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27 AUGUST 2026 ISSUE 508
A SPA BUSINESS PUBLICATION
Desa Potato Head eyes Japan
CLICK TO READ
Ronald Akili, founder of Balinese wellness village operator Desa Potato Head, has revealed the company is in the early stages of planning its next site as part of a wider global expansion In an exclusive interview with Spa Business, Akili shared that the new property would open in phases, with the goal of having the first elements up and running by Q4 of 2028. The proposed site, which is
AM A ZI
NG
Province, Japan, is home to a
■ The beach club at the existing Bali resort welcomes 1,500 guests every day
IS
two hours from Tokyo in Nagano
LL
JACK JOHNS
A
1,000-year-old hot spring village which is still governed by elders.
An architect is drawing up plans
The multi-site property would be
to use the thermal water to create
developed to encourage guests to
a wellbeing experience that goes
venture out into the village and turn
beyond simple hot spring bathing.
it into an all-year-round destination, with the aim of regenerating the
dreaming of having five to 10 'Desa'
village so younger people can find
creative village locations globally.
work, to combat rural decline.
MORE >>> http://lei.sr/P5k0Z
Oberoi will leverage its operational expertise
p04
REBRAND
SAUNA
Massage Heights will offer wellness technologies
Modular sauna theatre opens in Edinburgh
Founder Shane Evans details the firm's rebrand
The agenda blends aufguss and the arts
p08
C/O THERME MANCHESTER
Oberoi and Bhartiya Group to build 20 luxury resorts
Ronald Akili
HEIGHTS WELLNESS RETREAT
OBEROI HOTELS & RESORTS
PARTNERSHIP
We want it to become somewhere people come to feel good
In the longer-term, Akili is
p12
spa business people Neera Barot introduces wellness optimisation tracking platform at Amrit Ocean Resort
A
mrit Ocean Resort, the
An interactive dashboard
155-key property on Florida’s
provides guests with wellness
Singer Island, US, has
scores, according to the resort’s
introduced a wellness package with
pillars of fitness, mindfulness,
a virtual platform to help guests
sleep, relaxation and nutrition.
navigate therapies and experiences
Progress in these areas is tracked
available at its 103,000sq ft spa.
over time and the coach can help
The company’s proprietary
to improve the scores over time. AMRIT OCEAN RESORT
Personalised Wellness Support System (PWSS) is a web-based platform, which is also accessible as a mobile app, that serves as the central hub for each guest’s tailored experience at the property. Guests and a wellness coach can access the platform, which is used to schedule appointments, conduct video consultations, exchange messages and upload
The platform also integrates with compatible wearable devices, providing real-time health and activity data. Neera Barot, co-founder of Amrit
In an age where we are surrounded by endless health data, our mission is to transform complexity into clarity Neera Barot
health and wellness information.
Ocean Resort, told Spa Business: “It's more than a platform; it's a personalised wellness ecosystem that brings together your health information, goals, progress and expert guidance in one place.” MORE >>> http://lei.sr/7V5Q4_B
Bill Barnett's C9 Hotelworks to cohost industry event Being Thailand
C9 HOTELWORKS
T
he second annual edition
Hotelworks, told Spa Business:
of the wellness conference
“Being’s first edition drew over
called Being Thailand will
600 people to Phuket, and it told
take place on 2 September at
us this industry has been hungry
Angsana Laguna Phuket, Thailand.
for a dedicated space to talk about
The full-day event brings together
Being’s first edition drew over 600 people to Phuket Bill Barnett
operators, investors, practitioners
an amenity. The second edition
and innovators to discuss the future
builds directly on that, with more
of the country’s wellness economy.
conversations, more workshops,
The Being Thailand event will
and a wider Wellness Exchange
host an expo with 27 exhibitors, 12
floor connecting operators with the
workshops, three panel conversations
people actually building this sector.”
and three movement sessions. Bill Barnett, co-founder of Being Thailand 2026 and MD of C9
2
www.spabusiness.com
wellness as a business, not just
Other organisers include Delivering Asia and Mrs B Group. MORE >>> http://lei.sr/7m4P7_B
©Cybertrek Ltd 2026 Spa Business Issue 508
Live news:
www.spabusiness.com
CONTENTS ISSUE 508 04
Oberoi partnership
05
Booking software security
The Oberoi Group and Bhartiya Group have partnered to develop 20 luxury resorts
An AI agent was able to bypass booking system controls to manipulate a Pilates class waiting list
BROUGHTON SANCTUARY
SPA BUSINESS INSIGHTS
08
Shane Evans
12
Sauna Theatre
18
Regenerative relaxation
21
Supplier news
We felt there was an opportunity to create something with greater depth Paris Tempest
Paris Tempest to host women's wellbeing retreat
B
roughton Sanctuary’s Avalon Wellbeing Centre in Yorkshire, UK, will host its first women’s wellbeing retreat called
Sanctuary of She, for up to 70 women.
