g 59g

Must Stock Must Stock

1.49 1.49 1.49 1.79 2.49 1.75 1.75 0.55 0.45 0.59 1.09 0.95 1.59 1.59 0.59 0.75 1.80 0.65 0.57 0.99 0.79 0.79

Hot Beverages Coffee Mate Nesquik Strawberry Cadbury’s Drinking Chocolate Cadbury’s Hot Chocolate Instant Horlicks Douwe Egberts Real Coffee Cafetieres Med Nescafé Cappuccino Nescafé Cappuccino Unsweetened Nescafé Gold Blend Nescafé Original Nescafé Original Decaf Kenco Really Smooth Twining Earl Grey Tetley Green Tea Tetley Decaf Tetley Teabags Tetley Teabags PG Tips Pyramid PG Tips Pyramid Lifestyle Teabags Lifestyle Teabags Silver Spoon Granulated Sugar Scottish Blend

200g 300g 250g 400g 300g 250g 10’s 10’s 100g 100g 100g 100g 50’s 50’s 40’s 40’s 80’s 40’s 80’s 40’s 80’s 1kg 80’s

Must Stock Must Stock

1.19 1.72 1.79 2.58 1.99 2.79 2.40 2.40 3.95 2.99 2.79 2.89 2.89 1.76 1.45 1.25 2.29 1.55 2.99 0.65 0.99 0.93 2.99

Sauces, Stuffing, Oil, Condiments and Snack Meals Lifestyle Salt Colman’s English Mustard Colman’s Bramley Apple Sauce Colman’s Classic Mint Sauce

750g 100g 250ml 250ml

Must Stock

0.59 0.99 1.29 1.29

22 | Retailer Matters

Item

Size

Ocean Spray Cranberry Sauce Lifestyle Sliced Beetroot Haywards Traditional Onions Haywards Silverskin Onions Branston Original Pickle Branston Small Chunk Pickle Oxo Cubes - Beef Oxo Cubes - Chicken Bisto Gravy Granules Paxo Sage & Onion Stuffing Crisp ’N Dry Oil Branston Hot Chilli & Jalapeno Relish Blue Dragon Sweet Chilli Sauce HP Classic BBQ Sauce Heinz Salad Cream Heinz Salad Cream Light Hellmann’s Mayonnaise Hellmann’s Mayonnaise Light Heinz Tomato Ketchup HP Original Sauce Tabasco Sauce Amoy Dark Soy Sauce Lea & Perrins Worcestershire Sauce Sarsons Malt Vinegar Knorr Chicken Tonight Country French Knorr Chicken Tonight Honey & Mustard Homepride White Wine & Cream Homepride Curry Homepride Pasta Bake Tomato & Herb Uncle Bens Medium Chilli Sauce Uncle Bens Original Sweet & Sour Sauce Sharwood’s Black Bean Stir Fry Sauce Loyd Grossman Thai Green Curry Sharwood’s Rogan Josh Sauce Sharwood’s Tikka Masala Sauce Sharwood’s Korma Sauce Sharwood’s Green Label Mango Chutney Sacla Classic Pesto Loyd Grossman Tomato & Basil Loyd Grossman Tomato & Chilli Dolmio Original Bolognese Sauce Dolmio Bolognese Extra Onion & Garlic Dolmio Bolognese Extra Mushroom Dolmio Express Tomato & Basil Buitoni Pasta Shapes Buitoni Short Spaghetti Batchelors Pasta ’N Sauce Chicken & Mushroom Batchelors Savoury Rice Golden Batchelors Super Noodles Chicken Batchelors Super Noodles BBQ Beef Sharwood’s Medium Egg Noodles Pot Noodle Chicken & Mushroom Pot Noodle Beef & Tomato Pot Noodle Curry Tilda Basmati Rice Uncle Bens Express Long Grain Rice Uncle Bens Express Basmati Rice

190g 340g 454g 454g 360g 360g 12’s 12’s 170g 85g 1Ltr 380g 190ml 425g 460g 460g 400g 400g 460g 255g 57g 150ml 150ml 250ml 500g 500g 500g 500g 500g 500g 500g 195g 350g 420g 420g 420g 227g 190g 350g 350g 500g 500g 500g 170g 500g 500g 122g 120g 100g 100g 375g 90g 90g 90g 250g 250g 250g

RRSP

Must Stock

1.09 0.85 1.99 1.69 1.39 1.39 1.39 1.39 1.25 0.69 1.99 1.65 1.25 1.59 2.11 2.11 2.29 2.29 2.19 1.05 2.15 0.85 1.29 0.85 1.87 1.87 1.49 1.49 1.59 1.85 1.85 1.29 1.89 1.55 1.55 1.55 1.59 1.75 1.79 1.79 1.99 1.99 1.99 1.19 1.19 0.99 1.15 0.85 0.65 0.65 0.65 1.01 1.01 1.01 2.49 1.65 1.65

