Early Gift Guide

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EARLY GIFT GUIDE

Experiential gifts for kids The popularity of experiential gifts is undeniable.

In its 2021 Winter Holiday Shopping Report, the market research firm Mintel revealed that nearly half of individuals surveyed for the report felt that experiential gifts are superior to tangible items. Such preferences are something holiday shoppers can keep in mind as they pursue the perfect gift for their loved ones.

Experiential gifts are often associated with adults and their bucket lists, but kids have much to gain from being gifted experiences as well. In addition to the lasting memories inspired by experiential gifts, such offerings also get kids up and out of the house. Parents recognize that’s not always so easy in the digital age.

Though children likely don’t have a bucket list that can make it easy for holiday shoppers to find the perfect experiential gift, the following are a number of experiences that kids of all ages can enjoy.

• A day at the zoo • A trip to a trampoline park or bouncy house facility • Tickets to a sporting event, concert or live show • Music lessons • A paint and sip (juice) event with one or both parents • Cooking lessons • A day at a nearby national park • A camping trip • Horseback riding lessons • A day at a nearby amusement park • A day at a local arcade

• A day at a local museum with interactive exhibits • A helicopter ride • Art lessons • A day on the ski slopes • A day on the beach • Gymnastics lessons/ classes • A day at the local bowling alley with friends • Ice skating lessons • A round of mini golf • Jewelry-making lessons/classes • A fishing trip on a nearby body of water There’s no shortage of experiences that can benefit children’s lives. That’s something holiday shoppers can keep in mind as they shop for the perfect gifts for youngsters on their shopping list this December.

Did you know?

Historic levels of inflation did not deter shoppers from spending during the 2022 holiday shopping season.

Inflation has contributed to a cost-of-living increase that has forced consumers to cut back in many areas. Despite that, a 2023 report from GlobalData found that consumer holiday-related spending in 2022 rose by 6.7 percent compared to the year prior. A survey of more than 55,000 consumers found Thanksgiving was an especially busy day for shoppers, as consumers spent 8.4 percent more money on the day in 2022 than they did in 2021. The increase in spending was good news for retailers, though it was marked by an odd curiosity. Holiday shoppers spent more in 2022 than they did in 2021, but that spending involved shopping for fewer people. The GlobalData report indicated that the average shopper bought gifts for about four people in 2022, which was down from about six people in 2021.

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EARLY GIFT GUIDE

Great gifts for the family foodie Food features prominently throughout the holiday season. Family meals around the holiday dinner table are a cherished tradition in millions of households, and food also plays a central role during seasonal gatherings with friends and colleagues. Food also can feature prominently throughout Chanukah and on Christmas Day, particularly if a loved one qualifies as a full-fledged foodie.

Many families feature at least one foodie. Foodies always know the best place in town to grab a bite or when a trendy new restaurant will open its doors. But such individuals also enjoy making meals at home, and the following gift ideas can make this holiday season more flavorful for the family foodie.

• Tabletop firepit: Shoppers who want to impress their food-loving loved one with something truly unique can give a tabletop firepit. Safe for indoor use, tabletop firepits enable s’mores-loving foodies to indulge in a traditionally summertime favorite allyear-round. Tabletop firepits are small enough to be stored on a kitchen countertop or in a cabinet. When

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in use, the s’mores-friendly accessory is smokeless, removing perhaps the lone disadvantage to making this beloved treat.

• Club subscription: Monthly subscriptions are a gift that can keep on giving all the way until next holiday season. Sweets lovers will undoubtedly appreciate receiving a box of fresh chocolates each month, while those with more unique tastes may anxiously await the day their monthly shipment of pickles arrives at their doorstep. The options are endless, ensuring there’s a monthly subscription out there to tickle every foodie’s fancy.

• Sauce sampler: Amateur sauciers may find inspiration in a sauce sampler set. Sampler set options abound, so shoppers can find something for foodies who love a spicy sauce, something more sweet or even in between.

Of course, sampler sets also provide a range of sauces, making them ideal for foodies who want something spicy tonight before pivoting to a sweeter dish tomorrow. Flavored olive oil sampler sets also can be a great gift for cooks who

love to experiment with new flavors.

• Charcuterie board and knife set: Foodies who love to host their fellow food fanatics will no doubt fall in love with a new charcuterie board and knife set.

A 2023 report from Kroger revealed that the supermarket chain expected charcuterie boards to remain popular over the course of the year. That popularity makes sense, as anything from meat to cheese to fruit to crackers has a home on a charcuterie board, making the item especially appealing to foodies who routinely share their homes and love of food with friends and family.

• Espresso maker: Of course, foodies aren’t just about food. Beverages also figure prominently in many foodies’ lives. A high-end espresso maker can ground fresh beans and brew multiple cups in no time at all, making it an ideal addition to any foodie’s culinary arsenal.