The founder of Massage Heights explains the brand's next steps
MY TAKE
EVENT
The Edinburgh Fringe Festival REPORT hosted the first modular sauna theatre for a range of performances
Spa Business rounds-up the luxury operators' offerings taking shape at the Saudi-Arabian giga-development
The latest in products and innovation from Phytomer, Elemis, Hartdean, Jurlique and Aromatherapy Associates
Curated by the centre’s co-founder and an embodiment facilitator, Paris Tempest, the four-night gathering will run between 14-18 October. The programming allows for both intimate professionally supported experiences as well as festival-style celebrations. The retreat is expected to run annually and has been introduced to meet demand for experiences that “move beyond self-care towards collective healing and authentic connection,” according to Tempest. This new retreat will help guests transform and connect with themselves via community, ceremony and nature. Tempest told Spa Business: "Sanctuary of She was born from a desire to create a space where women can return to that deeper sense of connection." MORE >>> http://lei.sr/6M4C4_B
Spa Business Issue 508 ©Cybertrek Ltd 2026
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3
spa business news DEVELOPMENT
Oberoi partners with Bhartiya to launch 20 uber-luxury resorts EIH Limited, the company that owns
bring its operational expertise
and operates Oberoi Hotels and
to the new resorts. Snehdeep Aggarwal, founder
with the hospitality division of Indian
and chair of Bhartiya Group, said,
conglomerate Bhartiya Group to
“More than just resorts, I dream of
develop and operate 20 “uber-
creating blue zones where people
luxury lifestyle resorts” in India and
live, laugh and love more.”
other international destinations.
Arjun Oberoi, executive chair of
The Bhartiya Group has
The Oberoi Group, said: “Design
interests in fashion, real estate
will be at the heart of each resort,
development, as well as hospitality.
with immersive gardens and
Bhartiya will use its expertise
thoughtfully articulated spaces
in master-planning large-scale,
shaping the guest experience.”
sustainable lifestyle communities
The first three properties will open
to develop the properties.
in the indian state of Karnataka – in
The Oberoi Group, which
Coorg, Kabini and Hampi by 2030.
has stakes in EIH Limited, will
MORE >>> http://lei.sr/2d7v6_B
■ Oberoi and Aggarwall signed the deal
OBEROI HOTELS & RESORTS
Resorts, has formed a partnership
I dream of creating blue zones where people live, laugh and love more Snehdeep Aggarwal, Bhartiya Group
REOPENING
Hotel Lürzerhof debuts €10m spa and guestroom expansion Hotel Lürzerhof, in Austria’s Salzburgerland, has reopened HOTEL LÜRZERHOF
million, £8.5 million) transformation. The expanded facilities includes two new floors, added directly
■ Architects Köck and Bachler designed the new floors
on top of the existing hotel.
We wanted to completely reimagine the wellness experience at Lürzerhof Christina Habersatter
4
www.spabusiness.com
The family-owned wellness
The new 900sq m wellness
destination has added an additional
floor increases the total spa
fourth floor of luxury accommodation.
facility footprint to 4,500sq m.
The redesigned spa has been
Christina Habersatter, co-owner,
built on top of this new layer of
Hotel Lürzerhof, told Spa Business:
accommodation, offering rooftop
“We wanted to completely reimagine
adults-only facilities and a 20-metre
the wellness experience at Lürzerhof.”
cantilevered outdoor infinity pool.
MORE >>> http://lei.sr/6p8q4_B
©Cybertrek Ltd 2026 Spa Business Issue 508
HOTEL LÜRZERHOF
following a €10 million (US$10.9
Live news:
www.spabusiness.com
insider
SOFTWARE
MEET THE TEAM
Security risks affect spa operators
For email use: fullname@ leisuremedia.com
A new challenge for spa and wellness operations has been exposed after an AI agent exploited
Editorial director
bypass restrictions and manipulate a Pilates class waiting list. The Times newspaper reported on the incident that involved Andrew Bird, head of AI at Australian
■ An AI agent worked around security controls
SHUTTERSTOCK/ PERFECTWAVE
weaknesses in a booking system to
Liz Terry
+44 (0)1462 431385
Spa Business editor
Katie Barnes
+44 (0)1462 471925
technology company Affinda. Bird built an autonomous AI agent to book
The AI agent reserved classes
places on oversubscribed classes,
months ahead of the restricted
but the AI agent went beyond its
booking window and it also removed
task after discovering weaknesses
another member from a waiting list.
in the booking platform's controls.