Soup Heinz Classic Cream of Chicken Heinz Classic Cream of Mushroom Heinz Classic Oxtail Heinz Classic Cream of Tomato Heinz Classic Vegetable Heinz Classic Minestrone Heinz Classic Lentil Heinz Big Soup Chicken and Vegetable Heinz Big Soup Beef and Vegetable

400g 400g 400g 400g 400g 400g 400g 400g 400g

0.95 0.95 0.95 0.95 0.95 0.95 0.95 1.19 1.19

Item

Size

RRSP

Heinz Weight Watchers Tomato Heinz Weight Watchers Carrot and Lentil Batchelors Cup a Soup Chicken Batchelors Cup a Soup Minestrone Batchelors Cup a Soup Tomato Batchelors Cup a Soup Chicken & Vegetable Baxters Chicken Broth Baxters Scotch Broth Baxters Lentil & Bacon Baxters Minestrone

295g 295g 4 Pack 4 Pack 4 Pack 5 Pack 415g 415g 415g 415g

0.67 0.67 1.45 1.45 1.45 1.59 0.99 0.99 0.99 0.99

60g 200ml 200ml 200ml 100g 250ml 250ml 250ml 128g 128g 128g 128g 163g 163g 150g 63’s 20’s 16’s 18’s 16’s 14’s

1.99 1.19 1.19 1.49 1.00 0.56 0.56 0.56 0.52 0.52 0.52 0.52 0.58 0.58 1.29 2.74 3.79 3.79 3.49 3.49 3.49

10’s 20’s 20’s 20’s 16’s 14’s 12’s 10’s 16’s

1.39 2.85 2.85 1.00 2.29 2.29 2.29 2.29 1.15

Baby Sudocrem J&J Baby Shampoo J&J Baby Bath J&J Baby Lotion J&J Baby Powder SMA Gold RTU SMA White RTU SMA Progress RTU Heinz Breakfast Creamed Porridge - 4 month Heinz Baked Beans & Bacon - 4 month Heinz Rice Pudding - 4 month Heinz Egg Custard with Rice - 4 month Heinz Spaghetti Hoops & Sausage - 7 month Heinz Spaghetti Bolognese - 7 month Farley’s Original Rusks Pampers Wipes Sensitive Pampers Baby Dry Nappies Size 4 Pampers Baby Dry Nappies Size 5 Huggies Super Dry Nappies Size 3 Huggies Super Dry Nappies Size 4 Huggies Super Dry Nappies Size 5

Feminine Hygiene Lil-lets Super Tampax Regular Tampax Super Always Wrapped Liner Always Ultra Normal Always Ultra Normal+ Wings Always Ultra Long+ Wings Always Ultra Night+ Wings Kotex Maxi Pad Normal

Household & Laundry Lifestyle Washing Up Liquid Original Fairy Washing Up Liquid Original Fairy Washing Up Liquid Lemon Fairy ADW Lemon Finish All in 1 Mr Sheen Original Febreze Airspray Cotton Fresh Lifestyle Thick Bleach Domestos Bleach Original Harpic Duraguard Limescale Remover Lifestyle Disinfectant Mr Muscle Trigger Window Cif Cream Lemon Flashguard All Purpose Liquid Lemon Flashguard Spray with Bleach Flash All Purpose Wipes Flashguard Spray Bathroom Mr Muscle Trigger Lemon Kitchen Dettol Trigger Surface Vanish Oxi-Action Multi Daz Auto Regular

500ml 450ml 450ml 14’s 14’s 300ml 300ml 750ml 750ml 750ml 500ml 500ml 500ml 500ml 500ml 40’s 500ml 500ml 500ml 500g 680g

Must Stock

Must Stock

Must Stock

0.79 1.19 1.19 3.49 3.79 1.07 2.69 0.79 1.29 1.46 0.69 1.59 1.99 1.09 1.59 1.29 1.49 1.59 2.79 4.31 2.99

Retailer Matters | 23

Item

Size

Bold Auto Lavender & Camomile Bold Tablets Blue/Crystal Ariel Biological Ariel Liquitab Biological Persil Small & Mighty Liquid Non Bio Persil Non Bio Persil Non Bio Capsules Persil Tabs Non Bio Surf Tropical Surf Small & Mighty Liquid Tropical Comfort Fabric Conditioner Pure Lenor Fabric Conditioner Spring Awakening Lifestyle Fabric Conditioner Lavender & Camomile Lifestyle Fabric Conditioner Jasmine & Sandalwood Harpic 3 in 1 Power Block Lavender Lifestyle Blue Toilet Cistern Block Mr Muscle Oven Cleaner

800g 16’s 800g 12’s 730ml 850g 20’s 18’s 800g 730ml 750ml 750ml 750ml 750ml 40g 40g 300ml

RRSP 3.29 2.99 3.49 3.69 3.99 3.37 3.29 3.04 2.57 2.89 2.42 1.69 Must Stock

Must Stock

Must Stock

0.99 0.99 1.99 0.69 2.59

Medicine Nurofen Tablets Anadin Extra Lifestyle Paracetamol Tub Lemsip Max Strength Lemon Benylin Adult Chesty Non Drowsy Calpol Sugar Free Benadryl Relief Allergy Rennie Peppermint Gaviscon Handypack Cool Alka Seltzer Original Imodium Anti Diarrhoea Capsules Elastoplast Fabric Savlon Cream TCP Liquid Antiseptic Proplus Beechams Flu Plus Capsules Sudafed Non Drowsy Dual Relief

