LDL COMeta - The PR agency for sport and outdoor life (ENG)

The PR agencies for sport and outdoor life

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Athletes

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ABOUT US Specialisation

Live the brand Continuously improving and honing your brand’s identity demands exactly the kind of focus and passion we bring to each project thanks to a dedicated team that will plan your communications strategy with meticulous attention to the tiniest detail.

Media relations activities targeting the “active outdoor” world because sport is in our DNA. We create synergic relationships between different sectors, spanning the spectrum from sport to tourism, technology to wellness, via sustainability.

Relationships We only feel we have really achieved a goal when we create a complete meeting of minds between the four central figures in each project: Company, media, consumer and agency.

media kit photo shoots

Interviews

educational

WHAT WE OFFER

press day

We build positive and, importantly, enduring relationships that create interest in brands and then keep it high.

EVENTS

sending products for testing

social media

Press releases

pubblic relation

Visits to editorial offices press office media measurement

TARGET MEDIA PRINT WEB

TV RADIO SOCIAL

CASE STUDIES

Success stories!

Stories that inspired us, thrilled us, fired our imaginations and also helped both our clients and their brands grow and flourish.

The six pillars of our communications strategy

Corporate

Product

Athletes

Events

Partnerships

Races

CORPORATE

CASE STUDY

Salewa Corporate communications certainly have a strategic role to play in creating a brand’s image. Any business occasion - from the opening of a new retail point to a change at the top of the company - can be viewed an opportunity: it is important to spotlight management, as spokespeople or opinion leaders, to give the brand a unique voice. Our know-how in interviews with Radio24, TG2 and the various different economic-focused media is one of our strongest assets.

La Stampa

Style Magazine

Il Sole 24 Ore

Il Mondo

Alto Adige

PRODUCT

CASE STUDY

Dynafit The product is a company’s raison d’etre. In the case of the skimountaineering brand leader, impact on the specialist snow and mountain sports media was broad-ranging, likewise in the fashion and lifestyle media and press. All thanks to a strategic approach we developed and implemented specifically for Dynafit: communications tailored to create a strong, instantly-recognisable identity for the brand that strengthened its reputation well beyond its vertical extension.

Sportweek

Meridiani Montagne

ATHLETES

CASE STUDY

Briko The ski queen makes it to the cover of Sportsweek and reveals her sensual side – and the Briko helmet. It took synchronicity and organisation to immortalise the statuesque Lindsey Vonn as she took a break from her gruelling training schedule in the run-up to the new season. The cover and extended interview inside the magazine proved a huge success – in fact, the magazine was splashed across Italy’s newsstands, sparking a slew of consistently positive comments on various blogs and social networks.

Sportweek

EVENTS

CASE STUDY

Speedo A design icon in the swimming world that sparked a revolution, conquering a completely unprecedented media showcase.

Debates, agency launches, articles in national and fashion press, radio and TV interviews combined with a viral impact on web 2.0, thanks to a high tech world premiere on the eve of the Beijing Olympics for the LZR Racer, a space-age competition swimsuit that was Speedo’s gift to its fans to celebrate 90 years at the top of the sport.

Economy

Corriere della Sera

MF Fashion

La Repubblica

La Gazzetta dello Sport

PARTNERSHIP

CASE STUDY

SIGG & Vivienne Westwood Sigg joined forces with the fashion world to raise consumer awareness about the environmental implications of using plastic bottles every day. It’s no surprise that fashion renegade Vivienne Westwood decided to share that philosophy through an initiative that took the catwalks at Milan, Paris and London by storm with positive impacts on the lifestyle and green sector media.

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RACES

CASE STUDY

HERO Südtirol Dolomites With its unique and attractive style, HERO Südtirol Dolomites has redefined the panorama of mountain bike marathons. In The worldwide ranking it is known as the toughest but also the most fascinating marathon. Over 4,000 bikers from 50 nations cycle around the Sella group in the heart of the Dolomites. In mid-June the HERO opens the mountain bike season on the mountains that have become UNESCO World Heritage Sites. Since its first edition in 2010, LDL COMeta agency has managed the press office and international relations with the media.

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OUR CLIENTS (January 2022)

PORTFOLIO PRODUCT & TOURISM

OUR CLIENTS (January 2022)

PORTFOLIO EVENTS

KNOW-HOW

These are the brands that have availed of our knowhow, enthusiasm and dynamism in developing their communications strategies.

POWERED BY MICHELIN TECHNICAL SOLES

ITALCEMENTI

Take a look on the complete timeline of our clients: CLIENTS ARCHIVE

Carlo Brena

Founder and Chief Operating Officer

Mirella Schiavi

Co-founder and Chief Financial Officer

THE TEAM

Manuela Masera

Alessandra Kaiser

Ilaria Messa

Ilaria Carissoni

Silvia Zambelli

Elisa Boffelli

Elisa Stronati

Giada Gotti

Laura Pendesini

Roberta Piantoni

Carlotta Cortese

PR and Plan Coordinator

Expert Account

Expert Account

Assistant PR Coordinator

Senior Account

Expert Account

Expert Account

Senior Account

Expert Account

Graphic designer

Social Media Manager

Via Quinto Alpini,4 24124 Bergamo ITALY - Tel. +39 035. 4534134 Fax +39 035. 0789819 www.ldlcometa.it - info@ldlcometa.it