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Purpose and Pillars
from 2022 Annual Report
by LibroCU
Helping people and communities be better off
At Libro our Purpose is to grow prosperity in southwestern Ontario by transforming banking. We deliver on that Purpose by helping people in the region be financially resilient, adequately, safely, and affordably housed, meaningfully employed and food secure.
In 2022, Libro was recognized with a gold rating in a new Corporate Knights report that assesses the social purpose practices of Canadian companies. It shows our work to use our entire operation, resources, and influence to be a positive force in society.
Financial Resilience
In times of economic uncertainty, we continue to see, more than ever, the importance of providing coaching that empowers Owners to be financially better off. Libro coaches make an effort to learn about Owners, and provide tailored advice and relevant products & services to help them their work towards their own goals.
Local Food Accessibility
Helping everyone to access healthy local food right here in southwestern Ontario will always be important to us, and not just because our roots are in agriculture. We’re excited to be a partner in this progressive industry. While Food Accessibility is one of our pillars, we know all these issues are intertwined with the financial resilience of our Owners, including Agribusiness, and community members.
Housing
With the supply of housing an issue across Southwestern Ontario along with rapidly increasing costs all along the housing spectrum, understanding the unique circumstances of Owners and supporting them with advice and services is a priority for us. So is supporting organizations that help vulnerable members of our communities to be safely and affordably housed.
Employment
Creating a positive and inclusive culture, and positive outcomes for our staff is a top priority for Libro. Libro’s practices ensure we are contributing to the financial, physical, professional, and social well-being of our staff. The local businesses we support are making major contributions to employment in our region. And we proudly partner with organizations that create and strengthen meaningful employment.