12’s 16’s 16’s 5’s 125ml 100ml 12’s 24’s 12’s 10’s 6’s 10’s 30g 100ml 12’s 16’s 16’s

Must Stock

2.01 2.25 0.36 3.49 3.69 3.49 4.35 1.98 2.32 2.58 4.19 1.26 1.79 2.30 2.40 3.49 2.68

Paper Lifestyle Regular Tissues Kleenex Balsam Pocket Packs Lifestyle Pocket Tissues Fiesta White Kitchen Lifestyle White Kitchen Kleenex Balsam Regular Tissues Kleenex for Men Lifestyle White Toilet Tissue Lifestyle White Toilet Tissue Lifestyle Pink Toilet Tissue Andrex White Toilet Tissue Andrex White Toilet Tissue Andrex Natural Toilet Tissue Andrex Natural Toilet Tissue

150’s 9’s 10’s 2 Roll 2 Roll 90’s 100’s 4 Roll 2 Roll 2 Roll 4 Roll 2 Roll 2 Roll 4 Roll

Must Stock

Must Stock

Must Stock

Must Stock Must Stock Must Stock

1.15 0.40 0.25 1.39 1.19 1.99 2.29 1.79 0.99 0.99 2.69 1.49 1.49 2.69

Pet Food Sheba Turkey & Chicken Cesar Turkey & Lamb Felix Pouch Tuna in Jelly Felix Pouch Mixed in Jelly Whiskas Pouch Chicken Whiskas Pouch Favourites Felix Chicken in Jelly Whiskas Salmon in Jelly Butchers Tripe & Chicken Winalot Chicken in Jelly Pedigree Original Pedigree Original

100g 150g 100g 12 x 100g 100g 12 x 100g 400g 390g 390g 400g 400g 1.2kg

0.57 0.75 0.31 3.49 0.35 3.75 0.59 0.68 0.57 0.55 0.61 1.70

Item

Size

RRSP

Go Cat Complete Duck, Rabbit & Chicken Go Cat Complete Tuna, Herring & Vegetable Bakers Complete Beef & Vegetable Bakers Complete Chicken & Vegetable Thomas Cat Litter Pedigree Dentastix Medium/Large Pedigree Schmackos Beef Pedigree Jumbone

375g 375g 1.5kg 1.5kg 8Ltr 7’s 12’s 2’s

1.25 1.25 3.65 3.65 3.09 1.99 1.35 1.73

200ml 250ml 250ml 200ml 5’s 200ml 250ml 150ml 150ml 150ml 2 x 100g 250ml 250ml 50ml Single

2.49 1.99 1.99 2.50 1.79 1.99 1.99 2.35 2.97 2.35 1.54 1.51 1.00 1.29 1.00

70cl 275cl 70cl 70cl 275cl 70cl

3.40 1.70 3.29 3.29 1.39 2.99

75cl 75cl 75cl 75cl 75cl 75cl 75cl 75cl 75cl 75cl 75cl 75cl 75cl 75cl 75cl 75cl 75cl 75cl 75cl 75cl 75cl 75cl 75cl 75cl 75cl 75cl 75cl 75cl 75cl 75cl 75cl 75cl

7.65 9.99 8.59 5.09 5.25 7.49 6.25 6.25 5.49 6.19 5.49 6.19 6.19 5.69 5.69 4.99 5.69 6.25 6.25 6.25 6.49 6.49 4.99 4.99 7.55 7.55 7.55 7.55 9.99 7.55 5.89 5.89

Toiletries Head & Shoulders Classic Clean Shampoo Pantene Shampoo Classic Care Silvikrin Hairspray Firm Shockwaves Ultra Strong Gel Gillette Blue II Fixed Gillette Series Shave Gel Sensitive Radox Shower Gel Fresh For Men Sure APA Active For Men Lynx Body Spray Africa Sure APA Cotton Fresh Dove Soap Cream 2 Pack Carex Handwash Original Imperial Leather Shower Gel Softly Softly Colgate Toothpaste Total Tube Colgate Toothbrush Twister

Alcoholic RTD’s Smirnoff Ice Smirnoff Ice WKD Iron Brew WKD Blue WKD Blue Bacardi Breezer Orange

Wine Asti Martini Montana Sauvignon Blanc Campo Viejo Crianza Black Tower Rivaner Piat D’or Red Casillero Del Diablo Sauvignon Blanc Barefoot Merlot Barefoot Pinot Grigio Blossom Hill Red Blossom Hill Merlot Blossom Hill White Blossom Hill Pinot Grigio Blossom Hill White Zinfandel (Rosé) Echo Falls Merlot Echo Falls Chardonnay Echo Falls Rosé Echo Falls White Zinfandel (Rosé) Gallo Cabernet Sauvignon Gallo Chardonnay Gallo White Grenache (Rosé) Hardys VR Shiraz Hardys VR Chardonnay Isla Negra Cabernet Merlot Isla Negra Sauvignon Semillon Jacob’s Creek Shiraz Cabernet Jacob’s Creek Grenache Shiraz Jacob’s Creek Chardonnay Jacob’s Creek Semillon Chardonnay Jacob’s Creek Sparkling White Jacob’s Creek Shiraz Rosé JP Chenet Cabernet Syrah JP Chenet Colombard Chardonnay