MORE >>> http://lei.sr/4b6q7_B
Publisher
Astrid Ros +44 (0)1462 471911
Head of news
Helen Andrews +44 (0)1462 431385
PROGRAMMING Head of digital
Velas Resorts offers wellness wedding packages introduced three-day destination
+44 (0)1462 471917
■ Body wrap treatments are part of the package
VELAS RESORTS
Mexican operator Velas Resorts has
Tim Nash
Head of design
Ed Gallagher +44 (0)1462 431385
wellness wedding packages at each of its four properties, with
relaxing outdoors and drinking
rituals designed to relieve anxiety
functional drinks, rather than alcohol.
and restore energy levels. Available at its resorts in Riviera
Day two the wedding day, a private morning mindfulness
Maya, Riviera Nayarit, Puerto
session takes place on the beach
Vallarta and Los Cabos, the
before the vows. A spiritual guide
package is designed for groups of
carries out a blessing designed
20 people and requires a minimum
to clear negative energy.
of two months of planning.
The third and final day,
Spa Business insider is published fortnightly by The Leisure Media Company Ltd, PO Box 424, Hitchin, SG5 9GF, UK. The views expressed in this publication are those of the author and do not necessarily represent those of the publisher The Leisure Media Company Ltd. All rights reserved. No part of this publication may be reproduced, stored in a retrieval system or transmitted in any form or by means, electronic, mechanical, photocopying, recorded or otherwise, without the prior permission of the copyright holder, Cybertrek Ltd. Printed by Preview Cromatic Ltd. Distributed by Royal Mail Group Ltd and Whistl Ltd in the UK and Total Mail Ltd globally.
On day one, the group will
post-wedding, is spent at the
take part in a guided ice-plunge,
spa to restore energy. A spa
©Cybertrek Ltd 2026.
combined with breathing exercises,
valet guides guests through
to lower cortisol levels and boost
a hydrothermal journey.
circulation. They do this before
MORE >>> http://lei.sr/4M6N7_B
ISSN: Print: 1753-3430 Digital: 2397-2408 Subscribe to Spa Business and Spa Business insider at to www.leisuresubs.com, email: subs@leisuremedia.com or call +44 1462 471930.
Spa Business Issue 508 ©Cybertrek Ltd 2026
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spa business insights
From feedback to future After surveying thousands of consumers, Shane Evans explains why and how the Massage Heights franchise is rebranding to include wellness technologies – and how a 44 per cent member conversion rate validates the shift
O
ver the past two years, the wellness landscape has transformed. Consumers have shifted from treating wellness as a luxury to seeing it as a non-negotiable part of daily life. They’re thinking proactively about their mental, physical and emotional wellbeing and seeking solutions that fit seamlessly into increasingly busy routines. At the same time, recovery-focused therapies, once reserved for elite athletes, have entered the mainstream. Modalities such as cold therapy, lymphatic drainage, red light and halotherapy are gaining
popularity as tools for maintaining long-term vitality, not just responding to pain. With this shift, guest expectations are dramatically evolving. Today’s consumers want personalisation, integration and purpose. They’re no longer looking for single services – they want curated wellness journeys and environments that support stress relief, recovery, resilience and emotional clarity. They expect a brand to help them navigate options, understand what’s right for them and chart a clear path toward feeling better. These insights were central to our decision to evolve Massage Heights into Heights Wellness Retreat. Guests told us they wanted a complete, accessible wellness ecosystem. They want one trusted home where massage, skincare, skin recovery therapies and emotional restoration come together.
HEIGHTS WELLNESS RETREAT
HEIGHTS WELLNESS RETREAT/ HALOTHERAPY SOLUTIONS
8
www.spabusiness.com
Shane Evans
©Cybertrek Ltd 2026 Spa Business Issue 508
People don’t want single-service destinations any more
Ammortal Chamber will add biostacking
In response, we designed our Retreat model to offer multiple modalities, expanded our membership pathways and crafted intentional environments to support mind-body reset. Our brand language now reflects rise, restoration and empowerment, what today’s consumer seeks most and – judging by the insights we’ve collated – what they’ll continue to demand. Through all of this, our core belief remains unchanged: everyone deserves to feel better.
What consumer research did you do? The rebrand to Heights Wellness Retreat was very intentional and rooted in real Spa Business Issue 508 ©Cybertrek Ltd 2026
consumer insight. We’ve spent the last two years listening closely. We surveyed thousands of guests and members and, just as importantly, consumers beyond our current community to understand where the wellness category is heading. One of the clearest themes we saw was that people don’t want single-service destinations any more. They want a place where they can recover, relax and take care of their whole wellbeing. In fact, more than 60 per cent of our members told us they were already going to other businesses for additional wellness and recovery services. www.spabusiness.com
9
AMMORTAL
modalities to the menu
spa business insights Height Wellness Retreat preferred suppliers ■ Biohacking:
Ammortal Chamber
■ Cryotherapy:
Cryobuilt
■ Halotherapy: HEIGHTS WELLNESS RETREAT
Halotherapy Solutions
■ Lymphatic Drainage:
Body Ballancer
Red light therapy is
■ Red Light Therapy:
supplied by Theralight
Theralight
■ Skincare:
Cloud Nine And Dermalogica
We also saw a major shift in younger consumers, who prefer holistic, multi-modality wellness experiences over traditional spas. That feedback, combined with broader industry data, confirmed that we needed to evolve.