Food is a vital component of the holiday season and can even be incorporated into holiday shopping.

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EARLY GIFT GUIDE

What shoppers can do to avoid breaking the bank this holiday season Millions of individuals enjoy holiday shopping for their loved ones each year. Come the holiday season, thoughts of what to get friends and family is foremost on the minds of those who embrace the spirit of giving that is synonymous with this special time of year.

It’s easy to overspend come the holiday shopping season. That could be even easier in an era marked by high inflation, which has affected consumers since 2022. Lingering inflation could require shoppers to be especially vigilant with their shopping budgets this holiday season. Thankfully, a few simple strategies can help shoppers stay the financial course this holiday season.

• Track spending with a banking app on your smartphone.

Consumers can now track their spending in real time by downloading their bank and/or credit card app on their smartphones. A quick login can help shoppers monitor account balances to determine how much they have spent.

If the budget is about to be busted, pull back the reins and cut the shopping trip short.

• Establish gift value limits. No one has been immune to the effects of inflation over the last year-plus. So family members likely won’t have a problem establishing spending limits this year.

Work together with relatives to determine a reasonable limit to spend on

each gift. For example, a $50 per gift limit can ensure everyone gets a quality gift without going into debt.

ditional discount-heavy shopping days like Small Business Saturday and Cyber Monday to find great deals on a wide

pete for customers.

• Look for almost-new gifts. Mobile providers may market the latest model smartphone as upping the ante with new bells and whistles, but chances are last year’s model is just as user-friendly at a fraction of the cost. The same can be said for other gadgets like wireless headphones and smart TVs. Last year’s models may be heavily discounted, particularly online, but just as impressive as their more expensive successors.

• Keep shipping costs in mind. The sticker price of certain items, particularly large ones, is likely not the whole story regarding how much the item will cost. Certain items, like trampolines for kids

or a new armchair for Dad, will likely cost considerably more than the sticker price alone. Shipping on small items may be free at various online retailers, but that likely won’t be the case with larger items. The cost of shipping some heavy items might be as much as one-third the cost of the item itself. Shoppers should keep that in mind and build potential shipping costs into their holiday budgets.

It’s easy to overspend come the holiday season.

However, various strategies make it easy to stay within budget when shopping for gifts for family and friends.

• Shop on retail holidays. Black Friday was once the only game in town regarding retail holidays. But consumers can take advantage of ad-

range of items. Take retail holiday savings one step further by penciling in time to comparison shop on these popular days when retailers com-

College is the natural next step for many graduating high school students. According to Best Colleges, in 2022 there were 17.9 million students enrolled in degree-granting colleges and universities in the United States.

Many other students began their college careers in the fall 2023 semester, joining the ranks of people working toward their degrees.

Holiday gifts that aim to meet the needs and interests of recipients can ensure presents will be enjoyed and utilized.

Modern college students likely can use a few things to simplify life on campus.

are often introduced to tablets and other digital devices to complete assignments and take notes as early as elementary school. This reliance on paperless communication continues at the high school and university level. Most, if not all, assignments are posted on-

line and then completed Student card funds incidentals purchased and submitted through Colleges utilize differ- on campus. This likely various portals or cloud ent programs for paySee Students / Page 5 services. Therefore, col- ing for meal plans and lege students will require a laptop or high functioning tablet with the right processing speed and Gift memory capacity to hanCertificates dle the demand.

Available

Gift ideas for college students

Laptop or tablet Gone are the days when students primarily utilize pen and paper for school assignments.

Students

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EARLY GIFT GUIDE

Students continued from page 4

involves funds linked to a proprietary card that functions similarly to a debit or credit card. Savvy gift givers can deposit funds into students’ accounts so that they’ll have a little extra spending money to put toward books or that mocha latte

at the campus coffee shop. to the college students in their lives.

Parking pass Although freshmen Dorm gear may be restricted from College students who bringing cars to campus opt to live in campus unless they are commut- housing often want to er students, sophomores make their dorm rooms and upperclassmen may a home away from home. be able to park in campus They will need to outfit lots. Parking typically is these tight quarters with an extra cost for students, items that won’t take up meaning friends or rela- too much space. Small tives can gift the cost of pod-type coffee pots, comannual parking passes pact microwaves, mini

The different types of experiential gifts Seasoned holiday shoppers know it’s not always so easy to find the perfect gift. When shoppers find it especially difficult to pick the right present, it can help to consider what recipients may want.

And recent surveys have found that more and more individuals are interested in experiences rather than physical gifts.

A 2022 survey from the travel booking platform GetYourGuide found that 77 percent of individuals surveyed preferred to receive experiences over more traditional physical gifts during the holiday season. Such gifts are now categorized as experiential gifts, and there’s seemingly no end to the possibilities when holiday shoppers choose to give experiences to their loved ones.

venture at an island re- outdoor experience loved sort. ones won’t soon forget.