24 | Retailer Matters

Item

Size

Kumala Cape Classics Red Kumala Cape Classics White Kumala Rosé (Blush) Lindemans Bin 35 Rosé Lindemans Bin 50 Shiraz Lindemans Bin 65 Chardonnay Nottage Hill Cabernet Shiraz Nottage Hill Chardonnay Stamp Shiraz Cabernet Stamp Semillon Chardonnay Stowells Chenin Blanc Stowells Tempranillo Stowells Merlot Stowells Pinot Grigio Wolf Blass Yellow Label Rosé Wolf Blass Yellow Label Chardonnay Vintners Collection Cabernet Chile Vintners Collection Sauvignon Blanc Vintners Collection Shiraz Vintners Collection Australian Chardonnay Vintners Collection USA Smooth Red Vintners Collection USA Merlot Vintners Collection USA Fruity White Vintners Collection USA Chardonnay Vintners Collection USA White Zinfandel Vintners Collection Italy Smooth Red Vintners Collection Italy Fruity White Vintners Collection Pinot Grigio Vintners Collection Chenin Blanc Vintners Collection SA Delicious Rosé Vintners Collection Soft Red Vintners Collection Dry White Vintners Collection Soave Vintners Collection Liebfraumilch Vintners Collection Liebfraumilch

75cl 75cl 75cl 75cl 75cl 75cl 75cl 75cl 75cl 75cl 75cl 75cl 75cl 75cl 75cl 75cl 75cl 75cl 75cl 75cl 75cl 75cl 75cl 75cl 75cl 75cl 75cl 75cl 75cl 75cl 75cl 75cl 75cl 75cl 1.5Ltr

RRSP

Must Stock Must Stock Must Stock Must Stock Must Stock Must Stock Must Stock Must Stock Must Stock Must Stock Must Stock Must Stock Must Stock Must Stock Must Stock Must Stock Must Stock Must Stock Must Stock

4.99 4.99 4.99 7.57 7.57 7.57 7.79 7.79 6.79 6.79 6.29 6.29 6.29 6.29 9.06 9.06 4.49 4.49 4.89 4.89 4.25 4.49 4.25 4.49 4.49 4.25 4.25 5.15 4.49 4.25 4.35 4.35 4.75 4.79 9.15

Fortified Wine Cockburn’s Fine Ruby Port Harveys Bristol Cream Croft Original QC Cream QC Medium Eridge Royal Cream Eridge Royal Medium Stones Ginger Wine Martini Extra Dry Lambrini Lambrini Babycham Popping Cork Babycham Take Home Pack

75cl 75cl 75cl 70cl 70cl 70cl 70cl 70cl 70cl 1.5Ltr 75cl 75cl 4 Pack

10.45 9.85 9.49 5.09 5.09 4.25 4.25 7.79 7.89 3.29 1.65 2.27 4.25

568ml 568ml 568ml 568ml 568ml 750ml 500ml 2Ltr 500ml 500ml 2Ltr 500ml 2Ltr 500ml 2Ltr

2.00 1.89 1.89 1.79 1.79 4.40 0.95 3.35 1.15 0.92 3.19 1.15 3.49 1.17 3.25

Cider Magners Bulmers Original Bulmers Pear Gaymers Original Gaymers Pear Jacques Fruits des Bois Blackthorn Blackthorn Scrumpy Jack Olde English Olde English Strongbow Strongbow Diamond White Diamond White

Item

Size

Woodpecker Woodpecker White Storm White Storm Eridge Vale

500ml 2Ltr 500ml 2Ltr 2Ltr

RRSP

Must Stock Must Stock

1.25 3.29 0.79 2.45 2.29

Beer Peroni Corona Extra San Miguel Beck’s Newcastle Brown Old Speckled Hen Budweiser Budweiser Carling Carling Carling Carlsberg Carlsberg Export Carlsberg Special Brew Foster’s Foster’s Foster’s Grolsch Grolsch Kronenbourg 1664 Stella Artois Stella Artois Stella Artois Stella Artois Stella 4% Guinness Draught John Smith’s Extra Smooth Tennent’s Super Caledonian Deuchars McEwan’s Export Miller Genuine Draft Tennent’s Tennent’s Tennent’s Special Ale Tyskie

330ml 330ml 4 x 330ml 6 x 275ml 550ml 500ml 4 x 300ml 4 x 440ml 4 x 568ml 4 x 500ml 8 x 500ml 8 x 440ml 4 x 440ml 4 x 500ml 4 x 568ml 4 x 500ml 8 x 440ml 8 x 300ml 4 x 440ml 4 x 440ml 6 x 330ml 4 x 568ml 4 x 500ml 8 x 500ml 4 x 440ml 4 x 440ml 4 x 440ml 4 x 440ml 500ml 4 x 500ml 4 x 330ml 8 x 440ml 4 x 440ml 4 x 500ml 500ml