■ Vibroacoustics:
Brain Tap
Massage Heights was built on the foundation of therapeutic massage and skincare services, which remain integral to the brand today. Heights Wellness Retreat expands on that, integrating a broad range of wellness technologies including cryotherapy, red light therapy, halotherapy, lymphatic drainage, infrared sauna, vibroacoustic therapy and guided meditation. New spaces include The Well, a central gathering point to encourage a sense of community; The Ascension Circuit, a zone featuring the new wellness technologies; The Drift Lounge for before and after services and The Oasis, a calm, minimalist treatment area for massage and skincare.
What are the price points? Wellness technology services typically start at a lower price point – ranging between US$40-US$90 (€35-78, £30-£67) – than traditional services, such a 60-minute massage or facials that starts at US$100 (€95, £82). We also have new membership pathways which incorporate a combination of hands-on services and wellness technologies, that start at approximately US$100 a month. 10
www.spabusiness.com
HEIGHTS WELLNESS RETREAT
What’s the new offering?
Will all franchises be required to rebrand? All new franchise locations opening in 2026 and beyond will launch under the Heights Wellness Retreat model. There are three sites currently open and we’re expecting another three soon. We have more than 100 existing franchises across the US and Canada and 25 of those are converting to the retreat model. The idea is for all existing franchise owners to transition on a thoughtful, phased timeline. The goal is to roll this out in a way that protects their investment and sets them up for success. We’re not asking franchisees to rebrand overnight. We’re aligning the transition with their natural refresh and remodel cycles, which minimises additional cost. Our corporate head office is supporting them with creative assets, design guidance and the tools needed to make the shift as seamless as possible. ©Cybertrek Ltd 2026 Spa Business Issue 508
The new-look franchises have zones for a range of wellness modalities
The demand for transformative wellness is real Every location is a little different, so the investment can vary, but the intent is the same across the system: move into this new brand in a way that makes financial sense for each owner.
What has been your customers’ response to the new offering? I’m particularly proud of the performance at Porter Ranch, our first Heights Wellness Retreat that opened in November 2025. We achieved a 44 per cent consultationto-member conversion rate in our first month, which is nearly double the industry standard. The average figure has settled at 29.9 per cent. We’re seeing guests immediately embrace our holistic model, booking not just massage but wellness technology sessions. There Spa Business Issue 508 ©Cybertrek Ltd 2026
is strong evidence that the demand for transformative wellness is real and it validates everything we’ve built: the training, the systems and the brand positioning. This is what happens when you combine a proven franchise model with a movement people actually want to be part of.
Has the franchise price changed with the new concept? Yes, the investment range for new franchisees has been updated to reflect the expanded model, because it includes multiple modalities, an elevated guest experience and additional revenue opportunities. The updated model better reflects where the wellness industry is going and the level of experience we’re committed to delivering for our guests and franchise partners. ● www.spabusiness.com
11
spa business insights
Sauna Theatre sparks joy Scotland’s Edinburgh Fringe Festival is hosting a modular sauna theatre, with aufguss performances accompanied by DJ sets, literary interpretations and comedy sets
T
IAN GEORGESON
he hottest venue at this year’s Edinburgh Fringe Festival, UK, is the Sauna Theatre, a 90sq m modular sauna that hosts nine different immersive sessions every day from 9.00am to 11.00pm throughout August. Erected in the nation’s endless rain in the car park of the Summerhall Arts venue, the 80-person sauna’s entertainment programme includes a mixture of theatre, literature, music and aufguss. Theatre director James Grieve and stage and costume designer Lucy Osborne established Sauna Sessions Art Club after working together for 20 years making shows. Grieve explained the reasons for developing this experience to Spa Business: “Sauna is really good for you. We know that and there are lots of studies to prove it. Art and culture
is also really good for you. Stimulating your mind by listening, watching, laughing and learning helps you be healthy and happy. We think the combination of heat and art might just double the benefit and double the joy. “Good theatre sends you back out into the world a different person from the one who arrived, and this is our hope for Sauna Theatre. That great artists can harness delicious heat to take us on magical journeys and leave us surprised, delighted and changed.”
