LEFAIR Magazine Media Kit

the

MEDIA KIT 2019

L E F A I R

magazine

the MISSION

CREATE. CONNECT. INSPIRE. LEFAIR Magazine is a digital and print on demand fashion and travel magazine. Our mission is to create, connect and inspire. LEFAIR brings to its readers current and future trends and news in fashion, travel, beauty, health, lifestyle, and entertainment. We also create content and media coverage for brands, public relations and influencers.

LEFAIR inspires, excites, informs and entertains readers with compelling and powerful content created by the industry’s most talented artists. The aesthetic is sleek, sexy, and well-styled with an innovative edge. The digital publication features stunning editorial stories, interviews, articles and inspiring video content.

Photo by Eric Michael Roy

the AUDIENCE

21-49

35

TARGETED AUDIENCE

AVERAGE AGE

60% 40%

Photo by Nick Onken

FEMALE

MALE

$150,000 AVERAGE HOUSEHOLD INCOME

ROCKY BARNES 1.5m followers

Photo by John Russo

the SOCIAL NETWORK WE CONNECT WITH THE POWER OF SOCIAL MEDIA! Circulation and Impression Growth Strategy: Social media is on fire and just getting hotter. Our interviews, editorial stories and magazine covers fuse the talents of amazing models, photographers, fashion stylists, makeup artists, and hair artists — all gifted creators, with an impressive following on social media. It is an organic cross promotion strategy between social media stars and LEFAIR. It’s a beautiful thing.

the STATS *approximate as of January 2019

54.6k 1.7m

THE STARS

DIGITAL MEDIA IMPRESSIONS and rapidly growing

A few stars featured in our recent issues:

Photo by Kate sZatmari

INSTAGRAM FOLLOWERS and rapidly growing

VICTORIA JUSTICE 16 million followers

Actor Victoria Justice ~ 16 million followers Singer & Actress Sophia Carson ~ 11.8 million followers Model & Actress Olivia Culpo ~ 3.6 million followers Model Taylor Hill ~ 12.2 million followers Singer/Songwriter Bebe Rexha ~ 7.3 million followers Singer Christina Milian ~ 4.7 million followers Model Rocky Barnes ~ 1.5 million followers Rapper Chanel West Coast ~ 3.1 million followers Stylist Stacy London ~ 275k followers Model Scarlett Leithold ~ 2.3 million followers Model Carmella Rose~ 1.9 million followers Model Rachel Cook ~ 2.1 million followers Model Karina Elle ~ 1.4 million followers

the SHOPPING SEE IT, LOVE IT, BUY IT We believe in the synergy of content and commerce! At LEFAIR Magazine, editorial stories and ads are shoppable! When a reader sees something they love on LEFAIR’s digital magazine, they can click, or tap, and buy on the fly! Yep, clickable content, which will drive traffic directly to the brand’s website. See it, love it, buy it!

DIRECT WEBSITE LINKS Drive traffic and generate sales! With our rollover website links, readers can click on your ad, and go directly to your website. In addition, we will build your social media presence by featuring your Instagram, Facebook, or other social media platforms.

the QUICK FACTS *source: statista.com

In 2017, global e-retail sales amounted to

1.66b $2.3t 53.9% people worldwide purchased goods online in 2017

and projections show a growth of up to 4.48 trillion U.S. dollars by 2021

of all retail e-commerce is expected to be generated via m-commerce

the VIDEO ADVERTISING WATCH IT, LOVE IT, BUY IT With our digital platform, you can engage and entertain your customers with video ads. Your digital commercials can be viewed on all computers and mobile devices, as well as on your social platforms! Our video and marketing teams can create the stunning video content for you, bringing your brand to new heights. Innovative technology allows for viewers to click on items in a video and drop them into a shopping cart, without interrupting their viewing experience. Say hello to seamless video shopping.Â

WWW.NAKEDCASHMERE.COM

the ADVERTISERS Beauty, Hair, and Skincare Brands Fragrance Brands Fashion and Retail Brands Designer Eyewear and Sunglasses Jewelry and Watch Brands Top Shelf Alcohol Brands Resorts and Luxury Hotels

Photos by Holly Parker

High-end Restaurants Online Shopping Applications E-Commerce Fashion and Beauty Brands Luxury Cars Airlines Spa Services

the GLOBAL REACH TOP TEN COUNTRIES United States...........................454 Italy.........................................181 France.......................................95 United Kingdom.......................65 Canada.....................................42

Mexico......................................28 Germany...................................27 India..........................................25 Russian Federation....................21 Indonesia..................................16

61% 8% DESKTOP

TABLET

31% MOBILE

the CONTACTS For questions, rate sheet and more information, please contact: TRACY KAHN Editor in Chief www.lefairmag.com hello@lefairmag.com 213-280-7211 INSTAGRAM @lefairmag

Photo by Hudson Taylor

YOUTUBE LEFAIR Magazine

OLIVIA BROWER 238k followers