1.19 1.38 3.89 5.75 1.99 2.35 4.99 5.79 5.75 5.00 10.00 6.95 4.89 6.92 4.50 3.85 7.00 7.50 4.63 4.79 5.50 5.85 4.89 8.00 3.85 5.96 5.00 7.40 1.85 5.80 5.56 7.00 4.07 3.89 1.32

70cl 70cl 70cl 70cl 35cl 70cl 70cl 35cl 70cl 70cl 70cl 70cl 70cl 35cl 70cl 70cl 35cl 20cl 70cl 35cl 70cl 35cl 20cl 70cl

14.75 28.09 13.99 24.05 13.65 19.09 19.89 10.49 11.29 13.55 18.45 13.49 10.49 6.39 15.05 15.99 8.29 5.09 9.25 5.65 13.49 7.29 4.89 13.99

Spirits Russian Standard Glenfiddich Three Barrels Martell VS Martell VS Jameson Jack Daniels Jack Daniels Archers Malibu Southern Comfort Baileys Prince Consort Whisky Prince Consort Whisky Famous Grouse Bell’s Bell’s Bell’s Prince Consort Vodka Prince Consort Vodka Smirnoff Smirnoff Smirnoff Captain Morgan

Must Stock Must Stock

Must Stock Must Stock

Retailer Matters | 25

Item

Size

RRSP

Morgan Spiced Bacardi Bacardi Tia Maria Sourz Apple Prince Consort Gin Gordon’s Gordon’s Highland Park Drambuie Whyte & Mackay OVD Rum Glens Vodka Famous Grouse Famous Grouse

70cl 70cl 35cl 70cl 70cl 70cl 70cl 35cl 70cl 70cl 70cl 70cl 70cl 35cl 20cl

16.49 16.29 8.65 14.59 12.35 9.25 13.99 7.89 30.05 25.29 16.85 17.29 9.55 8.55 5.25

Must Stock

Soft Drinks – Chilled Irn Bru Cherry Coke Coca Cola Diet Coke Coca Cola Diet Coke Pepsi Pepsi Max Dr Pepper Fanta Orange Sprite Ribena Blackcurrant Ribena Strawberry Ribena Blackcurrant Oasis Summer Fruit Oasis Citrus Punch Lucozade Energy Orange Lucozade Energy Original Lucozade Energy Cherry Lucozade Sport Orange Lucozade Sport Raspberry Powerade Ice Storm Capri Sun Fruit Shoot Apple & Blackcurrant No Added Sugar Lifestyle Orange Juice Relentless Red Bull Red Bull Sugar Free LSV Volvic Still Volvic Sports Cap Evian Still Evian Action Cap Irn Bru Diet Irn Bru Highland Spring Highland Spring Sports Cap

500ml 500ml 500ml 500ml 330ml 330ml 500ml 600ml 500ml 500ml 500ml 500ml 500ml 288ml 500ml 500ml 500ml 500ml 500ml 500ml 500ml 500ml 330ml 300ml 200ml 500ml 250ml 250ml 250ml 500ml 1Ltr 500ml 750ml 500ml 330ml 500ml 750ml

0.99 1.09 1.09 1.09 0.65 0.65 0.99 0.99 1.09 1.09 1.09 1.09 1.09 0.63 1.09 1.09 1.15 1.15 1.15 1.15 1.15 1.15 0.99

Must Stock

Must Stock

0.79 0.30 1.49 1.35 1.35 0.35 0.45 0.89 0.52 0.85 0.99 0.65 0.52 0.87

Soft Drinks – Ambient Coca Cola Diet Coke Schweppes Tonic Water Schweppes Slimline Tonic Water Shloer White Grape J20 Orange & Passion Fruit Fruit Shoot Apple & Blackcurrant No Added Sugar Dr Pepper Robinsons Orange No Added Sugar Lifestyle Orange Juice

2Ltr 2Ltr 1Ltr 1Ltr 750ml 4 x 275ml

2.09 2.09 1.45 1.45 2.35 3.48

4 x 200ml 2Ltr 1Ltr Must Stock 1Ltr

1.69 1.99 1.32 0.75

Item

Size

Lifestyle Apple Juice Oceanspray Cranberry Pepsi Max Fanta Orange Robinsons Apple & Blackcurrant No Added Sugar Ribena Blackcurrant Volvic Still Highland Spring Sparkling Pepsi Irn Bru Schweppes Lemonade Red Bull Lucozade Orange Barley Lucozade Original Sprite Irn Bru Diet

