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spring/summer 2014


– 3 –

– Spring/Summer 2014 –


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– Marshmallow Dress – made to order


– 5 –

Belinda Bikini Top bebe sky – Bonnie Bikini Bottom bebe rose – Betty Bikini Top bebe rose – Betty Bikini Bottom bebe sky –


– 6 –

– Hamptons Blouse white – Walk Shorts gingham sky – Sunglasses Kissing Daisy baby rose –


– 7 –

– Bonbon Dress silk check rose –


– 8 –

– Kissing Dress short pastel blue –


– 9 –

– Lollipop Dress sorbet –


– 10 –

– Katie Dress blue roses –


– 11 –

– Birdy Blouse white – Macaron Skirt mint –


– 12 –

– Patchwork Blouse pastel – Walk Shorts stone – Sunglasses Kissing Daisy baby rose –


– 13 –

– Weekender Dress gingham rose – Sunglasses Kissing Daisy white sky –


– 14 –

– Bonnie Bikini bubbles mint –


– 15 –

– Bonnie Bikini lemon ribbon – Barbara Swimsuit bebe rose –


– 16 –

– Lavender Fields Dress lilac –


– 17 –

– Take me out Dress lilac flowers –


– 18 –

– Betty Bikini pink ribbon –


– 19 –

– Barbara Swimsuit sailor – Sunglasses Kissing Daisy white sky –


– 20 –

– Snack Top stone – Patchwork Skirt pastel –


– 21 –

– Sunday Dress lovely check –


– 22 –


– 23 –

– Take a bow Dress cinderella – made to order


– 24 –

– Picnic Dress gingham mint –


– 25 –

– Snack Top & In Love Skirt gingham rose –


– 26 –

– Cabrio Dress leaves –


– 27 –

– Tennis Top white – Kissing Skirt short leaves –


– 28 –

– Quilt Dress blue – Lunch Blouse navy – Girlfriend Skirt dots – Sunglasses Lovely Ladybird dark tortoise –


– 29 –

– Country Dress white –


– 30 –

– Darling Blouse white – Flirty Skirt vichy red –


– 31 –

– Girlfriend Dress tutti frutti – Brenda Belt –


– 32 –

– Breakfast Blouse vichy red – Snack Pants garden flowers red –


– 33 –

– It‘s my Party Dress silk check red –


– 34 –

– Picnic Blouse vichy red – Grace Skirt tutti frutti – Grace Dress rose garden –


– 35 –

– Girlfriend Dress tutti frutti –Brenda Belt – Breakfast Blouse vichy red – Snack Pants garden flowers red –


– 36 –

– Barbecue Dress vichy red – Sunglasses Lovely Bird –


– 37 –

– Grace Dress rose garden –


– 38 –

– Sunny Day Dress short collier – Sunglasses Kissing Daisy dark tortoise –


– 39 –

– Cabrio Dress star flowers –


– 40 –

– Rose Dress ribbon madness – made to order


– 41 –

– After Eight Dress green –


– 42 –

– Tea Time Dress garden flowers green –


– 43 –

– Meadow Dress green –


– 44 –

– Grace Dress hibiscus –


– 45 –

– Soda Dress gingham sky – Club Cardigan white –


– 46 –

– Cricket Dress white –


– 47 –

– Picnic Blouse daisy white – Wimbledon Skirt long white –


– 48 –

– Cricket Top white hearts – Wimbledon Skirt short leaves –


– 49 –

– Afternoon Party Dress leaves –


– 50 –

– Vanilla Dress embroidery creme –


– 51 –

– Scone Blouse creme – In Love Skirt ivory –


– 52 –

– Sunday Dress strawberry – Sunglasses Kissing Daisy brown woven –


– 53 –

– Soda Dress garden flowers blue – Party Dress short silk check yellow – Sunny Day Dress long field flowers –


– 54 –

– Breakfast Blouse gingham yellow – Flirty Skirt sun kissed –


– 55 –

– Summer Blouse lemon rose – Kissing Skirt long electric blue – Sunglasses Kissing Daisy white sky –


– 56 –

– Betty Bikini Top bebe sky – Grace Skirt lemon rose –


– 57 –

– Girlfriend Dress lemon rose –


– 58 –

– Hyde Park Dress sunny – Thelma Belt –


– 59 –

– Napkin Top blanket – Girlfriend Skirt sunny – Summer Blouse sunny – Ribbon Skirt sorbet –


– 60 –

– Jackie Coat & Afternoon Dress daisy rose –


– 61 –

– In Bloom Wedding Dress – made to order


– 62 –

– Soda Dress white –


concept/styling /art direction

Lena Hoschek photography

Lupi Spuma Fine Photography graphic design

EN GARDE – www.engarde.net print

Platinium Print & Art hair

Alex Moser Christian Kleinhappel make up

Christopher Koller – L´Oréal models

Anna Kuen (Next Company) Olga Datsenko (Modelwerk) Marine Douchez (Flair) Camille Desbos (Flair) modelbooking

Martina Rogy foodstyling

Sofie Proché many thanks & kisses to

Karin, Vici, Lex Liz Polsterer, Roberto Lhotka Richard Tremmel & Franz Teuchmann (prettyafternoon) – Making of movie Victoria Mayer – Assistenz Alina Scherschneva – Assistenz Karin Wachelt – Gärten der Stadt Wien Mario Frajuk – starke Arme Cathrin Waltl & Friso Schopper – Fiat ER-ICH Joham – Austin A30 Hermann Beck – Vauxhall Ina Hillbrand – Vespa die radwerkstatt Bar achtundzwanzig das A-TEAM – Transport und Kasimir – der Gärtner ♥ ♥ ♥

SCHMUCK – vintage SCHUHE & SONNENBRILLEN – Lena

Hoschek

Artikel erhältlich bei Lena Hoschek in Graz, Wien, Berlin und Online


Wear with Charm – shop.lenahoschek.com –

– store graz –

– store berlin –

– store wien –

Joanneumring 3, 8010 Graz graz@lenahoschek.com +43 5 0309 302

Kastanienallee 18, 14052 Berlin berlin@lenahoschek.com +49 30 5858 133 0

Gutenberggasse 17, 1070 Wien wien@lenahoschek.com +43 5 0309 201

Lena Hoschek Spring Summer 2014  

A country picnic In spring/summer 2014 it’s time to head off with Lena Hoschek for vibrant meadows full of flowers. Picnics inspired a coll...

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