Travel Experiential gifts related to travel are wildly popular. In fact, 63 percent of respondents to the GetYourGuide survey indicated they would most enjoy surprise travel as a gift, making it the most popular category among participants. Travel-related experiential gifts include everything from airline miles to unique activities at a loved one’s eventual destination, such as a parasailing ad-

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Outdoor adventures Outdoor adventures need not be exclusive to vacations in parts unknown. Holiday shoppers can examine local attractions that will ensure their loved one enjoys an adventurous day close to home. Such experiences are popular, as 43 percent of respondents to the GetYourGuide survey indicated they would most enjoy outdoor activities like skiing, boating or hiking. An adventure with a local company that offers hot air balloon rides or a guided hiking tour through scenic local mountains are just a couple of ways to gift an

Food Food-based experiences were the fourth most desirable experiential gift among GetYourGuide survey participants. Such experiences can include food tours, cooking classes, a night out at a local hotspot known for its appetizing menu, or even a meal at home prepared and cooked by a private chef.

Beverage-related experiences also merit consideration, as many a food fanatic would undoubtedly love a course on wine tasting or even home brewing lessons from the brewmaster at a See Experiental / Page 6

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fridges, under-bed storage shelving, area rugs, cozy comforters, and bathroom essentials can make college kids’ dorm rooms feel more like home.

sights and offerings of what nearby venues have to offer than by attending various events? Gift-givers can offer tickets to art shows, music festivals, comedy club nights, Event tickets amusement parks, or Not every moment other events in college should be spent in class- towns. rooms or residence halls.

College students may Travel assistance want to venture away Attending college far from campus, and what from home means that better way to enjoy the students will take planes,

trains or automobiles to return home for holidays and other special events.

Gifting college students airline or train fare, or providing gift cards for gas station fill-ups, means students will be able to afford trips home when needed.

College students can benefit from gifts geared to the college lifestyle.

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EARLY GIFT GUIDE they would enjoy tickets to a concert or show.

Shoppers can scour the continued from page 5 websites of a loved one’s favorite musicians to see local brewery. when they’re in town.

Live theater fans may Entertainment Exactly half of the appreciate a night out to GetYourGuide survey enjoy dinner and a show respondents indicated at their local theater.

Experiental

There’s no end to the experiences holiday shoppers can gift to their loved ones. And such gifts have become wildly popular in recent years.

Tips for organizing a workplace gift exchange The average person will spend around eight hours at work each day, and do so roughly five days a week. Over time, relationships with coworkers may grow, and many people become friendly with their colleagues. In such settings, it can be customary to celebrate holidays with coworkers at company-sanctioned events.

Personnel tasked with organizing the sharing of gifts across departments or the company can employ the following tips to make things run smoothly.

• Defer to company rules. Companies may have guidelines in place that govern gifting. Check employee handbooks or company policies, which may dictate spending limits or even prohibit gift-giving.

• Keep it holiday nonspecific. Companies feature staff from various cultures, ethnicities and religious backgrounds.

Therefore, resist any urge to affiliate the gift exchange with a specific holiday. Keep terms generalized, avoiding the use of “Secret Santa” or references to Christmas or Chanukah. Specify that gift wrap be generic as well.

• Recognize that gift-giving flows downward. The general rule of

the workplace is that people at the same employment level can give gifts among themselves, but employees should not feel pressured to give gifts to their supervisors or bosses. Should one choose to do so, it could be misinterpreted and may cause rumblings across the company. If supervisors and managers want to gift their subordinates, then that is fine so long as everyone is treated fairly.

• Decide on a spending limit. Set a firm spending limit. A range of $15 to $20 may be affordable to most, and ensures a nice gift.

However, if yours is a laid back environment and everyone is lighthearted, you can have gag gifts or set a silly amount for laughs, such as purchasing gifts only at the local dollar store.

• Do not pressure participation. Engaging in a company-wide gift exchange should be completely voluntary. Only those who choose to participate will exchange with others. The easiest way to do this is to collect the gifts, then hand out grab bag numbers, enabling all participants to grab a random gift from the bag or table. Also, gifts should not be highly personal or anything that may be viewed as offensive.

• Keep some spare gifts on hand. It’s happened before when someone has become ill or simply forgotten to bring a gift to the exchange. Human resource managers or department heads may want to use an expense account to have a spare gift or two on hand so that no participant walks away empty-handed.

• Exchange at the party. If an office party is part of the plan, the gift exchange can take place there at a certain point in the festivities where it will be convenient for all involved.

Office gift exchanges are common during the holiday season. A few guidelines can keep such exchanges festive and fun.