1Ltr 1Ltr 2Ltr 2Ltr

RRSP Must Stock

0.75 1.49 1.99 1.99

1Ltr 600ml 1.5Ltr 1.5Ltr 2Ltr 2Ltr 2Ltr 4 x 250ml 1Ltr 1Ltr 2Ltr 2Ltr

1.32 1.99 0.81 0.99 1.99 1.46 1.55 4.29 1.79 1.79 1.99 1.46

6 Pack 6 Pack 6 Pack 6 Pack 7 Pack 7 Pack 165g 165g 165g 165g 50g 50g 50g 34.5g 50g 34.5g 50g 175g 34.5g 34.5g 40g 160g 40g 110g 40g 110g 110g 40g 40g 85g 21g 16.4g 34g 34g 50g 90g 80g 34.5g 34.5g Std Std

1.79 1.77 1.77 1.77 1.91 1.91 1.99 1.99 1.99 1.99 0.55 0.55 0.55 0.40 0.57 0.40 0.57 0.99 0.40 0.40 0.57 1.69 0.40 0.99 0.40 0.99 0.99 0.57 0.57 0.99 0.40 0.40 0.37 0.37 0.55 0.79 0.79 0.40 0.40 0.40 0.40

28g 37g 23g 37g 65g Single

0.45 0.45 0.45 0.40 0.84 0.89

Crisps & Snacks McCoy’s Classic Multipack Walkers Ready Salted Multipack Walkers Classic Variety Multipack Quavers Multipack Hula Hoops Multipack McVitie’s Mini Cheddars Multipack Pringles Sour Cream & Onion Pringles Original Pringles Salt & Vinegar Pringles Texas BBQ Sauce McCoy’s Flame Grilled Steak McCoy’s Salt & Vinegar McCoy’s Cheddar & Onion Walkers Ready Salted Walkers Ready Salted Walkers Cheese & Onion Walkers Cheese & Onion Walkers Cheese & Onion Walkers Salt & Vinegar Walkers Prawn Cocktail Walkers Sensations Thai Sweet Chilli Walkers Sensations Thai Sweet Chilli Doritos Tangy Cheese Doritos Tangy Cheese Doritos Chilli Heatwave Doritos Chilli Heatwave Doritos Cool Original Monster Munch Flamin Hot Monster Munch Beef Monster Munch Beef Wotsits Cheesy Quavers Cheese Hula Hoops Original Hula Hoops BBQ Beef McVitie’s Mini Cheddars KP Salted Nuts KP Dry Roasted Nuts Walkers Pickled Onion Walkers Tomato Ketchup Walkers Squares Cheese & Onion Walkers Squares Salt & Vinegar

Sweet Snacks Kellogg’s Rice Krispies Squares Mallow Kellogg’s Nutri-Grain Strawberry Kellogg’s Special K Cereal Bar Tracker Bar Chocolate Chip McVitie’s Snickers Flapjack McVitie’s Brownie with M&M’s

26 | Retailer Matters

Item

Size

RRSP

McVitie’s Galaxy Muffin Mcvitie’s Mini Chocolate Chip Cookies

Single 40g

0.99 0.53

150g 300g 300g 300g 300g 300g 300g 150g 150g 150g 9 Pack 6 Pack 150g 300g

1.25 2.00 2.00 2.00 1.00 1.12 1.06 1.45 0.99 0.99 1.39 0.99 1.20 0.99

400g T16 400g Duo Std Duo Std King Size Std Std Std Std Std Std Std Std King Size Std Std Std Std Std Std Std Std Std Std Std Std Std Std Std Std Std Std Std Std Std Std Std Std Std Std Std Std Std Stick Std

4.45 3.69 6.58 0.60 0.44 0.62 0.44 0.60 0.44 0.47 0.52 0.52 0.52 0.52 0.49 0.49 0.49 0.68 0.52 0.52 0.52 0.52 0.51 0.51 0.54 0.53 0.50 0.48 0.50 0.51 0.59 0.45 0.45 0.45 0.45 0.41 0.51 0.46 0.44 0.63 0.52 0.48 0.49 0.52 0.52 0.45 0.40 0.41

Biscuits McVitie’s Jaffa Cakes McVitie’s Milk Chocolate Digestives McVitie’s Milk Chocolate Caramel Digestives McVitie’s Milk Chocolate Hob Nobs McVitie’s Digestives McVitie’s Rich Tea McVitie’s Hob Nobs Cadbury’s Chocolate Fingers Maryland Chocolate Chip Cookies Burton’s Jammie Dodgers McVitie’s Penguin Nestlé Kit Kat Jacobs Cheddars Jacobs Cream Crackers

Confectionery Cadbury’s Roses Ferrero Rocher Cadbury’s Milk Tray Mars Bar Mars Bar Snickers Snickers Twix Xtra Twix Bounty Galaxy Ripple Galaxy Cookie Crumble Galaxy Caramel Galaxy M&M’s Peanut Minstrels Maltesers Maltesers CDM Wholenut CDM Fruit & Nut CDM Caramel Cadbury’s Dairy Milk Flake Wispa Twirl Star Bar Boost Double Decker Crunchie Picnic Fry’s Turkish Delight Kit Kat 4 Finger Kit Kat Dark 4 Finger Kit Kat Chunky Kit Kat Chunky Caramel Toffee Crisp Aero Mint Lion Bar Drifter Munchies Yorkie Rolo Daim Kinder Bueno Kinder Bueno White Rice Krispies Totally Chocolatey Starburst Skittles