The design The sauna was designed by Osborne, on behalf of Studio Three Sixty and it was manufactured by ARN Design. The sauna timber was supplied by Sydenham’s Timber in Glastonbury, UK. While the sauna itself measures roughly 90sq m, it sits on an external structure
Good theatre sends you back out into the world a different person from the one who arrived James Grieve, co-creator, Sauna Theatre 12 Osborne www.spabusiness.com Lucy and James Grieve, co-created Sauna Theatre
©Cybertrek Ltd 2026 Spa Business Issue 508
26 sauna masters are performing throughout the festival
THERME MANCHESTER
It’s an enormous technical challenge to build a venue like this that can flat pack into a truck and pop up anywhere
THERME MANCHESTER
Quia verit vel mostrum ullenim fugiam ipsunt ad mo nemquia vitatempelit qui am
The sauna was manufactured by ARN Design Spa Business Issue 508 ©Cybertrek Ltd 2026
www.spabusiness.com
13
THERME MANCHESTER
spa business insights created by C6 Works. This platform, which has an octagonal canopy, measures 14.5 metres in both length and width to provide external areas for relaxation and a small food and beverage offering. Within the sauna are three central 43Kw EOS Mega S HD stoves set to a maximum of 87 degrees Celsius. These have been supplied by EOS in partnership with Your Leisure. Architectural lighting and sound design are central to the Sauna Theatre’s offering and professionals with large-scale West End and international production experience have worked on the project. Richard Williamson has developed the lighting system, using downlight and LED strip lighting from EOS as well as six moving head lights hired from Cardiff-based Stage Lighting Services. The sound system and soundscapes played throughout the different experiences have been designed by Dan Samson, with equipment sourced from AquaSound and Stage Sound Services.
The sound and lighting are controlled from a booth with a window that looks into the sauna. The cold showers are by Nomadic Washrooms with water from Prestex, while the cold plunge was supplied by Therme Bucharest.
Programming The schedule of events means there are 700 seats available each day and 26 sauna masters will perform over the month – from the US, Romania, Czech Republic, Slovakia, Germany, Hungary and the UK. Therme Group and thermal ritual training company, Anada, have supported the aufguss programme.
The sauna has capacity for 80 people
The company’s modular Sauna Theatre has been created with the support of industry players including: ■ Lasse Eriksen of the Aufguss
World Championships
■ British Sauna Society ■ Don Genders of
Design for Leisure
■ Cosmin Ciric of Therme
Bucharest in Romania
■ Charlotte Harbour of
Therme Manchester
■ Deborah Carr of Anada ■ Sam Gough, Tom Forster
and Brian Hutchison of Summerhall Arts
■ Michael Windsor-Ungureanu
of Thread Design
14
www.spabusiness.com
©Cybertrek Ltd 2026 Spa Business Issue 508
The sessions include DJ-hosted raves with complementary aufguss sessions
Full price tickets for a 90-minute session (which usually includes three performance acts, some cool down intervals and changing time) cost between £20 (US$27, €23) and £30 (US$41, €35). The programme features aufguss during DJ-hosted rave sessions, sauna history lessons, literary salons where writers read their work, comedy performances, international aufguss master-led rituals, Spa Business Issue 508 ©Cybertrek Ltd 2026
THERME MANCHESTER
We’re trying to create a new cultural space in which to experience art whilst feeling great pre-recorded soundscapes and re-tellings of stories by authors such as Virginia Woolf. Aromen supplies the essential oils and Faith In Nature amenities are in use in the showers. To hydrate between sessions, there is water, zero per cent beer by TAP OR SCAN Brulo and a non-alcoholic, high fibre, sourdough fermented drink offering by Quas, which is brewed in Edinburgh. ●
http://lei.sr/9D2D8_B
www.spabusiness.com
15
spa business insights
Regenerative relaxation Operators are now opening properties at the ultra-luxury giga-project Amaala, in Saudi Arabia
R
ed Sea Global has revealed it’s made a SAR51.04 billion (US$13.6 billion) investment in phase one of Amaala to date, where it has curated nine luxury resorts around distinctly different approaches to wellness. The Saudi Arabian ultra-luxury gigaproject brings together concepts spanning luxury spa, social wellness, performance and recovery, integrative health, traditional medicine and medical longevity. Rather than replicating a conventional resort-spa model across the destination, Red Sea Global has selected operators with distinctly different wellness philosophies, creating one of the broadest concentrations of wellness concepts in a single destination globally. Spanning 4,155sq km of the Saudi Arabian coastline, Amaala will feature
nine luxury resorts spread across three locations once complete – Triple Bay, The Island and The Coastal Development.
Already open Four Seasons Resort and Residences Amaala at Triple Bay opened in June with 202 rooms and 26 residential villas. Its 2,095sq m Hylia Wellness and Spa is located within the property’s garden, which features a sculptural waterfall and organic spa garden for treatments. There is also a 511sq m fitness centre.
