The Leverage Advantage Booklet | Jan. 2020

The

LEVERAGE ADVANTAGE

THE LEVERAGE ADVANTAGE 2020 |

1

The

LEVERAGE ADVANTAGE

WELCOME TO THE MOST INNOVATIVE NETWORK IN THE GLOBAL REAL ESTATE MARKET.

LeverageRE.com is a modern real estate platform that promotes properties from leading agents, teams, and brokerages worldwide.

From public relations to digital and social media to targeted advertising, Leverage strategically promotes our members’ listings to a relevant international audience.

Leverage affiliates have been vetted and trusted with the exclusivity of being the sole representative of their markets within the Leverage Network. Together, our members sell more than $20 Billion in real estate on an annual basis. Your agent is engaged in this community and is able to serve your real estate needs locally or anywhere outside of your market.

With Leverage, your agent is allied with top producing real estate professionals and the most respected media outlets worldwide so that your property can receive maximum exposure to an international audience.

We invite you to visit our website or contact us to learn more.

ANNALISA POVLOCK President Annalisa.Povlock@LeverageRE.com LeverageRE.com

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THE LEVERAGE NETWORK

5,020 Agents OPERATING IN

WITH

SERVING

Offices

Markets

23 216 135

Countries

*Internal data as of January 2020

WITH LEVERAGE, YOUR AGENT HAS ACCESS TO STRATEGIC TOOLS AND RESOURCES THAT DELIVER MAXIMUM EXPOSURE FOR YOUR PROPERTY.

WE PROVIDE: Elevated Promotion Agents may feature properties on LeverageRE.com, a curated channel of real estate and lifestyle content, and promote them to a social media audience of 80,000+ followers In addition, Leverage’s dedicated Public Relations team seeks editorial placement in local and international media outlets for newsworthy properties represented by agents of Leverage.

Creative Expertise A creative team of designers, writers, social media experts, developers and printers are at your agent’s disposal to develop a personalized marketing strategy and create materials that engage today’s most discerning buyers.

A Powerful Community Leverage aligns more than 5,000 top producing real estate professionals across 130+ major markets worldwide to refer business and share innovative strategies and tactics market -to-market.

Relocation Connections Beyond the market coverage that Leverage has within its membership, Leverage’s relocation experts will match your agent with a Leveragequality firm in any location where you have a real estate need.

Visit LeverageRE.com for more information.

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Atherton, CA

Austin, TX

New York, NY

The

STRENGTH of

EXPERT PARTNERS

All members of Leverage Global Partners have been carefully selected for their innovative service, exceptional sales production, and peerless integrity in the field of real estate.

Leverage members are leaders and influencers in the real estate industry who hold themselves to a high standard of excellence.

Leverage partners are: • Vetted for standards of care, quality, and market expertise • Deeply rooted in the communities they serve • Trusted with exclusivity in their markets • Likeminded in their approach and committed to serving

the needs of their clients

OUR NUMBERS SPEAK FOR THEMSELVES

$4.1M

$2.8M

$1.9M

Average Annual Sales

Average Annual Sales

Average Annual Sales

PER LEVERAGE GLOBAL PARTNERS AGENT.*

PER AGENT FOR COMPETING LUXURY NETWORKS.*

PER AGENT FOR COMPETING REAL ESTATE FRANCHISES.*

* According to internal Leverage partner data and publicly available market data as of January 2018

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320 N. Carolwood Drive, Holmby Hills, CA 90077

INTELLIGENT Marketing

Members have access to the Leverage Creative Services Team, comprised of top designers, writers, social media experts, publicists, and printers, who are able to develop and execute a comprehensive strategy to market your property.

Services include: • Public Relations • Digital Media Promotion on Channels with -86 Million+ Monthly Viewers • Customized Property Campaigns • Professional Copywriting • Custom Print & Digital Brochures • Social Media Promotion • Property Websites

THE LEVERAGE ADVANTAGE 2020 | 9

WE ARE ACTIVELY ENGAGED WITH

80,000+ Total Followers ACROSS LEVERAGE SOCIAL MEDIA CHANNELS*

Our

SPHERE of

(SOCIAL)

Influence

In the fast-paced, technology-centered world, we leverage social media and recognize the role that it plays in real estate, business and in building relationships with clients.

With our robust digital strategy, we stay in front of social media trends and we strategically promote properties on dominant outlets such as Instagram, Facebook, and Twitter.

*Internal data as of January 2020

THE AVERAGE PERSON SPENDS OVER

2 HOURS A DAY

On Social Media* WITH

70% OF U.S. ADULTS

Use At Least One Social Media Channel*

PERCENTAGE OF U.S. ADULTS WHO USE AT LEAST ONE SOCIAL MEDIA SITE, BY AGE*

Chances are, the buyer for your property is on social media.

*According to globalwebindex and businessinsider

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GLOBAL Reach Since Leverage Global Partners is allied with the most respected media outlets worldwide, your property can be viewed and experienced by an international audience with buying power.

CANADA

USA

CARIBBEAN ISLANDS MEXICO

PropGOLuxury.com Luxury Properties Worldwide

PERU

ARGENTINA

Additional offering from Leverage. Complete media exposure for properties includes: WSJ.com, NYTimes.com, International.NYTimes.com, PropGoLuxury.com and FinancialTimes. com and Juwai.com. *All $1M+ listings will also be featured on WSJ’s MansionGlobal.com and affiliated channels.

BRAZIL

RUSSIA

FRANCE

SWEDEN

GERMANY UK

CHINA

ITALY

SOUTH KOREA

JAPAN EGYPT

SPAIN

PHILIPPINES

INDIA THAILAND

AUSTRALIA SOUTH AFRICA

NEW ZEALAND

372M+

86M+

Combined Monthly

Combined Monthly

PAGE VIEWS

SITE VISITS THE LEVERAGE ADVANTAGE 2020 | 13

791 S. Nebo Circle, Woodland Hills, UT

Leverage Global Partners

EMPOWERS SMART and agile agents ENGAGED in their communities PROVEN in their markets EXPERTS in their professions AT YOUR SERVICE

everyday.

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EMPOWERING YOUR NEXT BOLD MOVE.â„¢

LeverageRE.com THE LEVERAGE ADVANTAGE 2020 | 16