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EARLY GIFT GUIDE

Last-minute holiday shopping tips Though devotees of early holiday shopping do not hesitate to point out how convenient it can be to get all their gifts long before the arrival of Chanukah and Christmas, scores of shoppers still wait until the last minute to begin checking names off their lists. It might be beneficial to shop early, but it’s easy to procrastinate.

Last-minute holiday shopping might not be as enjoyable a custom as family dinners or office parties, but scrambling to find the right gift in the waning days of the holiday season is a familiar situation for millions of shoppers. Shoppers who find themselves with

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some last-minute shopping on their to-do list can utilize these tips to make the frantic search for the right gift go smoothly.

• Work with store personnel. If a shopping list is lengthy but the time before the holiday arrives is dwindling, speak directly with store personnel, who may offer suggestions but can also help shoppers find what they need.

In-person shoppers can speak with a store clerk immediately upon entering a store, while online shoppers can utilize chat functions on retailers’ websites for help finding something that’s in stock and deliverable before the big day.

• Expect competition.

Though online shopping would seemingly make last-minute shoppers relics of a bygone era, that was not really the case in 2022. A survey of more than 1,000 shoppers conducted by the retail industry publisher Best Black Friday found that just about 16 percent of consumers estimated they would finish their shopping during the week of Christmas. Last-minute shoppers who want to avoid crowds should consider shopping during off-peak hours, such as on weekday mornings and afternoons when most people are working.

• Shop local. Last-minute shoppers may be flocking to malls and

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busy downtown shopping districts as they hurry to get gifts for friends and family members with different interests. Shopping at small, local businesses can help last-minute shoppers avoid such crowds. And with less on their shelves and smaller storage rooms, small business owners and their staff also tend to know their inventories inside and out. That can ensure a shopping trip is not spent wandering numerous aisles in search of the right gift.

• Bag it, don’t wrap it.

Shoppers who wait until the very last minute likely won’t have time to wrap all the gifts they pick up for loved ones.

Gift bags conceal gifts just as well as wrapping paper, but it takes a fraction of the time to place a gift in a bag as it does to wrap it in paper. Quality gifts bags also are reusable, which can appeal to anyone looking to create less waste this holiday season.

• Don’t forget food. If it’s truly impossible to find something late in the season and a gift card feels too impersonal, give the gift of food. Adult recipients also can be gifted a bottle of wine or another spirit that can be enjoyed during a holiday meal. Shoppers skilled in the kitchen can whip up a homemade treat, while those without such

talents can give a storebought delicacy or even a subscription to a monthly food club or service.

Last-minute shopping may look different than it used to, but scores of shoppers still wait to buy gifts for their loved ones.

A handful of strategies can simplify last-minute shopping.

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EARLY GIFT GUIDE

The benefits of shopping local during the holiday season Millions of people enjoy shopping for gifts and loved ones each holiday season. The spirit of giving is alive and well each December, and that can extend to giving back to one’s own community.

In addition to supporting local charities when making donations during the holiday season, shoppers can patronize small local businesses over big box retailers and national chains. The decision to do so can benefit communities in myriad ways.

• Small businesses inspire young entrepreneurs. The United States Department of Commerce reports that nearly half of all small business owners in the U.S. in 2018 were 54 or younger. Six percent of those owners were 34 and under. Young entrepreneurs at the helm of thriving local businesses provide inspiration to the next generation of innovators.

• Thriving small business owners can send a positive message to traditionally underrepresented groups. The National Women’s Business Council Annual Report for 2022 indicated women-owned employer firms increased by nearly 17 percent between 2012 and 2019. Similarly, the U.S. Census Bureau’s 2021 Annual Business Survey found that there were more Hispanic-owned and minority-owned businesses in various sectors than a decade earlier. The success of women- and minority-owned businesses sends a positive message to young entrepreneurs and locals who are part of groups that have tradi-

tionally been underrepresented in business. That can help to create a more diverse and inclusive Main Street, the success of which depends heavily on locals’ willingness to patronize locally-owned businesses.

• Shopping local supports many small business owners. Family meals and social gatherings with friends and coworkers are a big part of the holiday season, and it’s not uncommon to break bread and share a few drinks during a night on the town. Choosing to gather at a locally owned restaurant or tavern instead of a chain restaurant can have a ripple effect on an assortment of local businesses. Local

restaurants often source their ingredients from local farms. A family meal at such a restaurant benefits both the restaurant owner and the hardworking local suppliers of the food that ends up on the plate. Local restaurants also are more likely to list locally produced wines and craft beers on their menus than national chains. That adds to the ripple effect of celebrating the holidays at a locally owned restaurant.

A thriving small business sector is vital to a strong local economy.

Shoppers can keep that in mind and patronize local businesses during the holiday season.

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