FOUR SEASONS RESORT AND RESIDENCES AMAALA
Four Seasons Resort and Residences Amaala’s spa features a sculptural waterfall
16
www.spabusiness.com
©Cybertrek Ltd 2026 Spa Business Issue 508
ROSEWOOD AMAALA
Rosewood Amaala has opened with a 2,100sq m Asaya Spa
Opening soon The first resort by Jayasom, Jayasom Amaala, is expected to launch in September. Jayasom is co-founded by Karen Campbell, the director of business development for Chiva-Som. Spa Business Issue 508 ©Cybertrek Ltd 2026
The Six Senses Spa at Six Senses Amaala is inspired by a desert oasis
Nammos Resort and Residences Amaala is also accepting reservations for September. It has 100 guestrooms, 20 private residences and a Nammos Spa. Equinox Resort and Residences, Amaala is due to launch later this year with 128 guestrooms and 21 branded residences. Ritz-Carlton Amaala is set to open by the end of 2026 with 390 rooms and a spa. Longevity resort Clinique La Prairie Amaala will debut in 2027. ● www.spabusiness.com
17
SIX SENSES
Six Senses Amaala opened in July and ranges across 1,600 square miles of protected Red Sea coastline. It has 100 suites and villas, plus 25 branded residences. The Six Senses Spa has a longevity centre offering cryotherapy, PEMF and personal consultations, plus a biohacking recovery lounge. Rosewood Resort Amaala has opened with 110 keys and 26 residences. The resort is described as low-density, with accommodation arranged in clusters within green spaces. Regenerative wellness experiences will take place at the resort’s 2,100sq m Asaya Spa. The spa has six treatment rooms, a double suite, private hammam and wet areas for men and women comprising saunas and steamrooms.
Spa Life Ireland Farnham Estate | Co. Cavan | 27-29 Sept
At Spa Life we do things differently. Our Conventions offer welcoming, collaborative spaces where networking is fun and wellness professionals like you can connect, learn, and grow.
Online registration now open: www.spa-life.international/book/
SUPPLIER NEWS
For the latest supplier news and company information, visit
spa-kit.net
Suppliers tell Spa Business insider about their latest product, design and technology launches
HARTDEAN
■ The new fabric uses the brand’s EcoKnit technology but the finish is said to offer a more premium look
S
pa and hotel linen
Jon Balladon, sales director at
manufacturer Hartdean is
Hartdean, told Spa Business: “We
marking the family business’
wanted to create a leisure towel
HARTDEAN
Hartdean creates Mélange Leisure Towel in celebration of a century in business
100 years of operation with the
that looks luxurious, performs
debut of its Mélange Leisure Towel.
exceptionally well and stands up
■ Jon Balladon, sales
The new fabric uses the brand’s
to the demands of commercial
director at Hartdean
EcoKnit technology, but the finish is
hospitality. The Mélange Leisure
said to offer a more premium look.
Towel reflects everything we
developed in 1982. Hartdean was
believe in – quality, reliability and
set up in the UK in 1997 before its
and wellness destinations.
outstanding customer experience.”
SpaKnit and DuoTouch collections
The towel is soft, highly
The company was established in
absorbent and has been
1926 by Baptiste Giovanni Balladon
launched accessories in 2025 and
manufactured to be fast-drying.
in South Africa. The company
expanded its offices in 2026.
It is designed for hotels, spas
The vat-dyed fabric is said to
developed Terry towels and related
retain its appearance following
products in 1953 before the first
regular commercial laundering.
generation of EcoKnit towels were
Spa Business Issue 508 ©Cybertrek Ltd 2026
were launched. Hartdean then
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19
REPOSE
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Science with Soul
SUPPLIER NEWS Phytomer launches Pigment 2D HighCorrection Dark Spot Serum
F
rench marine biotech skincare
waste – has accumulated in the skin
company Phytomer has
and the body finds it harder to clear.
launched a pigmentation-
Phytomer’s new serum is enriched
correcting formula called Pigment 2D
with lacto-fermented red algae,
High-Correction Dark Spot Serum.
which the brand says reduces lipofuscin by 62 per cent. The formula, which has been tested
production as well as age spots
on skin explants, protects melanin
where lipofuscin – oxidised cellular
from UV-induced damage with
■ The serum targets dark spots
up to 93 per cent effectiveness,
due to excess melanin production
PHYTOMER
The serum targets dark spots associated with excess melanin
PHYTOMER
according to the company. Complementary ingredients in
Ninety-one per cent of
the serum include sea lily, which
women (a cohort of 23) who
helps limit the formation of new
applied the serum twice daily
dark spots. Whitech sugar, a marine
for two months noticed a visible
sugar, is said to limit the transfer
improvement in their dark spots.
of melanin to the epidermis, visibly ■ Tristan Lagarde,
GM, Phytomer
reducing dark spots. Niacinimide is also found in the product.
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E
lemis has developed a red light therapy LED mask for professional
ELEMIS
Elemis develops first Red Light Mask treatments and as a retail product.