Item

Size

RRSP

Rowntrees Fruit Pastilles Rowntrees Fruit Gums Randoms Maynards Wine Gums Cadbury’s Buttons Cadbury’s Fudge Cadbury’s Freddo Milky Way Magic Stars Milky Way Nestlé Milky Bar Buttons Nestlé Milky Bar Smarties Jelly Tots Kinder Surprise Egg Tic Tac Fresh Mint Trebor Extra Strong Trebor Softmints Trebor Softmints Spearmint Polo Polo Spearmint Halls Extra Strong Halls Blackcurrant Soothers Lockets Honey & Lemon Cadbury’s Bournville CDM Fruit & Nut CDM Wholenut CDM Caramel Cadbury’s Dairy Milk Galaxy Aero Mint Aero Milk Chocolate Aero Bubbles Milk Chocolate CDM Giant Buttons Cadbury’s Clusters CDM Caramel Nibbles Cadbury’s Chocolate Eclairs Galaxy Minstrels Maltesers M&M’s Peanut Revels Mars Planets Werther’s Original Butter Candies Rowntrees Fruit Pastilles Rowntrees Fruit Gums Bassett’s Liquorice Allsorts Bassett’s Jelly Babies Maynards Wine Gums Maynards Sports Mixture Haribo Charmallows Mellow Mania Haribo Kiddies Super Mix Haribo Tangfastics Haribo Starmix Extra Gum Peppermint/Spearmint/ Cool Breeze 10 Pellets Extra Handy Box 25’s Peppermint/Spearmint Airwaves Menthol & Eucalyptus/Black Mint/ Cherry Mint/Green Mint Orbit Complete Peppermint/Spearmint Wrigley’s Spearmint/Juicy Fruit/Double Mint

Roll Roll Std Roll Std Std Std Std Twin Std Std Std Std Std Std Roll Roll Roll Roll Roll Stick Stick Stick 200g 140g 140g 140g 140g 150g 125g 125g 135g 175g 150g 175g 200g 170g 135g 185g 140g 150g 150g 205g 205g 215g 215g 215g 215g 200g 225g 175g 175g

0.41 0.41 0.41 0.44 0.48 0.15 0.15 0.46 0.41 0.41 0.17 0.41 0.41 0.62 0.45 0.44 0.44 0.44 0.40 0.40 0.63 0.63 0.54 1.82 1.37 1.37 1.37 1.37 1.29 1.00 1.00 1.85 1.86 1.89 1.89 1.46 1.69 1.69 1.69 1.69 1.69 1.09 1.45 1.45 1.46 1.46 1.46 1.46 1.12 1.12 1.12 1.12

Stick 25’s

0.36 0.87

Stick Envelope Stick

0.41 0.67 0.36

All RRSP’s listed are correct at the time of going to press, July 2010. We must stress that this is a recommended guide to pricing, and you must use this guide in conjunction with your knowledge of your Store and your Customer base. E & OE.

Snacks

Try

Consumption of cereal bars increases by 18% during the Summer vs. the rest of the year* £16m total media spend on these 5 brands in 2010!

Don’t miss out! Stock up today! *Source: Kantar World Panel data Summer 09 OOH data vs. total snacking

© 2010 Kellogg Company

28 | Retailer Matters

Why join a Symbol Group?

Trading under a Symbol Group will give you the competitive edge you need

Today’s Independent Retailers are increasingly under pressure from a variety of sources.

The multiples are moving into Convenience Retailing in ever increasing numbers – Tesco Express, Sainsbury’s Local, M&S, Waitrose, Somerfield and Co-op, etc. – and they are opening smaller format Stores in large numbers, often located in neighbourhoods where they compete directly with Independent Retailers.

If you are Independent and stand still, you will suffer as multiples and other Symbol operators up their game and take more and more of the Convenience spend.

“Now more than ever, the time is right for Independent Retailers to join a Symbol Group and raise their game…”

Retailers are also under pressure from changing legislation and local authority enforcement – the proposed tobacco display ban and an increasing focus on underage sales are just two good examples.

Continued on p30

Boost your Lifestyle!

I increased my sales by 50% by joining Lifestyle Express and a further 17% by upgrading to Evolution “Customers certainly noticed the difference and appreciated the investment in the Village Store that they rely on.”

Geeta Doal – Owner Doal Food and News, Staffordshire

• No hidden costs or membership fees • Category planograms • Promotions

• High quality bespoke Store design packages

• Average Retailer sales growth of 29% • Award winning Fascia Group

• Retail Development Team to help maximise turnover and profit

• Fastest growing nationally recognised Fascia Group

For more information on joining Lifestyle Express call Vicky Johnson or contact your local Landmark Wholesale Member

01902 420 183 | www.landmarkwholesale.co.uk

Best Retailer for Availability

The Grocer Gold Awards

30 | Retailer Matters

Why join a Symbol Group? continued The continuing economic uncertainty means that selling prices are under pressure as Consumers increasingly look for better value when they shop.

