social media marketing - Leadcrew

What is Social Media Marketing?

Social media marketing is the use of social media platforms and website to promote a product or services. social media is becoming more popular than other marketing.

Social Media Marketing Characteristic

Participation - encourages contributions and feedback from everyone.

Openness - businesses should maintain a trustworthy relationship with customers

Customer Service - Provide value to customers, not just promotion.

Avoid Spamming - do not send the same message again, itwill irritate customers

Social media marketing vs Traditional marketing

Social media marketing is more targeted where the consumer gets to see the ads which they have shown any interest to. This is impossible in traditional marketing

Traditional marketing doesn't allow direct interaction with customers, Social media can help businesses connect instantly with customers.

How it might support a business in its growth?

Social media marketing support a business because 90% of the marketers claims that social media marketing increased their brand visibility

How did the Social media marketing help businesses grow?

• Social media helps in understanding the audience.

• Higher conversion rates

• Cost more effective.

• More inbound traffic

Pros of Social media Marketing

• It is a lot cheaper than other marketing tactics

• It exposes your brand into bigger audiences

• It Builds authentic relationship

• Build brand loyalty

• Higher conversion rate

Cons of Social media marketing

• It is time intensive

• Social media accounts are prone to security breaches

• Brand image can be damaged irrevocably

• The ROI is hard to measure

Top Social media to consider when doing business

Future of Social Media Marketing

The future of social media is unpredictable. The social media will take over the traditional and other conventional styles of marketing and businesses.

Social media platform will help small businesses grow and give more opportunities for everyone.