The brand’s Red Light Mask uses red
and near-infrared light therapy with diodes
■ Noella Gabriel ELEMIS
emitting wavelengths of 630 nanometres (nm), 830nm and 1070nm can penetrate skin at different depths. The diodes are placed in combination with
■ Fine lines are said to be visibly improved by the mask
medical-grade silicone to provide uniform light coverage across the natural contours of the face. Elemis says that its Red Light Mask is clinically
Noella Gabriel, Elemis CEO and co-founder, said: "The launch of the Elemis Red Light Mask is one
proven to reveal a brighter, smoother and
of the brightest ideas we’ve had when it comes to
rejuvenated complexion with 10 minutes of
embodying our high-touch, high-tech philosophy.”
consistent use. It suggests wearing the mask three to five times a week for a minimum of six weeks.
Spa Business Issue 508 ©Cybertrek Ltd 2026
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www.spabusiness.com
21
SUPPLIER NEWS Aromatherapy Associates unveils Desert Therapy blend launched Desert Therapy, its first new blend in seven
years. Bringing together more than 50 essential oils and anchored by frankincense, oud and sandalwood, it took six months to create and will no doubt appeal to operators in the fast-
AROMATHERAPY ASCCOIATES
AROMATHERAPY ASSOCIATES
A
romatherapy Associates has
■ Luke Taylor
growing Middle East and Africa regions. It debuts with a body oil, pure essential oil and bath and shower oil, along with three immersive treatments and a complementary tea.
■ The blend is the brand's first in seven years
“Desert Therapy offered a different kind of inspiration,” says master blender Luke Taylor, who has
ingredients from sustainable, traceable sources.
been at Aromatherapy Associates for 20 years. “I drew
For example, the brand's oud is plantation-grown
on the vastness and tranquillity of desert landscapes
under full CITES traceability, the Sandalwood
to establish a sense of reflection and restoration.”
comes from an indigenous-owned Australian
Trained by founders Sue Beechey and Geraldine
supplier that replants at twice the rate of harvest.
Howard, Taylor says the blend was carefully developed to complement existing ranges with
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Jurlique formulates Holy Basil and Aloe Hydrating Mist
A
ustralian B Corp skincare
skin and defend against everyday
company Jurlique
environmental skin stressors such
has introduced the
as air conditioning and pollution.
Holy Basil and Aloe Hydrating
The brand says the product also
Mist to its collection.
minimises the appearance of pores
The facial mist is delivered via
and is an easy in-treatment step
an ultra-fine spray and is said to
that offers retail opportunities.
deliver 24-hour hydration, refresh
Vanessa Farrugia, brand director marketing and product innovation, Jurlique International, told Spa Business: “It's proof that convenience
JURLIQUE
and efficacy aren't a trade-off. For spa partners, it's an in-treatment hero that guests will actually
■ Vanessa Farrugia
22
www.spabusiness.com
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JURLIQUE
reach for every day afterwards.” ■ The mist contains an
antioxidant-rich adaptogen ©Cybertrek Ltd 2026 Spa Business Issue 508
THE SCIENCE, ART & SOUL OF
WELLNESS 20TH ANNIVERSARY GLOBAL WELLNESS SUMMIT
Join us for our largest and most consequential gathering yet— bringing together global leaders in wellness, medicine, real estate, hospitality, beauty, and beyond to shape the $6.8T wellness economy.
November 10-13, 2026 Angsana Laguna Phuket Phuket, Thailand globalwellnesssummit.com
Setting the standard for quality, reliability, performance, and service in commercial fitness equipment.