Benefits Symbol Retailing can offer So, now more than ever, the time is right for Independents to consider the benefits that Symbol Retailing can offer – professional advice about Store layout, stock ranges, equipment, promotion packages, legislation and Store services to name but a few.

A well laid-out, professionally merchandised Store offering customers all of the key lines and brands supported by a regular promotional programme in a clean, modern, bright and friendly environment will be well placed to grow its share of local trade, compete with multiples and secure its future.

Other benefits include a professional, recognisable corporate look with fascia and graphics which will encourage Customers to step inside, deals on equipment and services, direct-to-store drop shipment deals, finance packages and EPOS deals.

When Molineux Service Station in Wolverhampton adopted full Lifestyle Express Evolution specification last year, sales increased by 75% as a direct result. Doal Food & News in Wheaton Aston, Staffordshire – already a successful Lifestyle Express Store – increased sales by a further 17% when they upgraded to Lifestyle Express Evolution.

For more information on joining Lifestyle Express call Vicky Johnson or contact your local Landmark Wholesale Member.

01902 420 183 | www.landmarkwholesale.co.uk

Delivering COLD Soft Drinks is crucial!

When it comes to Soft Drinks, cold is compelling – and a major driver to impulse purchase. Make sure that your single serve Soft Drinks are always available and chilled to perfection to tempt your customers.

86% of consumers want their Soft Drinks chilled.

1

With Britvic’s range of innovative chilled and vending equipment, you can be sure that your Soft Drinks will always be served compellingly cold. Whatever your needs, our industry-leading equipment will help you to maximise your Soft Drinks offering.

Create the desire Drive incremental sales and maximize impulse purchase by ensuring your POS and chilled equipment grabs customers’ attention and clearly communicates the ‘cold’ message.

Remember, chilled equipment nt n at queues and till points can increase your Soft Drinks sales by 14%.2

To discuss cool, fresh ideas as on driving your B Britvic Soft Drinks sales sales, call us on: 08457 585 450 or email us at: newbusiness@britvic.co.uk

1. Nielsen, May 2009 2. Britvic Internal Data, 2008 Britvic, drench, the drench droplet and Tango are registered trademarks of Britvic Soft Drinks Ltd. 7UP Free, Pepsi, Diet Pepsi, Pepsi Max and the Pepsi globe device are registered trademarks of PepsiCo Inc. Fruit Shoot is a registered trademark of Robinsons Soft Drinks Ltd. The Gatorade name and associated designs are registered trademarks of Stokely-Van Camp, Inc. and are used with permission.

32 | Retailer Matters

Retailer Profile

Doal Food & News

Name: Doal Food & News Location: Wheaton Aston, Staffordshire Member since: 2007

Doal Food & News is a family owned Convenience Store located in Wheaton Aston (population approximately 2500), a rural village situated midway between Stafford and Telford.

When Mr & Mrs Doal purchased the Store in May 2007, they recognised that it was an integral part of the local community, particularly as the village has a predominantly elderly population and only limited public transport links.

Soon after taking over, the Doals decided that a full upgrade and change of identity was needed and undertook a programme of modernisation and development. They joined Lifestyle Express and, after an initial refit, introduced an improved range of chilled and frozen products and fruit and veg, as well as instigating a series of value-for-money promotional offers.

In April 2009, they upgraded to the Lifestyle Express Evolution specification which included

the addition of two upright double-door frozen food cabinets, new retail fixtures, wall friezes, hanging signs and promotion bay highlighters.

Merchandising was carried out to the latest Lifestyle Express planograms making the Store layout more logical and easier to shop. The news and magazines section, always a key strength, has become a focal point through the addition of illuminated shelving.

The Store offers a range of services including facilities for bill payments, mobile top-ups, home news deliveries and photocopying â&#x20AC;&#x201C; credit and debit cards are accepted and there is a cash machine. Externally, a metal folded fascia and new window graphics were installed.

Customers have welcomed the changes which have given the Store a higher quality, more contemporary feel and have had the effect of increasing sales by 17%.

SAVE

ÂŁ10 When you buy 400 Camel cigarettes

*

*Offer only available Landmark depots. Offer only available in periods 11 and 12 (19th July â&#x20AC;&#x201C; 28th August 2010). Offer only open to tobacco buyers buying any combination of Camel Blue 20s (200 cigarettes), Camel Filters 20s (200 cigarettes) and Camel Blue 10s (2 x100 cigarettes or 200 cigarettes) in the same transaction. Offer is limited to 2 deals per tobacco buyer. While stocks last.

The promoter reserves the right to withdraw the offer at any time.

A new innovation in beer: introducing Budweiser Brew No. ‘66’ Budweiser Brew No. ‘66’ is an ultra-refreshing, lightly carbonated beer, brewed with a touch of sweetness for a smooth, easy taste.

Its summer launch will be supported by a multi-million pound campaign which will be seen by three out of four of your customers. So as the temperature heats up, make sure your fridge is full.