The July/August issue of Kitchenware International is out now. This issue is filled with industry news from Lifetime Brands Europe who give us an update on its exciting roster of brands - think MasterClass through to KitchenAid and La Cafetiere. Claire Budgen, commercial and marketing director, gives us a snapshot of what retailers and buyers can expect to discover on page 14.
There are also some very exciting developments with the Mason Cash brand. We speak with brand manager Rachel Dunleavy who fills us in on what has been happening with this iconic brand from social media activation through to fresh marketing campaigned. Turn to page 20 to learn more.
We also look at the trend toward floral pieces on page 18, highlighting just a few accent pieces for the kitchen. We also look at kitchen knives on page 12 and bakeware on page 24.