Discover more at MatrixFitness.com 24
matrixfitness | matrixfitness.com | UK 01782 644900 ©Cybertrek Ltd 2026 Spa Business Issue 508
www.spabusiness.com
106 SPABUSINESS.COM issue 2 2026
SUPPLIER SHOWCASE
THE HURLINGHAM CLUB
The Hurlingham Club is upgrading its fitness offering
ELEVATING FITNESS
M
The Hurlingham Club has paired performance with connectivity in partnership with Matrix fitness
atrix Fitness has completed a new cardio installation at the prestigious Hurlingham Club, creating a modern training environment that meets member expectations while integrating with the club’s existing EGYM digital ecosystem. The project included the installation of Matrix’s premium Onyx smart cardio line, supporting the club’s commitment to maintaining high fitness standards. The upgrade was driven by a need to improve reliability, refresh the gym’s aesthetic and keep pace with evolving technology and member expectations. With limited spare equipment available, minimising downtime and ensuring fast service response times were also key priorities. “After many years of reliable use, our previous equipment was beginning to look tired and required more frequent maintenance,” says Lara Bunting,
Matrix Fitness has refitted the gym with its Onyx range
MATRIX FITNESS/THE HURLINGHAM CLUB
Spa Business Issue 508 ©Cybertrek Ltd 2026
head of swimming and fitness. “We wanted a premium aesthetic alongside the technology and reliability our members expect. The Onyx range delivered exactly that, and integration with our existing EGYM system was vital.” Space efficiency was also important and with all cardio equipment located on the first floor, machine footprint played a crucial role. Matrix’s compact designs allowed the club to maintain a familiar layout while maximising space. The installation was managed to minimise disruption, with Matrix coordinating the removal and installation within a tightly controlled timeframe so the facility could remain operational. “The extraction and installation were seamless,” Bunting says. “The logistics were handled extremely well, and the timescale was adhered to. Bridget Kirwan, our Matrix Fitness account manager, provided excellent support.” Members have responded positively since completion in September 2025, particularly to the enhanced digital interface, improved displays and access to personal entertainment platforms such as Netflix. Usage remains strong, with equipment frequently in use during peak periods. A rear-entry cross trainer has also improved spatial flow, making the area feel more open. Kirwan, who is regional area manager at Matrix Fitness, said: “The club has incredibly high standards and we’re delighted to deliver a solution that meets both aesthetic and operational needs.” The club is now exploring further enhancements, reinforcing how thoughtful design and integration can elevate premium fitness environments. l More: matrixfitness.co.uk www.spabusiness.com
25
WEB ADDRESS BOOK Connect with spa organisations from around the world. We welcome your entries – write to spateam@leisuremedia.com African Wellness Initiative by the Global Wellness Institute
■ Africanwellnessinitiative@gmail.com
Asia-Pacific Spa & Wellness Coalition (APSWC) ■ www.apswc.org
Association of Malaysian Spas (AMSPA) ■ www.amspa.org.my
Australian Hot and Mineral Springs Alliance ■ www.bathing.org
Australian Sauna Association ■ https://saunaaustralia.org.au/
Bali Spa and Wellness Association
■ www.balispaandwellnessassociation.id
Bulgarian Union for Balneology and Spa Tourism (BUBSPA) ■ www.bubspa.org
Association of Spas of the Czech Republic
■ www.jedemedolazni.cz
Day Spa Association
■ https://dayspaassociation.com
Estonian Spa Association ■ www.estonianspas.eu
French Spa Association (SPA-A) ■ https://spa-a.org/
German Spas Association
■ www.deutscher-heilbaederverband.de
Global Wellness Institute (GWI) ■ www.globalwellnessinstitute.org
GSN Planet
■ www.gsnplanet.org
Hot Springs Association
■ https://hotspringsassociation.com
Hungarian Baths Association ■ www.furdoszovetseg.hu/en
Hydrothermal Spa Forum
■ www.hydrothermal-spa-forum.net
Icelandic Naturopathic Association ■ https://nlfi.is/
International Medical Spa Association ■ https://dayspaassociation.com/imsa
International Sauna Association ■ www.saunainternational.net
International Spa Association (ISPA) ■ www.experienceispa.com
Irish Spa and Beauty Association ■ www.irishspaassociation.ie
Romanian Spa Organization ■ www.romanian-spas.ro
Salt Therapy Association ■ www.salttherapyassociation.com
Saudi Arabian Wellness Association ■ www.saudiwellness.org
Sauna from Finland ■ www.saunafromfinland.com
Serbian Spas & Resorts Association ■ www.ubas.org.rs
South African Spa Association ■ www.saspaassociation.co.za
Spanish National Spa Association ■ www.balnearios.org
Spa and Wellness Association of Africa (SWAA) ■ www.swaafrica.org
Spa & Wellness Association of Canada ■ www.spaandwellnessassociationofcanada.com
Spa and Wellness Association of India ■ www.spaandwellnessassociationofindia.com/
Spa Industry Association
■ https://sauna.or.jp/
■ https://dayspaassociation.com/
Latin American Spa Association
Taiwan Spa Association
■ www.spalatinoamerica.com
■ https://www.twspa.tw/
Leading Spas of Canada
Thai Spa Association
■ www.leadingspasofcanada.com
■ https://thaispa.or.th/en
National Spa Association
The UK Spa Association
■ www.rusnka.ru/
■ www.spa-uk.org
■ www.federterme.it
Norwegian Sauna Association
Touchless Wellness Association
FEMTEC (the World Federation of Hydrotherapy and Climatotherapy)
■ www.norgesbadstulaug.no/home-english
■ www.touchlesswellnessassociation.com
Portuguese Thermal Spa Association
Wellness Tourism Association
■ www.historicthermaltowns.eu
European Spas Association ■ www.europeanspas.eu
Federation of Holistic Therapists (FHT) ■ www.fht.org.uk
Federterme
■ https://www.femteconline.org/m
■ www.termasdeportugal.pt
■ www.wellnesstourismassociation.org
SHUTTERSTOCK/ANDREYUG
JSSA - Japan Sauna & Spa Association
European Historic Thermal Towns Association