5 mins with…

Aside from the obvious benefits of doing business in person, Ambiente also offers a whole host of work-enhancing content for visitors. Take trends for example – we are, after all, operating in a trend-driven sector so staying ahead of the curve is a necessity.

Trend bureau bora.herke. palmisano has been appointed by fair organisers Messe Frankfurt to curate a selection of products from Ambiente exhibitors which fit into three trend categories which will be showcased at Ambiente Trends 23+ which you will find in the Trend Area in the foyer of Hall 4.1.

“After two years in a state of emergency, the signs are noticeably pointing to a new start. In our research, we have found powerful living themes that answer the pressing questions of our time in very different ways. What they all have in common is a close connection to people, their feelings and their experiences,” says Annetta Palmisano of bora. herke.palmisano.

The three trends chosen by bora.herke.palmisano are; unknown beauty_strange + gracious, calming nature_careful + pleasant and finally, lasting ideas_ passionate + evocative.

The first trend – unknown beauty_strange + gracious –points towards longing for new, surprising experiences. This trend reflects a living theme that combines unconventional grace and incredible new creations. The unexpected makes its way into the familiar living environment here. When it comes to the colour palette – think intense, extravagant colours alternating with soft nuances. Multi-coloured and shimmering tones dominate, as do iridescent rainbow effects or wet looks.

The second trend, calming nature_careful + pleasant, focuses on the calming power of nature. Here you will find organic shapes, gentle colours and a careful use of resources supported by natural colourways.

The third and final trend – lasting ideas_passionate + evocative – condenses the ideas of outstanding design icons into a living theme that seeks solutions for the here and now. In terms of a colour palette, expect to see petrol and blue nuances dominate the cool range, while intense orange-red with shades of violet and yellow lead the warm orientation.

Specialist lectures will take

What benefits are there to exhibiting at Ambiente 2023? Ambiente is one of the most important fairs of the sector. Here, we have the opportunity to showcase our sustainable products along with our new products. For this reason, it is very valuable to us. Also, as one of the pioneers of the sector, it is an area where we can express that we use technology in the best way. Thanks to Ambiente, we will have the opportunity to meet with our existing customers, distributors and new potential customers. We are very lucky in this respect.

Which new collection is Bonna particularly excited to exhibit?

Always proud to bring sustainable products such as Prints, Craft and Ground to the sector, Bonna is looking forward to the launch of its new collections designed with artificial intelligence.